---
title: 'Marketing Director at CrossCountry Consulting'
canonical: 'https://feeny.ai/job/marketing-director-crosscountry-consulting-mclean-m4y6a2eqnwmh'
type: 'job'
last_seen: '2026-09-07'
---

# Marketing Director at CrossCountry Consulting

- **Company:** CrossCountry Consulting
- **Location:** Mclean, VA
- **Employment:** full-time
- **Work type:** hybrid
- **Posted:** 2026-08-28
- **Last confirmed live:** 2026-09-07
- **Apply:** https://jobs.lever.co/crosscountry-consulting/6340bdca-5373-42b7-ae1b-5f1018274a34

## Job description

From the beginning, our goal was to establish an advisory firm that stands apart from the rest – one that is grounded in our Core Values and dedicated to creating a positive experience not just for our clients, but for our people too. We firmly believe in the strength of collaboration, enthusiasm, generosity, and perseverance as the driving forces behind our success. With advisory solutions spanning accounting and risk, technology-enabled transformation, and transactions, we partner with our clients to solve today’s challenges and deliver present and future value.

Our commitment to our people has earned us numerous awards including Inc5000's Fastest Growing Companies and Glassdoor's Best Places to Work. Explore what our employees have to say about our unique culture by clicking here.

CrossCountry is seeking an experienced marketing executiveto join our high-performing Marketing & Communications team and lead the integrated marketing strategy, planning, and execution for our solutions and partner ecosystem. In this role, you will work closely with practice leaders and their teams, partner marketing organizations, sales, and other members of the marketing and communications team to create and implement strategic marketing plans, compelling content, and results-oriented campaigns and event programs for our solutions, industries, markets, and partnerships. You will report to the Marketing & Communications VP and lead a team.

What You'll Do:

- Develop and execute integrated, multi-channel marketing plans in alignment with the firm’s growth strategy and business priorities, and marketing and communications strategy
- Manage a team of 5+ marketing strategists aligned to solutions, technology partners, industries, markets, campaigns, and AI content development
- Directly own marketing strategy and execution for a select portfolio of solutions alongside leading the broader team
- Advance the team's AI-enabled marketing model, including our use of Jasper, across content development, campaign execution, market intelligence, and performance analysis, and continue to raise the bar on governance, quality standards, and adoption
- Set the overall strategy for solution and ecosystem marketing, including the campaign and content strategy, campaign tiers, planning templates, success measures, and reporting
- Drive a data-driven approach to campaign optimization and ROI measurement, using AI-powered analytics and performance insights to continuously improve marketing investments
- Collaborate with practice leadership and other subject matter experts to develop and implement targeted content, campaigns, and event programs
- Build and sustain trusted relationships across firm leadership and practices, serving as a strategic business partner who navigates competing priorities with executive presence
- Set high quality standards for team deliverables and AI-generated content, ensuring consistency with our brand, voice, and content guidelines
- Partner across the marketing team and firm to identify opportunities to improve processes and drive efficiencies, championing the adoption of AI and other emerging technologies to increase speed, quality, and impact
- Stay current on marketing and industry trends that impact our business, clients, and go-to-market activities, and translate those trends into actionable recommendations

What You'll Bring:

- Bachelor's degree in Marketing or a related field from an accredited university
- 12+ years of experience in multi-channel B2B marketing strategy, content development, and campaign execution, including 4+ years in finance and accounting, private equity, or consulting
- Proven success leading, developing, and growing high-performing marketing teams, with a track record of building a positive team environment where people do their best work
- Demonstrated experience owning marketing for specific solutions, industries, or partnerships end-to-end, in addition to leading through others
- Hands-on experience integrating AI into marketing workflows and standards, with strong judgment on where AI accelerates the work and where human oversight matters
- Executive presence and stakeholder management skills, with the ability to build trust with senior firm leaders and external partners, translate complex subject matter for varied audiences, and navigate competing priorities
- Strong creative and technical writing skills, with excellent written and verbal communication

## About CrossCountry Consulting

## Company Overview
- **One-liner**: CrossCountry Consulting provides integrated advisory and technology solutions for the office of the CFO, private equity sponsors, and corporate leaders.
- **Entity Type**: Private (Acquired by Investcorp in 2022; previously venture-backed)
- **Headquarters**: McLean, Virginia, United States
- **Founded**: 2011
- **Founders**: Not publicly available

## Core Business
- **Primary industry**: Business Consulting and Services (specializing in finance, accounting, risk, and operations)
- **Target customers**: B2B — Fortune 500 companies, emerging growth market leaders, private equity sponsors, and corporate functional leaders (Office of the CFO, Office of the CIO)
- **Mission**: To deliver a better experience for clients, people, and communities through integrated solutions and human-centered transformation.

## Products & Services
- **Accounting & Risk Advisory**: Technical accounting, financial reporting, operational accounting, integrated risk management, and ESG reporting.
- **Technology-Enabled Transformation**: People-led digital transformations including ERP and finance system implementations, data/AI solutions, and reporting/analytics frameworks.
- **Transactions Advisory**: Full-lifecycle M&A support, IPO readiness, divestitures, carve-outs, and financial due diligence.
- **Strategic Finance**: Beyond systems implementation, focusing on strategic results and sustainable growth for modern CFOs.

## Market Standing
- **Valuation/Market Cap**: Not disclosed (acquired by Investcorp in December 2022)
- **Key Metric**: Annual Revenue of ~$186.4M (latest available); Total Funding of $1.5M (venture round in February 2021)
- **Notable Investors/Partners**: Parent company Investcorp Holdings B.S.C.; has acquired Bluvault (2021), CDS, CNM, and SCS Cloud (2024)
- **Growth Signals**: Headcount of 1,139 employees (+35.1% YoY); 12 offices across the U.S.; expanding service lines and acquisitions

## Competitive Advantages
- **Integrated solutions** spanning finance, accounting, risk, and technology — not just a niche consultancy.
- **Proprietary Reporting and Analytics Framework** to drive value creation and enterprise transformation.
- **Strong focus on AI and data** adoption in finance, backed by research (e.g., FEI report on AI in the Office of the CFO).
- **Acquired by Investcorp**, providing financial stability and resources for growth.
- **“Better Experience” culture** emphasized as a founding principle, with high employee referral rates and positive Glassdoor ratings.

## Strategic Focus
- **AI and digital transformation**: Accelerating enterprise performance through responsible AI solutions and technology-enabled finance transformation.
- **Private equity and transactions**: Deepening capabilities in deal lifecycle management, due diligence, and value creation for PE sponsors.
- **Talent and culture**: Investing in mentorship, inclusion/diversity/equity/adaptability (IDEA), and employee well-being to attract and retain top consultants.
- **Geographic expansion**: Continued office growth across the U.S. and leveraging international locations (South Africa, Canada, Philippines, India).

## Why Work Here
- **Culture**: Emphasizes “Belonging” and an additive culture; IDEA is a foundational value, not just a talking point.
- **Growth**: 35%+ headcount growth in the last year; consultants work across multiple industries and service lines, with clear paths for advancement.
- **Work environment**: Hybrid/office model with 12 U.S. offices; “Live well. Work well.” philosophy with resources for well-being.
- **Perks**: Mentorship programs, collaborative team outings, and a client-first mindset.
- **Ratings**: 3.5/5 on Glassdoor (495 reviews) — Work-Life 3.8, Culture 3.6, Career 3.6.
- **Open roles**: Positions in private equity advisory, finance transformation, risk advisory, Netsuite development, and financial due diligence analytics.

## Sources
1. [crosscountry-consulting.com](https://www.crosscountry-consulting.com/)
2. [crosscountry-consulting.com/careers](https://www.crosscountry-consulting.com/careers/)
3. [crosscountry-consulting.com/careers/open-positions](https://www.crosscountry-consulting.com/careers/open-positions/)
4. [crosscountry-consulting.com/about-us/leadership](https://www.crosscountry-consulting.com/about-us/leadership/)
5. [linkedin.com/company/crosscountry-consulting](https://linkedin.com/company/crosscountry-consulting)

## Other roles at CrossCountry Consulting

- [Human Resources Generalist](https://feeny.ai/job/human-resources-generalist-crosscountry-consulting-mclean-jbwwv81ex18b) — Mclean, VA
- [Associate Director - Risk & Compliance (Internal Audit & SOX)](https://feeny.ai/job/associate-director-risk-compliance-internal-audit-sox-crosscountry-consulting-2ep2ajpd4kwf) — Mclean, VA
- [Associate Director – Integration, Separations & Carve-Outs (Private Equity)](https://feeny.ai/job/associate-director-integration-separations-carve-outs-private-equity-xc70wc0brd75) — United States
- [Senior Consultant – Accounting Advisory](https://feeny.ai/job/senior-consultant-accounting-advisory-crosscountry-consulting-houston-ayen3qxd2q48) — Houston, TX
- [Associate Director - Financial Due Diligence - Private Equity Advisory](https://feeny.ai/job/associate-director-financial-due-diligence-private-equity-advisory-crosscountry-v79b4989p8g5) — San Francisco, CA
- [Manager - Financial Due Diligence - Private Equity Advisory](https://feeny.ai/job/manager-financial-due-diligence-private-equity-advisory-crosscountry-consulting-z621qegbt2wx) — New York, NY
- [Manager - Financial Due Diligence - Private Equity Advisory](https://feeny.ai/job/manager-financial-due-diligence-private-equity-advisory-crosscountry-consulting-dee7gn6ff171) — San Francisco, CA
- [Associate Director – Accounting Advisory (Operational Accounting/Controller)](https://feeny.ai/job/associate-director-accounting-advisory-operational-accounting-controller-8qppjadkw0ra) — San Francisco, CA
- [Salesforce Business Analyst](https://feeny.ai/job/salesforce-business-analyst-crosscountry-consulting-united-states-x2fhfeb94ahb) — United States
- [Tax and Compliance Manager](https://feeny.ai/job/tax-and-compliance-manager-crosscountry-consulting-mclean-cra6a3kkwkz3) — Mclean, VA