--- title: 'Paid Search & Youtube Manager at Mars Men' canonical: 'https://feeny.ai/job/paid-search-youtube-manager-mars-men-united-states-jt01aw8gj4ac' type: 'job' last_seen: '2026-10-18' --- # Paid Search & Youtube Manager at Mars Men - **Company:** Mars Men - **Location:** United States - **Work type:** remote - **Posted:** 2026-10-12 - **Last confirmed live:** 2026-10-18 - **Apply:** https://jobs.lever.co/mars-men/a953fd92-fff8-46ea-97f3-7f7868bf1634 ## Job description ## About the Job Mars Men is one of the fastest growing DTC brands in the US, achieving $100M run rate in less then 18 months. Recently backed by L Catterton, Mars Men is positioned to become the leading men’s health brand in the supplement space. We operate across DTC, retail, and emerging channels, and are entering our next phase of growth as we continue scaling the business. We’re looking for an exceptional Paid Search & YouTube Manager to help scale Mars Men’s next stage of growth. You’ll own the strategy, execution, and day-to-day performance of our Google Ads and YouTube Ads channels, driving efficient customer acquisition while growing revenue and acquisition volume. You’ll work closely with our Growth, Creative, and Analytics teams to translate business goals into campaign strategy, build a structured testing roadmap, and continuously improve performance. This is a role for a highly analytical, hands-on performance marketer who takes ownership of channel results, knows how to turn data into action, and thrives in a fast-moving environment where their work has a direct impact on the business. What you'll do: - Own and scale the day-to-day performance of our Google Ads and YouTube Ads channels, deploying budgets effectively to hit CPA, acquisition volume, and revenue targets while identifying opportunities to scale efficiently. - Develop and execute campaign strategies aligned with business goals across keyword targeting, bidding strategies, audience segmentation, campaign structure, and budget allocation. - Build and lead a structured testing roadmap across ad copy, creative, landing pages, audiences, and bidding strategies, using performance insights to continuously improve results. - Analyze and optimize full-funnel performance to identify trends, diagnose account inefficiencies, investigate fluctuations in results, and uncover opportunities to improve conversion rates and drive profitable growth. - Strengthen measurement and attribution by optimizing conversion tracking, improving signal quality, and partnering with Analytics to ensure accurate reporting and effective performance-based bidding. - Collaborate and stay ahead by working closely with Growth and Creative on campaign performance and funnel efficiency while keeping up with changes in search, paid media, and AI-driven advertising. Must-Have Requirements: - 3–5+ years of hands-on Google Ads experience, ideally at a fast-growing DTC, eCommerce, subscription, or consumer brand, with a track record of improving performance and scaling acquisition. - Deep expertise in paid search and Google Ads, with the ability to independently build, manage, troubleshoot, and optimize campaigns and translate business objectives into effective channel strategy. Experience with YouTube Ads is strongly preferred. - Proven ability to own performance against CPA and ROAS targets, balancing acquisition volume, revenue growth, and efficiency while making sound decisions about when and where to scale spend. - Strong analytical skills and a data-driven approach to problem-solving, with advanced proficiency in Excel or Google Sheets and experience using GA4, Northbeam, or similar analytics and attribution tools. - A deep understanding of conversion tracking and measurement, including attribution, conversion signals, and performance-based bidding, with the ability to identify data quality issues and turn insights into actionable improvements. - A strong bias toward ownership and action, with the ability to operate independently, prioritize effectively, communicate clearly, and move work forward in a fast-paced startup environment. Life at Mars Men Competitive Compensation - We offer a strong salary and benefits package, tailored to attract top talent Remote Work Environment - Our team is remote, offering full flexibility to work from home Autonomy & Ownership - You’ll have the freedom to run your own systems and make real impact Time Off - 15 PTO days per year (prorated), 9 company holidays, plus your birthday off Parental Leave - Generous paid parental leave for growing families Health Benefits - 100% premium coverage for health, dental, and vision plans, with 25% coverage for dependents 401(k) - Company-sponsored plan with a 2% match through Guideline (elective participation) $200 Annual Superpower Membership Growth & Development - We invest in your professional development with ongoing learning opportunities ## About Mars Men ## Company Overview - **One-liner**: Mars Men is a direct-to-consumer men’s wellness brand that offers science-backed, natural testosterone support supplements. - **Entity Type**: Private (Series A – $27.5M raised in March 2026) - **Headquarters**: Austin, Texas, United States - **Founded**: 2024 - **Founders**: Zach Stuck (Co-Founder & CMO), Benjamin Smith (Co-Founder & CEO) ## Core Business - **Primary Industry**: Men’s health & wellness supplements (Retail Health and Personal Care Products) - **Target Customers**: B2C (direct-to-consumer, subscription-first model), men aged 25–55 seeking natural testosterone support - **Mission**: Provide men with science-backed, drug-free natural ingredients to enhance the body’s natural function, helping them regain energy, drive, and vitality. ## Products & Services - **Mars Men Daily Supplement**: A proprietary combination of eight clinically dosed natural ingredients (no hormones, GMOs, or artificial additives) designed to support testosterone levels, energy, focus, strength, and recovery. Delivered via a subscription model. ## Market Standing - **Valuation/Market Cap**: Not disclosed (private) - **Key Metric**: $100M+ annual revenue run rate (achieved within 18 months of launch, while maintaining profitability) - **Total Funding**: $27.5M (Series A, March 2026) - **Lead Investor**: L Catterton (largest global consumer-focused investment firm) - **Growth Signals**: - Served over 400,000 customers in under 18 months - Bootstrapped to $100M run rate before raising outside capital - Monthly web traffic of ~2.2M visits with 10.8% monthly growth - 18 employees (as of Sep 2026) with 5% monthly headcount growth - Expanding product line and planning retail distribution ## Competitive Advantages - **Proprietary natural formula**: Combines ancient herbs and modern supplements; 100% drug-free, hormone-free - **Subscription-first DTC model**: Enables efficient scaling, strong customer retention, and predictable revenue - **World-class marketing engine**: Co-founder Zach Stuck leads a high-performance creative and growth team, with deep expertise in performance advertising and retention - **Rapid profitability**: Achieved $100M run rate profitably without prior outside capital, demonstrating strong unit economics ## Strategic Focus - Accelerate product innovation and expand portfolio to address broader men’s health needs (energy, recovery, long-term performance) - Invest in team expansion (currently hiring for roles like Video Editor, Creative Strategist, Partnerships Coordinator, CFO) - Enter retail distribution channels alongside existing DTC strength - Build strategic partnerships and further scale the marketing engine ## Why Work Here - **High-growth environment**: Company scaled from zero to $100M run rate in 18 months; employees at a small, agile team (18 people) have outsized impact - **Marketing-first culture**: Emphasis on creative strategy, performance ads, and data-driven growth – ideal for marketers, designers, and growth specialists - **Remote-friendly**: All current job postings (Brand Designer, Creative Strategist, Video Editor, CFO) are listed as “Remote — Full Time” (United States) - **Tech stack**: Modern e-commerce tools (Shopify, Klaviyo, Google Ads, YouTube, Postscript, ShipHero) – engineers and operators will work with cutting-edge marketing and logistics stacks - **Founding team track record**: Co-founders with strong backgrounds in DTC and performance marketing (Zach Stuck previously built and scaled multiple brands) - **Perks**: Not explicitly listed, but the company’s rapid growth and recent funding suggest competitive compensation and equity opportunities ## Sources 1. [CB Insights – Mars Men](https://www.cbinsights.com/company/mars-men) 2. [LinkedIn – Mars Men](https://linkedin.com/company/mengotomars) 3. [intelligence360 – Mars Men Series A Announcement](https://www.intelligence360.news/mars-men-announces-27-5m-series-a-led-by-l-catterton-to-accelerate-growth-of-breakout-mens-wellness-brand/) 4. [FundedIQ – Mars Men](https://fundediq.co/mars-men-mengotomars-com-funding/) 5. [Lever Careers – Mars Men](https://jobs.lever.co/mars-men) ## Other roles at Mars Men - [Senior Web Designer](https://feeny.ai/job/senior-web-designer-mars-men-united-states-fbezztyz6r5s) — United States - [Brand Designer, Social](https://feeny.ai/job/brand-designer-social-mars-men-united-states-w1asnnpj74wf) — United States - [Chief Financial Officer](https://feeny.ai/job/chief-financial-officer-mars-men-united-states-mab8hdtxjeqe) — United States