--- title: 'Partnership and Business Development Manager (UK & EMEA) at AppSamurai' canonical: 'https://feeny.ai/job/partnership-and-business-development-manager-uk-emea-appsamurai-london-cezct24t8tvf' type: 'job' last_seen: '2026-09-16' --- # Partnership and Business Development Manager (UK & EMEA) at AppSamurai - **Company:** AppSamurai - **Location:** London, United Kingdom - **Employment:** full-time - **Work type:** remote - **Posted:** 2026-08-26 - **Last confirmed live:** 2026-09-16 - **Apply:** https://jobs.lever.co/appsamurai/202ba4c5-0bc3-40ca-8a95-bdd92287b1f9 ## Job description Let's create the future of mobile user engagement together! Would you like to be at the center of a digital storytelling revolution? Do you enjoy technology but also love getting to know people? Developed by Appsamurai Inc, our engagement platform Storyly cracked the code of mobile engagement by bringing the magnetic power of social content experiences to any app imaginable. Storyly is becoming the world's most sophisticated user engagement platform for mobile apps and the web. The scope of this role is to cover Storyly's core markets and build commercial partnerships in Europe, UK and LATAM regions. In addition, this role engages in events and business development. Your fluency in technology and sales and partnerships experience in e-commerce and D2C domains are formidable advantages for this role. Ready to write your own story of success? Come join us in our mission to revolutionize mobile engagement, one story at a time. As our Partnership and Business Development Manager for Europe, you will establish Storyly's reseller and referral partnership network across the region from the ground up. You will create both commercial partnerships by finding, onboarding and training resellers, building product partnerships with complementary platforms, and turning the partner ecosystem into a repeatable source of qualified leads through joint go-to-market work and events. This is a hunter and builder's role. You define the partner strategy, sign the first partners, make them successful, and shape what the partnerships function at Storyly becomes. Visit storyly.io or follow our epic journey on LinkedIn and X. ## What You Do - Establish and grow Storyly's reseller and referral partnership network across Europe. Identify, recruit, and onboard resellers market by market. - Create commercial partnerships (agencies, consultancies, resellers) and technical partnerships (platforms, system integrators, complementary products in the mobile marketing ecosystem). - Train and enable resellers on Storyly's product, positioning, and sales playbook so they can pitch, demo, and support Storyly independently. - Support the Product Team to develop product partnerships and integrations with complementary platforms to expand joint value propositions. - Organize and run partner events, webinars, and industry conference presence across Europe to generate leads. - Collect, qualify, and route partner-generated leads, working hand in hand with the sales team to convert them. - Build joint go-to-market and co-marketing plans with key partners and own the partner-sourced pipeline. - Negotiate partnership agreements and commercial terms, and manage renewals to secure ongoing partnerships. - Track partner activity, pipeline, and performance in the CRM, and report on the health of the partner channel. ## Who You Are - You have 3+ years of B2B partnership or business development experience in SaaS partnership which is aa critical experience for this role (channel, reseller, or technical partnerships). - You have personally built and managed a reseller or channel partner program by sourcing and recruiting new partners, onboarding and enabling them, and managing their performance and revenue over time. - You can own technical and product partnerships (technology integrations, platform ecosystems, complementary products) and hold a credible conversation with both commercial and product/engineering stakeholders. - You have built joint go-to-market and co-marketing plans with partners and can own partner-sourced pipeline. - Experience in adtech or martech covering mobile marketing, fintech, e-commerce, or D2C ecosystem is a strong advantage. - You are a self-starter with a startup mindset, comfortable building a function from zero and owning the outcome. - You are a confident presenter and trainer, at ease running enablement sessions, speaking at events, and representing the company at industry conferences. - You have a high level of proficiency in English. Professional or native level additional language skill is a strong advantage - You are willing to travel for partner meetings, training, and industry events. ## About AppSamurai ## Company Overview - **One-liner**: AppSamurai is an AI-powered mobile growth platform that helps app developers and marketers acquire high-quality users and monetize their apps through programmatic advertising, retargeting, and rewarded monetization. - **Entity Type**: Private (Incubator/Accelerator stage, total raised $4.75M) - **Headquarters**: New York, New York, USA (with additional offices in London, UK and Ankara, Turkey) - **Founded**: 2016 - **Founders**: Emre Fadıllıoğlu (CEO & Co-Founder), Soner Şensoy (CRO & Co-Founder), Mehmet Bilgin (CTO & Co-Founder) ## Core Business - **Primary industry**: AdTech / Mobile Marketing (User Acquisition, Monetization, Programmatic Advertising) - **Target customers**: B2B – mobile app developers, game studios, e-commerce, fintech, and other app marketers - **Mission statement**: “Empower brands with cutting-edge tools for user acquisition, retention, and monetization, helping them grow and thrive in the ever-evolving digital landscape.” ## Products & Services - **Rewarded UA**: Rewarded user acquisition that brings real, engaged players to games. Claims 119% long-term ROAS and 45% higher D1 retention. - **Monetization (AppsPrize)**: Rewarded monetization that increases eCPM by 2.7× and ARPDAU by 1.6×. - **DSP (Programmatic UA & Retargeting)**: Programmatic buying across 80,000+ app integrations and 2B worldwide users. - **App Discovery (OEM)**: Pre-install and on-device discovery across carriers and OEMs, reaching 800M active devices and 1.2B monthly active users. ## Market Standing - **Valuation/Market Cap**: Not disclosed (private company) - **Key Metric**: Total funding raised – $4.75M (as per CB Insights) - **Notable Investors**: Turcorn 100, ACT Venture Partners, 500 Emerging Europe, Techstars, 212, and 8 other investors. - **Growth Signals**: 125 employees (as of Sep 2026); remote-first culture (85% remote, 15% hybrid); serves fintech, gaming, e-commerce sectors; ISO 27001 certified; claims strong performance metrics (e.g., +120K new users, $180K+ ad revenue, 4× ROAS KPI for one client). ## Competitive Advantages - **All-in-one platform**: Combines UA, retargeting, OEM discovery, and rewarded monetization in a single solution. - **AI-powered optimization**: Uses data-driven insights to improve campaign performance. - **Global reach**: Access to 2B+ users via DSP integrations and 800M+ devices through OEM partnerships. - **Security certification**: ISO 27001 certified, a differentiator for enterprise trust. ## Strategic Focus - Continue expanding its AI-driven platform to help mobile apps scale efficiently. - Strengthen presence in key verticals (gaming, fintech, e-commerce) and regions (Europe, MENA, Turkey). - Grow remote-first team and invest in partnerships with carriers/OEMs for discovery. ## Why Work Here - **Culture**: Remote-first with 85% of employees working remotely (15% hybrid). Offers flexibility across global time zones. - **Growth stage**: 125 employees with 8 open positions as of Sep 2026 – opportunity to make an impact in a growing AdTech startup. - **Perks**: International team with offices in New York, London, and Ankara; legal intern and partnership roles available. - **Engineering culture**: Emphasis on AI, programmatic advertising, and data-driven decision making. ## Sources 1. [appsamurai.com](https://appsamurai.com/about-us/) – About page 2. [appsamurai.com](https://appsamurai.com/) – Homepage product details 3. [cbinsights.com](https://www.cbinsights.com/company/app-samurai) – Funding, investors, headquarters 4. [jobera.com](https://jobera.com/employer/appsamurai/) – Employee count, remote/hybrid breakdown 5. [tryremotely.com](https://tryremotely.com/company/appsamurai) – Additional remote work details ## Other roles at AppSamurai - [Sales Account Executive (Remote)](https://feeny.ai/job/sales-account-executive-remote-appsamurai-sao-paulo-sdecq0d6vpxj) — São Paulo, Brazil - [Customer Success Manager - EMEA (Remote)](https://feeny.ai/job/customer-success-manager-emea-remote-appsamurai-warsaw-zmnf8222s7tm) — Warsaw, Poland - [Customer Success Manager - EMEA (Remote)](https://feeny.ai/job/customer-success-manager-emea-remote-appsamurai-barcelona-gets0pk9nz5s) — Barcelona, Spain - [Sales Account Executive (Türkiye)](https://feeny.ai/job/sales-account-executive-turkiye-appsamurai-istanbul-edz7084psgb2) — Istanbul - [Sales Account Executive (MENA Region)](https://feeny.ai/job/sales-account-executive-mena-region-appsamurai-amman-w8qcyf8e8mrr) — Amman