--- title: 'PPC Marketing Manager at Superior Executive Legal Recruiting' canonical: 'https://feeny.ai/job/ppc-marketing-manager-superior-executive-legal-recruiting-california-t2atd7r1e8bw' type: 'job' last_seen: '2026-09-14' --- # PPC Marketing Manager at Superior Executive Legal Recruiting - **Company:** Superior Executive Legal Recruiting - **Location:** California - **Employment:** full-time - **Work type:** remote - **Posted:** 2026-07-21 - **Last confirmed live:** 2026-09-14 - **Apply:** https://jobs.lever.co/superiorexecutiveandlegalrecruiting/fd4eee75-dd4f-408f-8248-0ff4fe651415 ## Job description Pay-Per-Click (PPC) Manager - Fully Remote Superior Executive & Legal Recruiting is conducting an exclusive search for an experienced Pay-Per-Click (PPC) Manager to join a high-performing marketing team. This is an excellent opportunity for a data-driven digital marketer who excels at managing paid media campaigns, optimizing lead generation, and driving measurable business results. Position Overview The PPC Manager will own the strategy, execution, and optimization of Google Ads and Meta Ads campaigns while ensuring accurate conversion tracking, reporting, and budget management. This role works closely with Marketing, Engineering, Business Intelligence, and Web teams to maximize campaign performance and ROI. ## Key Responsibilities Manage and optimize Google Ads and Meta Ads campaigns from strategy through execution. Own bidding, budgets, keyword strategy, ad copy, landing page recommendations, and A/B testing. Manage conversion tracking using GA4, Google Tag Manager, Meta Pixel, Google Ads, and UTM parameters. Analyze campaign performance and produce key metrics, including CPL, CPS, CP-COCA, budget pacing, and channel performance. Reconcile reporting across Google Ads, Meta, Five9, CallRail, and BI platforms. Partner with cross-functional teams to resolve tracking issues and continuously improve campaign performance. ## Qualifications Required 5+ years of hands-on Google Ads management experience. Strong experience managing Meta (Facebook/Instagram) Ads. Legal industry or legal lead generation experience. Expertise with Google Analytics 4 (GA4), Google Tag Manager, and conversion tracking. Experience managing high-volume lead generation campaigns with measurable ROI. Strong analytical, reporting, and Excel skills. Experience collaborating with developers on tracking implementations and technical issues. ## Preferred Experience with Five9, CallRail, SEMrush, landing page optimization, and conversion rate optimization (CRO). Google Ads and/or Meta certifications. ## What You'll Bring The ideal candidate is a strategic, analytical marketer who thrives in a fast-paced environment and enjoys using data to drive decisions. You'll take ownership of paid media performance, optimize customer acquisition, and play a key role in delivering measurable business growth. This role offers competitive compensation and incentives. All resumes will be treated with strict confidence. ## About Superior Executive Legal Recruiting ## Company Overview - **One-liner**: A retainer-based executive and legal placement firm that provides data-driven recruiting services to corporations, startups, and law firms. - **Entity Type**: Private (bootstrapped; no disclosed funding rounds) - **Headquarters**: Glendale, California, United States - **Founded**: 2009 - **Founders**: Not publicly available ## Core Business - **Primary industry**: Staffing and Recruiting (executive and legal placement) - **Target customers**: Corporations, startups, law firms, and other organizations (B2B) - **Mission or purpose**: “To be a reliable asset and growth engine for clients as they enhance the careers of the candidates they place.” [linkedin.com](https://linkedin.com/company/superior-executive-and-legal-recruiting) ## Products & Services - **Executive & Legal Recruitment (Retainer)**: Full-cycle placement for senior executives, litigators, employment attorneys, and in-house counsel. All searches operate on a retainer basis with interviews by appointment only. [superiorexecutiveandlegalrecruiting.com/about](https://www.superiorexecutiveandlegalrecruiting.com/about) - **Three Dimensional Talent Assessment**: A proprietary evaluation framework that assesses candidates’ skills, goals, and experience to determine organizational fit. [superiorexecutiveandlegalrecruiting.com/about](https://www.superiorexecutiveandlegalrecruiting.com/about) - **Responsibilities-Candidate Scoring (RC Scoring)**: A 360-degree review process that includes culture-fit analysis, competitive market benchmarking, and performance assessment. [superiorexecutiveandlegalrecruiting.com/about](https://www.superiorexecutiveandlegalrecruiting.com/about) ## Market Standing - **Valuation/Market Cap**: Not disclosed (private company) - **Key Metric**: Estimated annual revenue of $5 million (RocketReach estimate) [rocketreach.co](https://rocketreach.co/superior-executive-and-legal-recruiting-profile_b470184ffc5ce07a) - **Notable Investors/Partners**: No public investor data; client network includes law firms and corporate legal departments. - **Growth Signals**: - Actively hiring with 4 open remote positions as of July 2026 [remotefirstjobs.com](https://remotefirstjobs.com/companies/superior-executive-and-legal-recruiting) - LinkedIn follower growth of +1% year-over-year (4,003 followers) [linkedin.com](https://linkedin.com/company/superior-executive-and-legal-recruiting) - Expanded job postings for Senior Litigator, Managing Attorney, and AI Solutions Engineer roles [jobs.lever.co/superiorexecutiveandlegalrecruiting](https://jobs.lever.co/superiorexecutiveandlegalrecruiting/) ## Competitive Advantages - **Data-driven methodology**: Uses proprietary Three Dimensional Talent Assessment and Responsibilities-Candidate Scoring to move beyond resume screening. - **Retainer-only model**: Ensures dedicated focus on each search, differentiating from contingency-based agencies. - **Deep specialization**: Focused solely on executive and legal talent, with a track record in class action, PAGA, and employment law placements. ## Strategic Focus - Expanding remote and hybrid hiring capabilities, particularly for California-based legal roles. - Leveraging AI tools (e.g., AI Solutions Engineer contractor role) to augment candidate screening while maintaining human final decisions. [jobs.lever.co/superiorexecutiveandlegalrecruiting](https://jobs.lever.co/superiorexecutiveandlegalrecruiting/) - Strengthening the “Remote First” brand to attract national talent. ## Why Work Here - **Culture**: High employer rating of 5.0/5.0 (based on 12 reviews) with top scores for Work-Life Balance (5.0), Culture (5.0), Career Growth (5.0), and Compensation (4.5) [linkedin.com](https://linkedin.com/company/superior-executive-and-legal-recruiting) - **Remote/Office Policy**: Remote-first company; many roles are fully remote or hybrid (e.g., Century City office) [remotefirstjobs.com](https://remotefirstjobs.com/companies/superior-executive-and-legal-recruiting) - **Notable Perks**: Not explicitly detailed, but roles include remote flexibility, and the small team environment (4–6 core employees) suggests close collaboration and direct impact. - **Engineering/Innovation Culture**: Use of AI in hiring processes indicates a forward-thinking approach with transparency about AI involvement. ## Sources 1. [linkedin.com](https://linkedin.com/company/superior-executive-and-legal-recruiting) – Company overview, employee count, ratings, and hiring posts. 2. [superiorexecutiveandlegalrecruiting.com/about](https://www.superiorexecutiveandlegalrecruiting.com/about) – Mission, services, and assessment methodology. 3. [rocketreach.co](https://rocketreach.co/superior-executive-and-legal-recruiting-profile_b470184ffc5ce07a) – Revenue estimate and employee count. 4. [remotefirstjobs.com](https://remotefirstjobs.com/companies/superior-executive-and-legal-recruiting) – Company size (11–50), remote-first status, and open positions. 5. [jobs.lever.co/superiorexecutiveandlegalrecruiting](https://jobs.lever.co/superiorexecutiveandlegalrecruiting/) – Current job openings and AI hiring disclosure. ## Other roles at Superior Executive Legal Recruiting - [AI Solutions Engineer (Contractor) - Fully Remote](https://feeny.ai/job/ai-solutions-engineer-contractor-fully-remote-superior-executive-legal-9pt8vabnrpmy) — Los Angeles, CA - [Senior Litigator](https://feeny.ai/job/senior-litigator-superior-executive-legal-recruiting-remote-mvvs24wk1rw8) - [Settlement Attorney](https://feeny.ai/job/settlement-attorney-superior-executive-legal-recruiting-burbank-waja5vqv256s) — Burbank, CA - [Chief Marketing Officer (CMO) / SVP, Growth / Director of Marketing](https://feeny.ai/job/chief-marketing-officer-cmo-svp-growth-director-of-marketing-superior-executive-acwan33r5cbw) — Burbank, CA - [Litigation Attorney](https://feeny.ai/job/litigation-attorney-superior-executive-legal-recruiting-california-gjvcqzn5dxh9) — California - [Paralegal (Remote)](https://feeny.ai/job/paralegal-remote-superior-executive-legal-recruiting-los-angeles-4zr28c1zt2gn) — Los Angeles, CA - [Junior-Mid Level Attorney (Lemon Law)](https://feeny.ai/job/junior-mid-level-attorney-lemon-law-superior-executive-legal-recruiting-bb635qr9js0t) — California - [Outside General Litigator](https://feeny.ai/job/outside-general-litigator-superior-executive-legal-recruiting-california-k4w8w4v5pgna) — California - [Document Review Attorney](https://feeny.ai/job/document-review-attorney-superior-executive-legal-recruiting-california-6nhq1yca6s0x) — California - [Legal Assistant (Hybrid)](https://feeny.ai/job/legal-assistant-hybrid-superior-executive-legal-recruiting-century-city-gyqe9781weas) — Century City, CA