---
title: 'Marketing Operations Analyst at Glia'
canonical: 'https://feeny.ai/job/marketing-operations-analyst-glia-mexico-12gbbv5j845w'
type: 'job'
last_seen: '2026-09-12'
---

# Marketing Operations Analyst at Glia

- **Company:** Glia
- **Location:** Mexico
- **Employment:** full-time
- **Work type:** remote
- **Posted:** 2026-06-17
- **Last confirmed live:** 2026-09-12
- **Apply:** https://jobs.ashbyhq.com/glia/ad87b338-27c9-4a27-af63-11c847883d4d

## Job description

## About Glia

Glia is the #1 Banking AI platform, empowering community and regional financial institutions to create efficiencies, accelerate loan growth, drive deposits, and deliver experiences that win against megabanks and fintechs. Glia's Banking AI Operating System is a central intelligence layer on top of existing tech stacks, activating an AI workforce of specialized agents that draw from banking data, interaction history, and integrated systems of record. These banking-trained agents automate workflows across voice and digital–from front office to back office–resulting in decreased operational costs and the Universal Banker model. Trusted by 700+ banks and credit unions for its ironclad security and reliability, Glia delivers the industry’s first contractual no-hallucination guarantee. It’s why Glia customers quickly and confidently put Banking AI to work with measurable results from day one. More information about Glia can be found at [glia.com](http://glia.com).

## What you'll do

Platform Management

- Run our marketing tools day to day (Marketo, Salesforce, and others). Keep them set up right and working well together
- Keep data moving cleanly between our marketing tools and our CRM. Make sure leads, contacts, and campaign data are correct and ready to use
- Find and fix gaps between systems. Work with Revenue Operations and IT. Share what you think is causing it and what to try first
- Handle lead lifecycle management like duplicate cleanups, field rules, and funnel stage

Vendor Management

- Manage our tool vendors. Test new tools, help with renewals and contracts, and add or remove tools as our needs change
- Write down how our systems work and how to run them. Be the first stop for marketing systems requests. Own your tasks, set timelines, and share updates before people ask

Automation & Reporting

- Build AI workflows that cut manual work in lead routing, data cleanup, and campaign tasks. Spot repeat work and suggest ways to automate it
- Keep our campaign tagging and UTM rules clean so we can measure how marketing drives revenue
- Build reports and dashboards people can use without help. Spot trends and explain why they matter to the business — not just what the numbers say

## Requirements

- Experience in marketing ops, revenue ops, or a similar role. B2B SaaS experience is a plus
- Hands-on work running a marketing platform (ideally Marketo) and a CRM (ideally Salesforce), including how they connect. You know your way around Salesforce and where data lives
- You have managed or tested marketing tools (Google Analytics, ZoomInfo, LeanData, Gong, 6Sense, etc.)
- You know how B2B SaaS sales works, from first outreach to closed deal. You understand terms like pipeline, ARR, ACV, and churn
- Strong with data. You build clean models and reports on your own
- You use AI tools (like Claude or ChatGPT) every day to work faster
- You own your work. You track your own tasks, hit deadlines, flag problems early, and bring a fix when something goes wrong
- Excellent email, and social communication skills in English. You adjust how you explain things for technical and non-technical people
- You know at least one data tool beyond Excel (Tableau, Salesforce Reports, or basic SQL). You pick up new tools fast

Bonus:

- Working knowledge of SQL, APIs (Marketo API is a plus), or reverse ETL tools
- Marketo Certification
- You understand multi-touch attribution and ABM
- You know BI tools like Tableau, Looker Studio, or Power BI

Glia is an equal-opportunity employer. Glia does not discriminate against any employee or applicant because of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), or any other basis protected by law. The Glia Talent Acquisition team uses @[glia.com](http://glia.com) and @[gliatalent.com](http://gliatalent.com) email addresses for coordinating interviews, providing updates, and sending documents. Our hiring process involves an introduction, practical and team interviews, and a decision and offer. For more information, visit our [Recruitment Privacy Notice page](https://www.glia.com/eu-recruitment-privacy-notice) or contact our talent team via talent@glia.com

## About Glia

## Company Overview
- **One-liner**: Glia provides a unified AI-powered platform for customer interactions, purpose-built for the banking industry, enabling financial institutions to unify voice, digital, and AI to improve service and efficiency.
- **Entity Type**: Private (Growth Stage)
- **Headquarters**: New York, NY, USA
- **Founded**: 2012
- **Founders**: Dan Michaeli (CEO) and Justin DiPietro (CTO)

## Core Business
- **Primary industry/industries**: Banking AI, Customer Service Software, Financial Technology (Fintech)
- **Target customers**: B2B, specifically regional and community banks and credit unions (Financial Institutions)
- **Mission or purpose statement**: To help build thriving communities, ensuring that every banking interaction — AI or human — builds lasting trust and measurable value.

## Products & Services
- **Glia AI Platform**: A unified, AI-powered platform for customer interactions, purpose-built for banking. It unifies voice, digital, and AI on a single platform.
- **ChannelLess® Architecture**: A proprietary architecture that eliminates the friction of traditional customer service by unifying voice and digital on one AI-powered platform, ensuring no data is lost during transfers between human and AI.
- **AI for All™ Suite**: An AI suite that enhances the entire interaction journey, from self-service to agent and manager tools, designed to deliver proven ROI.
- **Voice AI**: A voice solution that is 50% faster than the nearest competitor, with human-like responsiveness and low latency.
- **Virtual Assistants**: AI-powered self-service tools designed for banking interactions.

## Market Standing
- **Valuation/Market Cap**: Not publicly available (Private company)
- **Key Metric**: Total Funding (Not publicly available in search results)
- **Notable Investors/Partners**: Not explicitly listed in search results, but the company serves 700+ banks, credit unions, and financial institutions.
- **Growth Signals**: The company reports 10 billion+ successful interactions, serves 700+ financial institutions, and has a workforce across 10 countries. It was recognized as a Great Place to Work in 2025 and 2026.

## Competitive Advantages
- **Purpose-built for banking**: The platform is specifically engineered for the unique needs of financial institutions, with 1,000+ pre-built banking journeys and a zero-hallucination guarantee for AI.
- **ChannelLess® Architecture**: A proprietary architecture that unifies voice, digital, and AI, ensuring seamless handoffs and no data loss.
- **Fastest Voice AI**: Claims to be 50% faster than the nearest competitor.
- **Industry-first guarantee**: Offers a zero-hallucination and prompt injection guarantee for its banking AI.
- **Transparent Pricing**: "Priceless Pricing™" model with no hidden fees, no limits on seats, minutes, or AI.

## Strategic Focus
- **Deepen AI capabilities**: Continue to lead in banking-specific AI with a focus on zero-hallucination guarantees and human-like interactions.
- **Expand market share**: Grow its base of 700+ financial institution clients, particularly regional and community banks and credit unions.
- **Drive ROI for clients**: Help institutions slash operational costs and abandonment rates while accelerating growth in loans and deposits.
- **Maintain industry leadership**: Leverage its purpose-built platform and proprietary architecture to stay ahead of generic AI and contact center solutions.

## Why Work Here
- **Award-winning culture**: Certified as a Great Place to Work, with 92% of employees saying it's a great place to work (vs. 57% at a typical U.S. company). Ranked #20 on Fortune's Best Workplaces in New York™ 2026 and #30 on Fortune's Best Workplaces in Technology™ 2025.
- **High employee trust**: 99% feel welcome when they join, 95% believe employees are entrusted with real responsibility, 94% say management is competent, and 93% believe management is honest and ethical.
- **Global and remote-friendly**: Workforce across 10 countries, with many remote positions available across the US, Canada, Estonia, Mexico, Poland, Portugal, and Spain.
- **Strong values**: Culture built on PACE values (Proactive, Adaptable, Curious, Excellent) with a strong emphasis on DEI.
- **Competitive benefits**: Offers competitive salary, high-growth environment, referral bonuses, and team/company-wide events.
- **Open roles**: 38 open positions across Engineering, Sales, Customer Success, Marketing, and Operations, with a mix of remote, hybrid, and on-site options.

## Sources
1. [glia.com](https://www.glia.com/)
2. [glia.com/careers](https://www.glia.com/careers)
3. [glia.com/about](https://www.glia.com/about)
4. [jobs.ashbyhq.com/Glia](https://jobs.ashbyhq.com/Glia)
5. [greatplacetowork.com](https://www.greatplacetowork.com/certified-company/7025140)

## Other roles at Glia

- [Business Development Representative](https://feeny.ai/job/business-development-representative-glia-salt-lake-city-aedba0hvq4az) — Salt Lake City, UT
- [Technical Account Manager](https://feeny.ai/job/technical-account-manager-glia-mexico-atz965jrqx2j) — Mexico
- [Technical Account Manager](https://feeny.ai/job/technical-account-manager-glia-canada-fpgcjhx9djwy) — Canada
- [Senior Associate, AI Consultant (Vancouver)](https://feeny.ai/job/senior-associate-ai-consultant-vancouver-glia-vancouver-y56gtbaydpew) — Vancouver, Canada
- [Ecosystem Partner Manager](https://feeny.ai/job/ecosystem-partner-manager-glia-united-states-acdrhd6gs8sr) — United States
- [Senior Associate, Solutions Architect, Mexico](https://feeny.ai/job/senior-associate-solutions-architect-mexico-glia-mexico-v56q456rqakp) — Mexico
- [Field Marketing Manager](https://feeny.ai/job/field-marketing-manager-glia-united-states-zpwkehdhespk) — United States
- [Associate Sales Engineer](https://feeny.ai/job/associate-sales-engineer-glia-united-states-h896vwtvm6fn) — United States
- [Experiential Marketing Coordinator](https://feeny.ai/job/experiential-marketing-coordinator-glia-united-states-ax35d4exb0fy) — United States
- [Senior Security Engineer (Team Lead)](https://feeny.ai/job/senior-security-engineer-team-lead-glia-poland-0pqjypw45wcj) — Poland