--- title: 'Member of GTM - Head of Growth at Liquid' canonical: 'https://feeny.ai/job/member-of-gtm-head-of-growth-liquid-new-york-6wskj6td7092' type: 'job' last_seen: '2026-09-10' --- # Member of GTM - Head of Growth at Liquid - **Company:** Liquid - **Location:** New York, NY - **Employment:** full-time - **Work type:** onsite - **Posted:** 2026-07-12 - **Last confirmed live:** 2026-09-10 - **Apply:** https://jobs.ashbyhq.com/liquid/34fb0997-42ff-49f3-bcf3-231a54d204db ## Job description ## About Liquid Liquid is building the future of trading. We offer a trading platform to trade anything, anytime, and anywhere. Our team is small, highly efficient, motivated, and focused on engineering excellence. We cultivate individuals that enjoy ownership and thrive off of agency. We operate with a flat organizational structure. All employees are expected to be hands-on, and contribute directly to the company's mission. Work ethic, contextual organization and strong prioritization are important. All employees are expected to have strong communication skills. They should be able to concisely and accurately share knowledge with their teammates. ## About the role We're hiring a Head of Growth to build and own our paid acquisition engine from the ground up. You'll be the one who creates this engine, scales it past seven figures in annual spend, and turns it into one of the company's core competitive advantages. This is a true builder role. You'll be hands-on-keyboard in our ad accounts yourself while also managing agencies, contractors, and creative partners needed to move fast. You'll own the full funnel — from first impression to funded account — and be directly accountable for how efficiently we turn dollars into traders. You'll work directly with the founding team, and your decisions will visibly move the company's most important numbers every week. ## Responsibilities - Own paid acquisition end to end: strategy, execution, and optimization across Meta, Google, TikTok, X, Reddit, YouTube, influencers/affiliates, and emerging channels — with full accountability for CAC, LTV, payback period, and funded-account growth. - Be hands-on in the platforms daily: building campaigns, structuring audiences and bidding, launching creative tests, and killing what doesn't work — while managing agencies and contractors to extend our reach. - Build our measurement foundation: attribution setup (MMP, pixel/server-side tracking, conversion APIs), incrementality thinking, and a reporting system that tells us exactly where the next dollar should go. - Drive the creative engine: partner with design and contractors to develop ICPs, hooks, ad concepts, landing pages, and conversion paths, and build fast feedback loops from performance data back into creative strategy. - Navigate ad platform policies for financial products: securing approvals, structuring compliant campaigns, and finding creative distribution paths where competitors get blocked. - Shape the growth roadmap alongside the founding team: budget allocation, channel mix, forecasting, and where paid fits alongside referral, content, and community-led growth. ## Preferred Qualifications - 1+ years of experience in performance marketing, paid acquisition, or growth — ideally in consumer fintech, trading, crypto, or another high-growth consumer product. - Experience managing and scaling budgets across major paid platforms (Meta, Google, TikTok, YouTube) — you've personally built, scaled, and optimized campaigns. - Technical fluency in attribution and tracking: MMPs, pixels, server-side/conversion API implementations, and the judgment to know when the data is lying to you. - Entrepreneurial mentality: you thrive in fast-paced environments with high levels of agency and ownership Our interview process We do not believe in traditional interview processes, and a practical experience is better for us to gauge your experience. Work trials are paid generously and we may fly you out to New York City to integrate with the team and the office. For this application, please expect a higher chance to attend an interview with us in-person at our office in SoHo, Manhattan. ## Compensation and benefits $125,000 – $200,000 USD Base salary is not only one of our total compensation package at Liquid, which also includes early equity, comprehensive medical, vision, and dental coverage, access to a 401(k) retirement plan, wellness benefits, transportation to-and-from office, and fully compensated lunch and dinner. ## About Liquid ## Company Overview - **One-liner**: Liquid is a fintech startup building a trading platform that lets users long or short 500+ markets (crypto, stocks, commodities, FX, pre-IPO) with up to 200x leverage, 24/7, with instant settlement. - **Entity Type**: Private (Series Seed – two rounds totaling $25.6M) - **Headquarters**: New York, New York, United States - **Founded**: 2025 - **Founders**: Not publicly disclosed ## Core Business - **Primary industry**: Financial services / trading platform - **Target customers**: B2C retail traders (self-directed) - **Mission**: To build the ultimate financial superapp that lets anyone trade anything, anywhere, anytime – “the future of trading” [liquid.trade](https://www.liquid.trade/) ## Products & Services - **Liquid Trading Platform**: A mobile-first app (iOS/Android) offering perpetual-style trading on crypto, stocks, commodities, forex, and private-company “pre-IPO” markets. Features include up to 200x multipliers, instant settlement, no lock-ups, and the ability to go long or short. [liquid.trade](https://www.liquid.trade/) - **Co‑Invest**: A feature that allows users to trade directly inside ChatGPT and Claude, described as the first way to trade inside AI assistants. [liquid.trade](https://www.liquid.trade/) - **Prediction Markets**: A “browse prediction markets” section is mentioned on the markets page, indicating expansion into event-based trading. [liquid.trade/markets](https://www.liquid.trade/markets) ## Market Standing - **Valuation**: Not disclosed - **Key Metric**: Total funding raised – $25.6M (as of April 2026) - **Notable Investors/Partners**: Neo, Left Lane Capital (co-leads of $18M round), Paradigm (led $7.6M seed), General Catalyst, plus prominent angels across fintech and crypto. [liquid.trade/series-seed-announcement](https://www.liquid.trade/series-seed-announcement) - **Growth Signals**: - Headcount: 6 employees (as of mid‑2026) with monthly growth of +22.2% [linkedin.com](https://www.linkedin.com/company/tryliquid) - Website traffic: ~23,747 monthly visits, +108.9% month-over-month growth [linkedin.com](https://www.linkedin.com/company/tryliquid) - LinkedIn followers: 693, +144.9% monthly growth [linkedin.com](https://www.linkedin.com/company/tryliquid) - Two seed rounds closed within six months (Nov 2025 and Apr 2026), indicating strong investor confidence. ## Competitive Advantages - **200x leverage** on a wide range of assets – significantly higher than most retail platforms. - **24/7 trading with instant settlement** – no market hours, no T+2 settlement delays. - **No lock-ups or position settlement periods** – close a position in seconds. - **AI-native integration** (Co‑Invest) – first mover in trading via ChatGPT and Claude. - **Multi‑asset aggregation** – crypto, stocks, forex, commodities, and private markets in one app. ## Strategic Focus - Continue building the “financial superapp” by expanding market coverage (prediction markets, pre-IPO) and deepening AI integrations. [liquid.trade/series-seed-announcement](https://www.liquid.trade/series-seed-announcement) - Scale the team (currently 6 people) to accelerate product development and go-to-market. ## Why Work Here - **Early‑stage impact**: Join a 6-person team where every hire has outsized influence on product and culture. - **Technical intensity**: 5 of 6 employees are in technical roles (engineering, product engineering) [linkedin.com](https://www.linkedin.com/company/tryliquid) - **Location**: Offices in New York (HQ at 524 Broadway) and Jersey City; likely hybrid/office-first given small team. - **Backed by top VCs**: Neo, Left Lane Capital, Paradigm, General Catalyst – strong signal for stability and resources. - **Culture**: Described as building “the future of trading” with a focus on speed, leverage, and AI; ideal for engineers who want to work on high‑performance trading systems and consumer fintech. ## Sources 1. [liquid.trade](https://www.liquid.trade/) – Product overview and features 2. [liquid.trade/series-seed-announcement](https://www.liquid.trade/series-seed-announcement) – Funding announcement 3. [linkedin.com/company/tryliquid](https://www.linkedin.com/company/tryliquid) – Company details, headcount, growth metrics 4. [liquid.trade/markets](https://www.liquid.trade/markets) – Markets page 5. [jobs.ashbyhq.com/liquid](https://jobs.ashbyhq.com/liquid/7b47044b-4b81-44b4-8986-ea5eaaa85c27) – Careers page (example job listing) ## Other roles at Liquid - [Member of Technical Staff](https://feeny.ai/job/member-of-technical-staff-liquid-new-york-q22xq2k4vwyg) — New York, NY