---
title: 'Marketing Operations Manager at Sign In Solutions'
canonical: 'https://feeny.ai/job/marketing-operations-manager-sign-in-solutions-st-petersburg-xtgwzdqd6132'
type: 'job'
last_seen: '2026-09-13'
---

# Marketing Operations Manager at Sign In Solutions

- **Company:** Sign In Solutions
- **Location:** St Petersburg, FL
- **Compensation:** $115k–$125k
- **Employment:** full-time
- **Work type:** hybrid
- **Posted:** 2026-08-26
- **Last confirmed live:** 2026-09-13
- **Apply:** https://jobs.lever.co/signinsolutions/313b8cca-8bc2-4467-a657-eaa1b6219d32

## Job description

## About Sign In App

At Sign In App, we're redefining how organisations manage access and visitor management. We believe security and great experiences should go hand in hand, helping organizations protect their people, simplify compliance, and create seamless workplaces. Trusted by 30,000+ organizations worldwide, we're building the future of Access Intelligence - making every interaction safer, smarter, and more welcoming.

## The Role

The Marketing Operations Manager runs campaign execution, keeps systems connected, and catches issues before they become problems. You'll report to the VP of Sales Operations and live in the marketing tech stack every day, administering and maintaining the platforms that run our marketing engine, following established processes and priorities set by marketing ops leadership. You'll spot the broken sync before anyone else and keep the systems performing end to end, so campaigns launch on time, leads route reliably, and reporting stays accurate. You'll also help direct an external agency that takes on a portion of day-to-day execution work. The agency supplements your workload, but the systems stay yours to run day to day. This is a great opportunity for someone who loves being the person who keeps everything running, spots problems before they surface, and quietly makes the whole engine work. You'll also help direct an external agency that takes on a portion of day-to-day execution work. The agency supplements your workload, but the systems stay yours to run day to day. This is a great opportunity for someone who loves being the person who keeps everything running, spots problems before they surface, and quietly makes the whole engine work.

What You Will Be Doing:

- Administer and maintain the marketing tech stack day to day, spanning marketing automation (HubSpot), CRM and sync (Salesforce), web analytics and tag management (GA4, GTM), and intent/ABM platforms, following established platform standards and escalating tool gaps or redundancies to marketing ops leadership
- Build and maintain automated nurture and email drip campaigns per established playbooks; monitor lead scoring and routing rules, troubleshoot flow issues, resolve sync errors, and ensure qualified prospects pass to sales cleanly
- Build and maintain real-time dashboards and reporting across campaigns, channels, and email performance, giving the team visibility into what's working
- Build, test, and deploy multi-touch automated campaigns in HubSpot across email, nurtures, webinars, events, and web, including landing pages, email sequences, form-fill actions, workflows, UTM tagging, and QA
- Build forms and manage list segmentation per established data capture standards and targeting criteria; flag opportunities to improve conversion or data quality to marketing ops leadership
- Support integrations across the marketing and revenue tech stack, and troubleshoot integration issues as they arise
- Maintain documentation for intake, prioritization, and QA of marketing requests
- Monitor and audit system, workflow, and integration health on a regular cadence, including legacy systems, and flag hygiene issues for cleanup
- Maintain data governance and database hygiene per established standards — field consistency, lifecycle stage accuracy, lead source rules, deduplication — and escalate policy-level issues to leadership
- Execute marketing compliance processes (GDPR/CCPA) established by legal/compliance leadership, including consent tracking, suppression list management, and send governance
- Partner with sales to troubleshoot lead and campaign questions and keep the two teams aligned

What We’re Looking For:

- B2B SaaS experience (required)
- 3–5 years hands-on in marketing operations as an administrator, ideally in a multi-product or fast-scaling organization
- Hands-on experience administering marketing automation (HubSpot strongly preferred, certifications a plus), CRM and sync (Salesforce), web analytics and tag management (GA4, GTM), and exposure to an intent/ABM platform such as 6sense
- Experience supporting system integrations, migrations, or consolidations under senior guidance
- Experience building automated workflows, branching logic, and trigger-based communications within established frameworks
- Working knowledge of B2B SaaS funnel mechanics, including ABM structures and multi-channel inbound/outbound motions
- Comfortable building and maintaining marketing dashboards and reporting, and administering lead scoring and lifecycle stage models set by others
- Practical understanding of GDPR and marketing data privacy, including consent and suppression management
- Detail-oriented and process-driven, with the ability to manage multiple concurrent requests and keep documentation current
- Comfortable troubleshooting live systems under time pressure
- Strong communication and collaboration across marketing, sales, and cross-functional teams

What Success Looks Like:

- Campaigns launch on time and accurately, with execution quality improving over time
- The marketing tech stack runs cleanly day to day, with sync errors caught early and legacy issues flagged for resolution
- Marketing and sales trust the data they're working from, from lead capture through routing to reporting
- Forms and lists consistently deliver clean, well-segmented data per established targeting criteria
- Reporting gives the team timely visibility into campaign and channel performance

Our Culture & Values We're a team that challenges "good enough," collaborative, curious, and focused on solving real problems. We keep things simple and put our customers at the centre of everything we do. Our values guide how we work every day: Customer first Respect and dignity Be accountable Honesty and positivity We're here to win Do good and give back This isn’t just about us getting to know you. We believe you need to dive in to get to know us. We encourage you to research and read up on our company news and articles. Throughout the recruitment process, you will be given the opportunity to ask lots of questions, meet different members of our team, and get hands on to showcase your skills. As you get to know what we’re all about, we hope you’ll become increasingly confident and excited that we could be your next big move. Once your application is received and reviewed, qualified candidates will move on to our next steps. Sign In App is an Equal Employment Opportunity and Affirmative Action Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status.

## About Sign In Solutions

## Company Overview
- **One-liner**: Sign In Solutions provides an integrated visitor management and enterprise-grade security platform that enhances safety, compliance, and visitor experiences for organizations of all sizes.
- **Entity Type**: Private (backed by PSG)
- **Headquarters**: St. Petersburg, Florida, United States
- **Founded**: 2021
- **Founders**: Not publicly available (formed through the acquisition of Sign In App and subsequent roll-up of multiple companies)

## Core Business
- **Primary industry**: Visitor Management, Physical Security, Compliance, Workplace Orchestration
- **Target customers**: B2B, serving enterprises, SMBs, government agencies, schools, and manufacturers across 100+ countries
- **Mission / purpose statement**: "Making every entry safer, smoother, and fully under control" and transforming traditional visitor management into a proactive, risk-adaptive security solution.

## Products & Services
- **Visitor Management Platform**: A cloud-based, low-code platform that automates check-ins, visitor screening, pre-registration, and badge printing, with customizable compliance workflows and audit-ready reporting.
- **Sign In App**: A simple, scalable visitor management solution for growing businesses (merging into a unified platform with SwipedOn).
- **SwipedOn**: A visitor management brand acquired in 2024, serving mid-size customers with ease of use and speed.
- **Traction Guest**: An enterprise-level visitor management system acquired for complex, large-scale requirements, now integrated with identity verification and compliance capabilities.
- **ThreatSwitch**: A security and compliance add-on that provides real-time risk insights, automated threat alerts, and incident reporting.
- **Pronestor**: Meeting management and resource scheduling software integrated into the platform (acquired as part of SmartSpace).
- **10to8**: Scheduling and appointment coordination tool with AI and optimization features (acquired 2023).
- **SCR Tracker**: Safeguarding and recruitment compliance solution for schools and organizations with strict vetting requirements (acquired 2023).

## Market Standing
- **Valuation / Market Cap**: Not disclosed (privately held)
- **Key Metric**: Annual revenue of approximately $7.5M (estimated); total funding amount not disclosed but backed by PSG, a growth equity firm with $17B+ raised since 2014 and over 130 portfolio companies.
- **Notable Investors / Partners**: PSG (lead investor and majority partner)
- **Growth Signals**: Headcount grew 42.7% YoY to 124 employees (as of 2026). Serves 22,000+ organizations across 100 countries. Completed multiple strategic acquisitions (10to8, SCR Tracker, SmartSpace/SwipedOn, Pronestor, Traction Guest, Sign In App) to build an integrated platform. Expanding into hybrid workplace orchestration and compliance verticals.

## Competitive Advantages
- **Integrated platform** combining visitor management, physical security compliance, scheduling, and workplace orchestration – reducing the need for multiple vendors.
- **Low-code, enterprise-grade capabilities** that appeal to both IT and security teams, while remaining simple for end users.
- **Acquisition strategy** under PSG backing allows rapid product expansion and market consolidation.
- **Risk-adaptive approach** with real-time threat insights, automated screening, and audit-ready reporting differentiates from basic sign-in apps.
- **Global reach** with presence in 8 countries (United States, United Kingdom, Canada, New Zealand, Denmark, and more) and multi-language support.

## Strategic Focus
- **Platform unification**: Merging acquired brands (Sign In App, SwipedOn, Traction Guest, etc.) into a single, cohesive solution.
- **Expansion into hybrid workplace orchestration**: Adding meeting room booking, space optimization, and employee scheduling.
- **Deepening security & compliance**: Enhancing capabilities for industries like aerospace, pharma, government, and schools.
- **Continued M&A**: Leveraging PSG capital to acquire complementary technologies and expand into adjacent verticals.

## Why Work Here
- Culture described as "enthusiastic about using technology to innovate and build solutions" with a focus on collaboration and impact.
- Headquarters in St. Petersburg, FL with a hybrid work policy (e.g., Account Executive role listed as hybrid). Also has offices in Vancouver, Canada, and Northampton, UK.
- Employer rating on LinkedIn: 3.1/5.0 (134 reviews) – Work-Life balance scores higher (3.6) than compensation (3.1) and culture (3.2). Opportunities for growth given rapid headcount expansion and acquisitions.
- Backed by PSG provides financial stability and resources for career development.
- Notable perks: Intern roles available, structured teams across engineering, customer migration, and sales.

## Sources
1. [signinsolutions.com/about-us](https://signinsolutions.com/about-us)
2. [signinsolutions.com/about-us/company-history](https://signinsolutions.com/about-us/company-history)
3. [linkedin.com/company/signinsolutions](https://linkedin.com/company/signinsolutions)
4. [signinsolutions.com/careers](https://signinsolutions.com/careers)
5. [jobs.lever.co/signinsolutions](https://jobs.lever.co/signinsolutions)

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