--- title: 'Marketing Technology & Mobile Measurement Freelance Consultant at Right Side Up' canonical: 'https://feeny.ai/job/marketing-technology-mobile-measurement-freelance-consultant-right-side-up-tyr1h9r4ph77' type: 'job' last_seen: '2026-10-20' --- # Marketing Technology & Mobile Measurement Freelance Consultant at Right Side Up - **Company:** Right Side Up - **Location:** Austin, TX - **Work type:** remote - **Posted:** 2026-10-13 - **Last confirmed live:** 2026-10-20 - **Apply:** https://jobs.lever.co/rightsideup/435d6e7a-93d2-4e17-affc-f9b7c7f5f4ee ## Job description Please note, this posting is to highlight joining Right Side Up's talent collective specifically and is not representing an internal full-time role, or a current opportunity with a client. Right Side Up is a collective of premium marketing talent—with all of the marketing chops, and none of the agency fluff. We're trusted by the most respected early-stage ventures, the fastest-growing tech companies, and well-established Fortune 500 teams to do one thing better: Growth. We have over 1400+ clients including Reddit, Robinhood, Lyft, Gusto, Stripe, Rippling, Shopify, Noom, Hinge Health, Kikoff, and more. ## About The Role We're building our bench of Marketing Technology & Mobile Measurement leads — senior, hands-on operators who own the platforms and infrastructure that make mobile acquisition measurement possible. This person sits at the intersection of marketing, media, data engineering, product/app engineering, privacy, and analytics, administering mobile measurement partner (MMP) platforms such as AppsFlyer, Adjust, Branch, Singular, or Kochava, alongside adjacent martech systems like GA4, Firebase, and Google Tag Manager. They own tools, configuration, QA, and technical requirements — they don't need to be the production data engineer building every pipeline, but they do need to be able to speak that language fluently. The strongest fit has direct, hands-on MMP ownership (not just reporting exposure), a mobile-first acquisition background, and enough technical range to partner credibly with engineering on data flows, while also understanding how paid media teams use that data to make spend decisions. These are typically fractional engagements requiring 30–40 hours per week with meaningful business-hours overlap. ## Responsibilities - Own day-to-day administration of a mobile measurement partner (MMP) platform such as AppsFlyer, Adjust, Branch, Singular, or Kochava, including event mapping, attribution windows, SKAdNetwork/ATT configuration, postbacks, cost and reporting API integrations, and fraud monitoring. - Lead MMP vendor evaluations, migrations, and implementations, including technical requirements, SDK versus server-to-server decisions, and rollout sequencing. - Partner with engineering and data teams to scope and validate data flows across APIs, ETL pipelines, BigQuery, rollup tables, and audience imports. - Maintain clean, reliable tracking across GA4, Firebase, Google Tag Manager, deep links, QR codes, and campaign taxonomy. - Own marketing-side requirements for privacy-safe measurement, including ATT and related consent frameworks, in partnership with privacy and engineering stakeholders. - Troubleshoot data discrepancies and connect configuration decisions to how paid media and growth teams optimize spend, including CPI, CPA, ROAS, and LTV. - Identify and implement automation opportunities across reporting, QA, audience activation, and campaign operations. - Act as the technical translator between marketing, media, data engineering, product/app engineering, and analytics stakeholders. ## Requirements - 7+ years of experience in marketing technology, growth infrastructure, or mobile measurement/attribution roles, ideally at the Senior Manager to Director level. - Direct, hands-on ownership or administration of at least one MMP platform (AppsFlyer, Adjust, Branch, Singular, or Kochava) — not just experience consuming MMP reporting. - Mobile-first acquisition experience across iOS and Android, ideally within consumer fintech, mobility, marketplace, gaming, subscription, or large-scale consumer media/social apps. - Practical, first-person experience with event mapping, attribution setup and windows, SKAdNetwork/ATT, postbacks, cost and reporting APIs, deep links, QR codes, and fraud monitoring. - Comfort partnering with engineering and data teams on APIs, ETL, BigQuery, rollup tables, and audience imports; SQL fluency is strongly preferred. - Working knowledge of paid media optimization and how channel owners use CPI, CPA, ROAS, and LTV data to make spend decisions. - Experience in either early-stage/startup environments or large, complex enterprise organizations — depth in both is a plus, but not a requirement. - Availability of 30–40 hours per week with meaningful business-hours overlap, and comfort with an open-ended fractional engagement. Tools & Platforms - AppsFlyer, Adjust, Branch, Singular, Kochava - Google Analytics 4, Firebase, Google Tag Manager - SKAdNetwork and ATT frameworks - BigQuery and SQL - Google Marketing Platform (CM360, DV360, SA360) - Reverse-ETL/data activation tools such as Hightouch ## Why Right Side Up Join a team that values expertise, flexibility, and meaningful work with some of the most innovative brands in the world. Exciting opportunities are available now — apply today to join our network of experts ## About Right Side Up ## Company Overview - **One-liner**: Right Side Up is a talent platform that connects pre-vetted, A+ marketing professionals with ambitious companies to deliver growth through fractional consulting, full-service agency teams, or full-time hiring. - **Entity Type**: Private (Privately Held) - **Headquarters**: Austin, Texas, United States - **Founded**: 2016 (some sources cite 2017 as the founding year by Tyler Elliston) - **Founders**: Tyler Elliston ## Core Business - Primary industry: Marketing Services / Growth Marketing - Target customers: B2B, B2C, from early-stage startups to global enterprises (e.g., Uber, Yelp, Procter & Gamble) - Mission: "To empower growth, the right way" – reinventing the traditional agency model by putting strategy, talent, and flexibility at the center. ## Products & Services Right Side Up offers three engagement models, each tailored to client needs: - **Fractional Talent**: Temporary or part-time deployment of individual senior growth marketers (e.g., SEO, paid social, lifecycle marketing) for project-based or ongoing support. - **Full-Service Agency**: Custom, cross-channel agency teams (offline marketing, affiliate, ecommerce marketplaces, creative services, B2B ads) for complex, scaled growth initiatives. - **Full-Time Recruitment**: End-to-end sourcing and vetting of full-time marketing hires, led by former marketers, with a typical turnaround of two weeks. All engagements are supported by proprietary technology, a dedicated Project Strategy team, and ongoing client engagement management. ## Market Standing - **Valuation / Market Cap**: Not publicly available - **Key Metric**: 112 employees (as of 2026), with 20.9% year-over-year headcount growth and a LinkedIn follower count of 30,129 (+14.3% YoY) - **Notable Investors / Partners**: No external funding rounds or investors disclosed; key clients include Uber, Lyft, Yelp, Rocket Money, DoorDash, Robinhood, and Procter & Gamble. - **Growth Signals**: 20.9% employee growth, expansion into multiple countries (US, Colombia, South Africa, Germany, France), and a growing roster of open consultant roles across diverse marketing disciplines. ## Competitive Advantages - **Vetted talent pool**: Only the top ~1% of marketers are accepted into the collective after a rigorous vetting process. - **Speed and flexibility**: Can recommend a marketer within two days of an intro call and have them in place within two weeks – far faster than traditional recruiting. - **Proven model**: A "third way" between hiring an agency and building an in-house team, with a track record of serving thousands of companies. - **Remote-first, distributed team**: Enables access to best-in-class talent regardless of geography, keeping overhead low and culture strong. ## Strategic Focus - Continuing to scale the talent platform and proprietary technology that powers the matching and engagement process. - Expanding service offerings into emerging areas like Generative Engine Optimization (GEO) and marketing AI operations. - Maintaining a high-touch, consultative approach while growing the collective of senior marketers and the breadth of client industries served. ## Why Work Here - **Remote-first culture**: Fully remote team across the USA (and now globally), with a monthly coworking stipend to choose your own workspace. - **Work-life balance**: Unlimited PTO, comprehensive medical/dental/vision insurance, 401(k) with equity incentive plan, and bi-annual in-person retreats. - **High employee satisfaction**: 4.7/5 on LinkedIn (39 reviews), with 4.9 for Work-Life Balance, 4.9 for Culture, 4.7 for Compensation, and 4.6 for Career Development. - **Culture**: Collaborative, apolitical community committed to "being the best in the world" – with a strong emphasis on experimentation, creativity, and continuous improvement. - **Growth opportunities**: Access to a wide variety of high-impact client projects across industries, plus the chance to work alongside some of the best marketing talent in the industry. ## Sources 1. [rightsideup.com/careers](https://www.rightsideup.com/careers) – Benefits, culture, remote policy, core values 2. [rightsideup.com/about](https://www.rightsideup.com/about) – Mission, history, how the model works 3. [jobs.lever.co/rightsideup](https://jobs.lever.co/rightsideup) – Open roles, AI hiring disclosure 4. [linkedin.com/company/rightsideup](https://linkedin.com/company/rightsideup) – Employee count, growth, ratings, industry classification 5. [rightsideup.com/blog/how-right-side-up-works](https://www.rightsideup.com/blog/how-right-side-up-works) – Detailed explanation of engagement models, client examples, and timeline ## Other roles at Right Side Up - [Web Operations and Content Management Consultant (Contentful)](https://feeny.ai/job/web-operations-and-content-management-consultant-contentful-right-side-up-austin-k3xh2qjr6jdj) — Austin, TX - [Ad Operations Consultant](https://feeny.ai/job/ad-operations-consultant-right-side-up-austin-46w2xbsvasm2) — Austin, TX - [Strategic Operations Manager, AI-Enabled Systems (AI-Fluent) Consultant](https://feeny.ai/job/strategic-operations-manager-ai-enabled-systems-ai-fluent-consultant-right-side-z9k52j41cktz) — Austin, TX - [Paid Social Marketing Consultant (Fintech)](https://feeny.ai/job/paid-social-marketing-consultant-fintech-right-side-up-austin-6nzn0r8x3wma) — Austin, TX - [Paid Search Marketing Consultant (Fintech)](https://feeny.ai/job/paid-search-marketing-consultant-fintech-right-side-up-austin-tjaqyvzcc1sf) — Austin, TX - [Loyalty Program Strategist - Freelance - Remote](https://feeny.ai/job/loyalty-program-strategist-freelance-remote-right-side-up-austin-pwdzeeamajms) — Austin, TX - [Programmatic Marketing Consultant](https://feeny.ai/job/programmatic-marketing-consultant-right-side-up-austin-988d0bsp76fe) — Austin, TX - [AI Marketing Ops/Engineer Consultant](https://feeny.ai/job/ai-marketing-ops-engineer-consultant-right-side-up-austin-4n6t2a52t4vj) — Austin, TX - [Growth Marketing Strategist](https://feeny.ai/job/growth-marketing-strategist-right-side-up-austin-7njxvcrtfsy3) — Austin, TX - [Influencer Marketing Consultant](https://feeny.ai/job/influencer-marketing-consultant-right-side-up-austin-aqdcwx51qvyg) — Austin, TX