--- title: 'Principal AI Software Engineer, GTM at brightwheel' canonical: 'https://feeny.ai/job/principal-ai-software-engineer-gtm-brightwheel-united-states-bgaxcrkxh2cb' type: 'job' last_seen: '2026-09-09' --- # Principal AI Software Engineer, GTM at brightwheel - **Company:** brightwheel - **Location:** United States - **Employment:** full-time - **Work type:** remote - **Posted:** 2026-08-18 - **Last confirmed live:** 2026-09-09 - **Apply:** https://jobs.ashbyhq.com/brightwheel/583f6ae7-4e7d-488c-9c03-d32096e11f0d ## Job description ## Our Mission and Opportunity Early education is one of the most important determinants of childhood outcomes, a critical support for working families, and a $175B market that remains underserved by modern technology. Brightwheel is the largest, fastest growing, and most loved platform in early ed, trusted by millions of educators and families every day. We are a three-time Cloud 100 company https://www.forbes.com/lists/cloud100/a, backed by top investors including Addition, Bessemer, Emerson Collective, Lowercase Capital, Notable Capital, and Mark Cuban. ## Our Team Our team is passionate, talented, and customer-focused. We embody our Leadership Principles https://mybrightwheel.com/about/ in our work and culture. We are a distributed team with remote employees across every US time zone, as well as select offices in the US and internationally. ## About the role Our team is passionate, talented, and deeply customer-focused. We build the platform that thousands of early education programs rely on every day to run their business, serve families, and support children’s growth. As a vertical SaaS company, brightwheel already sits in the middle of all the key workflows in early education: enrollment, billing, staffing, classroom planning, and family communication. We are now extending that foundation into a system of action – where software not only records what happened, but also anticipates work, recommends next steps, and takes safe, automated action on behalf of school leaders, teachers, families, and our internal teams. We’re looking for an AI-native software engineer to join our GTM engineering team. This role is for someone who wants to make a direct impact upon the bottom line. You will design and build AI solutions to solve the challenges internal teams wrestle with on a daily basis. You will build products that allow our go-to-market team to operate at peak performance–delivering the right information at the right time. You will build solutions that allow AI agents to take action on operational data, accelerating the operations of internal teams. You will lead by example in AI-augmented engineering, using AI to multiply your own speed, mentoring other engineers, and raising the bar for how we design, ship, and operate AI-powered features. The best candidates do not wait for perfect requirements. They prototype quickly, validate assumptions with users or internal teams, define success metrics, and iterate in production. They use AI agents, coding tools, scripts, and automation to move faster, while raising the bar for quality, reliability, privacy, security, and customer trust. ## What you’ll do - Own meaningful problems from discovery through launch, measurement, and iteration. - Use AI to improve both how you build and what brightwheel can deliver. - Prototype quickly, validate assumptions, and use working software to create clarity. - Raise the bar for quality, reliability, security, privacy, observability, and execution. - Design and build cross-cutting AI services (such as retrieval, context, evaluation, and guardrails) that power go-to-market operational workflows, optimizing the efficacy of internal teams. - As a hybrid PM+Eng+Data builder: own the end-to-end product loop for the problems you take on: talk to customers and internal teams, define the success metric, design the workflow and user experience, shape the data and evaluation plan, and ship iterative releases from prototype to reliable, scalable production. - Create shared abstractions and tooling for AI – for example, common prompt and tool patterns, logging and monitoring, and reusable components – so other engineers can build on a consistent foundation. - Shape our data and system architecture so AI can safely stitch together longitudinal signals across product, billing, support, and operations and recommend what should happen next, not just report what happened. You may be a good fit if you - Have 8+ years of professional software engineering experience. - Have strong engineering fundamentals and can reason across systems, data, APIs, product surfaces, and infrastructure. - Have owned production work from problem definition through launch and iteration. - Use AI tools and agents as a real part of your engineering workflow, not as a novelty. - Can explain how you have increased your own velocity without lowering your quality bar. - Have examples of automating your own work, your team’s work, or broader company workflows. - Are comfortable operating in ambiguity and turning unclear problems into shipped software. - Communicate clearly and work well across functions. - Care deeply about privacy, security, reliability, and customer trust. Strong candidates may also have - Experience shipping AI-powered products, workflows, or internal tools to production. - Experience with retrieval, tool use, evaluation, monitoring, orchestration, or agent workflows. - Experience in vertical SaaS, education, fintech, healthcare, CRM, ecommerce, or another operations-heavy domain. - A portfolio of personal projects, internal tools, open-source work, writing, demos, or side projects that shows builder energy and taste. - Experience building AI powered systems - Experience collaborating with internal customers; not only building out what is asked, but building out novel solutions that amplify those customers’ capabilities (thinking creatively to meet business objectives) Technology - AI and Automation: AWS Bedrock and Bedrock AgentCore, other hosted large language models, LangChain and LangGraph agent orchestration, vector and semantic search, LangFuse, and modern AI coding tools like Cursor, Claude Code, and Codex - Backend: Python with FastAPI, async workers and queue-driven jobs - Data: PostgreSQL on Amazon RDS, Amazon Redshift, Redis, DynamoDB, and large-scale entity resolution, enrichment, and ingestion pipelines - Frontend: React with TypeScript, TanStack Query, Vitest and Cypress - Data Engineering and Integrations: Airflow, headless Chrome, S3-backed data lakes, and deep Salesforce integration alongside other GTM systems - Cloud and Infrastructure: Docker, Kubernetes on Amazon EKS, ECS Fargate, AWS CDK and CloudFormation, GitHub Actions and FluxCD for CI/CD, and AWS services such as S3, CloudFront, Lambda, SQS, and CloudWatch Brightwheel is committed to creating a diverse and inclusive work environment and is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, gender expression, sexual orientation, national origin, genetics, disability, age, or veteran status. Protecting Our Applicants: Please be aware of recruiting scams impersonating Brightwheel. All legitimate communications come from @mybrightwheel.com http://mybrightwheel.com addresses, and we never ask for payment or sensitive personal data as part of our hiring process. If you suspect fraudulent contact, reach out to security@mybrightwheel.com. Thank you for helping us keep our applicant community safe. ## About brightwheel ## Company Overview - **One-liner**: Brightwheel provides the #1 all-in-one childcare management platform that combines SaaS, payments, and a consumer‑like daily experience for early education programs. - **Entity Type**: Private (venture‑backed; funding rounds including Series? Not explicitly stated, but investors include Addition, Bessemer, GGV Capital, etc.) - **Headquarters**: San Francisco, California, USA - **Founded**: 2015 - **Founders**: Not publicly listed on the provided sources; founders are likely Dave Vasen (CEO) and others (not confirmed in search results) ## Core Business - **Primary industry**: Early childhood education technology (EdTech / Childcare Management Software) - **Target customers**: B2B – daycare centers, preschools, and early education administrators; B2C – parents and guardians of enrolled children. - **Mission / purpose**: “High quality early education for every child.” The platform aims to give teachers more time with students, engage parents, and support the $100‑175B early education market. ## Products & Services - **brightwheel platform**: An integrated SaaS solution covering enrollment management, billing automation, tuition payments, messaging, daily learning reports, photo/video sharing, staff scheduling, payroll, CACFP reporting, and compliance tracking. Available as a mobile app and web dashboard. - **Payments & billing**: Automated invoicing, online payment processing, subsidy tracking, and financial reporting. - **Communication hub**: In‑app messaging, newsletters, alerts, and milestone sharing between teachers, administrators, and families. ## Market Standing - **Valuation / Market Cap**: Not publicly disclosed. - **Key Metric**: Total funding is not explicitly stated in the search results, but notable investors indicate significant venture backing. Brightwheel is the fastest‑growing and top‑reviewed product in early education with 150,000+ reviews (4.9 rating). - **Notable Investors / Partners**: Addition, Bessemer Venture Partners, Emerson Collective, GGV Capital, Lowercase Capital, Mark Cuban. - **Growth Signals**: 373 total employees (Built In) and 400+ employees (careers page); fully remote‑first team across all US time zones; #1 childcare management software by market presence; expanding into AI‑powered features (e.g., AI assistant for support). ## Competitive Advantages - **All‑in‑one platform**: Combines enrollment, billing, communication, payroll, and learning tools – reducing the need for multiple third‑point solutions. - **High customer trust**: 4.9 rating from 150,000+ reviews; strong brand recognition as “the most loved technology brand in early education.” - **Superior support**: 1:1 onboarding coach, live human support via chat in under 30 seconds, dedicated account specialists, and an AI assistant. - **Market leadership**: Addresses a $100‑175B US early education market with a rapidly growing customer base and deep integrations for compliance (CACFP, ratios, health checks). ## Strategic Focus - **Continued product expansion**: Enhancing billing, payroll, and reporting features to serve administrators better. - **AI‑driven innovation**: Hiring for AI roles (Principal Engineer, AI; Senior Technical Program Manager, AI) to add intelligent automation and insights. - **Remote‑first scaling**: Maintaining a distributed workforce across the US to attract top talent. - **Diversity & inclusion**: Employee‑led initiatives (anti‑racist book club, affinity groups) and a culture of belonging. ## Why Work Here - **Culture**: Mission‑driven, fast‑growth environment with a focus on continuous learning, ownership, and customer value. Leadership principles include “Take Ownership,” “Deliver Value for Customers,” “Get Better Every Day,” and “Make it Happen.” - **Remote/Hybrid**: Fully remote team across all US time zones; headquarters in San Francisco and an office in Austin, TX (hybrid/in‑office options available for some roles). - **Perks & Benefits**: 401(k), company equity, employee stock purchase plan, generous parental leave, health/vision/dental insurance, pet‑friendly office, free snacks/drinks, and a strong DEI program with employee resource groups. - **Engineering culture**: Emphasis on pragmatic problem‑solving, data‑driven decisions, and rapid iteration; teams operate with autonomy and high standards. ## Sources 1. [mybrightwheel.com (Careers)](https://mybrightwheel.com/careers/) 2. [mybrightwheel.com (About)](https://mybrightwheel.com/about/) 3. [mybrightwheel.com (Product)](https://mybrightwheel.com/) 4. [Built In (brightwheel company profile)](https://builtin.com/company/brightwheel) 5. [jobs.ashbyhq.com (brightwheel jobs)](https://jobs.ashbyhq.com/brightwheel) ## Other roles at brightwheel - [Senior Engineering Manager, GTM](https://feeny.ai/job/senior-engineering-manager-gtm-brightwheel-united-states-nr9knag6nrch) — United States - [Senior Human Resources Business Partner](https://feeny.ai/job/senior-human-resources-business-partner-brightwheel-united-states-9vcz8c3yx5dc) — United States - [Enterprise Support Specialist](https://feeny.ai/job/enterprise-support-specialist-brightwheel-philippines-px7tf63a2467) — Philippines - [Founding Account Executive - Education Products](https://feeny.ai/job/founding-account-executive-education-products-brightwheel-united-states-7eej5jaqxmsq) — United States - [Account Executive (Bilingual – Spanish)](https://feeny.ai/job/account-executive-bilingual-spanish-brightwheel-united-states-yc1khg5qkrey) — United States - [Senior Data Analyst](https://feeny.ai/job/senior-data-analyst-brightwheel-brazil-sy6b9a5wz7ab) — Brazil - [Principal AI Software Engineer, Product](https://feeny.ai/job/principal-ai-software-engineer-product-brightwheel-united-states-9sna9yecg9g4) — United States - [Senior Data Analyst](https://feeny.ai/job/senior-data-analyst-brightwheel-brazil-yf62e47tt0h0) — Brazil - [Salesforce Solution Architect](https://feeny.ai/job/salesforce-solution-architect-brightwheel-brazil-fq3z5gf5f95z) — Brazil - [Principal Product Manager, New Ventures](https://feeny.ai/job/principal-product-manager-new-ventures-brightwheel-united-states-3hehb74bgm8g) — United States