--- title: 'Performance Ad Scriptwriter (US Market) at Emergent Labs' canonical: 'https://feeny.ai/job/performance-ad-scriptwriter-us-market-emergent-labs-bengaluru-mcg6zpjmr79g' type: 'job' last_seen: '2026-11-07' --- # Performance Ad Scriptwriter (US Market) at Emergent Labs - **Company:** Emergent Labs - **Location:** Bengaluru, India - **Posted:** 2026-10-27 - **Last confirmed live:** 2026-11-07 - **Apply:** https://job-boards.greenhouse.io/emergentlabsinc/jobs/4468805009 ## Job description Emergent builds autonomous coding agents that replace traditional software development by generating, testing, and deploying production applications directly from plain-language intent. Our systems run in production at global scale and are used to build millions of real applications. Since our public launch, we’ve crossed $130M in Annualised Revenue and grown to over 10M users across 190+ countries, who have built 12M+ applications on Emergent. We’re backed by Creaegis, Khosla Ventures, SoftBank, Lightspeed, Together, Y Combinator, Google, Claypond and Sentinel Global. We’re solving the hard part of AI-driven software creation: correctness, reliability, security, and scale in real production systems. The team is built by repeat founders, Olympiad medalists, IIT & IIM alumni, and leaders from Google, Amazon, and Dropbox. We’re hiring builders who want ownership, speed, and impact at global scale. The Role: We’re looking for Performance Ad Scriptwriters to write the 30 to 60 second video ads that drive Emergent’s paid growth in the US. Think of each script as a short screenplay. It should be complete enough that a video team, whether that’s an AI production pipeline or a human agency, can shoot it straight from the page with no back and forth. Every script you write sets out the character, the setting, the dialogue, the visual beats, and the hook, all built to stop the scroll and make people act. You’ll write for American audiences, so you need to understand how they talk, what they care about, and what makes them click. What You’ll Do: - Write 30 to 60 second scripts for performance video ads across Meta, YouTube, TikTok, and other paid channels - Build complete scripts that cover character, background and setting, dialogue, voiceover, on-screen text, and shot direction - Write natural, culturally accurate dialogue for US audiences - Find and test many angles for the same product: different pain points, personas, hooks, and formats, from UGC-style and testimonial to problem-solution, demo, and skit - Turn product features and user insights into simple stories that convert - Work with AI video creators, editors, and external agencies so scripts translate well onto the screen - Use performance data (hook rate, CTR, CPA, ROAS) to refine angles and keep improving winning concepts - Put out a steady volume of fresh concepts each week to fight creative fatigue What We’re Looking For: - 2 to 6 years of experience writing performance or direct-response ad scripts and copy - Clear experience writing for the US market: you know American tone, slang, and audience psychology. - A portfolio of video ad scripts or finished ads you’ve written, for any brand - Strong structured thinking: you can explain why a script works, not just write it - Range: you can take one product and come up with many distinct angles - You write the copy yourself, end-to-end - Comfortable working at speed and volume in a fast-moving startup Good to Have: - B2B SaaS performance marketing experience, especially across more than one SaaS brand - In-house experience at a brand or product company (preferred over agency-only backgrounds) - Familiarity with AI video tools and writing scripts that suit AI-generated production - Experience with UGC and creator-led ad formats Benefits and Perks: - Daily Meals: Lunch and Dinner provided - Family Insurance: 5 Lakhs worth of coverage for you and your family - Unlimited Paid Time Off: Take the time you need to recharge and come back refreshed - Flexible Working Hours: Work arrangements that fit your life and commitments Let’s build the future of software together. ## About Emergent Labs ## Company Overview - **One-liner**: Emergent is an AI-powered development platform that transforms plain-language descriptions into production-ready software applications, replacing traditional coding with autonomous coding agents. - **Entity Type**: Private (Series B) - **Headquarters**: Pleasanton, California, United States - **Founded**: 2024 (estimated; earliest funding round March 2025) [linkedin.com](https://www.linkedin.com/company/emergentlabs) - **Founders**: Mukund Jha (CEO) and Madhav Jha (CTO) – twin brothers [ycombinator.com](https://www.ycombinator.com/companies/emergent) ## Core Business - **Primary industry**: AI-powered software development / Autonomous coding agents - **Target customers**: B2B (teams, enterprises) and B2C (individual builders, power users); from beginners to experienced developers - **Mission**: Democratize product development by letting anyone turn ideas into monetizable software without writing code ## Products & Services - **[Emergent Platform](https://emergent.sh/)**: AI app builder that converts natural language descriptions into fully functional applications. Handles architecture, coding, testing, and deployment autonomously. Generates production-ready code that users own. Pricing starts at $17/month (individual), $167/month (power users), $250/month (teams), with a free tier and enterprise options. ## Market Standing - **Valuation/Market Cap**: Not publicly available - **Key Metric**: $100M ARR achieved in 8 months (fastest-growing startup globally) [linkedin.com](https://www.linkedin.com/company/emergentlabs); Total funding $100.125M [linkedin.com](https://www.linkedin.com/company/emergentlabs) - **Notable Investors/Partners**: Khosla Ventures, SoftBank Vision Fund, Google (AI Futures Fund), Lightspeed India, Prosus Ventures, Together Fund, Y Combinator [linkedin.com](https://www.linkedin.com/company/emergentlabs) - **Growth Signals**: 6M+ users across 190+ countries; 6M+ applications built; headcount grew 1,713% YoY to 212 employees; 37 active job postings [linkedin.com](https://www.linkedin.com/company/emergentlabs) ## Competitive Advantages - **Natural language interface** – no drag-and-drop or coding required; works through conversation - **Full code ownership** – users own all generated code, can download, modify, or host anywhere - **Autonomous end-to-end development** – agents plan, build, test, and debug apps independently - **Production scale** – systems run at global scale, handling millions of real applications ## Strategic Focus - Scaling reliability, security, and correctness of AI-driven software creation - Expanding enterprise capabilities and custom AI agents - Continuing rapid hiring (especially in engineering, AI, and growth roles) to support hypergrowth ## Why Work Here - **Culture**: "Own it" – full product ownership from day one; direct founder mentorship; weekly releases with millions of users [emergent.sh/careers](https://emergent.sh/careers) - **Remote/Hybrid**: Offices in Bangalore, India and San Francisco/Pleasanton, USA; open to remote for some roles (details per job posting) - **Perks**: Competitive salary + equity; unlimited PTO; full insurance coverage; meal coverage; modern tech stack - **Engineering culture**: Elite team of Google, Amazon, IIT/IIM alumni; tackle ambitious projects with the latest tools and technologies; high impact at global scale - **Growth**: Fastest-growing startup in the world; massive career acceleration opportunity ## Sources 1. [emergent.sh/careers](https://emergent.sh/careers) 2. [emergent.sh](https://emergent.sh/) 3. [job-boards.greenhouse.io/emergentlabsinc](http://job-boards.greenhouse.io/emergentlabsinc) 4. [linkedin.com/company/emergentlabs](https://www.linkedin.com/company/emergentlabs) 5. [ycombinator.com/companies/emergent](https://www.ycombinator.com/companies/emergent) ## Other roles at Emergent Labs - [Growth Manager - Performance (YouTube & Programmatic)](https://feeny.ai/job/growth-manager-performance-youtube-programmatic-emergent-labs-bengaluru-7trk54x7p52a) — Bengaluru, India - [Growth Manager - Retention and Lifecycle](https://feeny.ai/job/growth-manager-retention-and-lifecycle-emergent-labs-bengaluru-xptnq65ch1jx) — Bengaluru, India - [Performance Marketing Lead](https://feeny.ai/job/performance-marketing-lead-emergent-labs-bengaluru-df144tf861qe) — Bengaluru, India - [Performance Marketeer](https://feeny.ai/job/performance-marketeer-emergent-labs-bengaluru-ds1j2x8dwpqq) — Bengaluru, India - [Performance Ad Scriptwriter (Europe)](https://feeny.ai/job/performance-ad-scriptwriter-europe-emergent-labs-bengaluru-h1vewp9cjwan) — Bengaluru, India - [Creative Marketing Intern - Performance Creative](https://feeny.ai/job/creative-marketing-intern-performance-creative-emergent-labs-bengaluru-xfncjwzkfqev) — Bengaluru, India - [Marketing Intern](https://feeny.ai/job/marketing-intern-emergent-labs-bengaluru-svt7p4qyng2k) — Bengaluru, India - [Engineering Manager, QA](https://feeny.ai/job/engineering-manager-qa-emergent-labs-bengaluru-en9gbxtjfzhy) — Bengaluru, India - [Software Development Engineer in Test (SDET)](https://feeny.ai/job/software-development-engineer-in-test-sdet-emergent-labs-bengaluru-dmvmne1wq35s) — Bengaluru, India - [Account Executive - SMB](https://feeny.ai/job/account-executive-smb-emergent-labs-bengaluru-1en1138dgypj) — Bengaluru, India