---
title: 'Performance Marketing Manager at Mirage'
canonical: 'https://feeny.ai/job/performance-marketing-manager-mirage-new-york-9g3ztmk0458e'
type: 'job'
last_seen: '2026-11-10'
---

# Performance Marketing Manager at Mirage

- **Company:** Mirage
- **Location:** New York, NY
- **Employment:** full-time
- **Posted:** 2026-11-06
- **Last confirmed live:** 2026-11-10
- **Apply:** https://jobs.ashbyhq.com/mirage/88dfbd59-7a47-45c2-b1a1-57b909917e3e

## Job description

Mirage is an AI video company focused on making creation dramatically easier. Our team tackles some of the hardest creative and technical challenges in generative media.

We get to rethink how people collaborate with AI that can actually do creative work with them—defining entirely new interaction paradigms for AI-native video tools. We make that possible by building multimodal agents that turn creative direction into edits, rendering engines that composite multiple layers of video and graphics, and generative video models trained from the ground up that create new media when needed.

All of this comes together in Captions, our creative workspace for generating, editing, and designing video. The technology behind Captions is now available more broadly: Tesseract gives any AI agent native video-editing capabilities, while developers can integrate our models into their own products through APIs.

Explore our work [Captions](https://apps.apple.com/us/app/captions-ai-edits-your-video/id1541407007) — Our flagship creative workspace [Tesseract](https://x.com/trymirage/status/2102429594804429138) — Our professional video engine for AI agents [Research](https://mirage.app/research?utm_source=chatgpt.com) — The foundation models we build in-house [Updates](https://x.com/trymirage) — The latest from Mirage [TechCrunch](https://techcrunch.com/2026/03/24/mirage-raises-75m-to-continue-building-models-for-its-ai-video-editing-app-captions/), [Forbes](https://www.forbes.com/companies/captions/?list=ai50), [Fast Company](https://www.fastcompany.com/91270234/video-most-innovative-companies-fast-company-2025-youtube-roku-tubi-vimeo-captions-descript-cour-procreate-synthesia-beeble) — Press

Our Investors We’re very fortunate to have some the best investors and entrepreneurs backing us, including Index Ventures, Kleiner Perkins, Sequoia Capital, Andreessen Horowitz, General Catalyst, Uncommon Projects, Kevin Systrom, Mike Krieger, Lenny Rachitsky, Antoine Martin, Julie Zhuo, Ben Rubin, Jaren Glover, SVAngel, 20VC, Ludlow Ventures, Chapter One, and more. Please note that most of our roles will require you to be in-person at our NYC HQ (located in Union Square)

Description We’re looking for a Performance Marketer to help scale our user acquisition efforts across paid channels. This role blends strategy and execution, with ownership across planning, launching, and optimizing campaigns on both mobile and web. You’re comfortable managing a growing program, bringing structure as budget scale, new product features launch, and experiments run in parallel. You move quickly, care deeply about quality, and use data to iterate and learn. Day to day, you’ll balance hands-on campaign management with short and long term growth planning. You’ll monitor performance, test new ideas, ship creative, and identify opportunities to drive sustainable growth in a fast-moving startup environment.

## Key Responsibilities

- Lead and manage user acquisition campaigns, with a focus on efficient, scalable growth.
- Support the Performance Marketing team in the day-to-day management of paid acquisition channels, with deep expertise in Meta ads
- Identify and test emerging channels (e.g. Open AI, Connected TV) to expand acquisition footprint beyond core platforms.
- Execute campaign builds, bid adjustments, and ongoing optimizations to improve performance against KPIs such as CAC, LTV, and ROAS
- Monitor campaign performance, surface insights, and proactively flag opportunities or issues.
- Drive experimentation by executing and analyzing A/B tests across ad creative and campaign setups
- Prepare regular performance reports and contribute insights that inform optimization decisions and future investment

## Preferred Qualifications

- Minimum of 4+ years of experience working in performance or growth marketing, with experience across paid social channels like Meta and TikTok
- Strong experimentation mindset, with good judgement around which tests are likely to drive meaningful impact.
- Solid understanding of conversion tracking across mobile and web platforms.
- Comfort working directly with performance data from ad platforms and analytics tools to evaluate results and guide optimization.

Benefits:

- Comprehensive medical, dental, and vision plans
- 401K with employer match
- Commuter Benefits
- Catered lunch multiple days per week
- Dinner stipend every night if you're working late and want a bite!
- Grubhub subscription
- Health & Wellness Perks
- Multiple team offsites per year with team events every month
- Generous PTO policy

Captions provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. Please note benefits apply to full time employees only.

## About Mirage

## Company Overview
- **One-liner**: Mirage builds full-stack AI foundation models and products that turn voice and language into photorealistic video, empowering creators and businesses to produce high-quality video content instantly.
- **Entity Type**: Private (Series D, total funding $175M)
- **Headquarters**: New York, United States
- **Founded**: 2021
- **Founders**: Gaurav Misra (CEO) and Dwight Churchill (COO)

## Core Business
- **Primary industries**: AI video generation, generative media, software development
- **Target customers**: Content creators, businesses, marketing teams, enterprises (B2B and B2C)
- **Mission**: To close the gap between idea and video, making video creation as fast and intuitive as thought.

## Products & Services
- **Captions**: An all-in-one AI video editor and generator for iOS and web. Users can create footage with AI avatars or digital twins, generate videos from text prompts, and add automated captions, visuals, and audio.  
- **Mirage API**: Enables bulk video generation and captioning, allowing developers to integrate state-of-the-art video intelligence into their own workflows.  
- **Mirage Foundation Models**: Proprietary multimodal models that produce A-roll footage with natural lip movement, eye contact, and emotional expression from voice and language input.

## Market Standing
- **Valuation/Market Cap**: Not publicly disclosed (Tracxn lists a current valuation but masks the figure)  
- **Key Metric**: Total funding of $175M across 5 rounds (Seed, Series A, B, C, and debt financing)  
- **Notable Investors/Partners**: Andreessen Horowitz, Sequoia Capital, Kleiner Perkins, Index Ventures, General Catalyst, plus angel investors Kevin Systrom, Mike Krieger, Lenny Rachitsky, Julie Zhuo, Ben Rubin, Nico Wittenborn, Jared Leto, and others.  
- **Growth Signals**: 
  - 20M+ creators and businesses use Captions  
  - 3M+ monthly videos created  
  - 100K+ daily active users (estimated)  
  - Headcount grew 12.9% year-over-year to 59 employees  
  - Acquired AlpacaML (Nov 2024) to expand capabilities  
  - Presence in Germany, Austria, and Philippines alongside US headquarters

## Competitive Advantages
- **Full-stack foundation models**: Mirage owns the entire stack from model training to consumer and enterprise products, giving them tight integration and rapid iteration.  
- **Multimodal realism**: Their models synchronize speech with natural lip movement, eye contact, and emotional expression, creating highly believable AI-generated video.  
- **Product ecosystem**: A single platform (Captions) plus an API and model licensing enables both direct consumer use and B2B integration.  
- **Talent density**: Team includes alumni from Google DeepMind, Snap, Instagram, Palantir, and other top AI/tech companies.

## Strategic Focus
- Continue scaling Captions as the go-to AI video editor for creators and businesses  
- Expand the Mirage API to power video generation at scale for enterprise customers  
- Advance foundation model research to improve realism, speed, and multilingual support  
- Grow headcount selectively (19 open roles as of mid-2026) with emphasis on engineering, AI research, and marketing

## Why Work Here
- **Culture**: Early-stage environment where employees have outsized impact on product and company direction. Emphasis on craft, technical excellence, and creative problem-solving.  
- **Team**: Small (59 people) but highly skilled, with many hires from top AI labs and consumer tech companies.  
- **Work model**: Headquarters in New York City (177 Huntington Ave); hybrid/remote policy not explicitly stated but likely flexible given global team.  
- **Perks**: Not detailed, but the company’s rapid growth and strong funding suggest competitive compensation and equity.  
- **Mission**: Opportunity to shape the future of AI-generated video at a company that is redefining how people create and communicate.

## Sources
1. [mirage.app](https://mirage.app/about-us)  
2. [mirage.app](https://website.mirage.app/)  
3. [linkedin.com](https://www.linkedin.com/company/trymirage)  
4. [tracxn.com](https://tracxn.com/d/companies/mirage/__AVHAd-QsYzzkaex-b7taDC1oRlTkqQfUOGstLg-OGAQ)  
5. [jobs.ashbyhq.com](https://jobs.ashbyhq.com/mirage)

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