--- title: 'Performance Marketing Lead at Apify Technologies s.r.o.' canonical: 'https://feeny.ai/job/performance-marketing-lead-apify-technologies-s-r-o-prague-mb7js7r5qrb1' type: 'job' last_seen: '2026-09-07' --- # Performance Marketing Lead at Apify Technologies s.r.o. - **Company:** Apify Technologies s.r.o. - **Location:** Prague, Czech Republic - **Employment:** full-time - **Work type:** hybrid - **Posted:** 2026-09-03 - **Last confirmed live:** 2026-09-07 - **Apply:** https://jobs.ashbyhq.com/apify/067a54ea-f072-4542-8392-c6ea46b65cc2 ## Job description Apify is the largest marketplace of tools for AI. Thousands of Actors are helping people and agents get real-time web data, track competitors, generate leads, or integrate their apps. Actors are built by a global creator community that now earns more than $1.5M every month. Join us to help people put the web to work. Apify can find missing children https://blog.apify.com/fighting-child-traffickers-with-technology/, protect consumers from fake discounts across the EU https://blog.apify.com/how-web-scraping-ai-and-the-eu-have-come-together-to-sweep-away-fake-discounts-in-europe/, and feed data to AI chatbots https://blog.apify.com/intercom-customer-support-ai-chatbot-web-scraping/. To support this mission, we're looking for a Performance Marketing Lead to scale Apifyโ€™s paid acquisition and own the channels, budget, and team behind it. ## WHO WEโ€™RE LOOKING FOR: - You have 8+ years in performance marketing, growth, or user acquisition, ideally at a B2B technology or PLG/SaaS company. - You've built and led a performance marketing team: hiring, mentoring, and restructuring it as it grows. - You've managed budgets of $1M+ and can explain how you allocated them. LTV/CAC, payback periods, and ROAS are numbers you argue about, not just report. - You've run acquisition hands-on across the major ad platforms, plus at least some of affiliate, partner, and influencer channels. - You know your way around a modern data stack, and you've built attribution models together with Data team. - You build systems rather than run campaigns: testing frameworks, reporting, and creative briefing your team can run without you. - You work as a peer to Product, Sales, Data, and the rest of marketing, and you can get those teams aligned on shared targets. - You can take a strategy, a budget request, or a bad quarter to executive leadership in clear written and spoken English. ## WHAT YOUโ€™LL BE DOING: - Own paid acquisition across every paid channel: the strategy, the channel mix, and the targets it has to hit. - Build and lead the team, including hiring, career development, and how the team is structured as it grows. - Set and manage the budget: forecasts, allocation across channels, and reporting against user acquisition, ROI, and LTV/CAC targets. - Own the attribution model together with the Data team, and get the rest of marketing to agree on it and use it. - Run the testing program across the whole funnel, from creative and copy to landing pages and audience segmentation, including new channels as they appear (ChatGPT ads, for example). - Work with Product Marketing to line campaigns up with positioning, ICPs, and messaging, and feed campaign data back into targeting and value propositions. - Represent paid acquisition across GTM, Product Marketing, and Data, keeping the strategy tied to the product roadmap and business objectives. - Report to the Head of Marketing on what the spend returned, what's at risk, and where the opportunities are. WHAT WE EXPECT FROM YOU IN THE FIRST 6 MONTHS: By the end of the first 3 months, we expect you to: - Develop a deep understanding of Apify's offering, target audiences, and current channels. - Build strong relationships with your direct reports and key cross-functional leaders (Marketing/Product Marketing, Product, Sales, Data, Finance) to understand the full business context. - Conduct a strategic audit of the entire performance marketing function, including team structure, strategy, channel mix, budget allocation, and data/tech infrastructure (attribution model), as well as a thorough review of all creative assets and messaging. - Assume leadership of the existing team, assessing individual strengths, development goals, and the team's structural readiness to scale. - Deliver a 90-day strategic plan that outlines quick wins and identifies long-term priorities for scalable growth. This plan must be informed by your initial audits and include findings and recommendations for leadership on marketing attribution, outlining existing gaps and proposing a clear, realistic path toward a unified multi-touch attribution model. - Guide your team in implementing quick wins to improve the performance and efficiency of existing campaigns. By the end of the first 6 months, we expect you to: - Develop and present a performance marketing strategy and roadmap to the leadership team, including a detailed budget, hiring plan, and technology stack recommendations. - Begin executing this strategy, restructuring or scaling the team and the attribution model as needed. - Implement a scalable operating model for the team, standardizing reporting, testing frameworks, and creative briefing processes. Work with the Head of Marketing, Head of Content, and Product Marketing Lead on a unified model that works across all marketing campaigns. - Demonstrate clear, measurable improvements in key acquisition metrics (user growth, CAC efficiency) and establish yourself as the owner of the performance marketing function, reporting its impact to the business. WHY SHOULD YOU WORK AT APIFY? - Full-time position in Prague at our amazing office located in 100Yards ๐Ÿฐ - Option to work remotely ๐Ÿ›‹๏ธ - Flexible working hours (perfect for both night owls ๐Ÿฆ‰ and early birds ๐Ÿฅ) - Nobody counts holidays as long as the work gets done ๐Ÿ’ช - Unlimited Claude for every Apifier. We don't count tokens. Just use them well ๐Ÿค– - Stock options and profit sharing ๐Ÿ’ฐ - We welcome pets, kids, and bikes at the office ๐Ÿ•๐Ÿ‘จโ€๐Ÿ‘ง๐Ÿšฒ - Epic team buildings and offsites ๐Ÿšข with biking, canoeing, and other adventures ๐Ÿช‚ - Generous hardware budget to give you the tools you need ๐Ÿ’ป - Free entry to the wonderful Prague Zoo for you and your guests ๐Ÿ˜ - Ping-pong, chess, PS5, lightsabers, foosball league after lunch, free Multisport card ๐Ÿ“ - Completely free lunches every day, either in a restaurant or delivery to the office ๐ŸŒฎ๐Ÿฑ๐Ÿœ๐Ÿ•๐Ÿฅก - Unlimited supply of โ˜•๐Ÿบ and snacks ๐ŸŽ๐Ÿช - Solid education and training budget, conference tickets, internal โ€œEat & Learnโ€ sessions, and the opportunity to work across teams ๐Ÿ‘ฉ๐Ÿผโ€๐Ÿ’ป๐Ÿ‘จ๐Ÿฝโ€๐Ÿ’ป ## About Apify Technologies s.r.o. ## Company Overview - **One-liner**: Apify builds the worldโ€™s largest platform for web data extraction and browser automation, providing a marketplace of ready-made tools (Actors) and infrastructure for AI agents and developers to scrape, crawl, and structure web data at scale. - **Entity Type**: Private (Funding stage: Venture-backed; last known round: Venture Round in April 2024) - **Headquarters**: Prague, Czechia (with an office in Brno) - **Founded**: 2015 (Y Combinator Fellowship in Mountain View, California; company entity established in Czechia in 2016) - **Founders**: Jan ฤŒurn (CEO) and Jakub Balada (Co-founder) ## Core Business - **Primary industry/industries**: Web data extraction, browser automation, AI infrastructure, developer tools - **Target customers**: B2B โ€“ primarily developers, data scientists, AI engineers, and enterprises (Siemens, Intercom, Groupon, Microsoft as customers); also serves startups and individual developers - **Mission or purpose statement**: "We're helping people get more value from the web, letting them automate mundane tasks and spend their time on things that matter. We strive to keep the web open as a public good and a basic right for everyone." ## Products & Services - **Apify Platform**: A full-stack cloud platform for running serverless web scrapers and browser automations (called "Actors"). Handles infrastructure, proxies, scaling, and anti-blocking so users focus on data. - **Apify Store**: A marketplace of 42,991+ ready-made Actors (as of mid-2025) for scraping social media, e-commerce, search engines, maps, travel sites, and more. - **Apify Proxy**: A residential and datacenter proxy service that allows users to change IP addresses to avoid blocking during web scraping. - **Apify API**: A RESTful HTTP API (version 2) for programmatic access to the platform, enabling integration with external tools and AI agents. - **Integrations & MCP Support**: Integrates with n8n, Make, Zapier, LangChain, and supports Model Context Protocol (MCP) so AI agents can dynamically discover and use tools from the marketplace without custom code. ## Market Standing - **Valuation/Market Cap**: Not publicly disclosed - **Key Metric**: - **Annual Revenue**: Estimated USD 25โ€“50 million (LinkedIn data, 2025) - **Total Funding**: USD 3.49 million (across 5 rounds: Y Combinator grant, seed rounds, and a 2024 venture round led by J&T Ventures) - **Notable Investors/Partners**: J&T Ventures (lead, 2024), Reflex Capital, INCOMMING ventures, Y Combinator. Partners include AAIF (Agentic AI Framework), European Startup Embassy, and the Linux Foundation (silver member advancing agentic AI standards). - **Growth Signals**: - 240 employees as of mid-2025 (+5% monthly headcount growth) - 58,000+ customers worldwide - Processes 1 PB+ of data monthly - LinkedIn follower growth of +20,768% year-over-year (to ~25,000) - Trusted by large enterprises: Siemens, Intercom, Groupon, Microsoft ## Competitive Advantages - **Largest Actor marketplace**: 42,991 ready-made scraping tools for virtually any website โ€“ a strong network effect (more users โ†’ more Actors โ†’ more value). - **Anti-blocking technology**: Combined solutions (proxies, browser fingerprinting, CAPTCHA solving) that reliably extract data from sites with advanced anti-scraping protections. - **AI-native infrastructure**: MCP support and integrations with LangChain/n8n make the platform a key data pipeline for generative AI โ€“ a high-growth tailwind. - **Open-source & community ethos**: Strong developer community with transparent, hacker-friendly culture; supports open web principles. ## Strategic Focus - **AI data pipelines**: Capitalizing on the generative AI boom by positioning Apify as the go-to source for high-quality, real-time web data for training and grounding AI models. - **Platform expansion**: Growing the Actor marketplace, improving developer experience (documentation, SDKs), and deepening integrations with AI/automation tools (n8n, Make, Zapier, LangChain). - **Enterprise adoption**: Targeting larger contracts with features like fraud prevention, proxy reliability, and compliance-ready infrastructure. - **Talent acquisition**: Actively hiring across engineering, product, marketing, and support roles to scale the team and product. ## Why Work Here - **Culture**: "Hackers at heart" โ€“ no politics, ownership over tasks, speed over perfection, transparency, and fun. Values: Open, Driven, Responsible, Flexible, Team. - **Work model**: Flexible remote/hybrid โ€“ "Nobody tracks how long you work, when, and from where." Offices in Prague (Lucerna Palace loft) and Brno (Titanium business center). No fixed paid day-off limit (employees typically take ~25 days/year). - **Compensation & perks**: Above-market salaries, profit-sharing, performance bonuses, stock options. Free lunches, unlimited snacks/coffee/beer, Multisport card, yoga, free entry to Prague Zoo. Generous hardware and education budget. - **Engineering culture**: Node.js/TypeScript heavy, but stack-agnostic; focus on results, not hours. 87% of employees rate team-building events and offsites as "legendary." - **Growth trajectory**: High-growth company (revenue $25โ€“50M, 240 people) with strong AI tailwind โ€“ opportunity to have impact as an early/mid-stage employee. ## Sources 1. [apify.com/about](https://apify.com/about) 2. [apify.com/jobs](https://apify.com/jobs) 3. [apify.com](https://apify.com/) 4. [linkedin.com/company/apify](https://www.linkedin.com/company/apify) 5. [jobs.ashbyhq.com/apify](https://jobs.ashbyhq.com/apify) ## Other roles at Apify Technologies s.r.o. - [Fullstack Engineer, Store](https://feeny.ai/job/fullstack-engineer-store-apify-technologies-s-r-o-czechia-409bsa2r7ge1) โ€” Czechia - [AI Engineer](https://feeny.ai/job/ai-engineer-apify-technologies-s-r-o-prague-8cdwkjmn598c) โ€” Prague, Czech Republic - [Team Lead for Actors (Node.js/TypeScript)](https://feeny.ai/job/team-lead-for-actors-node-js-typescript-apify-technologies-s-r-o-prague-ah88gc0j6v23) โ€” Prague, Czech Republic - [Platform Reliability Engineer](https://feeny.ai/job/platform-reliability-engineer-apify-technologies-s-r-o-prague-ahh62ycgpnn8) โ€” Prague, Czech Republic - [Senior Backend Engineer for Creators group](https://feeny.ai/job/senior-backend-engineer-for-creators-group-apify-technologies-s-r-o-czechia-s0t2h1qcb1gk) โ€” Czechia - [Senior Fullstack Engineer for Creators group](https://feeny.ai/job/senior-fullstack-engineer-for-creators-group-apify-technologies-s-r-o-czechia-7n1k5fgge2ev) โ€” Czechia - [Senior Influencer Marketing Manager](https://feeny.ai/job/senior-influencer-marketing-manager-apify-technologies-s-r-o-prague-am9th83mgc7f) โ€” Prague, Czech Republic - [Senior Backend Engineer for Foundation group](https://feeny.ai/job/senior-backend-engineer-for-foundation-group-apify-technologies-s-r-o-prague-p2dgrv5p3f6w) โ€” Prague, Czech Republic - [Senior Fullstack Engineer for Foundation group](https://feeny.ai/job/senior-fullstack-engineer-for-foundation-group-apify-technologies-s-r-o-prague-h1qt4zfzqgmm) โ€” Prague, Czech Republic - [Head of Brand](https://feeny.ai/job/head-of-brand-apify-technologies-s-r-o-prague-56xgtny88907) โ€” Prague, Czech Republic