--- title: 'Marketing Manager, China at Taboola' canonical: 'https://feeny.ai/job/marketing-manager-china-taboola-beijing-9ebadz4smcyz' type: 'job' last_seen: '2026-09-12' --- # Marketing Manager, China at Taboola - **Company:** Taboola - **Location:** Beijing, China - **Posted:** 2026-03-17 - **Last confirmed live:** 2026-09-12 - **Apply:** https://www.taboola.com/careers/job/7550360?gh_jid=7550360 ## Job description Realize your potential by joining the leading performance-driven advertising company! As a Marketing Manager on the Geo Marketing Team in our Beijing or Shenzhen Office, you’ll play a vital role in scaling Taboola and Realize’s brand presence across the China market. You will be the strategic lead for partner engagement and event marketing, transforming complex business goals into high-impact regional initiatives. By bridging the gap between sales needs and innovative marketing execution, you will directly drive lead generation and solidify our position within the dynamic China advertising ecosystem. To thrive in this role, you’ll need: - 3+ years of experience leading B2B marketing or event strategies, either within a corporate marketing department or a high-paced agency environment. - Expertise in the China digital advertising and e-commerce landscape, with a deep understanding of the local agency ecosystem and partner marketing dynamics. - Native or fluent proficiency in Mandarin and English, featuring the ability to localize global product narratives into impactful Simplified Chinese sales materials and case studies. - Comprehensive knowledge of multi-channel marketing, specifically in executing offline "tentpole" events (e.g., ChinaJoy, GTC), account-based marketing (ABM), and partner-led initiatives. - Exceptional project management skills, with the autonomy to lead complex, multi-stakeholder events from logistics to content creation while maintaining strategic alignment. Bonus points if you have - A proven track record in Influencer Marketing or KOL management, specifically in leveraging industry voices to build B2B brand authority. - Experience in "Realize" brand positioning, helping to differentiate our offerings in a highly competitive market through creative and innovative campaigns. ## How you’ll make an impact - Architect China Growth Strategy: Collaborate with Sales Leadership to develop and execute a localized marketing roadmap that maximizes long-term ROI and business growth. - Drive Advertiser-Centric Joint Events: Lead the strategic planning and end-to-end execution of high-impact joint events with agencies and industry partners. You will own our presence at major summits (e.g., ChinaJoy, GTC) while curating bespoke partner-led initiatives designed to capture advertiser interest and accelerate lead generation. - Innovate Partner Engagement: Build and maintain strategic relationships with third-party industry partners and KOLs to facilitate high-value co-marketing activities. - Drive Realize Brand Awareness: Develop creative marketing initiatives, including influencer collaborations, to strengthen the market presence of the Realize brand. - Cultivate Client Loyalty: Design and execute bespoke customer retention programs, ranging from exclusive client entertainment events to strategic gifting initiatives. - Adapt Global Insights: Localize and optimize sales presentations, vertical-specific content, and market insights to resonate with the unique needs of the Chinese market. Why Taboola? If you ask Taboolars what they love about working here, they'll tell you that they've been empowered to realize their full potential while growing and learning from and with smart and talented people. They'll also share more about: - Adam Singolda, Taboola Founder and CEO says; "You can copy anything from another business but you can't copy a company's culture. - Well-being: Enjoy comprehensive benefits, a fully stocked kitchen, and location-specific perks. - Flexibility: We offer a hybrid work schedule with 3 days in-office with an option to come in more often if desired. - Work with some of the biggest names: We work with some of the biggest names in the business. Our publisher partners include Yahoo, Conde Nast, Fox Sports, NBCU, ESPN, CBS, and E! Online. Our advertiser clients include Wells Fargo, Honda, Pinterest, Expedia and Honda. Ready to realize your potential? Taboola is an equal opportunity employer and we value diversity in all forms. We are committed to creating an inclusive environment for all employees and believe such an environment is critical for success. Employment is decided on the basis of qualifications, merit, and business need. Learn more about #TaboolaLife on [LinkedIn](https://www.linkedin.com/company/taboola/), [Facebook](https://www.facebook.com/Taboola/), [Instagram](https://www.instagram.com/taboola/), [X](https://twitter.com/taboola), [YouTube](https://www.youtube.com/user/TaboolaTV), & the [Taboola Life Blog](https://www.taboola.com/careers). ## About Taboola Taboola empowers businesses to grow through performance advertising technology that goes beyond search and social and delivers measurable outcomes at scale. Taboola works with thousands of businesses who advertise directly on Realize, Taboola's powerful ad platform, reaching approximately 600M daily active users across some of the best publishers in the world. Publishers like NBC News, Yahoo, and OEMs such as Samsung, Xiaomi and others use Taboola's technology to grow audience and revenue, enabling Realize to offer unique data, specialized algorithms, and unmatched scale. #LI-Hybrid ## #LI-MT1 ## About Taboola ## Core Business - **Primary industry**: Digital advertising / Ad tech (content recommendation, native advertising, performance marketing) - **Target customers**: B2B – publishers and advertisers of all sizes, from SMBs to large enterprises - **Mission or purpose**: To help people discover what’s next and enable advertisers to reach audiences at scale on the open web. ## Products & Services - **Realize**: Performance advertising platform that uses Taboola’s unique data and reach to drive high-intent conversions beyond search and social. - **Taboola Feed**: In-feed native ad placements integrated into publisher content streams. - **DeeperDive**: Contextual targeting solution that matches ads to article content. - **Taboola News**: Ad placements within mobile news apps and home screens. - **Taboola for Audience**: Audience extension and retargeting product. ## Market Standing - **Valuation/Market Cap**: ~$1.14 billion (as of mid-2026) [linkedin.com](https://www.linkedin.com/company/taboola) - **Key Metric**: Annual revenue of $1.9 billion (2024) [linkedin.com](https://www.linkedin.com/company/taboola) - **Notable Investors/Partners**: Fidelity (led Series E), Yahoo (post-IPO equity), Evergreen Venture Partners. Key partnerships include major publishers and Yahoo. - **Growth Signals**: 7.9% YoY employee growth (1,634 employees), 39 countries of operation, strong hiring despite market conditions, multiple Great Place to Work certifications globally. ## Competitive Advantages - **AI-driven platform**: Heavy investment in machine learning for contextual targeting and performance optimization, differentiating from legacy click-driven native ads. - **Scale and reach**: One of the largest content recommendation networks on the open web, serving billions of recommendations daily. - **Data moat**: Proprietary user-engagement data across a vast publisher network enables superior ad targeting. - **Strong publisher relationships**: Long-term contracts with top media sites create a defensible supply-side advantage. ## Strategic Focus - **Moving beyond native advertising**: Evolving into a full-fledged performance advertising platform (Realize) to compete with Google and Meta in the open web. - **AI investment**: Continued R&D to improve ad relevance and ROI for advertisers. - **Expansion into new verticals and geographies**: Growing presence in emerging markets and diversifying product offerings (e.g., Taboola News). ## Why Work Here - **Culture**: Consistently rated a top workplace – 4.2/5 on Glassdoor, certified Great Place to Work in 10 countries, Fortune Best Workplaces in NYC and Advertising & Marketing (2024, 2025), Built In Best Workplace (2024–2026). [builtin.com](https://builtin.com/company/taboola/faq/workplace-perception) - **Work model**: Hybrid – 3 days in office, 2 remote (with flexibility to be in office more). Flexible Time Off (FTO) built on trust. - **Perks**: Daily lunch credits or catered meals, stocked kitchens, wellness zones, game rooms, gender-neutral restrooms. Biannual performance reviews, internal mobility, and promotion from within. - **Engineering culture**: 436 technical employees (21% of workforce), strong R&D presence in Israel (662 employees). Managers and specialists make up the largest seniority groups, offering clear growth paths. - **Leadership**: CEO Adam Singolda has 91% approval on Glassdoor; monthly all-hands with transparent Q&A. ## Sources 1. [taboola.com – Careers](https://www.taboola.com/careers) 2. [linkedin.com – Taboola Company Page](https://www.linkedin.com/company/taboola) 3. [builtin.com – Workplace Perception FAQ](https://builtin.com/company/taboola/faq/workplace-perception) 4. [taboola.com – Homepage](https://www.taboola.com/) 5. 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