---
title: 'Marketing Specialist (New Grad) at Peak'
canonical: 'https://feeny.ai/job/marketing-specialist-new-grad-peak-v7872kdskj35'
type: 'job'
last_seen: '2026-09-12'
---

# Marketing Specialist (New Grad) at Peak

- **Company:** Peak
- **Work type:** onsite
- **Posted:** 2024-10-02
- **Last confirmed live:** 2026-09-12
- **Apply:** https://jobs.lever.co/peakgames/32fc5bb1-5ae7-4660-b04b-41545176e545

## Job description

At Peak, we are reaching hundreds of millions of users with our products. Marketing Team is at the core of developing and implementing marketing strategies in order to create impact and reach even more users.

We’re looking for fresh graduates to join our rapidly growing Marketing team. Managing and optimizing marketing campaigns of our products on all performance channels, you will improve your analytical skills, develop understanding of business drivers and advance manipulating data to obtain high-quality actionable insights. You will experience teaming up with Marketing Artists to come up with new creative ideas and learn combining a data-driven approach with creative skills.

Learn more about how we work in Marketing here!

Here’s what you’ll do

- Learn to manage and optimize marketing campaigns and run initiatives across all performance channels
- Work closely with 3rd parties such as Meta, Google, DSPs, Ad networks
- Continuously conduct A/B tests and deliver new approaches based on the results
- Identify key growth opportunities by crunching numbers and analyzing performance
- Propose and execute optimization strategies and solutions based on data insights
- Collaborate with the creative team to provide input and help produce new key creatives

Desired skills and experiences

- University degree preferably in Engineering, Statistics or Economics
- Strong curiosity with a keen desire to learn and understand every detail
- Willing to explore and challenge new ideas
- Passion for working with numbers and data

## What you will learn in this role

- Google Ads, Meta Ads, Display & Programmatic Advertising
- Working with huge data sets and deduce actionable insights
- Improved perception of creative concepts
- Agile decision-making
- Building relationships with global companies

Working at Peak

- Fast-paced environment with a tight-knit and collaborative culture
- Never-ending learning and development opportunities
- Relevant conferences abroad to stay up to date with the latest industry trends
- Team events and trips
- We support your personal and professional development with challenging projects and regular feedback
- Full health benefits

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## About Peak

## Company Overview
- **One-liner**: Peak is a mobile gaming company that creates casual puzzle games enjoyed by over 400 million players worldwide.
- **Entity Type**: Private (revenue-funded, no public funding rounds disclosed)
- **Headquarters**: Istanbul, Turkey
- **Founded**: 2010
- **Founders**: Not publicly listed

## Core Business
- **Primary industry**: Mobile gaming (casual puzzle games)
- **Target customers**: B2C – consumers of all ages and demographics
- **Mission**: To create a global consumer technology company from Istanbul, gathering people with high capabilities and strong values to shape Peak’s story.

## Products & Services
- **[Toy Blast](https://peak.com/about)**: Casual puzzle game launched in 2015, a market-disrupting title in the genre.
- **[Toon Blast](https://peak.com/about)**: Casual puzzle game launched in 2017, also a global hit.

## Market Standing
- **Valuation**: Not publicly disclosed
- **Key Metric**: Over 400 million total players, with 40 million monthly active users.
- **Notable Investors/Partners**: Not disclosed (no external funding rounds reported)
- **Growth Signals**: Rapidly growing user base; products reach millions daily; strong data-driven AB testing for product and marketing decisions; first-ever performance marketing campaign with a celebrity reaching 100 million unique users in the US.

## Competitive Advantages
- **Massive user scale** (400M+ players) provides rich behavioral data for continuous optimization.
- **Data-driven culture**: Extensive use of AB testing, statistical analysis, and machine learning to improve user experience.
- **Two hit titles** (Toy Blast and Toon Blast) that dominate the casual puzzle genre, creating strong brand recognition.
- **In-house Big Data & Cloud Platform teams** allow scalable infrastructure to handle billions of requests per day.

## Strategic Focus
- Continue improving and expanding existing games to reach more players globally.
- Invest in data science and cloud infrastructure to maintain high availability and scalability.
- Attract top engineering and product talent to sustain innovation and product quality.

## Why Work Here
- **Culture**: Agile, collaborative teams with a product-minded engineering approach. Emphasis on craftsmanship, clean code, and timely code reviews.
- **Work arrangement**: On-site (physical office in Istanbul, Turkey).
- **Perks**: Focus on continuous learning, career growth, and a supportive environment for new grads and interns. Company events, team outings, and a commitment to making everyone “love coming to work.”
- **Engineering culture**: Heavy use of design patterns, robust code, and collaboration with artists and product specialists. Engineers work on highly complex challenges due to scale.
- **Opportunities**: Open positions for Senior Software Engineer, Product Manager, Product Specialist, New Grad roles, and internships.

## Sources
1. [peak.com](https://peak.com/)
2. [peak.com/about](https://peak.com/about)
3. [peak.com/open-positions](https://www.peak.com/open-positions)
4. [jobs.lever.co/peakgames](https://jobs.lever.co/peakgames)
5. [builtin.com/company/peak-1](https://builtin.com/company/peak-1)

## Other roles at Peak

- [Software Engineer, Backend (New Grad)](https://feeny.ai/job/software-engineer-backend-new-grad-peak-szhx3t8x83qs)
- [Software Engineer, Backend](https://feeny.ai/job/software-engineer-backend-peak-4xx84b8ctvpd)
- [Software Engineer, Performance Marketing](https://feeny.ai/job/software-engineer-performance-marketing-peak-t6zxkp4fvm26)
- [3D Artist](https://feeny.ai/job/3d-artist-peak-6kt10prjyxyb)
- [Game UI Artist](https://feeny.ai/job/game-ui-artist-peak-1sy9pdyt38bf)
- [Illustrator (New Grad)](https://feeny.ai/job/illustrator-new-grad-peak-dymqknkp5jk6)
- [Illustrator](https://feeny.ai/job/illustrator-peak-ydtn356xegba)
- [Motion Designer Long Term Intern, Performance Marketing](https://feeny.ai/job/motion-designer-long-term-intern-performance-marketing-peak-5dext1cxy59w)
- [3D Artist, Performance Marketing](https://feeny.ai/job/3d-artist-performance-marketing-peak-9yzmxyah5zne)
- [Motion Designer, Performance Marketing](https://feeny.ai/job/motion-designer-performance-marketing-peak-xkgn11gr900y)