---
title: 'Marketing Operations Manager at MAP'
canonical: 'https://feeny.ai/job/marketing-operations-manager-map-bangkok-71kf3strq2ha'
type: 'job'
last_seen: '2026-09-11'
---

# Marketing Operations Manager at MAP

- **Company:** MAP
- **Location:** Bangkok, Thailand
- **Posted:** 2024-02-05
- **Last confirmed live:** 2026-09-11
- **Apply:** https://job-boards.greenhouse.io/map/jobs/7160469002

## Job description

## Who We Are

MAP | WPP Enterprise Solutions designs, builds, and operates the growth systems that competitive businesses rely on. In a world where Al is reshaping how companies drive growth, we lead clients in business transformation and marketing modernization, connecting strategy directly to execution. Our 12,000 experts in engineering and platforms, commerce, consulting, content transformation, CRM, and CX work within a unified global operating unit across 40+ markets. WPP Enterprise Solutions works alongside best-in-class partners including Adobe, AWS, Braze, Google, Microsoft, Salesforce, and Shopify, as well as innovators in AI, to deliver growth solutions tailored to the needs of our clients’ businesses.

## About WPP

MAP is part of [WPP](https://urldefense.com/v3/__http:/wpp.com/__;!!IfJP2Nwhk5Z0yJ43lA!L_cfT4E3gsmmDY1lVQTB6ihlfPeBl9X4sMM2KI6iWZYexC2nCeZ9oxgP9qvgbrqxIBpx82rGb_mWqh5F0zKxq5_dP7Y$), the trusted growth partner for the world's leading brands. Powered by exceptional talent and our agentic marketing platform WPP Open, WPP unites cutting-edge media intelligence and data solutions, creativity, production, enterprise solutions and expert strategic counsel.

- This position is open to both Thai and foreign nationals.
- Candidates must have at least 4 years of experience working in a managerial role.
- Please submit your application in English. Applications in other languages will not be considered.
- Preference will be given to candidates who can attend an in-person interview at our office in Bangkok.

Are you a dynamic leader with a proven ability to motivate and guide a high-performing team of Campaign Specialists? Are you passionate about driving the seamless execution of digital cross-channel marketing strategies for our global clients? If you thrive in a fast-paced, international working environment and are seeking an exciting management position, we invite you to consider the role of Marketing Operations Manager at our Bangkok office!

What will your day look like?

As our new Marketing Operations Manager, you will be responsible for the smooth running of our daily operations and implementation of client campaigns, ensuring the continuous development of staff and operation services. More specifically, your tasks include:

- Overseeing the team's daily operation and workload distribution
- Ensuring compliance with Service Level Agreements such as quality assurance and time-to-market activity
- Recruitment and people management and development
- Supporting initiatives by the Country Lead and Global Directors
- Reporting on progress and development for internal and external stakeholders
- Risk management and mitigation

Since we operate in a global environment with global clients covering multiple time zones, we expect you to be flexible with a can-do attitude.

Who are you going to work with?

Our Bangkok office is currently made up of 45 employees and growing! You will be managing a very competent team of approximately 5-12 employees and operate as the link between our various in-house departments.

We work closely together with our colleagues in Copenhagen (HQ) as well as our other 3 office locations in Toronto, Lisbon and San Jose (Costa Rica). You will play a crucial part in growing our Bangkok office, work closely with your operations team, and report directly to the Country Lead. We are proud of our multicultural environment and dynamic atmosphere where we not only work together – we are great at having fun as well.

What do you bring to the table?

As a person, you are curious, proactive, and energetic, enabling you to lead and motivate others. You are great at spotting new opportunities, and you act fast while being able to constantly balance between taking charge and making room for others.

Further, we expect that you have:

- Experience in and a solid understanding of omnichannel marketing
- Solid experience with CRM, digital production, marketing personalization and automation, commercialization of services, or process optimization
- Demonstrated experience with people and performance management as well as talent profiling and recruitment (6 - 8 years)
- Proven ability to establish and maintain strong personnel and stakeholder relationships (6-8 years)
- Extensive background in project management
- Client management experience as a plus
- Highly collaborative, driven by a strong sense of inclusion and diversity
- Excellent communication skills, and highly proficient in the English language

A leader in personalized customer experiences

VML MAP is a world-leading Centre of Excellence that helps businesses humanize the relationship between the brand and the customer through hyper personalization at scale, marketing automation and CRM. With the brain of a consultancy, the heart of an agency and the power of technology and data, we work with some of the world's most admired brands to help them on their transformation journey to becoming truly customer-centric. Together, we are 1000 + technology specialists, data scientists, strategic thinkers, consultants, operations experts, and creative minds from 55+ nationalities.

A global network

We are part of the global VML network that encompasses more than 30,000 employees across 150+ offices in 60+ markets, each contributing to a culture that values connection, belonging, and the power of differences.

WPP (MAP/VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

When you click “Apply now” below, your information is sent to MAP/VML. To learn more about how we process your personal data during when you apply for a role with us, on how you can update your information or have the information removed please read our [Privacy policy](https://wt-map.com/privacy-policy). California residents should read our [California Recruitment Privacy Notice](https://www.wundermanthompson.com/california-recruitment-privacy-notice).

## About MAP

## Company Overview
- **One-liner**: VML MAP is a global marketing consultancy and center of excellence specializing in marketing automation, personalization, loyalty, CRM, and Agentic AI at scale.
- **Entity Type**: Public (Subsidiary of VML, part of WPP plc – NYSE: WPP)
- **Headquarters**: Copenhagen, Denmark
- **Founded**: Not publicly available (transitioned from Wunderman Thompson MAP to VML MAP as of January 1, 2024)
- **Founders**: Not publicly available (the MAP unit evolved within WPP)

## Core Business
- **Primary industry/industries**: Marketing Technology (MarTech), Advertising Technology (AdTech), CRM, Data & AI Consulting, Content & Creative Services
- **Target customers**: B2B, enterprise and global brands across retail, entertainment, beauty, home furnishings, and more
- **Mission or purpose statement**: “Humanize the connection between brands and consumers through data-driven, personalized content across all channels.”

## Products & Services
- **Marketing Automation & Personalization**: Advisory, strategy, and implementation of platforms (Adobe, Salesforce, Braze) to deliver omnichannel, one-to-one experiences.
- **Data & AI**: Data architecture, analytics, AI-driven segmentation, and predictive modeling to power CRM and marketing programs.
- **Content & Creative**: Creative production, copywriting, and content supply chain optimization for personalized campaigns.
- **Identity & 1:1 Paid Media**: First-party data activation, audience targeting, and paid media integration.
- **Technology & Platform**: Adobe Experience Cloud, Salesforce Marketing Cloud, and custom platform architecture and engineering.
- **Operating Models & Processes**: Marketing operations design, governance, and transformation to enable scalability.
- **Loyalty Programs**: Design and execution of loyalty and retention programs driven by CRM and analytics.

## Market Standing
- **Valuation/Market Cap**: Not disclosed (operates as a division of VML/WPP)
- **Key Metric**: 
  - **Annual Revenue**: Not publicly available
  - **Total Employees**: ~795 (+3.6% YoY) [linkedin.com](https://www.linkedin.com/company/vml-map)
- **Notable Investors/Partners**: VML (parent), WPP (parent), Adobe, Salesforce, Braze, Snowflake, Marketo, Shopify, Google Cloud Platform
- **Growth Signals**:
  - Active job postings up **530% YoY** (82 open roles) [builtin.com](https://builtin.com/company/vml-map)
  - Expanded from 5 European markets to 19 markets for a global entertainment client [vml-map.com](https://www.vml-map.com/)
  - Helped a major beauty retailer transform CRM personalization and omnichannel experience
  - Reduced marketing spend by 20% for a global home furnishings retailer while boosting marketing effect by 20% [vml-map.com](https://www.vml-map.com/)
  - Increased purchase frequency and spend by 20% in 20 months for a mobility client

## Competitive Advantages
- **Deep MarTech specialization**: One of the world’s largest dedicated centers of excellence for marketing automation, personalization, and CRM – not a generalist agency.
- **Platform partnerships**: Strategic relationships with all major marketing clouds (Adobe, Salesforce, Braze) enable deep technical expertise.
- **Consultancy + Agency hybrid**: Combines strategic consulting rigor with creative and execution capabilities (described as “the brain of a consultancy, the heart of an agency”).
- **Global but integrated**: 14 fully integrated offices across North/Central America, Europe, and Asia; operates as “one team, multiple locations” with consistent methodologies.
- **Agentic AI focus**: Early investment in Agentic AI for marketing (as featured in their services) positions them at the forefront of the next MarTech wave.

## Strategic Focus
- **Current priorities**: Scaling personalization and loyalty for global brands; operationalizing AI (Agentic AI) to automate and enhance marketing decisions; expanding first-party data capabilities for paid media; deepening Adobe and Salesforce ecosystem expertise.
- **Growth direction**: Winning larger enterprise transformation programs, expanding geographic footprint (particularly APAC and Americas), and integrating creative and data services under one roof.

## Why Work Here
- **Culture**: Diverse, global team representing over 55 nationalities; emphasis on belonging, authenticity, and inclusion. Employees describe a “connected community” across 26,000+ VML staff worldwide.
- **Work model**: Remote-friendly with a “Remote Workspace” designation on job postings; many roles are fully remote, while some offices (e.g., Austin, TX) have in-office expectations for certain positions. The company operates as “one team, multiple locations.”
- **Engineering & tech culture**: Heavy focus on Adobe (AEP, Campaign, AJO, CJA), Salesforce Marketing Cloud, and modern data stacks (Snowflake, Kubernetes, Terraform, Python). Engineers work on client-facing implementations and are encouraged to stay current with certifications and training.
- **Perks & development**: Access to VML’s “Catalyst Academy” for learning and career growth; bespoke career development platforms; emphasis on “Authentic Personal Brand” coaching; resources for mental and physical well-being.
- **Career growth**: Rapid hiring – 82 open roles across technology, data, strategy, operations, and creative. Many senior and director-level positions available, suggesting internal mobility and expansion.

## Sources
1. [vml-map.com](https://www.vml-map.com/) – Company website (services, case studies, transformation)
2. [linkedin.com](https://www.linkedin.com/company/vml-map) – LinkedIn profile (employees, headcount growth, offices, tech stack)
3. [builtin.com](https://builtin.com/company/vml-map) – Built In company overview (culture, jobs, perks)
4. [builtin.com](https://builtin.com/company/vml-map/jobs) – Built In jobs page (open roles, career fair, job descriptions)
5. [vml.com](https://www.vml.com/careers) – VML careers page (culture, Catalyst Academy, benefits)

## Other roles at MAP

- [Lead Technical Project Manager](https://feeny.ai/job/lead-technical-project-manager-map-austin-texas-c0ksaerwahqp) — Austin Texas, United States
- [Lead Technical Project Manager](https://feeny.ai/job/lead-technical-project-manager-map-toronto-89r68nerqp06) — Toronto, Canada
- [Resourcing Manager](https://feeny.ai/job/resourcing-manager-map-copenhagen-m6a15j92xgrx) — Copenhagen, Denmark
- [Director, Media Solutions Consulting](https://feeny.ai/job/director-media-solutions-consulting-map-london-9kz6gpbd0dh1) — London, United Kingdom
- [Senior Strategy Consultant - B2B](https://feeny.ai/job/senior-strategy-consultant-b2b-map-austin-texas-87dfyatftahz) — Austin Texas, United States
- [Client Partner](https://feeny.ai/job/client-partner-map-copenhagen-9007nwgzqbg7) — Copenhagen, Denmark
- [Client Partner](https://feeny.ai/job/client-partner-map-london-bx1kmbgxt7fm) — London, United Kingdom
- [Experience Strategy Director](https://feeny.ai/job/experience-strategy-director-map-copenhagen-kejz2zdg8gqc) — Copenhagen, Denmark
- [Project Manager](https://feeny.ai/job/project-manager-map-copenhagen-apn4rewgddjk) — Copenhagen, Denmark
- [Project Manager](https://feeny.ai/job/project-manager-map-london-vgyxwkw9y8j0) — London, United Kingdom