--- title: 'Martech Solutions Architect - AEP at VML' canonical: 'https://feeny.ai/job/martech-solutions-architect-aep-vml-toronto-dw4cjcvxxm5c' type: 'job' last_seen: '2026-09-11' --- # Martech Solutions Architect - AEP at VML - **Company:** VML - **Location:** Toronto, Canada - **Posted:** 2026-06-05 - **Last confirmed live:** 2026-09-11 - **Apply:** https://www.vml.com/careers/job/8580227002?gh_jid=8580227002 ## Job description ## Who We Are VML is a global creative company that combines brand experience, customer experience, and commerce to create connected brands that drive growth. Guided by a Human First philosophy, VML is known for its innovative work for brands and consistently ranks among the world’s leading creative companies, including the WARC Creative 100. VML’s global network spans 55+ markets with principal offices in Buenos Aires, Kansas City, London, New York, São Paulo, Shanghai and Singapore. VML is part of WPP, the trusted growth partner for the world's leading brands. Powered by exceptional talent and our agentic marketing platform WPP Open, WPP unites cutting-edge media intelligence and data solutions, creativity, production, enterprise solutions and expert strategic counsel. For more information, please visit [www.vml.com](http://www.vml.com/)and follow along on  [LinkedIn](https://urldefense.proofpoint.com/v2/url?u=https-3A__urldefense.com_v3_-5F-5Fhttps-3A_www.linkedin.com_company_vml_-5F-5F-3B-21-21JboVxjCXSME-21OhlpCfbkl1UcWPwns1-2DGtvHOzFh0QwHV49fsPgGw-2DVCCU1bCg8aQFI9vN-2Dy-2DVwaQcITH2j2XKzGKBIFRLYf2AUWVYY1dFGK6-24&d=DwMFaQ&c=euGZstcaTDllvimEN8b7jXrwqOf-v5A_CdpgnVfiiMM&r=zouFnm4jZMgDFaYF1uVcRY3rbgHWPca_luUrBUkT6Yc&m=QzcCgXCAOjzj5hiU48_CKOdHRSJ4_YpuqfviT9yjlzH5VrkzySTZ-WaQXlYAnj4W&s=jJ7q5V70u9oUx7ONPm5jC3IK8y6vxDilX6BGTlqlWlA&e=) #WeAreVML. Do you want to strategically design and architect comprehensive technical solutions that integrate multiple marketing technologies to create cohesive, hyper-personalized customer journeys for some of the world's largest brands? Are you driven by transforming complex business needs into innovative, scalable, and future-proof solutions across leading CRM and marketing automation platforms? Then you might be just the Solutions Architect we’re looking for! What will your day look like? As our new Solutions Architect -specialising in adobe campaign, you will be responsible for supervising the architecture of full solutions, including all products used within a marketing cloud and related integrations. You will act as a strategic technical leader, working closely with stakeholders to understand complex business needs and develop technical documentation and solutions that align with those needs across multiple marketing technologies. Your role will involve ensuring data consistency, accuracy, and compliance with data privacy regulations across integrated systems. More specifically, you will: - Strategically design and architect blueprints for projects that involve one or more products within a single marketing cloud (adobe), always maximizing marketing effectiveness and efficiency. - Design data integrations between different marketing technologies, ensuring data is consistent, accurate, and complies with data privacy regulations across systems. - Evaluate new technologies and tools to determine their potential impact on existing systems and provide strategic recommendations. - Design solutions that enable data to be analyzed across multiple marketing technologies, providing actionable insights. - Ensure that technical solutions are properly utilized together, leveraging the unique capabilities from each platform and ensuring configurations address specific business requirements in accordance with the client strategy. - Manage data & system governance and integrations for the corresponding marketing cloud, ensuring the future-proofing of products and operations in scope. - Propose ideas for improving or optimizing existing integrated marketing solutions, including the utilization of new features and modules. - Ensure solutions adhere to data security standards, privacy regulations (such as GDPR and CCPA), and company policies. - Solve complex challenges that involve multiple products, focusing on scalability and performance, with a client-minded approach. - Identify and resolve technical issues that may arise within the marketing technology ecosystem, often acting as a point of escalation for complex problems. - Collaborate with different client departments to understand their goals, challenges, and processes, and translate these requirements into technical solutions that apply across multiple products. - Identify opportunities for system enhancements, staying aware of the latest MarTech trends (per industry) to continuously drive innovation. - Elaborate architecture solutions and diagrams for covering complex client use cases. - Build impact assessments to identify the feasibility of certain solutions and measure improvement uplift. - Design and operationalize batch, stream, and real-time data integrations. Who are you going to work with? You join the technical leadership team, collaborating closely with Architects, Developers, and Technical Project Managers within our 100+ strong technical department. You will also work extensively with account teams, Data Specialists, and our clients’ technical leadership, acting as a key technical liaison. We value room for diversity, and you will get a chance to put a personal touch on your daily tasks while developing your professional skillset. We are proud of our multicultural environment and easy-going, dynamic atmosphere where we not only work together – we are great at having fun as well. What do you bring to the table? As a person, you are a strategic thinker, a proactive problem-solver, and an influential communicator who can articulate complex technical concepts to both technical and non-technical audiences. You possess a deep understanding of the entire project lifecycle and can translate sophisticated business requirements into robust, scalable, and integrated technical solutions. You are adept at utilizing all MAP expertise and WoW to support client technical leadership. In addition, you have: - 7+ years of progressive experience in a Solutions Architect or Lead Technical Consultant role, with extensive experience in Adobe campaign. - Ability to  design and maximize the use of : Adobe Campaign, RTCDP, AJO, CJA and AEP (data management) - Knowledge to discuss and support: AEM, Adobe Analytics, Adobe Target - Proven experience in strategic technical planning, including vendor investigation, evaluation, and recommendations. - Deep expertise in designing and integrating multiple marketing technologies (e.g., Salesforce Marketing Cloud with other CRM, analytics, or advertising platforms). - Extensive knowledge of technologies such as SQL, XML, JSON, JavaScript, HTML, CSS, and proficiency in one or more programming languages. - Expertise in Workflow Engines, advanced database design and modeling, and data governance best practices. - Demonstrated ability to lead client-facing engagements, manage complex project deadlines, and ensure solutions are delivered within agreed budgets and scope. - A strong understanding of data security standards, privacy regulations (GDPR, CCPA), and their application in marketing technology solutions. - A track record of identifying opportunities for system enhancements and driving innovation by staying abreast of the latest MarTech trends. A leader in personalized customer experiences VML MAP is a world-leading Centre of Excellence that helps businesses humanize the relationship between the brand and the customer through hyper personalization at scale, marketing automation and CRM. With the brain of a consultancy, the heart of an agency and the power of technology and data, we work with some of the world's most admired brands to help them on their transformation journey to becoming truly customer-centric. Together, we are 1000 + technology specialists, data scientists, strategic thinkers, consultants, operations experts, and creative minds from 55+ nationalities. A global network We are part of the global VML network that encompasses more than 30,000 employees across 150+ offices in 60+ markets, each contributing to a culture that values connection, belonging, and the power of differences. We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. When you click "Submit Application", this will send any information you add below to VML. Before you do this, we think it's a good idea to read through our [Recruitment Privacy Policy](https://www.vml.com/recruitment-privacy-policy). California residents should read our [California Recruitment Privacy Notice](https://www.vml.com/california-recruitment-privacy-notice). This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it. ## About VML ## Company Overview - **One-liner**: VML is a global creative company that helps brands drive growth by seamlessly connecting Brand Experience, Customer Experience, and Commerce through a human-first, tech-enabled approach. - **Entity Type**: Public (subsidiary of WPP, LSE: WPP) - **Headquarters**: New York, United States - **Founded**: 2024 (formed from the merger of VMLY&R and Wunderman Thompson, with legacy agencies dating back to 1864) - **Founders**: Not applicable – the company was formed by merging two WPP agencies; Global CEO is Jon Cook ## Core Business - **Primary industry/industries**: Advertising services, marketing, digital transformation, brand consulting - **Target customers**: B2B – large enterprise brands across sectors (consumer goods, healthcare, technology, retail, etc.) - **Mission or purpose statement**: “Create connected brands that become a part of people’s lives and drive growth for client partners” – guided by a “Human First” creative philosophy. ## Products & Services - **Brand Experience (BX)**: Compelling brand worlds and creative platforms that build emotional connections from the first touchpoint. - **Customer Experience (CX)**: Intelligent digital platforms, loyalty programs, and data-driven customer journeys that deepen relationships. - **Commerce**: Seamless, innovative commerce solutions that convert interest into action. - **Technology Transformation**: Digital infrastructure, platform engineering, and AI-powered marketing via WPP Open. - **Health**: Specialized healthcare marketing and communications (VML Health). ## Market Standing - **Valuation/Market Cap**: Not publicly disclosed for VML (parent WPP’s market cap is ~£8B as of mid-2025). - **Key Metric**: 26,000+ employees across 150+ offices globally (vml.com); some sources report 34,000+ on LinkedIn. - **Notable Investors/Partners**: Parent company WPP; key clients include blue-chip global brands (not publicly listed). - **Growth Signals**: - Formed in 2024 from two major WPP agencies, consolidating over 300 years of combined expertise. - 373 active job postings (LinkedIn, as of mid-2026) with +80.2% quarterly growth in postings. - Named No. 3 on an unspecified industry ranking (vml.com/expertise). - VML Foundation has contributed over $3.2 million to charitable causes. ## Competitive Advantages - **Human First approach**: A creative philosophy that prioritizes deep understanding of human needs, making campaigns more resonant and effective. - **Connected capabilities**: Unlike pure creative or tech firms, VML integrates BX, CX, and Commerce into a single, unified offering. - **Scale and heritage**: 26,000 people in 50+ markets, with legacy from J. Walter Thompson, Y&R, Wunderman, and VML. - **WPP Open**: Access to WPP’s AI-powered marketing operating system for intelligent, measurable, and scalable solutions. - **Inclusion Experience**: A dedicated consultancy helping clients design inclusive experiences for people with disabilities. ## Strategic Focus - Deepening the integration of creativity and technology to deliver “connected brands.” - Expanding AI-driven marketing and personalization through WPP Open. - Growing the Health practice and Commerce capabilities. - Investing in talent development and culture (e.g., Emerge Internship Program, Catalyst Academy, All Win Program). - Continuing to build a diverse, inclusive workforce and culture of belonging. ## Why Work Here - **Culture**: Emphasizes “Human First” internally – belonging, continuous learning, and authentic personal branding. The Culture & Belonging team actively fosters understanding and empathy. - **Career Development**: Bespoke platforms for career mapping, feedback coaching, and skills building. Programs like Catalyst Academy (12-month global program) and Emerge US Internship (10-week) provide structured growth. - **Work Environment**: Hybrid and office-based roles; 150+ offices worldwide offer global mobility. The Detroit Experience Studio and All Win Program show community engagement. - **Perks & Benefits**: VML Foundation (employee-led giving), wellness resources, and a focus on mental and physical health. - **Engineering Culture**: For tech roles, exposure to large-scale digital transformation projects, WPP Open AI platform, and modern data/tech stacks. ## Sources 1. [vml.com/careers](https://www.vml.com/careers) – Careers page with culture, programs, and values. 2. [vml.com/about-us](https://www.vml.com/about-us) – About page with company overview, leadership, and history. 3. [vml.com/expertise](https://www.vml.com/expertise) – Description of core services and capabilities. 4. [linkedin.com/company/vml](https://www.linkedin.com/company/vml) – LinkedIn company page with employee count, job postings, and recent departures. ## Other roles at VML - [Senior Experience Strategist - Freelance](https://feeny.ai/job/senior-experience-strategist-freelance-vml-kalamazoo-michigan-r2z631jnpqda) — Kalamazoo Michigan, United States - [Executive Director, Marketing Intelligence Platforms & Innovation](https://feeny.ai/job/executive-director-marketing-intelligence-platforms-innovation-vml-detroit-kg8pmjg40s91) — Detroit Michigan, United States / New York New York, United States - [Executive Director, Data Engineering](https://feeny.ai/job/executive-director-data-engineering-vml-detroit-michigan-327914jy8chg) — Detroit Michigan, United States - [Program Manager](https://feeny.ai/job/program-manager-vml-detroit-michigan-j2hvtq7p342r) — Detroit Michigan, United States - [Creative Director, Art and Design](https://feeny.ai/job/creative-director-art-and-design-vml-newport-beach-california-jb494a23r8ty) — Newport Beach California, United States - [Creative Director, Art and Design](https://feeny.ai/job/creative-director-art-and-design-vml-new-york-new-york-b96sv0fpz9we) — New York New York, United States - [Market Client Lead](https://feeny.ai/job/market-client-lead-vml-johannesburg-cr91r775xqbn) — Johannesburg, South Africa - [Director of Social Strategy](https://feeny.ai/job/director-of-social-strategy-vml-toronto-c4tb9dcrqjrx) — Toronto, Canada - [Creative Director-Copywriting](https://feeny.ai/job/creative-director-copywriting-vml-new-york-new-york-ktg67npdp3p2) — New York New York, United States - [Director Strategy](https://feeny.ai/job/director-strategy-vml-chicago-illinois-41z1683aw0ee) — Chicago Illinois, United States