--- title: 'Marketing Specialist – Japan at Toradex' canonical: 'https://feeny.ai/job/marketing-specialist-japan-toradex-tokyo-1m6c5qqy5p5a' type: 'job' last_seen: '2026-11-11' --- # Marketing Specialist – Japan at Toradex - **Company:** Toradex - **Location:** Tokyo, Japan - **Posted:** 2026-11-11 - **Last confirmed live:** 2026-11-11 - **Apply:** https://job-boards.greenhouse.io/toradex/jobs/8201259003 ## Job description Toradex is a global company strongly focused on engineering & technology. We’re powered by a diverse & uniquely gifted workforce. We pursue the best people to propel our innovative vision of embedded computing and IoT. If you’re interested in being a driving force at an agile technology company, engineering clever computing solutions & helping other companies bring their products to life, we should talk. ## About Toradex Toradex is a global provider of reliable System on Modules (SoMs) and embedded software, including Torizon. Headquartered in Switzerland, we support Japanese manufacturers in industrial automation, medical, IoT, automotive and Edge AI. ## The role You will be the first dedicated marketing professional at Toradex Japan. Your goal: generate more high-quality leads and give Japanese customers clear, accurate information about Toradex. You will own and execute the Japan marketing plan, working with a small local team (General Manager, Sales and a Field Application Engineer) and our global marketing team in Switzerland, India and Brazil. ## What you will do - Lead generation: build target account and contact lists, run campaigns that generate leads, and hand qualified leads to Sales with the context they need. - Events & webinars: plan and run trade shows, seminars, partner events and Japanese-language webinars end to end, from booth, materials and invitations to lead capture and follow-up, together with our FAE and GM. - Digital & email: plan and execute email campaigns, newsletters and social and digital promotion (e.g. X, LinkedIn, HubSpot), including segmentation and Japanese copy. - Japanese website & content: own Toradex’s Japanese web content and materials (product pages, case studies, brochures, presentations), turning technical input from our engineers into clear, accurate content. You don’t need to create the technical substance yourself. - Market insights: understand Japanese customer segments, partners and competitors, and use that to shape messaging, target lists and priorities. - Measure, share & improve: track leads, cost per lead, lead quality and conversion to opportunities; share your findings with the GM and our global marketing team; propose what to keep, change or stop; and work with HQ to adapt global campaigns, budgets and timelines to the Japanese market. ## Requirements - 5+ years of B2B marketing experience: marketing communications, event or field marketing, digital marketing or demand generation. - Hands-on experience organizing exhibitions, seminars or webinars. - Ownership: able to plan and execute independently in a small team, with good judgment on when to ask for input. - Data-driven mindset: comfortable defining metrics, analysing results and drawing conclusions. - Native Japanese, including excellent writing for customer-facing content and documentation. - Business English, sufficient to read source material and to work with colleagues by email, chat and online meetings. A plus if you have: - Experience in electronics, semiconductors, embedded systems, industrial automation or IoT. - Knowledge of the Japanese embedded / semiconductor / industrial B2B ecosystem (distributors, competitors, trade shows) and existing industry contacts. - Experience with marketing automation or CRM tools (e.g. HubSpot), web CMS, SEO and web analytics (e.g. GA4). - Experience working with a foreign headquarters or a global marketing team. - Interest in learning technical topics well enough to communicate them accurately. ## What we offer - Ownership from day one: lead the Japan marketing plan and build the marketing function as the team grows. - A small, flat team with direct access to decision-makers and fast decisions. - Daily collaboration with a Swiss-headquartered global company and its marketing team. - Exposure to embedded computing, Edge AI, IoT, cybersecurity and Linux. Toradex is a leader in embedded computing, serving innovative products to industrial, medical, automotive & IoT companies creating feature-rich & intelligent systems for demanding applications, e.g. supercars, self-driving tractors, patient monitoring systems – to name a few. We provide effective & robust embedded computing solutions and strive for the best development experience in the industry with a focus on intelligent hardware design, innovative software solutions & free comprehensive support. Our relationship with our customers ensures that we all succeed and it allows us to participate in the realization of incredible new products. Our products are directly sold to more than 3'000 industrial customers in over 70 different countries worldwide. For more information - Visit our Homepage: [www.toradex.com](http://www.toradex.com) - Connect with us and join our community!: [https://community.toradex.com](https://community.toradex.com/) - [Our YouTube Channel](https://www.youtube.com/user/trdxag) ## About Toradex ## Company Overview - **One-liner**: Toradex provides easy-to-use, commercial off-the-shelf embedded computing products (System on Modules) and a comprehensive industrial Linux software platform for mission-critical IoT and embedded applications. - **Entity Type**: Private (Bootstrapped) - **Headquarters**: Horw, Lucerne, Switzerland - **Founded**: 2003 - **Founders**: Stephan Dubach ## Core Business - **Primary industry/industries**: Embedded Computing, Industrial IoT, Hardware & Software Solutions - **Target customers**: B2B; industrial, medical, automotive, transportation, and robotics companies developing feature-rich and intelligent systems for demanding applications (e.g., supercars, self-driving tractors, patient monitoring systems). - **Mission or purpose statement**: To provide easy-to-use, commercial off-the-shelf embedded computing products with premium quality and long-term availability. Through innovation, they market-leading integrate hardware, software, and services to reduce complexity, time-to-market, risk, and costs for their customers. ## Products & Services - **System on Modules (SoMs)**: Hardware computing modules designed for embedded applications, offering scalability across processor families (NXP i.MX, TI, etc.) and guaranteed long-term availability (10+ years, with some products shipped for over 15 years). - **Torizon**: An easy-to-use, industrial-grade Linux software platform that simplifies the development and operation of Linux IoT devices. It includes TorizonCore (OS) and Torizon Connected Services for remote management, OTA updates, and device monitoring. - **Toradex Custom Solutions**: A service offering for customers who need customized SoMs or carrier boards, strengthened by the acquisition of Linear Computing in 2025. - **Developer Resources**: Extensive resources including 800+ articles, technical blogs, webinars, and active community forums. ## Market Standing - **Valuation/Market Cap**: Not publicly available (Private, bootstrapped company). - **Key Metric**: Revenue is not publicly disclosed. The company reports 3000+ active customers in over 70 countries. - **Notable Investors/Partners**: NXP (Platinum Partner), Texas Instruments (Premium Partner), and 70+ proven partners. - **Growth Signals**: - Strengthened custom solutions offering with the acquisition of Linear Computing in 2025. - Awarded NXP Platinum Partner status. - Launched dedicated Torizon website and expanded connected services. - Global presence with 8 offices worldwide. ## Competitive Advantages - **Long-term product availability**: Guarantees 10+ years of product availability, a critical factor for industrial and medical customers with long product lifecycles. - **In-house OS support**: Offers in-house development and support for Yocto Project/Torizon Linux, FreeRTOS, and Windows Embedded Compact, ensuring deep integration and quality. - **Scalability**: SoMs are designed for pin-compatible scalability across different processor generations, allowing customers to migrate easily to future technologies without a complete redesign. - **Comprehensive support**: Provides industry-leading support through multiple channels (email, phone, active community forums) with a strong focus on customer centricity. ## Strategic Focus - **Current priorities**: Deepening the Torizon software platform and connected services to simplify IoT development and operations; expanding custom solutions capabilities (via acquisition); maintaining leadership in quality and long-term support for industrial embedded customers. - **Direction for growth**: Growing the ecosystem of partners and customers globally, with a focus on mission-critical applications in medical, transportation, and robotics. ## Why Work Here - **Culture highlights**: A global company strongly focused on engineering and technology, powered by a diverse workforce. Core values include Customer Centricity, Teamwork/Trust, Entrepreneurship/Innovation, Transparency/Integrity, and Passion/Excellence. They describe themselves as "one team" built on trust, ownership, and respectful collaboration. - **Remote/hybrid/office policy**: Global offices in Switzerland, Brazil, China, India, United States, Japan, Namibia, and Canada. Roles are posted at specific office locations, suggesting an office-centric or hybrid model depending on the role. Many engineering roles are based in Campinas, Brazil. - **Notable perks or engineering culture**: Engineers work on the full stack from hardware bring-up to kernel development and cloud services. The company emphasizes "intelligent hardware design, innovative software solutions & free comprehensive support." They offer the chance to work on technology that powers real-world products like supercars and medical devices. ## Sources 1. [Toradex Official Website](https://www.toradex.com/about-toradex) 2. [Toradex Careers Page](https://careers.toradex.com/) 3. [Toradex Jobs on Greenhouse](http://job-boards.greenhouse.io/toradex) ## Other roles at Toradex - [マーケティング・スペシャリスト（Marketing Specialist – Japan）](https://feeny.ai/job/marketing-specialist-japan-toradex-tokyo-rdhgw3qzjda0) — Tokyo, Japan - [Senior Data Architect](https://feeny.ai/job/senior-data-architect-toradex-campinas-sao-paulo-3z24902jzpvg) — Campinas São Paulo, Brazil - [Electronics Manufacturing Engineer](https://feeny.ai/job/electronics-manufacturing-engineer-toradex-ontario-7vm49z46s48j) — Ontario, Canada - [Accounting & HR Assistant](https://feeny.ai/job/accounting-hr-assistant-toradex-ontario-fpq2h0rnevtw) — Ontario, Canada - [RMA Quality Analyst](https://feeny.ai/job/rma-quality-analyst-toradex-horw-lucerne-nb3rqyzr6c85) — Horw Lucerne, Switzerland - [Logistics & Warehouse Coordinator 100%, Horw](https://feeny.ai/job/logistics-warehouse-coordinator-100-horw-toradex-horw-lucerne-j75pd27gkyfn) — Horw Lucerne, Switzerland - [Field Application Engineering - Intern](https://feeny.ai/job/field-application-engineering-intern-toradex-campinas-sao-paulo-pfa1j4e7t37q) — Campinas São Paulo, Brazil - [Customer Service Representative + Accounting Assistant](https://feeny.ai/job/customer-service-representative-accounting-assistant-toradex-bengaluru-fnxe4syj04k5) — Bengaluru, India - [Senior Field Application Engineer – Embedded Solutions Architect](https://feeny.ai/job/senior-field-application-engineer-embedded-solutions-architect-toradex-tokyo-2z17212asd9q) — Tokyo, Japan - [AI Automation Engineer - Developer Experience](https://feeny.ai/job/ai-automation-engineer-developer-experience-toradex-campinas-sao-paulo-g6afhw83gdba) — Campinas São Paulo, Brazil