--- title: 'Marketing Manager at One Pass Solutions' canonical: 'https://feeny.ai/job/marketing-manager-one-pass-solutions-united-states-szz9gxfdjcbz' type: 'job' last_seen: '2026-11-03' --- # Marketing Manager at One Pass Solutions - **Company:** One Pass Solutions - **Location:** United States - **Employment:** full-time - **Work type:** remote - **Posted:** 2026-10-20 - **Last confirmed live:** 2026-11-03 - **Apply:** https://jobs.ashbyhq.com/one-pass-solutions/093b0481-2b91-454f-9fbe-7ca5ba48bfe9 ## Job description ## About One Pass One Pass is redefining how people engage with health, wellness, and everyday living. Through a comprehensive engagement and loyalty platform, we empower millions of members to live healthier, more connected lives. Backed by deep partnerships across healthcare and supported by a culture of innovation, cross‑functional collaboration, and relentless curiosity, One Pass is scaling rapidly and shaping the future how people lead healthier, fuller lives. One Pass is seeing an experienced and strategic Marketing Manager to play a key role in driving growth, awareness, and engagement for One Pass across both consumer and business audiences. This individual will support the development and execution of integrated marketing strategies that strengthen the One Pass brand, generate demand, and equip clients with compelling marketing tools that drive enrollment and utilization. The ideal candidate is a well-rounded marketer with 4-6 years of experience spanning B2B2C marketing, brand management, lead generation, and client-facing marketing support. They are highly organized, data-driven, collaborative, and comfortable managing multiple initiatives simultaneously in a fast-paced environment. ## Key Responsibilities B2B Marketing & Lead Generation - Support demand generation programs targeted toward health plans, employers, brokers, and other strategic audiences. - Develop and execute lead generation campaigns across digital, content, events, and partner channels. - Partner with growth team to create marketing programs that accelerate pipeline growth. - Measure marketing performance and report on key lead generation metrics, campaign effectiveness, and ROI. Client Marketing & Collateral Development - Develop client-specific marketing materials that support member acquisition, engagement, and retention. - Customize campaign assets to align with client brands, audiences, and market needs. - Manage production and distribution of marketing toolkits, communication materials, and enrollment resources. - Collaborate with growth and account management teams to support key client initiatives and launches. - Ensure all materials meet brand, compliance, and quality standards. Brand & Consumer Marketing - Support development and execution of integrated marketing campaigns that drive awareness, consideration, and engagement for One Pass. - Manage brand initiatives and ensure consistent messaging across all consumer touchpoints. - Collaborate with creative, product, and digital teams to develop compelling marketing assets and campaigns. - Help evolve brand positioning and value propositions based on market trends, customer insights, and business priorities. - Monitor campaign performance and provide recommendations for optimization. Market Insights & Performance Optimization - Analyze campaign performance and customer behavior to identify trends, opportunities, and recommendations. - Conduct competitive and market research to inform marketing strategies. - Leverage data and insights to improve audience targeting, messaging, and marketing effectiveness. - Track key performance indicators and communicate results to stakeholders. ## About You You're a curious, results-driven marketer who can seamlessly switch between generating leads, building brand awareness, driving consumer engagement, and supporting client marketing needs. You thrive in a dynamic environment where wearing multiple hats is the norm, and you're always willing to jump in and help teammates move projects forward. You think strategically but aren't afraid to roll up your sleeves and execute, balancing thoughtful planning with a bias for action and speed. You excel at managing multiple priorities, collaborating across teams, and turning ideas into high-quality marketing programs quickly and efficiently. Most importantly, you're passionate about creating meaningful marketing experiences that help more people discover and engage with One Pass while delivering value for our clients, partners, and members. Required Qualifications - Bachelor's degree in Marketing, Communications, Business, or related field. - 4-6 years of experience in marketing, brand management, demand generation, or related disciplines. - Experience supporting B2B marketing and lead generation initiatives. - Experience developing and executing B2B2C marketing campaigns. - Experience creating marketing collateral, sales enablement materials, and client-facing communications. - Experience partnering across cross-functional teams to drive marketing initiatives and business results. - Strong project management skills with the ability to manage multiple priorities and deadlines. ## Preferred Qualifications - Experience in healthcare, wellness, fitness, benefits, or consumer subscription businesses. - Knowledge of employer-sponsored benefits, health plans, or member engagement strategies. - Experience working with marketing automation, CRM, and digital marketing platforms. - Familiarity with performance marketing, content marketing, and campaign analytics. Work Location & Eligibility One Pass Solutions, Inc. offers a flexible work environment. We operate as a hybrid company in the Minnesota–St. Paul Twin Cities area, where team members are expected to work in-office three days per week. We also support remote work across a number of U.S. states. We are currently able to employ individuals who reside in the following states: Arizona, California, Colorado, Connecticut, Delaware, Florida, Georgia, Illinois, Kansas, Maryland, Massachusetts, Michigan, Minnesota, Montana, Nevada, New Jersey, New York, North Carolina, Ohio, Pennsylvania, Tennessee, Texas, Virginia, Washington, D.C. Please note: At this time, we are unable to employ individuals residing outside of these jurisdictions. One Pass Solutions, Inc. commits to provide a work environment free of discrimination and harassment, as well as equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. You may view all of One Pass Solutions, Inc.’s [recruiting notices here](https://docs.google.com/document/d/1stgTyTYSFhOhONK82c7A1st72fj2wVUAQekpnN4UCFk/edit?usp=sharing), including our EEO policy, recruitment agency policy, recruitment scam notice, and important E-Verify information. ## About One Pass Solutions ## Company Overview - **One-liner**: One Pass is a comprehensive fitness and wellness platform that connects millions of members to a vast network of gyms, digital classes, and lifestyle perks through employer and health plan partnerships. - **Entity Type**: Private (Privately Held) - **Headquarters**: United States - **Founded**: Not publicly available - **Founders**: Not publicly available ## Core Business - **Primary industry/industries**: Wellness and Fitness Services - **Target customers**: B2B (Health plans, including Medicare and Medicaid, and employers); the platform's end-users are the members of those plans or employees. - **Mission or purpose statement**: Not explicitly stated, but the company operates on the premise of making activity and healthy living easier, more flexible, and more affordable to help people build healthier habits that lead to better outcomes for individuals and organizations. ## Products & Services - **One Pass (Core Platform)**: A comprehensive fitness and wellness membership platform. It provides access to the largest network of in-person gyms (over 27,000 locations, including LA Fitness, Anytime Fitness, Planet Fitness) and digital wellness content (over 35,000 classes from brands like Fitbit, Yogaworks, Daily Burn, and Pvolve). - **One Pass Select**: A subscription-based wellness platform for employers with five tier levels (Digital $10/mo up to Elite $249/mo). It includes in-person gym access, digital classes, and lifestyle perks like grocery delivery (via Walmart or Shipt). - **One Pass for Medicare**: A solution designed to improve member satisfaction and reduce costs for Medicare plans, including complimentary access to 90,000+ virtual and in-person options for cognitive and social health. - **One Pass Medicaid**: Designed to improve health equity and access for Medicaid plans, supporting preventative care and chronic condition management. ## Market Standing - **Valuation/Market Cap**: Not disclosed. - **Key Metric**: Total Funding: Not publicly available. - **Notable Investors/Partners**: Serves more than 150 health plans and 4,000 employers, connecting over 43-47 million people. Key recent partner mention includes Walmart. - **Growth Signals**: Extraordinary employee growth of **+164.9% YoY** (now 71 employees). Traffic to the main website is also growing rapidly at **+88.2% monthly**. They are actively hiring for multiple remote roles. ## Competitive Advantages - **Scale & Network**: Boasts the industry's largest network of gyms and digital content, making it a "one-stop-shop" that is difficult for smaller competitors to replicate. - **B2B Distribution**: Strong moat built on distribution through large health plans (Medicare, Medicaid) and employers, creating high switching costs and recurring revenue. - **Comprehensive Offering**: Combines physical gym access, digital classes, cognitive health tools, and grocery delivery, addressing a wider spectrum of health and wellness than a pure fitness app. - **Bundled Perks**: Features like free grocery delivery (Shipt/Walmart) and fuel discounts add significant value that differentiates them from simple gym reimbursements. ## Strategic Focus - **Health Plan Penetration**: Deepening partnerships with Medicare and Medicaid plans to improve health equity and member satisfaction, directly tying their product to measurable ROI for payers. - **Platform Expansion**: Continually adding more digital partners (15+ leading brands), gym locations, and lifestyle perks like grocery delivery to increase the value proposition. - **Scalability**: Growing their tech and operations teams to support the rapid influx of members and partners. ## Why Work Here - **High-Growth Environment**: The company is in a rapid growth phase (164% headcount growth YoY), offering opportunities for career advancement and impact that are rare in a more mature company. - **Remote-First Culture**: All current job postings (Data Quality Analyst, Sr. Software Engineer DevOps, etc.) are listed as fully remote, indicating a strong remote work policy. - **Mission-Driven Work**: Employees contribute to a product that directly improves people's physical and mental health, with a focus on accessibility and equity. - **Young & Scaling Team**: The LinkedIn profile shows a company with a growing headcount (71 people) and a "manager-heavy" structure (20% of staff are managers), which can signal strong mentorship and leadership development opportunities. ## Sources 1. [one-pass.com](https://one-pass.com/) 2. [jobs.ashbyhq.com](https://jobs.ashbyhq.com/one-pass-solutions) 3. [linkedin.com](https://www.linkedin.com/company/one-pass-solutions) 4. [remoteotter.com](https://remoteotter.com/company/one-pass-solutions) 5. [one-pass.com - Select](https://www.one-pass.com/solutions/select) ## Other roles at One Pass Solutions - [Senior Manager, Clinical Member Engagement Strategy](https://feeny.ai/job/senior-manager-clinical-member-engagement-strategy-one-pass-solutions-united-ebmgtn9mvx6s) — United States - [Senior Manager, Consumer Marketing](https://feeny.ai/job/senior-manager-consumer-marketing-one-pass-solutions-united-states-sw43s089mss8) — United States - [Events Manager](https://feeny.ai/job/events-manager-one-pass-solutions-united-states-0db1tqn2t5ga) — United States - [Escalations Specialist](https://feeny.ai/job/escalations-specialist-one-pass-solutions-united-states-1etzq83f06rj) — United States - [Head of Data](https://feeny.ai/job/head-of-data-one-pass-solutions-united-states-aq1w9ar65r6y) — United States - [Marketing Manager](https://feeny.ai/job/marketing-manager-next-insurance-boston-35w6xn28jrrc) — Boston, MA - [Marketing Manager](https://feeny.ai/job/marketing-manager-decoda-health-toronto-dm16jmwdtek3) — Toronto, Canada - [Marketing Manager](https://feeny.ai/job/marketing-manager-flock-london-zeymytszzdm9) — London, United Kingdom - [Marketing Manager](https://feeny.ai/job/marketing-manager-beyondmath-london-karavw17680e) — London, United Kingdom - [Marketing Manager](https://feeny.ai/job/marketing-manager-turncare-remote-ynyah96amq45)