---
title: 'Principal Product Designer at Rho'
canonical: 'https://feeny.ai/job/principal-product-designer-rho-new-york-1jnvs2nex5qf'
type: 'job'
last_seen: '2026-09-10'
---

# Principal Product Designer at Rho

- **Company:** Rho
- **Location:** New York, NY
- **Employment:** full-time
- **Work type:** onsite
- **Posted:** 2025-10-12
- **Last confirmed live:** 2026-09-10
- **Apply:** https://jobs.ashbyhq.com/rho/6b281078-b577-4b6c-8236-b9abe1de0fc0

## Job description

## About Us

Rho is the modern banking platform built for the AI era. Startups and growth-stage companies can open accounts in minutes, issue cards, manage expenses, pay bills, and close the books – all in one connected platform backed by real human support.

## About the Role

As a Principal Product Designer at Rho, you will champion the craft of design to deliver experiences that are not only functional but thoughtfully refined. You’ll take end-to-end ownership of complex product areas, consistently holding a high bar for usability, visual polish, and quality of execution. With an instinct for user behavior and a relentless attention to detail, you'll bring clarity to ambiguous problems and advocate for the end user in every decision. Working closely with product and engineering partners, you'll lead the creation of intuitive solutions that feel seamless, scalable, and rooted in empathy—ensuring every design moment reflects Rho's commitment to frictionless finance.

## Responsibilities

- Lead design efforts for end-to-end product features across multiple surfaces
- Own complex design problems with minimal oversight—from exploration to polished execution.
- Collaborate deeply with product managers and engineers to shape scope, identify dependencies, and optimize user flows.
- Define interaction patterns and craft scalable, accessible solutions informed by data and user research.
- Develop prototypes to test concepts, gather feedback, and drive alignment.
- Uphold and evolve design quality by considering both micro-interactions and holistic experience.
- Communicate ideas clearly across design critiques, cross-functional meetings, and stakeholder reviews.
- Contribute to design system enhancements and advocate for design quality across teams.

## Qualifications

- 7+ years of experience designing digital products, with a portfolio demonstrating end-to-end ownership. Fintech experience preferred but is not necessary
- Skilled in prototyping, UI/UX, interaction design, and visual polish.
- Proven ability to work autonomously, plan work, and push projects forward independently.
- Comfortable designing for ambiguity, resolving complex workflows, and simplifying edge cases.
- Strong collaboration and communication skills; experience presenting to executives and external partners.
- Familiar with applying qualitative and quantitative research methods to inform decisions.
- Experience working with or contributing to a design system.
- Adaptable, pragmatic, and empathetic—able to thrive in fast-changing, collaborative environments

Our people are our most valuable asset. The salary range for this role is $250,000 - $330,000. Base salary may vary depending on relevant experience, skills, and business needs. In addition to base pay, Rho offers equity, healthcare benefits, and paid time off. Diversity is a core value at Rho. We’re passionate about building and sustaining an inclusive and equitable environment for all those involved with our mission, including employees, contractors, candidates, customers, and vendors. We believe every member of the Rho community enriches our ability to provide a broad range of ways to understand and engage with the market, identify problems, and drive solutions that align with our mission. We welcome all qualified applications and support each of our Rho’ers with ongoing professional growth opportunities.

## About Rho

## Company Overview
- **One-liner**: Rho is a modern financial platform that combines business banking, corporate cards, treasury, bill pay, expense management, and accounting automation into a single connected workflow for startups and scaling companies.
- **Entity Type**: Private (Series C, $365M total funding per [fastaijobs.com](https://www.fastaijobs.com/companies/rho))
- **Headquarters**: New York, United States
- **Founded**: 2018
- **Founders**: Not publicly named on the website or in widely available biographical detail (the platform was built by an internal team; the "About Us" page references the founding team as having built the platform they "wish we had when we first launched the company" [rho.co/about](https://www.rho.co/about))

## Core Business
- **Primary industry**: Financial Services / Fintech – specifically Business Banking, Spend Management, and Corporate Cards.
- **Target customers**: B2B – founders (from two-person startups to public companies), finance teams (controllers, CFOs), and business owners at all stages of growth.
- **Mission/purpose**: Built to eliminate financial busywork, enabling companies to focus on building a world-changing business. As stated on their "About Us" page: "We built the Rho platform for them… to focus less on busywork and more on activities that actually drive the business forward." [rho.co/about](https://www.rho.co/about)

## Products & Services
- **Business Checking & Savings Accounts**: FDIC-insured accounts for managing day-to-day cash flow.
- **Rho Cards**: Corporate credit cards with strict spend limits, category restrictions, and expense rules to control spending.
- **Bill Pay**: AI-powered invoice scanning, automated approval routing, and direct payments to vendors.
- **Expense Management**: Automated reimbursements and real-time transaction organization to keep compliance in check.
- **Treasury Accounts**: Earn competitive market yields on company cash that would otherwise sit idle.
- **Accounting Integrations**: Syncing across banking, cards, and treasury so books stay clean and audit-ready.
- **Rho Mobile App**: A mobile interface for on-the-go management.

All of these are offered as a connected SaaS platform. [rho.co](https://www.rho.co/)

## Market Standing
- **Valuation**: Not publicly disclosed.
- **Key Metric – Total Funding**: **$365M** per [fastaijobs.com](https://www.fastaijobs.com/companies/rho) (specific breakdown from [LinkedIn](https://www.linkedin.com/company/rhobusiness/jobs) per Crunchbase-equivalent data: $197M total across Seed ($4.9M + $2.3M), Series A ($15M), Series B ($75M), and Debt Financing ($100M) — however, the higher "Series C" figure of $365M in total funding suggests a later round occurred or different aggregator methodology).
- **Net Discrepancy Note**: Different sources report total funding inconsistently: Crunchbase data via LinkedIn shows $197M across 4 early rounds, while a newer aggregator (fastaijobs) cites $365M. This is labeled as **conflicting reports**.
- **Annual Revenue**: **$25M** as estimated by [LinkedIn](https://www.linkedin.com/company/rhobusiness/jobs) (note: may be a third-party estimate, not company-verified).
- **Notable Investors**: List includes Grid Dynamics, Capital One, American Express, Goldman Sachs, Microsoft (as employer talent sources, suggesting staff migration from these firms) [LinkedIn](https://www.linkedin.com/company/rhobusiness/jobs). Debt financing (April 2021) had a single undisclosed investor; Series B (Dec 2021) had 5 investors.
- **Growth Signals**:
  - Headcount of **236 employees** as of mid-2026, with **+30.2% YoY growth** [LinkedIn](https://www.linkedin.com/company/rhobusiness/jobs).
  - **32 open roles** as of mid-2026 [rho.co/careers](https://www.rho.co/careers), spanning NYC, San Francisco, Austin, Boston, Los Angeles, Belgrade (Serbia), Poland (remote), and US-wide remote.
  - Active hiring in engineering (Senior/Full Stack Software Engineers), Go-to-Market (Account Executives, Advisors, Startups Banking), Product (VP of Product, Product Managers, Design), and Marketing (Brand, Events, Consumer).

## Competitive Advantages
- **All-in-one platform**: Unlike piecemeal setups, Rho connects banking, cards, treasury, bill pay, and expense management in one workflow — reducing the need for 3–5 separate vendors.
- **Fast implementation**: "Get up and running quickly with hands-on onboarding and a dedicated team… response times under a minute" [rho.co](https://www.rho.co/).
- **Enterprise-grade without bloat**: "No monthly fees" and strict spend controls, while still offering features like AI invoice scanning and automated approvals.
- **Global presence**: Operating across 7 countries (US, Serbia, Poland, Philippines, UK, Switzerland, Canada) [LinkedIn](https://www.linkedin.com/company/rhobusiness/jobs) enables multi-currency/regional support for scaling clients.

## Strategic Focus
- **Scaling with customers**: The platform is explicitly designed to support companies "from inception stage to IPO and beyond… never outgrow" the platform [rho.co/about](https://www.rho.co/about).
- **Hiring expansion**: Aggressively hiring across go-to-market, engineering, product, and marketing (50% monthly increase in job postings, 2000% quarterly increase) [LinkedIn](https://www.linkedin.com/company/rhobusiness/jobs), signaling a major growth push.
- **Automation depth**: Focus on AI-driven features (invoice scanning, expense automation) to reduce manual finance work.
- **Treasury/Runway focus**: Emphasis on putting cash to work (treasury yields) suggests a strategic bet on serving cash-rich startups and SMBs looking to maximize runway.

## Why Work Here
- **Culture highlight**: Described as a place for "obsessive people" who want to "hone your craft, ship faster than you thought possible, and do the most ambitious work of your career" [rho.co/careers](https://www.rho.co/careers). The "About Us" page repeatedly emphasizes "creating delightful experiences" for customers and earning the right to serve them.
- **Remote/Hybrid/Office Policy**: Mixed model. Roles exist in NYC (HQ), San Francisco, Austin, Boston, Los Angeles, Belgrade, and Poland (remote). Some roles are explicitly "US - Remote" or "Poland - Remote" while others specify a city (e.g., "NYC", "San Francisco"). The company has 4 offices globally (likely NYC, SF, Belgrade, and one other) [rho.co/careers](https://www.rho.co/careers).
- **Notable perks/culture signals**:
  - 32 open roles spanning multiple functions — strong signal of growth.
  - Technical staff makes up 22% of headcount; Sales 10%; Finance 9%, suggesting an engineering-led but GTM-heavy current hiring phase.
  - Talent sources include American Express (32 hires), Capital One (7), Microsoft (7), Goldman Sachs (5) — implying a strong Fintech/Finance DNA.
  - Alumni go to Rippling, Amazon, Deloitte — suggesting a pedigree similar to high-growth Fintech.
- **Engineering culture**: With 73 technical staff (22% of total), and open roles for Senior Software Engineers (Belgrade + Poland remote), Full Stack Engineers (Poland remote), and multiple Product Designers, engineering appears to be a core focus area for growth.

## Sources
1. [rho.co](https://www.rho.co/)
2. [rho.co/about](https://www.rho.co/about)
3. [rho.co/careers](https://www.rho.co/careers)
4. [LinkedIn – Rho Company Profile & Jobs](https://www.linkedin.com/company/rhobusiness/jobs)
5. [fastaijobs.com – Rho Careers & Jobs](https://www.fastaijobs.com/companies/rho)

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