---
title: 'Product Designer (Product Growth) at Higgsfield'
canonical: 'https://feeny.ai/job/product-designer-product-growth-higgsfield-almaty-mfkxnytyemsm'
type: 'job'
last_seen: '2026-11-06'
---

# Product Designer (Product Growth) at Higgsfield 

- **Company:** Higgsfield 
- **Location:** Almaty, Kazakhstan
- **Employment:** full-time
- **Work type:** onsite
- **Posted:** 2026-10-20
- **Last confirmed live:** 2026-11-06
- **Apply:** https://jobs.ashbyhq.com/higgsfieldai/989364bc-e282-4ff4-9126-5a14646859fd

## Job description

Why work at Higgsfield AI? [Higgsfield AI](http://higgsfield.ai/) is the fastest-scaling generative AI company in history, hitting $1B in annual revenue run rate, 30M+ users worldwide, 6M+ generations per day, and powering 390 of the Fortune 500 brands. We’re building at the absolute frontier of AI-powered video creation and next-generation creative tools. Joining the Growth team means designing the monetization engine behind that growth: every element you ship is measured in revenue.

## Who we are looking for

Everyone at Higgsfield is an A-player. We’re looking for teammates who bring:

- Strong product thinking and a deep understanding of product logic, user states and how design affects conversion and revenue.
- The ability to think in scenarios, not screens: who sees what, when and why.
- A sense of balance in user communication: honest with the user, but never underselling the product.
- A drive to move fast, iterate constantly and scale what works.
- Readiness to thrive in a high-intensity startup environment, where priorities shift fast.
- The ability to collaborate closely with PMs, analysts and engineers.

## What you will work on

- Design revenue-critical experiences: paywalls, pricing pages, checkout, upsells and subscription flows.
- Design onboarding and in-product communication that is clear, honest and makes the path to purchase simple.
- Map out user states across cohorts, plans and lifecycle stages. Even a single banner can have 6–7 variations, and you decide who sees which one.
- Work with PMs and analysts to turn data and experiment results into design decisions.
- Build rapid prototypes, run A/B tests and scale winning ideas.
- Craft clear, high-quality UI for web and mobile within the Higgsfield design system.

## Your must haves

- A portfolio of launched consumer products (B2C, subscription or AI products are a big plus).
- Experience designing paywalls, onboarding, pricing or other monetization flows.
- Experience with A/B testing and an understanding of conversion and retention metrics.
- Strong UX and logic skills: you can design complex state systems, edge cases and user scenarios.
- Solid visual design skills.
- Willingness to work in a fast-paced startup environment.
- Excellent communication skills and the ability to work in a cross-functional team.

The deal

- Competitive salary in USD + stock options.
- On-site role in our Almaty office (we will relocate you from anywhere).
- Full-time position with high growth potential.

## About Higgsfield 

## Core Business
- **Primary Industry**: AI-powered creative tools / Generative AI for video and image
- **Target Customers**: B2B and B2C – from first-time creators and social media influencers to professional filmmakers, marketing agencies, and Fortune 500 enterprises
- **Mission**: "Make cinematic-quality video and image creation accessible to anyone with an idea." [higgsfield.ai](https://higgsfield.ai/about)

## Products & Services
- **Higgsfield Platform (All-in-One Creative Studio)**: A web-based AI studio that combines proprietary and partner models for text-to-video, image-to-video, storyboarding, and full cinematic production. Includes:
  - **Soul 2.0** – Photorealistic image generation for fashion and editorial.
  - **Soul Cinema** – Cinematic-grade image generation.
  - **Higgsfield DOP** – Cinematic video generation.
  - **Keyframes** – AI storyboard generation.
  - **Cinema Studio** – Professional filmmaking workspace with 1,296 camera lenses, cinematic parameters, and color grading.
  - **Soul ID** – Character consistency system.
  - **Soul HEX** – Color control system.
  - **Reasoning Engine** – Proprietary layer that plans narrative structure, camera logic, and visual consistency before generation.
- **Higgsfield Earn** – Creator monetization program that pays creators for platform work and connects them with professional projects from Fortune 500 agencies, NBA teams, and fashion houses.
- **Enterprise Content** – Campaign production for Fortune 500 agencies.
- **Social Media Content** – Optimized for TikTok, Reels, and Shorts.
- **Product Video Ads** – Click-to-Ad generation from product URLs.
- **Pre-Production & Storyboards** – For directors and agencies.

## Market Standing
- **Valuation**: Over $1.3 billion (unicorn) as of 2025/2026 [higgsfield.ai](https://higgsfield.ai/about)
- **Key Metric**: Total funding reported as $138.25M (conflicting reports: LinkedIn shows $138.25M across multiple rounds; the careers page states "$130M raised in Series A") [linkedin.com](https://www.linkedin.com/company/higgsfield) | [careers.higgsfield.kz](https://careers.higgsfield.kz/)
- **Notable Investors**: Accel, Menlo Ventures, GFT Ventures, AI Capital Partners [higgsfield.ai](https://higgsfield.ai/about)
- **Growth Signals**:
  - 25 million users, 850 million total generations (300 million videos) [higgsfield.ai](https://higgsfield.ai/about)
  - 6 million generations per day (2 million videos per day)
  - Headcount: 193 employees, monthly growth +13.1% [linkedin.com](https://www.linkedin.com/company/higgsfield)
  - Operations in 35 countries; major offices in San Francisco (USA) and Almaty (Kazakhstan)
  - Covered by Reuters, Forbes, TechCrunch, Adweek, and OpenAI

## Competitive Advantages
- **Proprietary Cinematic Logic Layer**: A reasoning engine that plans narrative, camera motion, and visual consistency before any generation – differentiating from simpler text-to-video tools.
- **Full-Stack AI Infrastructure**: Combines in-house models (Soul series, DOP, Cinema Studio) with partner models (Sora 2, Kling 3.0, Veo 3.1) under one platform.
- **Creator-First DNA**: 40% of the team are filmmakers, producers, and creatives who shape the product roadmap.
- **Monetization Engine (Higgsfield Earn)**: Direct payouts and professional project matching create a self-reinforcing creator ecosystem.
- **Scale & Speed**: 200+ releases since launch; weekly shipping cadence.

## Strategic Focus
- Democratizing professional-grade video creation for all skill levels.
- Expanding enterprise and agency partnerships (Fortune 500 agencies already onboard).
- Deepening creator monetization and community-driven product development.
- Scaling the platform’s reasoning engine and model orchestration capabilities.

## Why Work Here
- **Culture**: "Built by creators, shaped by community" – a blend of ML engineers and award-winning filmmakers working in a tight feedback loop.
- **Growth Trajectory**: Unicorn status with 13% monthly headcount growth; positioned as a "next decacorn" by the company.
- **Hiring Speed**: Full process from first conversation to offer takes 1–2 weeks [careers.higgsfield.kz](https://careers.higgsfield.kz/)
- **Global Team**: Employees in 35 countries; office hubs in San Francisco and Almaty (Kazakhstan). Remote/hybrid policy not explicitly stated, but the distributed nature suggests flexibility.
- **Notable Perks**: Opportunity to work on cutting-edge AI video models, direct impact on a platform used by 25M creators, and the chance to join a unicorn in its early scaling phase.
- **Engineering Focus**: Strong emphasis on ML, backend engineering, and data annotation; top engineers from Central Asia are a key talent pool.

## Sources
1. [higgsfield.ai – About page](https://higgsfield.ai/about)
2. [higgsfield.ai – Homepage schema](https://higgsfield.ai/)
3. [LinkedIn – Higgsfield AI company page](https://www.linkedin.com/company/higgsfield)
4. [careers.higgsfield.kz – Careers page](https://careers.higgsfield.kz/)
5. [getlatka.com – Higgsfield AI profile](https://getlatka.com/companies/higgsfield.ai)
6. [jobs.ashbyhq.com – Higgsfield AI careers (provided by user)](https://jobs.ashbyhq.com/higgsfieldai)

## Other roles at Higgsfield 

- [GTM Recruiter, Almaty](https://feeny.ai/job/gtm-recruiter-almaty-higgsfield-almaty-ccrhccqx65r5) — Almaty, Kazakhstan
- [Senior Public Relations Manager, Financial Communications](https://feeny.ai/job/senior-public-relations-manager-financial-communications-higgsfield-united-b2505p1pbyf4) — United States
- [GTM Lead, APAC](https://feeny.ai/job/gtm-lead-apac-higgsfield-hong-kong-je15248ch9bv) — Hong Kong
- [GTM Lead, Europe](https://feeny.ai/job/gtm-lead-europe-higgsfield-france-jdny2ahbktbj) — France
- [GTM Lead, Japan](https://feeny.ai/job/gtm-lead-japan-higgsfield-japan-62tcsvekd7kz) — Japan
- [Android engineer](https://feeny.ai/job/android-engineer-higgsfield-almaty-3hpx8n5zms3c) — Almaty, Kazakhstan
- [IOS engineer](https://feeny.ai/job/ios-engineer-higgsfield-almaty-ye0382a4zprb) — Almaty, Kazakhstan
- [Head of Entertainment GTM](https://feeny.ai/job/head-of-entertainment-gtm-higgsfield-los-angeles-96neczc3t9gh) — Los Angeles, CA
- [Member of Technical Staff, Product Security](https://feeny.ai/job/member-of-technical-staff-product-security-higgsfield-san-francisco-bay-area-a5f8a6vvm7w7) — San Francisco Bay Area, United States
- [Member of Technical Staff, Enterprise Security](https://feeny.ai/job/member-of-technical-staff-enterprise-security-higgsfield-san-francisco-bay-area-f5tgkzvrjq43) — San Francisco Bay Area, United States