---
title: 'Product Founding Engineer at Redo'
canonical: 'https://feeny.ai/job/product-founding-engineer-redo-redo-headquarters-3rh6xmt52ye5'
type: 'job'
last_seen: '2026-09-08'
---

# Product Founding Engineer at Redo

- **Company:** Redo
- **Location:** Redo Headquarters
- **Employment:** full-time
- **Work type:** onsite
- **Posted:** 2025-08-13
- **Last confirmed live:** 2026-09-08
- **Apply:** https://jobs.gem.com/redo/am9icG9zdDoVG9jO9wElbnJnnFpBrj2w

## Job description

Redo is building the most comprehensive platform for ecommerce growth. We help merchants personalize every step of the buyer journey to maximize profit and lifetime value. From returns to warranties, order tracking, post-purchase comms, and beyond, our AI-native suite replaces fragmented point solutions with a unified platform that boosts customer experience, retention, and revenue..

Title: Product Founding Engineer

Position Overview: You're the technical founder inside a funded business unit. You co-own the product along with a general manager and designer, and are responsible for bringing the product to life — from architecture to implementation, from requirements to delivery. You lead by doing. This is a rare role: equal parts product thinker, leader, and builder. You will make key decisions across people, product, and technology. Like any founder, your upside grows with the business; as your product gains revenue traction, salary and equity increase to reflect that success.

Responsibilities:

- Own the technical vision and architecture for the business unit — balancing speed, quality, and flexibility
- Partner tightly with the GM and designer to shape the product roadmap, contribute to strategy, and define MVPs and iterations
- Write production code daily (frontend, backend, systems — whatever it takes)
- Help recruit and mentor high-caliber engineers and collaborate cross-functionally with other technical leaders
- Build in the open with the broader company: share learnings, reusable tools, and help shape the engineering culture
- Make pragmatic tradeoffs for rapid prototyping and long-term extensibility
- Solve ambiguous problems with product and technical ingenuity
- Share tools, patterns, and learnings with the rest of Redo as we scale

Qualifications:

- 5+ years of hands-on software engineering experience, ideally including full-stack web and system design work
- Experience owning a product or major feature end-to-end — ideally from 0→1
- Strong product sensibility: understanding users and designing for outcomes, not just requirements
- Bias toward action and comfort with ambiguity; thrives in roles without pre-defined playbooks
- Leverage with modern AI tools to ship quickly
- Leadership skills: mentoring, collaboration, and performance management
- Communicates clearly and has a founder-like mindset: defaults to ownership, not waiting

Preferred Qualifications:

- Experience with TypeScript, Node.js, React, or AWS.
- Experience with Shopify, Klaviyo, ShipStation, or other e-commerce vendors.

Redo benefits and perks:

- Opportunity to work with a dynamic and innovative team in the fast-growing e-commerce industry
- Career growth and advancement
- On-site gym with showers, pickleball, and basketball
- Flexible PTO & company holidays
- Redo perks, monthly allowance to make purchases from ecommerce stores to support both existing and potential customers
- Company HSA contributions
- Weekly lunches & fully stocked break room
- $100 monthly babysitting perk reimbursement
- Office is minutes from biking and running trails

## About Redo

## Company Overview
- **One-liner**: Redo is an AI-powered commerce platform that turns post-purchase friction—returns, exchanges, order tracking, and support—into revenue for ecommerce brands, offered free to merchants.
- **Entity Type**: Private (Series B, Unicorn)
- **Headquarters**: Draper, Utah, United States
- **Founded**: 2020
- **Founders**: Tay Brown (original founder), Sterling Snow (Co-Founder & CEO, joined September 2023)

## Core Business
- **Primary industry**: Ecommerce software / Post-purchase automation
- **Target customers**: B2B; ecommerce merchants and brands (4,500+ brands on platform)
- **Mission or purpose statement**: To consolidate the post-purchase tech stack, save merchants money and time, and provide a premium experience that increases customer lifetime value.

## Products & Services
- **Returns & Claims**: AI-driven self-service returns and exchanges that reduce return rates by 38% and increase exchange rates by 43%.
- **Order Tracking** (via Malomo acquisition): Branded, proactive order tracking pages that drive upsells and customer engagement.
- **AI Sales & Support**: Personalized AI chatbots and SMS/email flows that resolve 80% of support tickets automatically.
- **Email & SMS Marketing**: Cart recovery and post-purchase campaigns; AI SMS abandonment messages perform 3x better than regular messages.
- **Checkout Optimization**: A/B testing, one-click upsells, and conversion rate tools.
- **Package Protection**: Optional return coverage at checkout ($1–$2 per order) that generates revenue for merchants.
- **Managed Fulfillment**: Warehouse dashboard with real-time inventory, SLA tracking, and reverse logistics.
- **Warranties**: Extended warranty offerings for shoppers.
- **International Returns** (via ReturnBear acquisition): In-region return hubs across 100+ countries.
- **Agentic Commerce**: AI-driven personas for personalized post-purchase engagement.

## Market Standing
- **Valuation/Market Cap**: $1.25 billion (June 2026, unicorn status)
- **Key Metric**: Total Funding of $107M+ (across 3 rounds); annual revenue estimated at $13.7M (source: Wellfound/LinkedIn data)
- **Notable Investors/Partners**: Smash Capital (lead Series B), Pelion Venture Partners (lead Series A & Seed), Cervin Ventures; 26 total investors including 12 institutions.
- **Growth Signals**: 276 employees (+158.5% YoY); acquired Malomo (2025) and ReturnBear (2026); 4,500+ brands on platform; 1,750+ merchants using multiple products; launched EU Digital Withdrawal compliance portal.

## Competitive Advantages
- **Free platform**: No SaaS fees for merchants; revenue comes from optional shopper-paid return coverage, aligning incentives with merchant success.
- **All-in-one post-purchase suite**: Consolidates returns, tracking, support, marketing, fulfillment, and warranties into a single platform, reducing tech stack complexity.
- **AI-first approach**: Agentic AI, automated support, and personalized marketing deliver measurable improvements (e.g., 38% lower return rate, 80% support resolution).
- **Aggressive acquisition strategy**: Malomo (order tracking) and ReturnBear (international returns) extend moat and lock in merchants.
- **Unicorn status & rapid scaling**: $1.25B valuation and 158% headcount growth signal strong market traction and investor confidence.

## Strategic Focus
- Continued expansion of the “commerce OS” by adding more integrated products (agentic commerce, cross-border logistics).
- Compliance innovation (e.g., EU withdrawal button) to serve international merchants.
- Deepening AI capabilities to automate more of the post-purchase journey.
- Scaling the free-to-merchant model to capture a larger share of ecommerce transaction volume.

## Why Work Here
- **Culture**: Described as “not for everyone” – the careers page seeks people who push limits, set ambitious goals, and thrive on outsized rewards for outsized contribution ([redo.com/careers](https://redo.com/careers)).
- **Growth opportunity**: Join a unicorn startup that grew headcount 158% YoY; roles span sales, engineering, product, design, and operations across 7 countries.
- **Work environment**: Offices in Draper, UT and Henderson, NV; hybrid/remote policy not explicitly stated, but distributed workforce across US, Australia, Canada, Finland, Argentina, and more suggests flexible arrangements.
- **Engineering & tech stack**: Modern stack (Shopify, React, Python, TypeScript, Node.js, GraphQL, Snowflake, dbt, OpenAI, Figma, etc.) – strong learning environment for engineers.
- **Notable perks**: Early-stage equity opportunity (unicorn valuation), exposure to cutting-edge AI and ecommerce trends, and a mission-driven team focused on merchant success.

## Sources
1. [redo.com](https://redo.com/) – Product offerings, brand stats, and platform overview
2. [linkedin.com/company/redo-tech](https://www.linkedin.com/company/redo-tech) – Employee data, headcount growth, recent hiring, and funding announcement
3. [siliconvalleyinvestclub.com](https://siliconvalleyinvestclub.com/vi/companies/redo/) – Detailed funding history, valuation, acquisitions, and leadership
4. [jobs.gem.com/redo](https://jobs.gem.com/redo) – Careers page (redirects to Gem, but linked from redo.com)
5. [redo.com/careers](https://redo.com/careers) – Company culture description and hiring philosophy

## Other roles at Redo

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- [Senior Infrastructure Engineer](https://feeny.ai/job/senior-infrastructure-engineer-redo-redo-headquarters-18nhetw404bx) — Redo Headquarters
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