--- title: 'Marketing Specialist (Melbourne) at Coursera' canonical: 'https://feeny.ai/job/marketing-specialist-melbourne-coursera-melbourne-gv51nttr4ree' type: 'job' last_seen: '2026-11-11' --- # Marketing Specialist (Melbourne) at Coursera - **Company:** Coursera - **Location:** Melbourne, Australia - **Posted:** 2026-11-06 - **Last confirmed live:** 2026-11-11 - **Apply:** https://job-boards.greenhouse.io/coursera/jobs/6250509004 ## Job description ## About Coursera + Udemy Coursera and Udemy are now one company, bringing together two mission-driven brands to create the world’s most powerful platform for turning learning into progress. Together, we help more than 300 million learners and 12,000+ enterprise customers build the skills they need for a world being reshaped by AI. Read more about the combined company by visiting our [blog](https://blog.coursera.org/coursera-and-udemy-are-now-one-company-creating-the-worlds-most-comprehensive-skills-platform/). Why join us now? AI is transforming how people learn, work, and grow, and the need for new skills has never been greater. Coursera brings trusted content and credentials from leading university and industry partners, while Udemy brings a dynamic skills marketplace and global network of real-world experts. By combining these strengths, we can connect more people and organizations to the skills they need, when they need them. Shape what comes next By joining our team, you’ll have the opportunity to reshape how the world learns and applies skills—and help millions of people participate in the new economy. Bring your ideas, expertise, and perspective to meaningful work that can make a difference at global scale. Job Overview The Marketing Specialist will be responsible for executing defined regional tactical marketing plans which enable achievement of strategic priorities, pipeline targets, and revenue targets within this region. You have experience in tactical marketing across the APAC region and have delivered results from previous demand generation and event marketing programs. ## About this role We’re looking for an enthusiastic Marketing Specialist to join our APAC team. This role reports into the Head of Marketing, APAC and will also work closely with the global Udemy Business Marketing teams including Events, Demand Generation, Product Marketing, Performance Marketing, PR and Customer Marketing teams. This is an excellent opportunity for someone looking to take the next step in their career and gain exposure to a wide range of marketing activities across the region. What you'll be doing: - Assist in executing event marketing and demand generation programs including Account Based Marketing (ABM) campaigns, hosted events, industry tradeshows, webinars, PR and other programs to support regional quarterly sales pipeline and revenue goals - Localise and adapt our library of content (eBooks, guides, webinars, tools, industry reports) for the APAC market - Support the development and re-purposing of relevant marketing content in support of the Customer Success and Sales teams as required. About your Skills: - Creative Thinking: Generating innovative ideas for marketing campaigns and problem-solving. - Branding: Developing and maintaining a strong brand identity and messaging. - Organization and Time Management: Managing multiple projects, meeting deadlines, and prioritizing tasks effectively. - Marketing Automation Tools: Familiarity with tools like HubSpot, Marketo, or Mailchimp for automating marketing tasks. - CRM Systems: Basic understanding of Customer Relationship Management (CRM) systems like Salesforce is a plus. - Graphic Design Tools: Basic skills in graphic design tools like Adobe Creative Suite or Canva for creating visual content are a plus but not required. What you’ll have: - 2-4 years of B2B marketing experience in the APAC region (internships and volunteer work count!) - Experience working in or with a high technology sales department or Saas B2B business environment, with a basic understanding of sales cycles - A proactive approach, with the ability to take initiative and achieve consistent results - Comfortable working with a distributed team across regions - A high level of attention to detail, with experience managing projects and meeting deadlines - Familiarity with event marketing, social media marketing, demand generation, paid marketing and basic analytics. - Fluent in English; other language skills are highly desirable but not required We understand that not everyone will match each of the above qualifications. However, we also realize that everyone has unique experiences that can add value to our company. Even if you think your background might not perfectly align, we'd love to hear from you! ## #LISG1 #LI-U For more information about how Coursera collects and uses your personal information, please see our [Coursera + Udemy Global Applicant Privacy Notice](https://files.clinchtalent.com/1d7f2c0f91ebf75d580f56447fa54859/2acb24eb91f1e23b90ac9e9285de5aaf/Global%20Applicant%20Privacy%20Notice.pdf). To protect against recruitment fraud, Coursera + Udemy recruiters only communicate via official coursera.org/udemy.com email addresses and never through personal accounts. We do not accept resumes via email or social media; please submit all applications directly through our careers page. If you encounter suspicious recruitment activity, please report it via our [Fraudulent Activity Submission Form.](https://forms.gle/Mb8UktwuaJAukb3H7) Coursera is an Equal Opportunity Employer committed to building a welcoming and inclusive workplace. We consider all qualified applicants without regard to legally protected characteristics and provide reasonable accommodations upon request at recruiting@coursera.org. ## About Coursera ## Company Overview - **One-liner**: Coursera is a global online learning platform that partners with leading universities and companies to offer courses, certificates, and degrees, enabling individuals and organizations to build job-relevant skills. - **Entity Type**: Public (NYSE: COUR) - **Headquarters**: Mountain View, California, USA - **Founded**: 2012 - **Founders**: Andrew Ng and Daphne Koller ## Core Business - **Primary industry**: EdTech, online learning, professional development and credentialing - **Target customers**: B2C (individual learners), B2B (enterprises and teams via Coursera for Business), B2G (governments and institutions) - **Mission**: “To provide universal access to world-class learning” [coursera.org](https://www.coursera.org/about) ## Products & Services - **Courses & Specializations**: Free and paid online courses across AI, data science, business, health, and more, often with shareable certificates. - **Professional Certificates**: Job-aligned programs co-created with employers like Google, IBM, and Microsoft (e.g., Google Cybersecurity, IBM Data Analyst). - **Online Degrees**: Bachelor’s and master’s degrees from accredited universities in fields such as computer science, data, and business. - **Coursera Plus**: Annual subscription offering unlimited access to most courses, Specializations, and Professional Certificates. - **Coursera for Business (Teams & Enterprise)**: Enterprise learning platform with analytics, skills benchmarking, and tailored workforce training. [coursera.org](https://www.coursera.org/) - **AI-Powered Features**: Coach (personalized guide), Role Play, Course Builder, and Skills Tracks — all designed to deliver scalable, personalized learning. - **Udemy Merger (Pending)**: In December 2025, Coursera announced a definitive agreement to combine with Udemy, creating one of the world’s most comprehensive skills development platforms (all-stock transaction, subject to approvals). [investor.coursera.com](https://investor.coursera.com/news/news-details/2026/Coursera-Reports-Fourth-Quarter-and-Full-Year-2025-Financial-Results/default.aspx) ## Market Standing - **Valuation/Market Cap**: Not publicly available in provided sources (public company; market cap fluctuates and is not disclosed in the search results). - **Key Metric**: Full-year 2025 revenue of $757 million (up 9% YoY). Guidance for 2026: $805–815 million. [investor.coursera.com](https://investor.coursera.com/news/news-details/2026/Coursera-Reports-Fourth-Quarter-and-Full-Year-2025-Financial-Results/default.aspx) - **Notable Investors/Partners**: Over 375 university and industry partners including Google, IBM, Microsoft, Stanford, Yale, and Anthropic. Key shareholders: New Enterprise Associates (NEA) and Andrew Ng (Chairman). - **Growth Signals**: 197 million registered learners as of Dec 31, 2025; 93% net retention rate for paid enterprise customers; Q4 2025 revenue growth of 10% YoY; India development center expected to drive 33% of product innovation by 2027; merger with Udemy to expand reach. ## Competitive Advantages - **Trusted Credentials**: Courses and certificates issued directly by top universities and industry leaders (Google, IBM, etc.), widely recognized by employers. - **AI-Powered Personalization**: Generative AI features (Coach, Role Play, Course Builder) differentiate the learning experience. - **Scale & Catalog**: One of the largest online learning catalogs globally, covering high-demand fields like GenAI, data science, and cybersecurity. [coursera.org](https://www.coursera.org/) - **Public Benefit Corporation & B Corp**: Demonstrates commitment to social impact and accessible education. ## Strategic Focus - **AI Integration**: Continuing to embed AI across the platform to improve learning outcomes and instructor/partner tools. - **Udemy Combination**: Completing the merger with Udemy to create the most comprehensive skills platform for both individual learners and enterprises. - **India Expansion**: Building a cross-functional development center in India (product, engineering, data, design) to drive local and global innovation. [careers.coursera.com](https://careers.coursera.com/india-tech-jobs) - **Enterprise & Government Upskilling**: Scaling Coursera for Business to serve larger organizations and public sector clients worldwide. ## Why Work Here - **Culture & Impact**: Mission-driven environment focused on transforming lives through learning. Annual “Make-A-Thon” encourages innovation across teams. - **Career Growth**: Extensive careers rubric, opportunities to work on high-impact projects, and early influence in new geographies (e.g., India Tech Jobs). - **Remote/Hybrid Policy**: Not explicitly defined in provided materials, but roles are located in Mountain View (HQ) and India (Delhi/NCR); likely offers hybrid or remote flexibility. - **Engineering & Product Teams**: Cross-functional setup in India covering enterprise payments, machine translations, API platform, and notifications — with autonomy to execute independently. [careers.coursera.com](https://careers.coursera.com/india-tech-jobs) - **Diverse Roles**: Current openings include Content Production Manager, Instructional Designer, Learning Designer, Degree Program Operations Specialist, and more. [job-boards.greenhouse.io](https://job-boards.greenhouse.io/coursera) ## Sources 1. [coursera.org](https://www.coursera.org/about) – About Coursera 2. [coursera.org](https://www.coursera.org/) – Main site (product details, FAQs) 3. [investor.coursera.com](https://investor.coursera.com/news/news-details/2026/Coursera-Reports-Fourth-Quarter-and-Full-Year-2025-Financial-Results/default.aspx) – Q4 & FY2025 Financial Results 4. [careers.coursera.com](https://careers.coursera.com/india-tech-jobs) – India Tech Jobs page (development center info) 5. [job-boards.greenhouse.io](https://job-boards.greenhouse.io/coursera) – Careers page (open positions) ## Other roles at Coursera - [Enterprise Implementation Manager](https://feeny.ai/job/enterprise-implementation-manager-coursera-united-kingdom-4mg66t66v18b) — United Kingdom - [Senior People Analytics Lead](https://feeny.ai/job/senior-people-analytics-lead-coursera-united-states-tba9k6c5rsbr) — United States - [Senior Revenue Accountant](https://feeny.ai/job/senior-revenue-accountant-coursera-united-states-t9s2v38kvhaf) — United States - [Enterprise Account Director (Benelux/Nordics)](https://feeny.ai/job/enterprise-account-director-benelux-nordics-coursera-dublin-1hget7n0xtp7) — Dublin, Ireland - [Enterprise Account Director (Benelux/Nordics)](https://feeny.ai/job/enterprise-account-director-benelux-nordics-coursera-united-kingdom-6r7fnp0wygnh) — United Kingdom - [Senior Revenue Operations Manager](https://feeny.ai/job/senior-revenue-operations-manager-coursera-united-states-x5qb65ergw0a) — United States - [Customer Success Manager (German-speaking)](https://feeny.ai/job/customer-success-manager-german-speaking-coursera-london-tzpshcmtdd5w) — London, United Kingdom - [Customer Success Manager (German-speaking)](https://feeny.ai/job/customer-success-manager-german-speaking-coursera-dublin-9f6y5bjh5cpr) — Dublin, Ireland - [Benefits Analyst](https://feeny.ai/job/benefits-analyst-coursera-united-states-mqjme6etr0sg) — United States - [Revenue Operations Manager, Japan](https://feeny.ai/job/revenue-operations-manager-japan-coursera-japan-r8bq7xe3w3z9) — Japan