--- title: 'Marketing Specialist at AIP Connect' canonical: 'https://feeny.ai/job/marketing-specialist-aip-connect-toronto-d8tmghpmvdfj' type: 'job' last_seen: '2026-09-11' --- # Marketing Specialist at AIP Connect - **Company:** AIP Connect - **Location:** Toronto, Canada - **Employment:** contract - **Work type:** hybrid - **Posted:** 2026-08-24 - **Last confirmed live:** 2026-09-11 - **Apply:** https://jobs.lever.co/aipconnect/1735cd4c-d548-438d-b373-23157eca3feb ## Job description Open Vacancy: This role is a current, active position and we are accepting applications. This is a part-time contract role of approximately 15 hours per week, starting with an initial 6-month term, with the intention to grow into a full-time permanent position. ## About the Opportunity Our client brings together expertise across sponsorship, partnerships, consumer insights, and brand strategy, working with some of the most recognized brands, rights holders, properties, events, and organizations across North America. We’re looking for a creative, tech-savvy Marketing Specialist to support marketing initiatives across both brands. This is a hands-on opportunity for someone who enjoys writing, creating content, working with modern marketing tools, and bringing ideas to life. You’ll work closely with the marketing team to execute campaigns, create content, manage marketing platforms, and support webinars, reports, email, social media, and other digital marketing initiatives. The ideal candidate is curious, organized, quick to learn, and excited by AI, digital marketing, and content creation. ## About the Role This is a hands-on marketing role focused on execution and content production. You’ll help bring campaigns to life across email, social media, websites, webinars, and digital content while gaining exposure to how modern B2B marketing programs are built and measured. Responsibilities: Content Creation & Marketing Support - Draft copy for emails, blogs, social posts and newsletter content. - Repurpose webinars, reports and research into multiple content formats. - Assist with content uploads and publishing. - Assist with developing and maintaining the content calendar. Email Marketing & CRM - Build and schedule email campaigns in HubSpot/Nutshell CRM. - Support CRM organization and database management. - Help track campaign performance and generate basic reports. - Stay current on emerging marketing trends, tools, and best practices. Digital Marketing & Website Support - Publish and update website and blog content. - Assist with SEO optimization and content updates. - Support webinar, event, and report launch activities. - Identify opportunities to improve efficiency through technology and automation. Experience & Qualifications: - 1-3 years of experience in marketing, communications, content marketing, or a related field. - Strong written communication skills with the ability to draft marketing content across multiple channels. - Experience using Canva or similar design tools. - Basic video editing skills (CapCut, Canva, etc.). - Comfortable using AI tools such as ChatGPT, Copilot, Claude, etc. - Highly organized with strong attention to detail. - Strong initiative and ability to work independently. - Quick learner with an interest in marketing technology and digital trends. Bonus if you have: - Experience with HubSpot or another CRM platform. - Knowledge of email marketing best practices. - Experience with SEO and content optimization. - Familiarity with LinkedIn and social media management. - Interest in sports, sponsorship, entertainment, events, or consumer insights. What Our Client Offers: - An entrepreneurial culture. - Opportunity to directly impact a growing business. - An exciting, dynamic, and flexible working environment. - Independence and results-oriented performance evaluations. - An ambitious team that cares about doing great work without compromising the people behind it. The target rate for this role is $30/hour, dependent on experience and qualifications. AIP Connect believes in equal opportunity. Our recruitment consultants are committed to inclusive recruitment and selection practices and will not discriminate based on age, colour, ability, national origin, race, religion, sex, or sexual orientation. Accessibility:  If you need any accommodations during the interview process, please let us know. Posted Salary: Actual compensation within this range will be determined based on job-related skills, relevant experience, education, and training. This range reflects base salary only and does not include eligibility for bonus program or other benefits. For the most accurate and up-to-date details on this role, please refer directly to AIP Connect’s careers page, as third-party sites may not reflect current information. ## About AIP Connect ## Company Overview - **One-liner**: AIP Connect is a boutique recruitment and staffing agency that connects companies with top talent through a human-centric, high-touch approach. - **Entity Type**: Private (Founded and bootstrapped by its CEO) - **Headquarters**: Toronto, Ontario, Canada - **Founded**: 2006 - **Founders**: Nicol Kalman ## Core Business - **Primary industry**: Staffing and Recruiting - **Target customers**: B2B — primarily mid-to-large enterprises and agencies in sectors like technology, marketing, media, and professional services - **Mission/purpose statement**: To connect the right people to the right employers with a refreshingly different approach — prioritizing authenticity, transparency, and long-term fit over volume. ## Products & Services - **Executive Search / Permanent Recruitment**: Full-service headhunting for senior-level and specialized roles across account management, operations, data & analytics, human resources, and media. - **Temporary Staffing**: Short-term and contract placements for roles needing immediate support, managed by a dedicated AIP Staffing Inc. division under Managing Director Leslie Barrow. - **Freelance & Contracts**: A curated pipeline for companies needing flexible, project-based talent, ranging from creative to technical fields. - **General Application & Pipeline**: An open channel for candidates to register interest even when no specific role is listed, allowing AIP to proactively match them to future opportunities. ## Market Standing - **Valuation**: Not publicly available (private company) - **Key Metric**: Total headcount of ~29 employees (Year-over-Year growth: +15.4%, adding ~6 people); LinkedIn following of 8,192 (Yearly growth: +8.6%) - **Notable Investors/Partners**: Bootstrapped — no external investors; key executives include Nicol Kalman (Founder/CEO), Kristine Sanderson (Partner, CHRL MHRM), Sarah Glynn (Snr. Recruitment Manager), and Leslie Barrow (Managing Director, AIP Staffing). - **Growth Signals**: Active hiring across multiple geographies (Canada and US); 8 office locations; recent job postings for internal roles like Operations Systems Administrator signal internal scaling. ## Competitive Advantages - **Truly human-centric**: Rejects algorithms and automated matching in favor of in-person briefings and deep conversations — a strong differentiator against large, tech-driven competitors. - **Full transparency**: Communicates directly about salary, skill gaps, and role realities for both candidates and clients, building trust and reducing mis-hires. - **Candidate-first philosophy**: Explicitly treats candidates as long-term partners, not commodities, focusing on fair compensation, career progression, and cultural fit. - **Strong leadership team**: Led by an experienced founder and a team with deep industry knowledge and HR credentials (CHRL). ## Strategic Focus - **Growth as a "connector" brand**: Emphasizing its role as a community builder that brings like-minded people together, rather than just a transaction facilitator. - **Operational expansion**: Investing in internal systems and talent (e.g., Operations Systems Administrator) to support scaling across North America while maintaining its high-touch model. - **AI as a support tool, not a replacement**: Leveraging AI to assist in resume review and candidate assessment, but explicitly keeping final decisions human — a balanced approach to technology. ## Why Work Here - **Culture**: Described internally and externally as "refreshingly different" — values high integrity, openness, and a genuine commitment to people. The team is described as "born connectors." - **Work environment**: Offers hybrid, remote, and on-site roles depending on the position and location. Geographies include Toronto, Vancouver, Montreal, Calgary, Halifax, Richmond (VA), and New York City. - **Notable perks/engineering culture**: While the company is not a tech product firm, its internal use of AI in the hiring process shows a forward-looking, pragmatic attitude toward technology. The culture prioritizes low-ego, high-trust collaboration. Candidates are respected and never treated as commodities. - **Alumni network**: Alumni have gone on to reputable firms like Wealthsimple, PwC Canada, Bell Media, and Spencer Stuart, reflecting a strong talent development environment. ## Sources 1. [aipconnect.com/about-us](https://aipconnect.com/about-us/) 2. [jobs.lever.co/aipconnect](https://jobs.lever.co/aipconnect) 3. [linkedin.com/company/anithing-is-possible-recruiting](https://linkedin.com/company/anithing-is-possible-recruiting) 4. [aipconnect.com/team/](https://aipconnect.com/team/) 5. [aipconnect.com/current-roles/](https://aipconnect.com/current-roles/) ## Other roles at AIP Connect - [Program Manager, Brand Activation](https://feeny.ai/job/program-manager-brand-activation-aip-connect-mississauga-x8xmy4y0b5pg) — Mississauga, Canada - [Senior Site Analyst](https://feeny.ai/job/senior-site-analyst-aip-connect-toronto-0nb99ggh2p08) — Toronto, Canada - [VP, Client Partner](https://feeny.ai/job/vp-client-partner-aip-connect-new-york-cqdvvwtcjcqj) — New York, NY - [Managing Director, Integrated Media](https://feeny.ai/job/managing-director-integrated-media-aip-connect-new-york-1r8mqbehwy0z) — New York, NY - [Senior Project Manager, Tech](https://feeny.ai/job/senior-project-manager-tech-aip-connect-toronto-qmysb5qasjwk) — Toronto, Canada - [Business Lead - New York & Toronto](https://feeny.ai/job/business-lead-new-york-toronto-aip-connect-greater-toronto-area-3526jz0wjw9c) — Greater Toronto Area, Canada - [Head of Operations (Director or Sr Director)](https://feeny.ai/job/head-of-operations-director-or-sr-director-aip-connect-etobicoke-y9f8yce9ynaq) — Etobicoke, Canada - [Operations Logistics Coordinator](https://feeny.ai/job/operations-logistics-coordinator-aip-connect-mississauga-b7efb72n91xd) — Mississauga, Canada - [Service Coordinator](https://feeny.ai/job/service-coordinator-aip-connect-whitby-65e06ef2zd78) — Whitby, Canada - [Marketing Project Manager](https://feeny.ai/job/marketing-project-manager-aip-connect-burlington-p1s1q7b76vnj) — Burlington, Canada