--- title: 'Marketing & Lead Generation Virtual Assistant at Assist World' canonical: 'https://feeny.ai/job/marketing-lead-generation-virtual-assistant-assist-world-south-africa-t707qt5bjtwa' type: 'job' last_seen: '2026-09-13' --- # Marketing & Lead Generation Virtual Assistant at Assist World - **Company:** Assist World - **Location:** South Africa - **Work type:** remote - **Posted:** 2026-09-11 - **Last confirmed live:** 2026-09-13 - **Apply:** https://jobs.lever.co/assist-world/973702f6-a463-4f2c-9c0e-63e9164d7e1f ## Job description Company Overview The company provides voice and communication coaching and training for individuals and organizations, working with both business (B2B) and individual (B2C) clients. The company has recently gone through a rebrand and is now focused on building its digital presence and generating new business as it enters this next phase of growth. ## Role Overview The company is looking for a Marketing & Lead Generation Virtual Assistant to drive new leads through paid advertising and support brand-building efforts following the company's recent rebrand. The primary focus is running and optimizing Google Ads and Facebook Ads campaigns across both B2B and B2C audiences, with a secondary focus on strengthening the company's online presence and local visibility. ## Key Responsibilities - Plan, set up, and manage paid lead generation campaigns on both Google Ads and Facebook Ads for B2B and B2C audiences - Monitor and optimize campaign performance to improve lead quality and volume - Support brand-building efforts and help grow Culture Strategy's online presence, including its Google My Business local listing - Review the company website (culturestrategy.io) and provide feedback and recommendations for improvement - Assist with maintaining and growing presence across LinkedIn, Facebook, Google My Business, and Instagram - Support lead tracking and follow-up using the company's CRM ## Skills & Tools - Hands-on experience with Google Ads (required) - Hands-on experience with Facebook Ads (required) - Experience with a CRM, ideally HubSpot - Comfortable using Calendly - Design skills in Canva or similar - Familiarity with WordPress websites is a plus - Strong written communication and a proactive, strategic approach to marketing Why Join Assist World? ## 100% REMOTE $50 birthday bonus $200 testimonial bonus $500 entry monthly raffle ## NO TRACKER. NO PROBLEM ## About Assist World ## Company Overview - **One-liner**: Assist World is a virtual assistant staffing and outsourcing company that matches businesses with vetted remote talent across administrative, sales, customer service, and industry-specific roles. - **Entity Type**: Private (Bootstrapped) - **Headquarters**: Las Vegas, Nevada, United States - **Founded**: 2022 - **Founders**: Cohen Chorabik (CEO & Co-Founder) ## Core Business - **Primary industry**: Staffing and Recruiting / Virtual Assistant Services - **Target customers**: B2B — small to medium-sized businesses, real estate firms, legal practices, healthcare providers, e-commerce brands, and growing companies seeking cost-effective, flexible remote support. - **Mission or purpose statement**: To help businesses build and manage high-performing remote teams without the cost of traditional hiring, saving clients up to 50–70% compared to local hiring. ## Products & Services - **Virtual Executive Assistant**: AI-powered administrative support including email and calendar management, scheduling, and research. - **Virtual Administrative Assistant**: General administrative support, data entry, and office management. - **Accounting Virtual Assistant**: Bookkeeping, payroll, tax support, and financial reporting (expertise in QBO, Ramp & Gust). - **Customer Support Representative**: Multi-channel customer service, helpdesk management, and client communication. - **Industry-Specific Assistants**: Specialized roles for Real Estate (lead generation, CRM, marketing), Legal (research, document review, contract management), Healthcare (medical administration), and E-commerce (product listings, SEO, customer service). - **Social Media & Marketing Manager**: Content creation, audience engagement, ad campaign support, and brand growth. ## Market Standing - **Valuation/Market Cap**: Not publicly available - **Key Metric**: Total Funding — Not disclosed (appears bootstrapped) - **Notable Investors/Partners**: No major institutional investors identified; operates as a privately held, self-funded entity. - **Growth Signals**: - Headcount grew **247.1% year-over-year** to 39 employees (as of 2026). - LinkedIn followers grew **122.2% year-over-year** to ~38,196. - Active job postings increased **100% quarter-over-quarter** and **33.3% year-over-year**. - Workforce distributed across 9 countries (South Africa, Philippines, United Kingdom, United States, Kenya, Ecuador, Colombia, Canada, Iran). - Claims a network of **5,000+ pre-vetted professionals** and a client base across multiple industries. ## Competitive Advantages - **Cost efficiency**: Clients save 50–70% compared to local hiring, with flexible part-time or full-time engagements and no long-term lock-in contracts. - **Speed of hiring**: Discovery call to candidate match within 24–48 hours; faster than traditional agencies. - **Quality of talent**: Only the top 0.5% of applicants are accepted; rigorous vetting process with strong English fluency and timezone alignment. - **Full-service support**: Dedicated account manager, management dashboard, and 100% satisfaction guarantee (rematch or refund). - **Global talent pool**: Access to diverse, vetted professionals across time zones, enabling 24/7 coverage. ## Strategic Focus - **Scale and diversify**: Expanding industry-specific verticals (real estate, legal, healthcare, e-commerce) to capture more niche demand. - **Technology integration**: Leveraging AI-powered tools (e.g., for executive research and accounting) to enhance assistant productivity and client value. - **Talent pipeline**: Continuously recruiting top-tier virtual assistants globally, with an emphasis on English fluency, reliability, and U.S. timezone compatibility. - **Client retention**: Investing in account management and flexible staffing to reduce churn and build long-term partnerships. ## Why Work Here - **100% remote work**: All roles are fully remote, offering maximum flexibility for global talent. - **Performance-based compensation**: Pay structures reflect experience, skills, and impact, with biannual bonuses and monthly raffles. - **Growth opportunities**: Work with high-caliber clients across industries; receive feedback and mentorship to develop professionally. - **Supportive culture**: Emphasis on transparency, communication, and collaboration — "You’re never just a number." - **Flexible scheduling**: Part-time (54%) and full-time (45%) options available; ability to align with client time zones (especially U.S. hours). - **Ideal for**: Organized, proactive, detail-oriented individuals fluent in English, comfortable with Google Workspace, Zoom, Slack, and eager to deliver excellence. ## Sources 1. [assistworld.com](https://assistworld.com/) 2. [jobs.lever.co/assist-world](https://jobs.lever.co/assist-world) 3. [assistworld.com/careers](https://assistworld.com/careers/) 4. [linkedin.com/company/assistworld](https://www.linkedin.com/company/assistworld) 5. [tryremotely.com/company/assist-world](https://tryremotely.com/company/assist-world) ## Other roles at Assist World - [Executive Assistant](https://feeny.ai/job/executive-assistant-assist-world-south-africa-dcyg1h6pht5e) — South Africa - [Estimating & Operations Assistant](https://feeny.ai/job/estimating-operations-assistant-assist-world-philippines-3q3gckhz40cd) — Philippines - [Logistics Coordinator – CPG & Manufacturing](https://feeny.ai/job/logistics-coordinator-cpg-manufacturing-assist-world-south-africa-cynq4hww0n17) — South Africa - [Senior Direct Editor & Ad Designer](https://feeny.ai/job/senior-direct-editor-ad-designer-assist-world-colombia-xc2cj7ydxr3w) — Colombia - [Social Media & PR Support](https://feeny.ai/job/social-media-pr-support-assist-world-philippines-51wjsx9bt8q5) — Philippines - [Executive Assistant - Operations Manager Trainee](https://feeny.ai/job/executive-assistant-operations-manager-trainee-assist-world-united-kingdom-jf8nvk75dmxw) — United Kingdom - [Payment Operations Coordinator](https://feeny.ai/job/payment-operations-coordinator-assist-world-south-africa-tvcv6yqjfwwe) — South Africa - [Healthcare Virtual Assistant](https://feeny.ai/job/healthcare-virtual-assistant-assist-world-south-africa-ye6jd5xm3fe6) — South Africa - [Customer Support & Virtual Assistant](https://feeny.ai/job/customer-support-virtual-assistant-assist-world-philippines-0na6z9n55zcd) — Philippines - [Virtual Operations & Marketing Assistant](https://feeny.ai/job/virtual-operations-marketing-assistant-assist-world-philippines-kq1v27s33g6y) — Philippines