---
title: 'Marketing Lead - B2B SaaS Content & Growth Manager at Listo'
canonical: 'https://feeny.ai/job/marketing-lead-b2b-saas-content-growth-manager-listo-argentina-amxnkccxrbx1'
type: 'job'
last_seen: '2026-10-19'
---

# Marketing Lead - B2B SaaS Content & Growth Manager at Listo

- **Company:** Listo
- **Location:** Argentina
- **Work type:** remote
- **Posted:** 2026-08-07
- **Last confirmed live:** 2026-10-19
- **Apply:** https://jobs.lever.co/listo/5f2a518d-4e3e-4f01-bbc1-c00e882f427b

## Job description

Great products deserve great storytellers. Listo runs behind the scenes at stadiums, arenas, and hotels used by NFL, NBA, and NHL teams, plus brands like Marriott, Hyatt, and Live Nation, and we want someone who can bring that story to life across social and video. This role is equal parts strategist and creator: you'll plan the content and then actually make it happen.

## WHAT YOU'LL DO

- Own organic and inbound growth strategy end to end, including brand, positioning, and go-to-market, focused on qualified B2B pipeline without paid acquisition
- Lead SEO and AI Search Optimization (AEO/GEO): technical SEO, keyword strategy, content clusters, structured data, and link building to grow Domain Rating and visibility across Google, ChatGPT, Perplexity, Gemini, and AI Overviews
- Own the content engine: blog posts, landing pages, case studies, and customer stories that rank, get cited, and generate demand
- Build LinkedIn thought leadership for Listo and its leadership team, owning B2B social distribution that drives awareness and pipeline
- Improve the inbound funnel through conversion optimization, landing page experimentation, and nurture
- Track organic performance (rankings, traffic, backlinks, AI visibility, conversions, pipeline) and act on the data
- Partner with Sales, Product, Customer Success, and leadership to turn buyer questions into content and growth opportunities, testing new channels along the way

## WHAT WE'RE LOOKING FOR

- 3–6 years driving B2B SaaS growth (organic, inbound, SEO, or content-led marketing) with hands-on SEO experience: technical SEO, content strategy, keyword research, link building, authority growth
- Content engines that drive real organic traffic and pipeline, plus strong B2B LinkedIn instincts, including founder/exec thought leadership and distribution
- Experience with AEO/GEO and AI search, tracking how ChatGPT, Google AI Overviews, Perplexity, and Gemini are reshaping discovery
- Fluent in Google Search Console, GA4, Ahrefs or Semrush, and HubSpot, with a sharp analytical mind: rankings, referring domains, conversion rates, attribution, and you know what to change
- Compelling B2B writer, native-level spoken and written English
- Background in hospitality, sports, entertainment, or venue tech is a strong plus; you move fast, experiment constantly, and don't wait for permission

## WHY YOU'LL LIKE IT HERE

- Full ownership of Listo's organic growth engine, building the inbound strategy from scratch.
- Work with some of the biggest names in sports, hospitality, and entertainment
- Remote-first and flexible around time zones
- Direct line to leadership and real influence over strategy
- Competitive pay for a remote, global role

Send us your resume and, if possible, an example of something you’ve built and grown organically, whether that’s SEO, content, LinkedIn, backlinks, or another channel that drove real inbound demand. We care most about what you’ve actually built, grown, and learned along the way!

## About Listo

## Company Overview
- **One-liner**: Listo Global provides a global workforce platform and Employer of Record (EOR) services that enable companies to hire, pay, and manage employees and contractors in over 180 countries without setting up local entities.
- **Entity Type**: Private (acquired by VensureHR in 2025)
- **Headquarters**: Silicon Slopes, Utah, United States
- **Founded**: 2022
- **Founders**: Brian Roemmele and Gabriel Luna

## Core Business
- Primary industry/industries: Human Resources Services, Global Workforce Management, Employer of Record (EOR), Contractor Management, International Payroll
- Target customers: B2B — primarily U.S. businesses expanding internationally, with a focus on companies hiring in Latin America and North America
- Mission or purpose statement: “To lift people everywhere by making it easy to find, hire and pay global talent with a world-class team and technology platform.”

## Products & Services
- **Employer of Record (EOR)**: Listo acts as the legal employer for staff across 180+ countries, handling compliant employment contracts, local onboarding, monthly payroll processing, tax filings, benefits administration, time-off management, and terminations. **Service type**: Managed service
- **Global Recruiting**: Talent sourcing across 150+ countries, with particular emphasis on LATAM tech talent marketed at “50% less cost.” **Service type**: Managed service
- **Contractor Management**: Compliance support, contractor agreements, payment processing at $45/contractor/month. **Service type**: Managed service + software
- **ListoPay**: A multi-currency digital wallet enabling real-time payments in 90+ countries, designed for international payroll and contractor payouts. **Service type**: Fintech product
- **Global Payroll & Entity Creation**: Payroll processing for companies with their own entities, plus entity creation support and HR consulting. **Service type**: Managed service

## Market Standing
- **Valuation/Market Cap**: Not publicly available (private company, acquired by VensureHR in 2025 — acquisition terms not disclosed)
- **Key Metric**: Total funding of $1.95M (Pre-Seed rounds in 2022 and 2023)
- **Notable Investors/Partners**: RevRoad (investor); Vensure Employer Solutions (parent company as of 2025)
- **Growth Signals**: Headcount of 16 employees with +15% YoY growth; LinkedIn followers of 7,328 (+26% yearly growth); acquired Magellan AI in 2023; acquired by VensureHR in 2025 signaling validation and scale-up resources; workforce distributed across 9 countries (U.S., Philippines, Mexico, Nigeria, Brazil, Egypt, U.K., Canada, Colombia)

## Competitive Advantages
- **Transparent, month-to-month pricing**: $500/month for EOR services and $45/month for contractor management with no long-term commitments — a rare no-commitment model in an industry dominated by 12-month contracts
- **ListoPay real-time payments**: Proprietary multi-currency digital wallet enabling instant payouts in 90+ countries, a differentiator over most EOR competitors
- **Nearshore focus**: Strategic emphasis on LATAM hiring gives U.S. companies cost advantages and time-zone alignment
- **Post-acquisition infrastructure**: Being part of VensureHR (one of the largest PEO providers in the U.S.) provides back-office scale and resources while maintaining the Listo brand

## Strategic Focus
- Scaling global EOR capabilities under the VensureHR umbrella to reach more U.S. businesses hiring internationally
- Deepening the ListoPay payment infrastructure to differentiate on speed of payment and financial inclusion for contractors
- Expanding contractor management solutions as a lower-cost entry point for companies testing international hiring
- Growing presence in LATAM and North American markets as core geographies

## Why Work Here
- **Mission-driven culture**: The company emphasizes values like “Lift People Everywhere,” continuous improvement (“get 1% better every day”), work-life balance (“work is a part of life, not the whole of it”), and resilience (“stick to it”)
- **Remote-first global team**: Distributed across 9 countries with a lean, collaborative team of 16 people — ideal for those who thrive in small, high-autonomy environments
- **Growth-stage environment**: As a young company (founded 2022) that was recently acquired, employees can expect fast-paced work, ownership across functions, and exposure to scaling a global business
- **Tech-forward stack**: Uses modern tools including React, Docker, Kubernetes, MongoDB, Node.js, Python, Django, GitLab, and Figma — appealing to engineers who want modern infrastructure
- **Open roles at time of writing**: Sr. Growth Marketing Manager and Human Resources Coordinator (indicating growth in go-to-market and people operations)
- **Headcount trajectory**: 15% monthly growth suggests active hiring and expansion
- **Location**: Hybrid presence in Silicon Slopes, Utah, with remote flexibility across time zones

## Sources
1. [listoglobal.com](https://listoglobal.com/about-us/)
2. [lever.co](https://jobs.lever.co/listo)
3. [linkedin.com](https://linkedin.com/company/listo-global)
4. [cbinsights.com](https://www.cbinsights.com/company/listo-global)
5. [employsome.com](https://employsome.com/review/listoglobal/)

## Other roles at Listo

- [Graphic Designer](https://feeny.ai/job/graphic-designer-listo-argentina-29rxapdykyf6) — Argentina