--- title: 'Marketplace Manager at AppDirect' canonical: 'https://feeny.ai/job/marketplace-manager-appdirect-el-salvador-hn26n2z84by5' type: 'job' last_seen: '2026-10-21' --- # Marketplace Manager at AppDirect - **Company:** AppDirect - **Location:** El Salvador - **Posted:** 2026-10-16 - **Last confirmed live:** 2026-10-21 - **Apply:** https://job-boards.greenhouse.io/appdirect/jobs/8895454002 ## Job description ## About AppDirect Become a digital, global citizen and enable the new generation of digital entrepreneurs around the world. AppDirect offers a subscription commerce platform to sell any product, through any channel, on any device - as a service. We power millions of subscriptions worldwide for organizations. We do this by our values-driven culture—one that enables you to Be Seen, Be Yourself, and Do Your Best Work. ## About You You are an operational professional with hands-on experience in B2B SaaS or marketplace environments, comfortable navigating platform back-office settings, feature configurations, and partner onboarding workflows with minimal direction. You translate business requirements into practical, out-of-the-box software solutions and communicate guidance clearly to both technical and non-technical audiences. You manage competing priorities across multiple accounts with a structured, analytical approach—keeping SLAs and customer outcomes front and center. You collaborate naturally with account managers, product managers, and technical consultants, knowing when to resolve an issue yourself and when to escalate it. What you'll do and how you'll have an impact - Guide customers in adopting existing and newly released platform capabilities to deepen engagement and drive marketplace growth. - Serve as the primary day-to-day operational contact, answering platform "how-to" questions and supporting routine workflows for assigned accounts. - Manage end-to-end ISV and product onboarding, including SKU validation, pricing model configuration, contract terms, trial setups, and launch readiness. - Lead recurring strategic touchpoints with Enterprise accounts and facilitate structured, low-touch launch frameworks for Self-Serve customers. - Review weekly release notes to identify features relevant to customer roadmaps and proactively recommend solutions that address gaps or growth opportunities. - Produce operational content and deliver enablement sessions for customer-facing Sales, Operations, and Support teams. - Route and escalate custom integration needs or out-of-scope technical requests in partnership with Account Managers, Technical Consultants, and Solution Consultants. ## What we're looking for - 3+ years of experience in SaaS, cloud commerce, marketplace operations, technical account management, or a functional consulting role. - Working knowledge of B2B marketplace concepts: subscription lifecycles, catalog structures, partner onboarding, and pricing models. - Hands-on experience with tools such as Zendesk, Jira, or CRM platforms, and comfort navigating complex software back-office settings. - Ability to translate business requirements into platform configurations and deliver clear, documentation-first guidance to customers. - Strong prioritization skills—because you will manage concurrent requests across multiple accounts with varying urgency and SLA requirements. At AppDirect, we believe that innovation thrives in an environment that houses diversity of excellence, experience and thought. We respect each AppDirector as their own fingerprint; unique with no one alike. We foster an environment of inclusion without regard to race, religion, age, sexual orientation, or gender identity enabling AppDirectors to embrace their uniqueness to do their best work. As such, we strongly encourage applications from Indigenous peoples, racialized people, people with disabilities, people from gender and sexually diverse communities, and/or people with intersectional identities. At AppDirect we take privacy very seriously. For more information about our use and handling of personal data from job applicants, please read our Candidate Privacy Policy. For more information of our general privacy practices, please see AppDirect Privacy Notice: https://www.appdirect.com/about/privacy-notice At AppDirect, AI tools may assist our recruitment team with administrative automations — always under human oversight. AI tools do not make hiring decisions or solely automated decisions about your candidacy – all decisions are made by our people. By submitting your application, you acknowledge that your information may be processed in this way. You may request access or deletion at any time by contacting privacy@appdirect.com ## About AppDirect ## Company Overview - **One-liner**: AppDirect is a B2B subscription commerce platform that enables businesses to buy, sell, and manage recurring technology services through a unified ecosystem. - **Entity Type**: Private (Venture-backed) - **Headquarters**: San Francisco, California, United States - **Founded**: 2009 - **Founders**: Nicolas Desmarais (Chairman & CEO), Daniel Saks ## Core Business - **Primary industry/industries**: B2B Subscription Commerce, Marketplace Development Platforms, Cloud Services Distribution, IT Services and Consulting - **Target customers**: B2B – Technology providers (ISVs, telcos), advisors (resellers, MSPs), and businesses (SMB to Enterprise) looking to launch or participate in subscription marketplaces. - **Mission or purpose statement**: To make technology universally accessible so that anyone can thrive in the digital economy. ## Products & Services - **AppDirect Platform (Subscription Commerce Platform)**: A unified SaaS platform for selling, buying, and managing recurring technology services. It powers white-labeled marketplaces, automates sales and procurement, and handles monetization (billing, referrals, reseller networks). - **AppDirect Catalog**: An industry-leading catalog of thousands of cloud products from trusted brands, spanning Software (collaboration, IT management, security), Connectivity (UCaaS, CCaaS, internet, voice, network), Infrastructure (AWS, GCP, Azure, IBM, colocation, SD-WAN), and Energy (electricity, natural gas). - **Monetization Capabilities**: Tools for self-service billing, referral programs, reseller network management, and partner ecosystem scaling. - **Procurement Marketplace**: An internal IT marketplace for businesses to find, buy, and manage all their technology services from a single location, including SaaS spend management and subscription management. ## Market Standing - **Valuation/Market Cap**: Not publicly disclosed (Private company) - **Key Metric**: Total Funding of **$754.5M** across 10 funding rounds (per LinkedIn). Estimated Annual Revenue of **$281.0M** (per LinkedIn). - **Notable Investors/Partners**: Partners with 300+ software companies (including AWS, GCP, Azure, IBM). Acquired Tackle.io (for B2B subscription monetization) and Broker Online Exchange (for energy) in 2024-2025. - **Growth Signals**: Headcount of 764 employees (+6.5% YoY), operates in 17 countries, serves 1,000+ providers, 14,000+ advisors, and 16 million subscribers. Named a 2024 Forrester Wave Leader in Marketplace Development Platforms. Active job postings up +239.1% year-over-year. ## Competitive Advantages - **Ecosystem Scale**: A massive two-sided network effect connecting technology providers, advisors, and end-businesses, creating a "one-stop-shop" for recurring services. - **Platform Depth**: End-to-end capabilities covering marketplace launch, catalog management, sales automation, billing, and procurement – reducing complexity for clients. - **Industry Recognition**: Named a Leader in The Forrester Wave™: Marketplace Development Platforms, validating its market position and technology. - **Strategic Acquisitions**: Acquisitions like Tackle.io and Broker Online Exchange demonstrate aggressive expansion into adjacent high-growth areas (cloud monetization and energy). ## Strategic Focus - **Convergence in B2B Subscription Monetization**: Integrating capabilities from acquisitions (Tackle.io) to unify the partner ecosystem and streamline how software is sold and bought. - **Expanding into Energy & Connectivity**: Capitalizing on rising energy demand and the need for unified communication services, moving beyond traditional software. - **Global Scale & Platform Modernization**: Continuing to grow its global footprint (17 countries) and enhance the platform's ability to handle complex, multi-product subscriptions for large enterprises and telcos. ## Why Work Here - **Culture & Values**: A values-driven company ("Be Seen. Be Yourself. Do Your Best Work") with a strong emphasis on employee engagement (81% proud to work at AppDirect, 95% participation in annual engagement survey). Core values include Humility, Ownership, and Intensity. - **Growth & Development**: High investment in Learning & Development (89% positive rating). Employees report freedom to grow personally and professionally. "Peak Performance" program supports physical and mental well-being. - **Global & Hybrid**: Operates in 17 countries with a mix of office-based and remote employees. Offices include San Francisco (HQ), Montreal, Chicago, Atlanta, Westlake, Pune, Hyderabad, Calgary, Kirkland, Trois-Rivières, Munich, Bucharest, and Buenos Aires. - **Impact & Scale**: Opportunity to work on a platform serving 16 million subscribers and 1,000+ providers, with a clear mission of democratizing access to technology. - **Diversity & Inclusion**: Explicit commitment to equality of opportunity and fostering an environment of inclusion regardless of race, religion, age, sexual orientation, or gender identity. ## Sources 1. [appdirect.com](https://www.appdirect.com/) 2. [appdirect.com/careers](https://www.appdirect.com/careers) 3. [appdirect.com/about](https://www.appdirect.com/about) 4. [appdirect.com/careers/where-we-are](https://www.appdirect.com/careers/where-we-are.html) 5. [linkedin.com/company/appdirect](https://www.linkedin.com/company/appdirect) ## Other roles at AppDirect - [Account Executive, Devs.ai](https://feeny.ai/job/account-executive-devs-ai-appdirect-united-states-nbndfz30wf42) — United States - [Partner Success Manager](https://feeny.ai/job/partner-success-manager-appdirect-canada-9c4bbg40zzm2) — Canada - [Network Development Specialist](https://feeny.ai/job/network-development-specialist-appdirect-el-salvador-8dqtjftpf42b) — El Salvador - [Billing Operations Associate](https://feeny.ai/job/billing-operations-associate-appdirect-buenos-aires-cycme5kw0ft6) — Buenos Aires, Argentina - [ITAD Operations Associate (finance-focused)](https://feeny.ai/job/itad-operations-associate-finance-focused-appdirect-el-salvador-v8g9ktwmk61t) — El Salvador - [Operations Success Associate](https://feeny.ai/job/operations-success-associate-appdirect-san-salvador-441zcpwwb7c2) — San Salvador, El Salvador - [Enterprise Account Executive - Energy Industry](https://feeny.ai/job/enterprise-account-executive-energy-industry-appdirect-calgary-d4vy9vabfq1z) — Calgary, Canada - [Client Implementation Project Manager (Telecom)](https://feeny.ai/job/client-implementation-project-manager-telecom-appdirect-el-salvador-p0d65dc0j85a) — El Salvador - [USA Benefits & Payroll Administrator](https://feeny.ai/job/usa-benefits-payroll-administrator-appdirect-united-states-32wtcf98cj9q) — United States - [Responsable du marketing produit](https://feeny.ai/job/responsable-du-marketing-produit-appdirect-montreal-cq3et9krd8z7) — Montréal, Canada