---
title: 'People Operations Manager (Payroll & Benefits) at goodr'
canonical: 'https://feeny.ai/job/people-operations-manager-payroll-benefits-goodr-los-angeles-2tfe705pcvfn'
type: 'job'
last_seen: '2026-09-17'
---

# People Operations Manager (Payroll & Benefits) at goodr

- **Company:** goodr
- **Location:** Los Angeles, CA
- **Posted:** 2026-08-21
- **Last confirmed live:** 2026-09-17
- **Apply:** https://job-boards.greenhouse.io/goodr/jobs/8737791002

## Job description

## ABOUT GOODR

We create and sell active eyewear for anyone. No Slip. No Bounce. All Polarized. All Fun. Interested in joining our team? Keep reading.

OUR VALUES: We have two core values: Fun & Authenticity.

- FUN = Being sh*tty isn’t fun. Agreed? Taking pride in your work, finding joy in being GREAT, and celebrating wins… and losses. Now, that’s fun!
- AUTHENTICITY = Focusing on being authentic over being liked. (Next-level guru stuff. Count it.)

Fun Fact: We do not allow email to be sent internally. Carrier pigeons only. JK, we use Slack.

AUTONOMY: We practice autonomy, empowerment, and accountability so that every team member can be in control of their own life.

- HYBRID WORKING: This role is required to be in the Inglewood office every Tuesday and Thursday with the occasional third day thrown in.
- PROFESSIONAL DEVELOPMENT: We have an all-company learning program so that we’re constantly leveling up our skills.

SUSTAINABILITY: We think Earth’s pretty rad. That’s why we take action wherever possible to limit our impact on the planet.

- 1% FOR THE PLANET MEMBER: 1% of goodr’s annual sales go directly to environmental organizations.
- CARBON NEUTRAL: In 2019, goodr became a [100% carbon neutral company](https://goodr.com/blogs/goodrtimes/100-carbon-neutral#:~:text=In%202019%2C%20through%20the%20purchase,a%20100%25%20carbon%20neutral%20company!).

Fun Fact: goodr celebrates every Earth Day by releasing limited-edition sunglasses with frames made from 100% recycled materials—and the packaging is 100% sustainable, too!

## ABOUT THE ROLE

Do you love taking care of people? Check. Do you love flawless paydays, crisp benefits offerings, and airtight compliance? Double-check.

As our People Operations Manager, you are a master of the details who owns our payroll and benefits landscape. Working closely with our People Operations Director, you’ll take full ownership of end-to-end payroll in ADP, spearhead a complete redesign of our benefits programs, lead the evaluation and recommendation of our future payroll platform, and optimize our People Operations systems and processes to support our next stage of growth.

THE VIBE: High autonomy, zero fluff, maximum impact. You’ll tackle big system improvements, solve operational puzzles independently, and keep our HR engine running smoothly. You up for the challenge? Let’s talk.

## RESPONSIBILITIES

- Oversee and administer People Operations programs, with a primary focus on payroll and benefits administration
- Manage end-to-end payroll operations in our HRIS (we use ADP!), including recommending and leading future system implementations
- Spearhead the redesign of our  benefit programs and build a new strategic partnership with an external benefits broker
- Manage HR operational vendors, PEO partnerships, and other external partners to optimize service delivery and cost efficiency
- Own all employee lifecycle transactions, including organizational changes, reporting relationships, headcount tracking/reporting, and Ecosystem deck updates
- Lead People Operations for onboarding, offboarding, and leaves of absence, including ADP setup, exit operations, Form I-9s, and compliance records
- Manage open enrollments, employee benefits education, and continuous improvements to our processes to drive scalable HR solutions
- Analyze People metrics and operational reporting to support data-driven decision-making across the organization
- File required annual compliance reports, including EEO-1, California Pay Data, OSHA, and workers’ compensation
- Own workers’ compensation administration, including claims, documentation, and return-to-work coordination
- Ensure the accuracy, integrity, and compliance of all employee data, records, notices, acknowledgments, and audit documentation
- Partner with People Operations to support operational workflows and documentation for employee relations in partnership with People Operations Partners
- Serve as the subject matter expert on federal and multi-state employment laws (ADA, FMLA, COBRA, FLSA, ERISA), ensuring operational compliance
- Identify opportunities to simplify, automate, and optimize People Operations systems and workflows to improve efficiency and scalability.
- This is an individual contributor role that leads through influence and expertise
- This role is in the People Operations team and will report directly to the SVP of People
- Perform other related duties as assigned

## ABOUT THE IDEAL CANDIDATE

- May or may not have a degree...we don’t care (bonus points for Basset Hound Science or Dinosaur Law)
- 5+ years of progressive People Operations or HR Operations experience, with experience owning multi-state payroll and benefits administration
- Hands-on experience administering ADP (Total Source preferred) or a comparable HRIS and payroll platform
- Proven experience leading HRIS, payroll, and People technology implementations, integrations, and system enhancements
- Experience administering employee benefits, including medical, dental, vision, life insurance, disability benefits, and 401(k) retirement plans
- Demonstrated experience redesigning benefits offerings and establishing high-value partnerships with external benefits brokers
- Ability to navigate complex, sensitive employee matters with empathy, diplomacy, and grace
- Strong analytical, reporting, and problem-solving skills with high proficiency in Google Workspace and modern HRIS platforms
- Professional certification in Human Resources, Payroll, Benefits, or a related discipline (e.g., SHRM, HRCI, CPP, CEBS) is a plus
- Strong communicator who thrives in a collaborative environment and is comfortable building partnerships across levels of the business
- Driven by personal growth and thrives in an environment of constant feedback
- Is proactive and an independent problem solver! (Can you google a question?)

## WHAT YOU GET

- A role at a company that is going to the moon
- The opportunity to show up every day and have fun
- The ability to learn and grow as a person
- Paid vacation (we encourage you to take time off!)
- Paycheck... obviously. Salary range: $120K - $140K, final offer will be made within this range based on experience
- Medical, Dental, and Vision benefits
- 401(K) with company matching
- Financial Wellness Counseling
- Sunglasses. Obviously.

**No Visa Sponsorship is available for this position.

## NEXT STEPS

Here's what we expect the hiring process for this role to be, should all go well with your candidacy. This entire process is expected to take 8 weeks to complete and you'd be expected to start on a specific date.

1. Application
2. Fill out a form with basic questions
3. 30 minute introductory interview with HR team member
4. 30 minute virtual interviews with peers and manager
5. Final assignment and presentation
6. Offer!

TO GET THE PROCESS STARTED, REVIEW & SUBMIT THE FOLLOWING:

- Review goodr's [Applicant Privacy Policy](https://goodr.com/pages/goodr-applicant-privacy-notice). By submitting an application to goodr, you are confirming that you have read the [Applicant Privacy Policy](https://goodr.com/pages/goodr-applicant-privacy-notice) and agree to its terms. (Because nothing says “fun” like reading legal documents!)
- Resume
- Links to projects or groups you’re involved with (if you have them)
- A drawing of an octopus fighting a pirate (not joking)*
- We may ask you to enter a code. But don't worry, it's just our attempt to keep the bots at bay.

*We accept submissions using accessibility tools.

#LI-Hybrid

## About goodr

## Company Overview
- **One-liner**: goodr designs and sells affordable, polarized, no-slip sunglasses and active eyewear for sports and everyday life, built around a fun, authentic brand.
- **Entity Type**: Private (bootstrapped; no disclosed funding rounds)
- **Headquarters**: Inglewood, California, United States
- **Founded**: 2015
- **Founders**: Ben Abell, Keri Blunt, Stephen Lease

## Core Business
- **Primary industry**: Sporting goods manufacturing / retail (active eyewear).
- **Target customers**: B2C – athletes, runners, outdoor enthusiasts, and style-conscious consumers. Products are also sold through national retailers (B2B wholesale).
- **Mission or purpose statement**: “To give you permission to be unabashedly yourself…unless you’re an asshole.” The company is guided by its four Fs: Fun, Fashionable, Functional, and ‘Ffordable.

## Products & Services
- **Active Eyewear (Sunglasses)**: The core product line – polarized, no-slip, no-bounce sunglasses designed for running, cycling, and everyday wear. Available in classic, fashion, and performance styles.
- **Winter Goggles**: Protective eyewear for cold-weather sports.
- **Prescription Shades**: Rx-ready sunglasses.
- **Cases & Accessories**: Carrying cases and occasional limited-edition merchandise.
- **Retail & E-commerce**: Products sold on goodr.com, at the company’s flagship store (The goodr Cabana on Abbot Kinney in Los Angeles), and through national partners including REI, Fleet Feet, Dick’s Sporting Goods, Public Lands, Scheels, and Target.

## Market Standing
- **Valuation / Market Cap**: Not disclosed (private company).
- **Key Metric**: Annual revenue of approximately **$31 million** (as of current data) and **137 employees** (up 10% year-over-year). [linkedin.com](https://www.linkedin.com/company/goodr)
- **Notable Investors/Partners**: No external investors mentioned. Retail partners include REI, Dick’s Sporting Goods, Target, Fleet Feet, Public Lands, and Scheels.
- **Growth Signals**: 10% year-over-year headcount growth; operates in 5 countries (United States, Canada, Spain, United Kingdom, Panama); active job postings increased 350% year-over-year (9 current openings). [linkedin.com](https://www.linkedin.com/company/goodr)

## Competitive Advantages
- **Product Differentiation**: No-slip, no-bounce design that stays put during high-motion activities – a patented feature that appeals to runners and athletes.
- **Affordability & Quality**: Polarized lenses at a price point that competes with premium brands, making performance eyewear accessible.
- **Strong Brand Identity**: A distinctive, irreverent, and fun brand voice that resonates with a loyal community. The company is 100% carbon neutral and a member of 1% for the Planet, adding a sustainability angle.
- **Retail Distribution**: Broad wholesale presence in major sporting goods and big-box retailers, giving wide consumer reach.

## Strategic Focus
- **International Expansion**: Already operating in five countries, goodr is likely scaling its global footprint.
- **Product Line Extension**: Continued development of winter goggles, prescription options, and accessories to capture adjacent market segments.
- **Omnichannel Growth**: Balancing direct-to-consumer e-commerce with physical retail (flagship store and wholesale partnerships).
- **Talent Investment**: Aggressive hiring (job postings up 350% YoY) and a focus on building a strong internal culture to support scaling.

## Why Work Here
- **Culture**: Frequently ranked as a top workplace – named one of Inc. Magazine’s Best Workplaces in 2023 and a Fortune Best Workplace in Retail (2020, 2021, 2023). [greatplacetowork.com](https://www.greatplacetowork.com/certified-company/7021820) Employees describe the culture as “fun and authentic,” with a high trust index (68% of employees say it’s a great place to work vs. 57% at a typical U.S. company). [greatplacetowork.com](https://www.greatplacetowork.com/certified-company/7021820)
- **Perks & Benefits**: Hybrid schedule, free lunch every Tuesday, 10+ paid holidays, 401k matching, health/dental/vision insurance, free sunglasses, and learning & development opportunities. [goodr.com](https://goodr.com/pages/work)
- **Engineering & Product Culture**: A “recklessly committed to fun” ethos; the company celebrates failure with a “Flock Up of the Year” award for teams that took a big swing. Cross-functional collaboration is emphasized.
- **Work Environment**: Hybrid model (office in Inglewood, CA and a retail location in Venice/Los Angeles). The team is described as hard-working and playful, with a strong sense of community.

## Sources
1. [goodr.com](https://goodr.com/pages/work)
2. [linkedin.com](https://www.linkedin.com/company/goodr)
3. [greatplacetowork.com](https://www.greatplacetowork.com/certified-company/7021820)
4. [boards.greenhouse.io/goodr](https://boards.greenhouse.io/goodr)

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