--- title: 'Product Designer, Family Experience at Hera' canonical: 'https://feeny.ai/job/product-designer-family-experience-hera-new-york-7ccyz0rfetc8' type: 'job' last_seen: '2026-09-10' --- # Product Designer, Family Experience at Hera - **Company:** Hera - **Location:** New York, NY - **Employment:** full-time - **Work type:** onsite - **Posted:** 2026-08-28 - **Last confirmed live:** 2026-09-10 - **Apply:** https://jobs.ashbyhq.com/hellohera/a13a392f-530a-4dd8-bfd6-346054f5d022 ## Job description ## Why Hera exists The gap no one has filled Every complex system in America has a profession whose job it is to be your trusted guide. You have a lawyer for legal. An accountant for taxes. A financial advisor for your money. Healthcare — a trillion-dollar industry that's arguably the most complex and touches every single family — leaves us on our own. 99% of care happens when someone steps outside the four walls of a doctor's office. Hera is creating a new profession in healthcare to fill that gap: the Hero, a dedicated senior care expert for your family. Our Heroes educate, coordinate, and advocate for the most vulnerable population in the healthcare system. We're covered by insurance, so we can serve every family in America. The most trusted interface for healthcare In the hardest moment of their lives, families run from doctor to doctor and appointment to appointment, hours on the phone, one dead end after another, with no one place to turn. Every other complex system gives you someone to call first. Healthcare doesn't. Hera is that place. We’re building the most trusted surface in healthcare, where families go first during the hardest moments of their lives. In the moment of a discharge, a diagnosis, a fall, Hera is immediately at work. We serve people most technology overlooks: aging parents, their families, and the social workers and nurses who care for them. That's why this role exists. You'll design this surface: how families reach us, and how care and support show up in the hardest moments of their lives. You'll turn fear, stress, and overwhelm into clarity and trust: the agent driving real-time guidance and coordination, and humans stepping in when it matters most. You’ll define the shape of the product as the modality of human–agent interaction is being reinvented in real time (think Instinct, Grok bots). The answer for an 82-year-old and their daughter won’t be a dashboard, it’s yours to discover. Our founding team We've raised $34M from Accel and Bain Capital Ventures and 10x'ed revenue over the last 6 months organically through close partnerships with Weill Cornell, NYU Langone, UCSF, USC, and Mount Sinai. The Chief of Geriatrics at Weill Cornell and Director of Geriatrics at NYU Langone have joined us as clinical advisors. The CFO of Mount Sinai has invested in us. You'll be the second designer on the team, build Hera alongside Ellen, co-founders Jenny, Myles & Connie and a team from Palantir and Headway. As part of our founding team, you would be an owner in the company. We are in person in NYC. Read our story [here](https://hellohera.com/about). ## The role Senior Product Designer You’ll be Hera’s second designer, partnering closely with our Head of Design Ellen. You’ll own the end-to-end family experience — from first touch through the core product. - Own the 0→1 family product. You’ll design the interface where families first meet Hera, in the hardest moments of their lives. This product doesn’t exist yet. You’ll shape it while human–agent interaction is being reinvented in real time (think Instinct, Grok bot) - Own a slice of Hera Platform. Our Heroes and care teams run on the platform we build. You’ll own family-related workflows there (like patient onboarding) that connect directly to the family experience. - Set the bar for craft and quality. You’ll help evolve the design system and standards that keep every surface worthy of the brand promise as we scale. ## Who you are - You’re a product designer. You can take an ambiguous problem, find the sharp edge, and ship software that moves outcomes, even without a dedicated PM. - You set the bar for craft. You have strong visual judgment and a high standard for interaction, copy, and final polish and you can explain the “why” behind your decisions. - You’re comfortable in the code. You work closely with engineering (and can work in a modern codebase when needed) to ensure what ships matches the intended look & feel. - You build systems, not one-offs. You’ve built or meaningfully expanded a design system and you treat it like a product. - You design for trust. You’ve worked in high-stakes contexts (healthcare, finance, caregiving, etc.) and can show how your decisions earn trust in emotionally loaded moments. - You’ve operated in strong product-led environments: High-craft teams, fast iteration, close partnership with engineering. - Based in NYC or willing to relocate. ## What we value - Worthy of our parents. We don't leave the 20% behind, because that applies to someone's mother. Quality isn't a constraint we tolerate on the path to growth. Quality is the strategy. - Collaboration must be an accelerant. Not everything will be collaborated on and that's fine. We assume good intent always and push the ball forward. - Celebrate human. Humans are at the heart of everything we do: every product decision, every Hero we choose to hire, every person we bring onto the team. For us, empathy is fuel to move with urgency because we know every single day matters for those we serve. We look for missionaries not mercenaries. - Enjoy the uphill. Wrestling problems this hard, in an industry this broken, is a privilege most people never get. We're excited for the summit but the joy is in the climb. If the hard part isn't what's pulling you, this might be the wrong climb. - Attack. Nothing is created in this world without an extraordinary amount of effort. In order to will the change we want to see in the world, we attack problems and play offense. We're here to win to ensure our customers get the world they deserve. ## About Hera ## Company Overview - **One-liner**: Hera is a care management company that matches families with dedicated senior care experts (Heroes) who coordinate all aspects of an aging parent’s healthcare, covered by Original Medicare. - **Entity Type**: Private (Seed stage) - **Headquarters**: New York, New York, United States - **Founded**: Not publicly available - **Founders**: Jenny Lee (Co-founder & CEO), Connie Kang (Co-founder & COO), Myles Novick (Co-founder & CTO) ## Core Business - **Primary industry**: Senior care management / Healthcare technology - **Target customers**: B2C – adult children caring for aging parents; B2B – Medicare beneficiaries and payers - **Mission statement**: “We only deliver care good enough for our own parents.” ## Products & Services - **Hera Hero**: A dedicated senior care expert (licensed social worker or nurse) who manages non-clinical tasks – coordinating doctors, navigating insurance, managing medications, applying for Medicaid – all covered by Medicare. - **Juno**: An AI “teammate” that handles documentation, billing, phone holds, and surfaces the best next action for each family, learning from every case. - **Hera Bridges**: A program that helps families access Medicaid benefits for up to 24/7 home care, dental, vision, and transportation (announced as a new offering). ## Market Standing - **Valuation**: Not disclosed - **Total Funding**: $7.2M seed round (announced December 2025) - **Notable Investors**: Accel (lead), IA Ventures, BoxGroup - **Growth Signals**: - 18 employees (as of mid-2026), with monthly headcount growth of +7.4% - 90% of clients pay $0 out-of-pocket - 95% family retention rate - Serving 7 states (NY, NJ, CA, FL, MA, MD, PA) with plans to expand to Medicare Advantage soon - Active job postings increased 150% quarterly; 10 open roles at time of writing ## Competitive Advantages - **Unique pricing model**: Services reimbursed by Original Medicare’s Chronic Care Management program – most families pay nothing, unlike private care managers who charge $150–$300/hour. - **AI-augmented human care**: Juno automates administrative work so Heroes can focus on building trust and handling complex family situations. - **New profession**: Creating the “Hero” role – a dedicated, non-clinical care coordinator that no other company offers at this scale with insurance coverage. - **High trust and stickiness**: 95% of families stay with Hera, indicating deep satisfaction and reliance. ## Strategic Focus - Expand coverage to Medicare Advantage plans (currently only Original Medicare) - Scale the Hero workforce (GM of Heroes role open) and grow engineering/tech team to enhance Juno - Launch programs like Hera Bridges to unlock additional Medicaid-funded services - Build out growth, product, and design teams (founding roles in evangelism, marketing, frontend, backend, and product design) ## Why Work Here - **Mission-driven**: Redefining how families care for aging parents; tangible impact on real lives (improving hospital discharge, preventing eviction, etc.) - **Small, founding team**: Join as an early employee (currently 18 people) with high ownership and influence. - **Engineering culture**: Use AI to augment, not replace, human connection – “the last mile” of healthcare. Tech stack includes TypeScript, React, and AI tools. - **Work environment**: Office in New York City (Manhattan); roles likely hybrid. Emphasis on trust, empathy, and building a new category from scratch. - **Growth trajectory**: Rapidly hiring, well-funded by top-tier VCs, expanding both geography and service lines. ## Sources 1. [hellohera.com](https://hellohera.com/) – Company homepage with product details and eligibility 2. [hellohera.com/about](https://hellohera.com/about) – Mission, story, and team overview 3. [hellohera.com/careers](https://hellohera.com/careers) – Careers page 4. [linkedin.com/company/hellohera](https://www.linkedin.com/company/hellohera) – Company LinkedIn with employee count, funding announcement, and job listings 5. [jobs.ashbyhq.com/hellohera](https://jobs.ashbyhq.com/hellohera) – Active job postings ## Other roles at Hera - [Founding Growth Marketer](https://feeny.ai/job/founding-growth-marketer-hera-new-york-3tg3q05atnf9) — New York, NY - [Onboarding Guide (Patient Enrollment)](https://feeny.ai/job/onboarding-guide-patient-enrollment-hera-united-states-p505rt7ed8t3) — United States - [Founding Recruiter](https://feeny.ai/job/founding-recruiter-hera-new-york-mrztf976fczb) — New York, NY - [Chief Medical Officer](https://feeny.ai/job/chief-medical-officer-hera-new-york-swdeb1sdf7vd) — New York, NY - [Telemedicine Physician, 50-State Licensed — Geriatric Care](https://feeny.ai/job/telemedicine-physician-50-state-licensed-geriatric-care-hera-united-states-g64tzjkkxn3a) — United States - [Founding Engineer](https://feeny.ai/job/founding-engineer-hera-new-york-k2ezqfgx2hvw) — New York, NY - [Hera Hero](https://feeny.ai/job/hera-hero-hera-united-states-h16ffbp9ezy2) — United States - [Founding Partnerships (Evangelist)](https://feeny.ai/job/founding-partnerships-evangelist-hera-new-york-gaasy26r4ep7) — New York, NY - [Onboarding Guide (Patient Enrollment), Spanish/English Bilingual](https://feeny.ai/job/onboarding-guide-patient-enrollment-spanish-english-bilingual-hera-united-states-ha73c5fp63ce) — United States - [Founding BizOps (Apollo Unit)](https://feeny.ai/job/founding-bizops-apollo-unit-hera-new-york-j0ea4sckytnc) — New York, NY