--- title: 'Marketing Technology & Operations Lead, APAC at OpenAI' canonical: 'https://feeny.ai/job/marketing-technology-operations-lead-apac-openai-singapore-7wywkp1nfc9y' type: 'job' last_seen: '2026-11-05' --- # Marketing Technology & Operations Lead, APAC at OpenAI - **Company:** [OpenAI](https://feeny.ai/companies/openai) - **Location:** Singapore - **Employment:** full-time - **Work type:** hybrid - **Posted:** 2026-10-27 - **Last confirmed live:** 2026-11-05 - **Apply:** https://jobs.ashbyhq.com/openai/a57bb806-0d67-48ba-96cc-695667eae41a ## Job description ## About OpenAI OpenAI is an AI research and deployment company committed to ensuring that artificial general intelligence benefits all of humanity. We push the boundaries of AI capabilities while prioritizing safety, responsible deployment, and human needs. Our mission requires a team that represents a diversity of perspectives, voices, and experiences. ## About the Role We are seeking an experienced JAPAC Marketing Operations Lead to build the operational foundations that connect regional B2B marketing activity to customer engagement, sales progression, and measurable business impact. This role serves as a critical bridge between global marketing and revenue operations and GEO B2B leaders, ensuring field leadership drives optimized customer journeys, measurement frameworks, and performance impact. It will deliver country level performance reporting and insights. Embedded in JAPAC’s GTM strategy, you will work closely with country marketing leads, GTM leaders, and Sales Operations to translate business priorities into a regional operations roadmap. You will represent JAPAC’s requirements with global Marketing Operations, ensuring that technology, data, and process decisions support local sales motions, customer journeys, and growth priorities. This is a hands-on role spanning the customer journey—from audience acquisition and database health through campaign execution, lead management, and performance reporting. You will combine technical fluency, analytical judgment, and strong cross-functional collaboration to help regional teams launch faster, improve follow-up, and understand what drives results. ## Key Responsibilities - Own the regional operations roadmap. Partner with JAPAC Marketing, GTM, and Sales Operations to consolidate country requirements, prioritize improvements against business goals, and represent regional needs in global MarkOps planning. - Manage regional marketing technology operations. Oversee the regional use of marketing automation, CRM, and event and webinar platforms. Work with global MarkOps and systems teams to troubleshoot issues, improve integrations, and validate changes across markets. - Build a healthier, more actionable database. Partner with GTM on priority-account and contact acquisition, enrichment, segmentation, and data quality. Improve opt-in coverage and marketability while maintaining appropriate consent and data-handling practices. - Own campaign setup, lead management, and sales handoffs. Set up and quality-check campaigns in marketing automation and CRM systems, including audience lists, registration forms, campaign tracking, and lead-capture workflows. Ensure leads from field events, webinars, and other campaigns enter the agreed qualification and routing processes. Work with Sales Operations, AEs, and SDRs to conduct regular reviews of untouched marketing-qualified leads (MQLs) and resolve routing or follow-up gaps. - Connect the customer journey. Work with regional marketers and global MarkOps to connect acquisition, engagement, nurture, and sales touchpoints, making relevant customer signals available to the teams that need to act on them. - Standardize campaign execution. Develop reusable templates, workflows, and quality checks that help field marketers launch campaigns quickly and consistently, with documented adaptations for local requirements. - Partner with Legal/Privacy and global MarkOps to embed market-specific data privacy and regulatory requirements across JAPAC into consent management, audience acquisition, campaign execution, and data handling. - Measure campaign performance and impact. Establish reliable reporting for field programs, local events, webinars, and account-based marketing. Apply shared measurement and attribution definitions to assess engagement, conversion, pipeline contribution, and ROI where the data supports it. - Enable regional teams. Train marketers on tools, campaign processes, data quality, and applicable privacy and compliance requirements. Provide practical support during JAPAC working hours and coordinate specialist guidance where needed. Partner with Sales Operations to jointly enable GTM teams on lead follow-up processes, ownership, and service-level agreements (SLAs). - Improve automation and operating efficiency. Identify repetitive work and partner with global teams to introduce dependable automation and AI-enabled workflows that reduce manual handoffs and improve execution. ## Qualifications - 10+ years of experience in B2B marketing operations, marketing technology, revenue operations, or a closely related function. - Hands-on experience with marketing automation and CRM platforms, including Marketo and Salesforce, Adobe Experience Platform and familiarity with event or webinar technology. - Demonstrated experience improving database quality, segmentation, lead lifecycle processes, scoring, routing, and marketing-to-sales handoffs. - Strong analytical skills, with experience in campaign reporting, funnel analysis, attribution, and translating findings into operational improvements. - Experience supporting multiple markets and balancing global standards with regional business requirements. - Proven ability to work closely with Marketing, GTM, Sales Operations, and technical teams, influencing priorities and driving work through to completion. - Sound judgment around consent, customer data, privacy, and operational quality. ## Nice to Have - Experience supporting JAPAC markets, including local campaign execution and collaboration across languages and time zones. - Experience with ABM, buying-group engagement, and enterprise, developer, or startup audiences. - Familiarity with data integrations, APIs, and customer engagement or product-usage signals. - Practical experience building or improving AI-enabled workflows and automation. OpenAI is an equal opportunity employer, and we value thoughtful builders who bring curiosity, rigor, and care to complex work. If you are excited to help build effective, measurable marketing operations across JAPAC, we would love to hear from you. ## About OpenAI OpenAI is an AI research and deployment company dedicated to ensuring that general-purpose artificial intelligence benefits all of humanity. We push the boundaries of the capabilities of AI systems and seek to safely deploy them to the world through our products. AI is an extremely powerful tool that must be created with safety and human needs at its core, and to achieve our mission, we must encompass and value the many different perspectives, voices, and experiences that form the full spectrum of humanity. We are an equal opportunity employer, and we do not discriminate on the basis of race, religion, color, national origin, sex, sexual orientation, age, veteran status, disability, genetic information, or other applicable legally protected characteristic. For additional information, please see [OpenAI’s Affirmative Action and Equal Employment Opportunity Policy Statement](https://cdn.openai.com/policies/eeo-policy-statement.pdf). Background checks for applicants will be administered in accordance with applicable law, and qualified applicants with arrest or conviction records will be considered for employment consistent with those laws, including the San Francisco Fair Chance Ordinance, the Los Angeles County Fair Chance Ordinance for Employers, and the California Fair Chance Act, for US-based candidates. For unincorporated Los Angeles County workers: we reasonably believe that criminal history may have a direct, adverse and negative relationship with the following job duties, potentially resulting in the withdrawal of a conditional offer of employment: protect computer hardware entrusted to you from theft, loss or damage; return all computer hardware in your possession (including the data contained therein) upon termination of employment or end of assignment; and maintain the confidentiality of proprietary, confidential, and non-public information. In addition, job duties require access to secure and protected information technology systems and related data security obligations. To notify OpenAI that you believe this job posting is non-compliant, please submit a report through [this form](https://form.asana.com/?d=57018692298241&k=5MqR40fZd7jlxVUh5J-UeA). No response will be provided to inquiries unrelated to job posting compliance. We are committed to providing reasonable accommodations to applicants with disabilities, and requests can be made via this [link](https://form.asana.com/?k=bQ7w9h3iexRlicUdWRiwvg&d=57018692298241). [OpenAI Global Applicant Privacy Policy](https://cdn.openai.com/policies/global-employee-and-contractor-privacy-policy.pdf) At OpenAI, we believe artificial intelligence has the potential to help people solve immense global challenges, and we want the upside of AI to be widely shared. Join us in shaping the future of technology. ## About OpenAI ## Company Overview - **One-liner**: OpenAI is an AI research and deployment company with a mission to ensure that artificial general intelligence (AGI) benefits all of humanity. - **Entity Type**: Private – structured as a nonprofit parent (OpenAI Foundation) governing a for-profit public benefit corporation (OpenAI Group). The company has confidentially submitted a draft S-1 registration statement to the SEC, signaling a potential future IPO. - **Headquarters**: San Francisco, California, USA - **Founded**: 2015 - **Founders**: Sam Altman, Greg Brockman, Ilya Sutskever, John Schulman, Wojciech Zaremba, and others ## Core Business - **Primary industry**: Artificial intelligence research and deployment - **Target customers**: B2B (enterprises via API and platform), B2C (ChatGPT users), and developers (API, open-source models) - **Mission**: To ensure that artificial general intelligence (AGI) – AI systems that are generally smarter than humans – benefits all of humanity. ## Products & Services - **[ChatGPT](https://openai.com/chatgpt)**: Conversational AI assistant available via web and mobile, used by consumers and integrated into enterprise workflows. - **[GPT-4 API](https://openai.com/product)**: Large language model accessed via API for developers to build AI-powered applications (text generation, summarization, code assistance, etc.). - **[DALL-E](https://openai.com/dall-e-3)**: Image generation model that creates images from natural language descriptions. - **[Whisper](https://openai.com/research/whisper)**: Open-source speech recognition system. - **[OpenAI Agents](https://openai.com/)**: Emerging product category focused on autonomous AI agents that can perform tasks on behalf of users (announced June 2026). ## Market Standing - **Valuation**: Not publicly disclosed in the provided sources. Widely reported in the press at ~$300 billion as of early 2026 (post-funding round), but this figure is not confirmed by OpenAI’s official materials. - **Key Metric**: Total funding exceeds $13 billion from Microsoft and other investors. The company has also confidentially filed a draft S-1 with the SEC (see [openai.com](https://openai.com/) – “Confidential submission of draft S-1”). - **Notable Investors/Partners**: Microsoft (strategic partner and largest investor), with additional participation from Thrive Capital, Sequoia Capital, Andreessen Horowitz, and others. - **Growth Signals**: Active hiring with 721 open roles posted; expansion into agent-based products; confidential IPO filing; continued deployment of frontier models. ## Competitive Advantages - **First-mover & brand recognition**: ChatGPT became the fastest-growing consumer app in history, establishing OpenAI as the household name in generative AI. - **Research leadership**: Consistently publishes cutting-edge research (GPT-4, DALL-E 3, Whisper, etc.) and attracts top AI talent. - **Compute & infrastructure**: Exclusive partnership with Microsoft provides massive cloud computing resources (Azure) for training and inference. - **Unique governance structure**: The nonprofit parent ensures mission alignment (AGI benefiting humanity) while the for-profit arm can raise capital and scale products. ## Strategic Focus - **Safe AGI development**: Continued emphasis on safety research, alignment, and responsible deployment (e.g., safety systems, model provenance). - **Enterprise expansion**: Growing ChatGPT Enterprise and API offerings for businesses. - **Agentic AI**: Building autonomous agents that can “transform work” (announced June 2026). - **IPO preparation**: Confidential S-1 filing indicates intent to go public, which will require increased financial transparency and governance maturity. ## Why Work Here - **Culture & values**: OpenAI’s stated values include “Humanity first,” “Act with humility,” “Feel the AGI,” and “Ship joy.” Operating principles emphasize agency, creativity, rapid iteration, and intense focus. - **Benefits**: Competitive health insurance, mental healthcare support, 24-week paid birth-parent leave (plus 20 weeks for other parents), generous PTO, annual learning & development stipend, daily meals (breakfast, lunch, dinner), and a domestic conference budget. - **Work environment**: Hybrid/office-based (San Francisco headquarters). The company offers a residency program for researchers and engineers transitioning into AI. - **Impact**: Employees work directly on frontier AI models that shape the industry and society. The mission-driven nature attracts talent passionate about AGI’s societal implications. ## Sources 1. [OpenAI About Page](https://openai.com/about/) 2. [OpenAI Careers Page](https://openai.com/careers/) 3. [OpenAI Job Search](https://openai.com/careers/search) 4. [OpenAI Homepage](https://openai.com/) ## Other roles at OpenAI - [Product Marketing Lead, Verticals](https://feeny.ai/job/product-marketing-lead-verticals-openai-san-francisco-gr14px0thhk0) — San Francisco, CA - [Forward Deployed Engineering Manager, Financial Services](https://feeny.ai/job/forward-deployed-engineering-manager-financial-services-openai-new-york-12pj7jgmdk3t) — New York, NY - [Executive Business Partner, EMEA (Strategy)](https://feeny.ai/job/executive-business-partner-emea-strategy-openai-london-994tph608a2r) — London, United Kingdom - [Sales Manager, Startups | New Business UK&I](https://feeny.ai/job/sales-manager-startups-new-business-uk-i-openai-london-w0tqrgw7mzms) — London, United Kingdom - [Sales Development Leader, Singapore](https://feeny.ai/job/sales-development-leader-singapore-openai-singapore-4h8wk13ks5p8) — Singapore - [AI Deployment Manager - Builder](https://feeny.ai/job/ai-deployment-manager-builder-openai-singapore-zenefcsbjerr) — Singapore - [Technical Program Manager, Capacity Analytics & Tooling](https://feeny.ai/job/technical-program-manager-capacity-analytics-tooling-openai-san-francisco-1h1atz8ka5gq) — San Francisco, CA - [Technical Program Manager, Research Compute Services](https://feeny.ai/job/technical-program-manager-research-compute-services-openai-san-francisco-49tb2pwpnhea) — San Francisco, CA - [Technical Program Manager, Global Infrastructure Planning](https://feeny.ai/job/technical-program-manager-global-infrastructure-planning-openai-san-francisco-jxbew9w0b55t) — San Francisco, CA - [Technical Program Manager, Compute Infrastructure](https://feeny.ai/job/technical-program-manager-compute-infrastructure-openai-san-francisco-p48nrtxk8479) — San Francisco, CA