--- title: 'Performance Marketing Associate at Campus' canonical: 'https://feeny.ai/job/performance-marketing-associate-campus-new-york-jdyxvgwabfbs' type: 'job' last_seen: '2026-10-18' --- # Performance Marketing Associate at Campus - **Company:** Campus - **Location:** New York, NY - **Employment:** full-time - **Work type:** hybrid - **Posted:** 2026-10-01 - **Last confirmed live:** 2026-10-18 - **Apply:** https://jobs.ashbyhq.com/campus/467bd9c5-0e63-4619-889b-2d21a751f371 ## Job description ## About The Role Campus is building the marketing function that helps more students find us, choose us, and enroll. This role is focused on paid digital acquisition — you'll manage and optimize paid campaigns on Meta and Google under the Sr. Manager, Performance & Lifecycle Marketing's direction. This is a hands-on role. You'll pull reports, build and optimize campaigns, and coordinate across teams. You'll use AI tools heavily and be expected to maintain quality while doing it. The work is real and the pace is fast. You're Excited About This Opportunity Because You Will… - Manage and optimize paid campaigns for select programs across paid social and paid search under direction of the Sr. Manager, Performance & Lifecycle Marketing - Pull and interpret campaign performance data; surface insights clearly and quickly partner with creative and lifecycle teams on testing, targeting, and budget pacing - Support enrollment and application goals for specific programs by coordinating with lifecycle and social teams - Support GTM media plans for new programs - Contribute to conversion rate goals by identifying opportunities across the funnel We're Excited About You Because… - 3+ years of experience with paid social and paid search — you've managed campaigns in the platforms, not just reviewed reports or were involved with strategy at arm’s length - Experience translating paid social learnings into ad ideas for a brand/creative team - Strong working knowledge of GA4 — you can create reports and know what the data means - Strong working knowledge of conversion tracking - Comfortable working with data and translating numbers into clear recommendations - Detail-oriented, organized, and able to move fast across multiple programs at once Strong plus - Experience in a consumer-facing, enrollment-driven, or SaaS environment - Familiarity with lifecycle/CRM marketing coordination - Hands-on experience with setting up conversion tracking ## What You'll Get - A compensation package that includes a base salary ($100,000 - $110,000) + equity grant - Actual compensation within the pay range will be decided based on factors including, but not limited to, skills, prior relevant experience, and specific work location. For roles that are available to be filled remotely, base salary will be localized. - Medical, dental, and vision insurance - 401(k) match - Fertility benefits via Carrot - Flexible Time Away + paid holidays - In-office lunches for our NY Office (did we mention, we're dog friendly? 🐶) - Hybrid work schedule (Mon & Fri remote; Tues-Thurs in-office) - Social events - happy hours, birthday celebrations, holiday parties, & more! - Opportunity to make an impact – you'll be an integral player in bringing our vision to life - Where we're located: Tribeca, NY ## About Campus ## Company Overview - **One-liner**: Campus is an accredited online college offering two-year associate degrees taught live by professors from top universities, designed to be affordable, career-focused, and a launchpad for further education or employment. - **Entity Type**: Private (funding from prominent venture investors) - **Headquarters**: New York, NY, USA - **Founded**: Not publicly available (the institution has operated since 1999 as MTI College; the modern campus.edu brand was launched in the early 2020s) - **Founders**: Tade Oyerinde (Chancellor & Founder) ## Core Business - Primary industry: Education technology (EdTech) / Higher education - Target customers: B2C – students seeking an affordable, accelerated, and supported college experience, including career changers and those planning to transfer to four-year universities. - Mission statement: “Our mission is to maximize access to world-class education, preparing students for academic, career, and life success.” [campus.edu/about] ## Products & Services - **Online Associate Degree Program**: A two-year, fully online program offering live, synchronous classes taught by professors who also teach at Princeton, Stanford, Howard, and other top universities. Degrees are offered in Business, Healthcare, and IT. Students receive a personal success coach, unlimited math and writing tutoring, and – for eligible students – a laptop and mobile Wi‑Fi at no extra cost. [campus.edu] - **Transfer Pathway**: After completing their associate degree, students are supported in transferring to four-year institutions. This is a core part of the Campus model. [campus.edu] ## Market Standing - **Valuation / Market Cap**: Not disclosed - **Key Metric**: As of May 14, 2026, Campus served **3,178 students** with a **70% graduation rate** for full‑time, first‑time students. [campus.edu/about] - **Notable Investors / Partners**: General Catalyst, Founders Fund, Bloomberg Beta, 8VC, Rethink Education, Sam Altman, Jason Citron, Shaquille O’Neal. [campus.edu/careers] - **Growth Signals**: Named one of Fast Company’s “Most Innovative Companies” of 2024. Over 100 professors on the teaching team. The company is actively expanding its physical footprint with offices in New York, Sacramento, and Atlanta. [campus.edu/careers, campus.edu/about] ## Competitive Advantages - **Low Tuition**: Tuition is capped at the maximum Pell Grant amount, making the program effectively free or very low‑cost for eligible students. - **Elite Faculty**: Students learn live from professors who teach at prestigious universities – a differentiating factor versus many other online colleges. - **High‑Touch Support**: Dedicated personal success coaches, 24/7 tutoring, and technology provision (laptops/hotspots) remove common barriers to completion. - **Accreditation**: Campus is accredited by the Accrediting Commission for Community and Junior Colleges (ACCJC), with a track record since 1999. ## Strategic Focus - Scaling enrollment while maintaining high graduation rates and student satisfaction. - Expanding degree program offerings and strengthening transfer partnerships with four‑year universities. - Continuing to invest in proprietary technology and student‑success models to drive outcomes. ## Why Work Here - **Mission‑Driven**: Employees are united by the goal of reimagining higher education and making it accessible. Values include “Make history,” “Student experience obsessed,” and “Owners, not renters.” [campus.edu/careers] - **Culture & Ratings**: Glassdoor rating of **4.6/5** (29 reviews), with 95% approval of CEO Tade Oyerinde. Culture scores high on “Culture & Values” (4.6) and “Compensation & Benefits” (4.5). [glassdoor.com] - **Work Model**: Hybrid – Mondays and Fridays remote; Tuesdays, Wednesdays, and Thursdays in‑office. Offices in New York (Tribeca), Sacramento, and Atlanta. [campus.edu/careers] - **Perks**: Equity for all employees, heavily subsidized health insurance (free dental & vision), 401(k) match up to 3%, flexible time off, fertility benefits (Carrot), daily catered lunch, dog‑friendly office, and regular social events (Spring Fling, Summer Soirée, etc.). [campus.edu/careers] - **Engineering & Product Environment**: Emphasis on building a pioneering technology platform. The Chief Technology Officer is Jerome Pesenti. The company values “progress over perfection” and empowers team members to own their work. [campus.edu/careers] ## Sources 1. [campus.edu/careers](https://campus.edu/careers) 2. [campus.edu/about](https://www.campus.edu/about) 3. [campus.edu](https://www.campus.edu/) 4. [glassdoor.com](https://www.glassdoor.com/Reviews/Campus-edu-Reviews-E9687923.htm) 5. [jobs.ashbyhq.com/campus](https://jobs.ashbyhq.com/campus/1bda459f-8624-4415-ba08-42197d05c927) ## Other roles at Campus - [Student Success Team Lead](https://feeny.ai/job/student-success-team-lead-campus-atlanta-2r0sckz1r3ts) — Atlanta, GA - [Student Success Team Lead](https://feeny.ai/job/student-success-team-lead-campus-austin-zyjksshk3zm7) — Austin, TX - [Student Success Coach](https://feeny.ai/job/student-success-coach-campus-atlanta-te1dngn58687) — Atlanta, GA - [Senior Payroll Specialist](https://feeny.ai/job/senior-payroll-specialist-campus-new-york-jjj4gh113wzv) — New York, NY - [Admissions Counselor](https://feeny.ai/job/admissions-counselor-campus-austin-718g3qg9fn7g) — Austin, TX - [Student Success Coach](https://feeny.ai/job/student-success-coach-campus-austin-ygy3am2rpv3e) — Austin, TX - [IT Support Specialist](https://feeny.ai/job/it-support-specialist-campus-phoenix-rb7kyt4kfqt1) — Phoenix, AZ - [Student Accounts Specialist](https://feeny.ai/job/student-accounts-specialist-campus-atlanta-hwpdn78yk3ga) — Atlanta, GA - [Admissions Team Lead](https://feeny.ai/job/admissions-team-lead-campus-atlanta-6ahsqxtmmxmf) — Atlanta, GA - [Social Media Content Producer](https://feeny.ai/job/social-media-content-producer-campus-new-york-6cgrf6mr7twe) — New York, NY