---
title: 'Product Analyst at Rwazi, Inc.'
canonical: 'https://feeny.ai/job/product-analyst-rwazi-inc-global-74swnzn3r6ww'
type: 'job'
last_seen: '2026-09-08'
---

# Product Analyst at Rwazi, Inc.

- **Company:** Rwazi, Inc.
- **Location:** Global
- **Employment:** full-time
- **Work type:** remote
- **Posted:** 2026-02-27
- **Last confirmed live:** 2026-09-08
- **Apply:** https://jobs.ashbyhq.com/rwazi/2f15db7d-00ad-40e5-992c-e5279dfa96cb

## Job description

Product Analyst Location: Global (Remote) Reports to: VP of Product Employment Type: Full-time

## MISSION AT RWAZI

Rwazi’s AI-powered SaaS platform serves enterprise clients who rely on decision-grade data and actionable intelligence.

The Product Analyst owns the quantitative visibility layer of the product.

This role analyzes user behavior, product performance metrics, feature adoption, and retention signals to inform product strategy and roadmap decisions.

The Product Analyst ensures product decisions are grounded in evidence, not intuition.

## CORE MANDATE

The Product Analyst is accountable for:

- Measuring and interpreting user behavior across the SaaS platform
- Tracking feature adoption, engagement, and retention metrics
- Identifying friction points and drop-offs
- Translating behavioral data into actionable product insights
- Providing structured recommendations to VP of Product

This is a product intelligence role embedded inside product execution.

## KEY RESPONSIBILITIES

## USER BEHAVIOR ANALYSIS

- Track user journeys across dashboards, workflows, and modules
- Identify usage frequency patterns across accounts
- Analyze session depth, repeat usage, and expansion signals
- Detect behavioral differences across verticals and enterprise segments

## FEATURE PERFORMANCE & ADOPTION

- Monitor new feature launch performance
- Track adoption velocity and engagement rates
- Identify underutilized features and diagnose causes
- Support A/B testing and experiment analysis

## RETENTION & EXPANSION METRICS

- Measure account-level retention and churn indicators
- Identify signals predictive of expansion or contraction
- Build cohort analyses across industries and client tiers

## PRODUCT KPI GOVERNANCE

- Define and maintain core product metrics
- Ensure data accuracy and consistency across dashboards
- Maintain product performance reporting cadence (weekly/monthly)

## INSIGHT GENERATION & STRATEGIC INPUT

- Translate data into clear, structured insights
- Provide recommendations to VP of Product and cross-functional teams
- Surface early warning signals affecting product health

## ROLE IMPACT

Strong performance in this role results in:

- Data-driven roadmap decisions
- Faster detection of product friction
- Improved feature adoption rates
- Higher retention and expansion metrics
- Reduced reliance on anecdotal product feedback

This role strengthens the intelligence behind product evolution.

## WHAT THIS ROLE IS NOT

- This is not a passive reporting role
- This is not general business analytics disconnected from product
- This is not ad-hoc dashboard building only

This role requires structured reasoning, proactive insight generation, and product fluency.

## QUALIFICATIONS AND PROFILE

We are looking for individuals who demonstrate:

- 3–6+ years in product analytics or SaaS analytics roles
- Strong fluency in SQL, data modeling, and analytics tooling
- Experience working closely with Product teams
- Ability to conduct cohort analysis, funnel analysis, and retention modeling
- Strong quantitative reasoning and pattern recognition
- Comfort translating data into executive-level insights

Candidates may come from high-growth B2B SaaS, marketplace platforms, or data-intensive environments.

## CULTURAL FIT

We value analysts who:

- Think in systems and causal relationships
- Question assumptions and validate with data
- Prefer clarity over complexity
- Move quickly and iterate
- Are comfortable operating with executive visibility

This role is suited for individuals who enjoy turning behavioral data into product advantage.

## HOW CANDIDATES ARE EVALUATED

Candidates are evaluated based on:

- Their ability to interpret behavioral product data
- Clarity and rigor of their analytical reasoning
- Experience building actionable product insights
- Comfort working with ambiguity and incomplete signals
- Their ability to influence product decisions through evidence

We prioritize demonstrated analytical capability and product impact over resumes alone.

## SUMMARY

The Product Analyst ensures Rwazi’s product evolves based on measurable user behavior and performance signals.

This role strengthens the product intelligence layer and enables disciplined, data-driven product growth.

## About Rwazi, Inc.

## Company Overview
- **One-liner**: Rwazi is a decision AI platform that helps global brands turn real-time, zero-party consumer data into strategic actions to optimize product-market fit and campaign performance.
- **Entity Type**: Private (Series A)
- **Headquarters**: Los Angeles, California, United States
- **Founded**: 2021
- **Founders**: Joseph Rutakangwa

## Core Business
- Primary industry/industries: Consumer insights, market intelligence, AI-driven analytics
- Target customers: Fortune 500 brands across industries like consumer packaged goods, retail, and technology; primarily B2B, serving enterprise clients.
- Mission or purpose statement: "Helping global brands grow with AI trained on zero-party consumer data." [rwazi.com](https://rwazi.com/)

## Products & Services
- **Sena (Decision AI)**: World’s first Decision AI built on real-world data. It combines proprietary CRM/finance/product data (e.g., HubSpot, Google Sheets, SAP S/4HANA, Snowflake) with billions of verified, voluntarily shared consumer signals from 195+ countries. Users can ask a single question and get an executable decision—designed to reduce customer acquisition cost, increase customer lifetime value, and capture/grow market share. [rwazi.com](https://rwazi.com/)
- **Zero-Party Data Collection**: A system that captures real-time consumer activity (what, when, where, how often, why) both online and offline across 5 million+ retail and digital locations, analyzing over 1 billion products. Data is voluntarily shared, audit-ready, and provenance-locked. [rwazi.com](https://rwazi.com/)

## Market Standing
- **Valuation/Market Cap**: Not disclosed
- **Key Metric**:
  - **Total Funding**: $20.0 million (across 4 rounds) [weforum.com](https://www.linkedin.com/company/rwazi)
  - **Annual Revenue**: $5.0M – $25.0M (estimated by external data providers) [apify.com](https://www.linkedin.com/company/rwazi)
- **Recent Funding (Series A)**: $12 million led by Bonfire Ventures (Aug 2025). [cbinsights.com](https://www.cbinsights.com/company/rwazi)
- **Notable Investors/Partners**: Bonfire Ventures (lead), Techstars, Jobtech Innovation Lab [apify.com](https://www.linkedin.com/company/rwazi)
- **Growth Signals**:
  - Headcount grew 42% year-over-year (from 26 to 47 employees). [apify.com](https://www.linkedin.com/company/rwazi)
  - LinkedIn followers grew 68% year-over-year (7,510 followers). [apify.com](https://www.linkedin.com/company/rwazi)
  - Featuring on the "UrbanGeekz 50 2025: AI & Machine Learning" list. [rwazi.com](https://rwazi.com/)

## Competitive Advantages
- **Ground-Truth Data**: Unlike generic AI models that reason over synthetic or web-scraped data, Sena is built on real-world signals directly and voluntarily shared by consumers. Every data point is traceable, consented, and audit-ready. [rwazi.com](https://rwazi.com/)
- **Multi-Source Fusion**: Combines proprietary company data (CRM, financials) with billions of consumer signals—enabling an intersection of internal and external data for the first time. [rwazi.com](https://rwazi.com/)
- **Global Scale**: Active in 190+ countries, spanning 5 million+ retail/digital locations, and analyzing 1 billion+ products. [rwazi.com](https://rwazi.com/)

## Strategic Focus
- Expanding enterprise adoption among Fortune 500 brands (especially as compliance-heavy industries are a key target). [rwazi.com](https://rwazi.com/)
- Continuing to build out the "Decision AI" category, replacing intuition-based decisions (gut calls) with data-driven, executable plans. [yahoo.com](https://rwazi.com/about)
- International growth: maintaining and scaling teams in the US, Kenya, Nigeria, Vietnam, India, and other countries. [apify.com](https://www.linkedin.com/company/rwazi)

## Why Work Here
- **Culture & Growth**: Fast-growing startup (42% headcount growth YoY) with a globally distributed team across 14+ countries. Recent $12M Series A indicates strong financial backing and runway. [cbinsights.com](https://www.cbinsights.com/company/rwazi)
- **Remote/Hybrid Policy**: Distributed workforce with a significant presence in the US (Los Angeles HQ) and a strong engineering/data team in Africa (Kenya, Nigeria). Likely supports remote/hybrid work given the global nature of the team. [apify.com](https://www.linkedin.com/company/rwazi)
- **Notable Perks/Engineering Culture**: Focus on building at the frontier of AI and real-world data. Department breakdown shows a mix of General Management (11%), Research (10%), Technical (10%), and Marketing (8%). A meaningful share of the team is in Research and Engineering roles. [apify.com](https://www.linkedin.com/company/rwazi)

## Sources
1. [Company Website](https://rwazi.com/)
2. [About Page](https://rwazi.com/about)
3. [Company LinkedIn Profile](https://www.linkedin.com/company/rwazi)
4. [CB Insights Profile](https://www.cbinsights.com/company/rwazi)
5. [Jobs / Careers Page](https://jobs.ashbyhq.com/rwazi)

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