---
title: 'Paid Social Media Manager at Whalar Group'
canonical: 'https://feeny.ai/job/paid-social-media-manager-whalar-group-new-york-g6a0824e2d75'
type: 'job'
last_seen: '2026-10-16'
---

# Paid Social Media Manager at Whalar Group

- **Company:** Whalar Group
- **Location:** New York, NY
- **Posted:** 2026-10-13
- **Last confirmed live:** 2026-10-16
- **Apply:** https://job-boards.greenhouse.io/whalarinc/jobs/6222399004

## Job description

Job Title: Paid Social Media Manager

Location: New York, NY

Start Date:

Whalar, part of Accenture Song is the leading, most awarded Creator and Social agency. We transform brands into cultural drivers by unlocking the full creative power of Creators.

We go beyond the conventional social and influencer strategy. We have the technology and methodology to tap into the beating pulse of communities, listen to nuances that move culture, and connect brands in ways that make them unforgettable.

With hubs in London, Berlin, New York, and Los Angeles, our reach is global.

Learn more: https://www.whalar.com/

About the role:

The Paid Social Media Manager combines deep paid social platform expertise with a hands-on approach to campaign execution, optimization, and performance reporting. Partnering closely with the Senior Manager, Media, the Manager drives the day-to-day delivery of high-value paid social campaigns, turning media strategy into precise execution and measurable results. This role owns campaigns from build through optimization and recap, applies performance data to inform strategic recommendations, and serves as a trusted day-to-day contact for client stakeholders.

The Paid Social Media Manager brings a sharp eye for detail, a strong command of platform capabilities, and a commitment to tactical excellence that elevates the quality and consistency of the team’s work.

Here’s what you’ll do day-to-day:

- Execute and optimize paid social campaigns across platforms, ensuring accurate setup, targeting, tracking, budgets, and creative implementation.
- Monitor campaign performance daily, implementing A/B tests and real-time optimizations to maximize ROI.
- Manage creator allowlisting, troubleshoot platform issues, and ensure proper tracking and campaign functionality.
- Stay up to date on platform trends, new ad products, and emerging opportunities to improve campaign performance.
- Develop and execute creative testing strategies to identify top-performing content, messaging, and audiences.
- Support social commerce initiatives, including TikTok Shop and shoppable ad formats.
- Partner with Senior Managers on budget pacing, campaign performance, and identifying potential risks.
- Analyze performance data, develop actionable insights, and contribute to campaign reporting and strategic recommendations.
- Serve as a day-to-day point of contact for client stakeholders, proactively addressing needs and escalating complex issues when necessary.
- Maintain high standards of execution, collaboration, and consistency across campaigns and team workflows.

Here’s what we’re looking for:

- 3–4 years of hands-on paid social experience, with a proven record of contributing to successful campaigns
- Direct experience with major paid social platforms, including Meta Business Manager, TikTok Ads Manager, Google Ads (YouTube), LinkedIn Campaign Manager, and Snapchat Ads Manager
- Up-to-date knowledge of platform-specific features, products, and best practices
- Working knowledge of tracking pixels, UTM parameters, and ad implementation
- Experience with creator and influencer paid amplification, including Spark Ads and partnership ads
- Strong written and verbal communication skills, with the ability to convey strategies and insights to a range of stakeholders
- Sharp problem-solving skills and adaptability in a fast-paced, results-driven environment
- Exceptional organization and prioritization skills
- Familiarity with Asana or similar project management tools
- Platform certifications such as Meta Blueprint or TikTok Academy a plus

The salary range for this role is $75,000 - $100,000 and serves as a general guideline for the potential compensation. The final salary offer will be determined based on a comprehensive evaluation of factors such as the candidate's experience, expertise, alignment with the position's requirements, location, and, ultimately, budget approvals.

Our values:

At Whalar, diversity, equity, and inclusion (DEI) isn't just a statement, it's our collective strength. Our people are our superpower. A diverse team and inclusive leadership have shaped Whalar since our inception in 2016, fueling a constant evolution of growth. We champion a culture of respect and empathy, fostering a sense of belonging that transcends demographics. We hire individuals of all backgrounds and empower them to thrive, challenge stereotypes, and actively break societal barriers.

The perks:

Whalar provides flexible benefits and collaborative work environments/experiences, so employees can work productively in a setting that best and uniquely suits their needs.

- Medical, Dental, Vision
- 25 days of PTO + Sick days + Winter break
- Retirement planning with employer match
- Monthly phone/internet reimbursement
- Professional development stipend
- New joiner's Home office allowance
- Paid parental leave
- Volunteer days
- Identity theft protection & Legal assistance
- Company Paid Life & Disability Insurance
- Voluntary Life Insurance Policy
- Voluntary Hospital and Critical Illness Insurance
- Voluntary Pet insurance
- Employee Resource Groups

Whalar provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. Equal opportunity extends to all aspects of the employment relationship, including hiring, promotions, training, working conditions, compensation, and benefits.

## About Whalar Group

## Company Overview
- **One-liner**: Whalar Group is a creator economy ecosystem comprising six companies — including a leading creator agency, talent management, technology, a gaming studio, a venture studio, and a physical creator campus — all built to liberate the creative voice and empower creators.
- **Entity Type**: Private (Bootstrapped)
- **Headquarters**: London, UK (with offices in Berlin, Chicago, Los Angeles, Málaga, New York, and Tallinn)
- **Founded**: 2016
- **Founders**: Neil Waller and James Street

## Core Business
- Primary industries: Creator economy, influencer marketing, talent management, advertising technology, gaming, venture building, education
- Target customers: B2B (brands, platforms, CMOs) and B2C (creators, talent)
- Mission: To liberate the creative voice and rid the world of meaningless marketing by creating a one-of-a-kind creator ecosystem

## Products & Services
- **Whalar**: A global, award-winning, full-service creator and social agency that unlocks the potential of creators, brands, and platforms.
- **Sixteenth**: A leading global 360° creator talent management company (“the home of good influence”) that builds careers and businesses of top creators through strategic partnerships.
- **Foam**: A digital creator operating system that validates success in a measurable way, bridging gaps between creators, managers, and brands.
- **The Lighthouse**: A first-of-its-kind physical creator campus where creators and their teams can learn, make, and belong.
- **Umi Games**: A gaming studio that connects brands to creators and builds immersive experiences within platforms like Fortnite.
- **Moby Ventures**: A venture studio that brings creators’ ideas for brands and products to life.
- **Business of Creativity**: An education and consultancy hub dedicated to helping individuals and companies unlock their creative potential to drive growth.

## Market Standing
- **Valuation/Market Cap**: Not publicly available (private company)
- **Key Metric**: ~300 employees globally (as of 2025) across six subsidiaries
- **Notable Investors/Partners**: Not disclosed; works with top global creators and renowned brands (names not specified in search results)
- **Growth Signals**: Expanded from a single influencer marketing agency to a group of six companies; launched a talent management arm (Sixteenth), a physical campus (The Lighthouse), a gaming studio (Umi Games), a venture studio (Moby Ventures), and a technology platform (Foam); won major industry accolades; operates across the US, UK, Germany, Spain, and Estonia.

## Competitive Advantages
- **Unique ecosystem**: No other company offers the same end-to-end support for creators — from agency and talent management to technology, gaming, physical spaces, and venture building.
- **Deep creator trust and proximity**: Whalar Group positions itself as the entity that “gets creators” better than anyone, with unmatched understanding and relationships.
- **Independence**: Remains fiercely independent, allowing long-term bets and creative freedom.
- **Diversified revenue streams**: Multiple business lines (agency fees, talent commissions, software subscriptions, gaming partnerships, venture equity, education) reduce risk.

## Strategic Focus
- **Scale the ecosystem**: Continue integrating the six companies to provide a seamless creator journey.
- **Expand the physical campus**: The Lighthouse is a flagship initiative to deepen creator relationships and foster community.
- **Technology investment**: Foam is positioned as the operating system for the creator economy, likely a key growth driver.
- **Global footprint**: Grow presence in existing hubs (US, UK, Europe) and potentially enter new markets.

## Why Work Here
- **Culture**: Emphasizes diversity, inclusion, and employee well-being. Six employee resource groups support people of different races, religions, sexual orientations, gender identities, and more.
- **Work model**: Hybrid/remote-friendly — employees have home office reimbursement and monthly phone/internet stipends. Offices in Berlin, Chicago, London, Los Angeles, Málaga, New York, and Tallinn.
- **Perks**: 25 days paid vacation + office closure between Christmas and New Year’s; generous parental leave; 401(k) with 4% matching (US) and pension (UK); professional development stipend; one week of paid volunteer time; home office setup reimbursement.
- **Impact**: Work with top creators and global brands, directly shaping the future of the creator economy.
- **Growth opportunities**: The company is expanding rapidly across multiple verticals, offering career mobility and the chance to work on innovative projects (e.g., gaming, physical campus, venture studio).

## Sources
1. [whalargroup.com](https://whalargroup.com/) – Company overview and ecosystem
2. [whalargroup.com/careers](https://whalargroup.com/careers/) – Careers page with perks and culture
3. [whalargroup.com/our-story](https://whalargroup.com/our-story/) – Founders, history, employee count, locations
4. [job-boards.greenhouse.io/whalarinc](http://job-boards.greenhouse.io/whalarinc) – Current job openings
5. [whalar.com/about](https://www.whalar.com/about) – Additional details on Whalar agency and group structure

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