---
title: 'Product Manager II, Growth - Monetization at Whoop'
canonical: 'https://feeny.ai/job/product-manager-ii-growth-monetization-whoop-boston-08dags2bt81a'
type: 'job'
last_seen: '2026-10-14'
---

# Product Manager II, Growth - Monetization at Whoop

- **Company:** [Whoop](https://feeny.ai/companies/whoop)
- **Location:** Boston, MA
- **Employment:** full-time
- **Work type:** onsite
- **Posted:** 2026-08-07
- **Last confirmed live:** 2026-10-14
- **Apply:** https://jobs.ashbyhq.com/whoop/ed1f426c-a2d4-4a34-a3f0-5e881f1a1442

## Job description

At WHOOP, we're on a mission to unlock and inspire performance for life. WHOOP empowers members to perform at a higher level through a deeper understanding of their bodies and daily lives. We’re looking for a Product Manager II to join the Growth Product team and own key areas of monetization across the WHOOP business. As WHOOP expands its membership offerings and product portfolio, this role will help define how we create and capture value across products and membership experiences — driving sustainable growth while delivering compelling experiences for members. This is a highly analytical role at the intersection of product, growth, and business strategy. You’ll identify and size monetization opportunities, develop hypotheses about customer behavior and willingness to pay, build analytical business cases to inform roadmap prioritization, and translate those insights into product experiences and experiments. You’ll partner closely with Engineering, Design, Analytics, Finance, Marketing, and other Product teams to connect product decisions to measurable business outcomes. The ideal candidate will have experience with mobile app development and consumer subscription businesses with multiple product lines, combining strong quantitative skills with customer empathy and product intuition to help evolve the WHOOP business model.

## RESPONSIBILITIES:

- Own the strategy and roadmap for key monetization experiences, with potential areas including pricing, promotions, upsells, membership plans, product bundles, and new business model opportunities.
- Develop and prioritize the monetization roadmap using rigorous analytical business cases, balancing the size of the opportunity, customer impact, business value, level of effort, and strategic importance to determine where the team should invest.
- Own and deeply understand monetization KPIs, using quantitative analysis of customer behavior, funnel performance, unit economics, and financial outcomes to uncover opportunities and make roadmap decisions that contribute to company growth goals.
- Lead end-to-end product discovery, delivery, and iteration — partnering deeply with Engineering, Design, Analytics, Finance, and Marketing to turn ambiguous monetization opportunities into scalable, high-impact customer experiences.
- Design and run a rigorous experimentation program: form explicit hypotheses, structure A/B tests, evaluate trade-offs across conversion, revenue, retention, and customer value, and translate learnings into a compounding roadmap of wins.
- Develop a deep quantitative understanding of customer behavior across the member lifecycle, using data and customer insights to identify patterns, segment opportunities, understand willingness to pay, size potential impact, and build compelling business cases for investment across multiple products and offerings.

## QUALIFICATIONS:

- 3–5+ years of product management, growth, or related experience with a demonstrated track record of shipping consumer products or experiences that produced measurable business impact.
- Strong experience developing and prioritizing product roadmaps, with demonstrated ability to build analytical business cases, quantify opportunities, evaluate competing investments, and translate insights into clear product priorities.
- Exceptional quantitative and analytical skills with the ability to independently structure complex analyses, develop a deep understanding of customer behavior, identify meaningful patterns in customer and business data, and translate those insights into product strategy and decisions.
- Experience working with consumer subscription businesses with multiple product lines, offerings, or revenue streams, ideally including direct experience developing mobile app products.
- Strong understanding of growth and monetization mechanics, with experience in areas such as pricing, promotions, upsells, subscription economics, experimentation, or business model development.
- Strong product intuition and customer empathy paired with a rigorous, data-informed mindset; able to form explicit hypotheses, validate assumptions, and connect product decisions to outcomes such as conversion, revenue, retention, lifetime value, and unit economics.
- Excellent written and verbal communication skills with the ability to drive alignment across technical and non-technical partners, articulate trade-offs clearly, and operate effectively in ambiguous, fast-moving problem spaces.
- Strong commitment to embracing and leveraging AI tools in day-to-day tasks, ensuring AI-assisted work aligns with the same high-quality standards as personal contributions.

This role is based in the WHOOP office located in Boston, MA. The successful candidate must be prepared to relocate if necessary to work out of the Boston, MA office.

Interested in the role, but don’t meet every qualification? We encourage you to still apply! At WHOOP, we believe there is much more to a candidate than what is written on paper, and we value character as much as experience. As we continue to build a diverse and inclusive environment, we encourage anyone who is interested in this role to apply.

WHOOP is an Equal Opportunity Employer and participates in [E-verify](https://www.e-verify.gov/) to determine employment eligibility. It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

The WHOOP compensation philosophy is designed to attract, motivate, and retain exceptional talent by offering competitive base salaries, meaningful equity, and consistent pay practices that reflect our mission and core values.

At WHOOP, we view total compensation as the combination of base salary, equity, and benefits, with equity serving as a key differentiator that aligns our employees with the long-term success of the company and allows every member of our corporate team to own part of WHOOP and share in the company’s long-term growth and success.

The U.S. base salary range for this full-time position is $125,000 - $170,000. Salary ranges are determined by role, level, and location. Within each range, individual pay is based on factors such as job-related skills, experience, performance, and relevant education or training.

In addition to the base salary, the successful candidate will also receive benefits and a generous equity package.

These ranges may be modified in the future to reflect evolving market conditions and organizational needs. While most offers will typically fall toward the starting point of the range, total compensation will depend on the candidate’s specific qualifications, expertise, and alignment with the role’s requirements.

Learn more about [WHOOP](https://www.whoop.com/us/en/careers/?srsltid=AfmBOopKmph9d0DLBlogZu8mx6do0dzjNS8eJlfc4PQqQtdU6F8DGKBg).

## About Whoop

## Company Overview
- **One-liner**: WHOOP is a human performance optimization platform that uses a wearable device and 24/7 monitoring to help members improve sleep, strain, recovery, and overall health.
- **Entity Type**: Private (funding stage not publicly available in provided sources)
- **Headquarters**: Boston, Massachusetts, USA
- **Founded**: 2012
- **Founders**: Will Ahmed

## Core Business
- **Primary industry**: Wearable health technology, human performance optimization
- **Target customers**: B2C (consumers, athletes) and B2B (professional sports teams, organizations)
- **Mission**: “To unlock human performance and Healthspan.” [whoop.com - About](https://www.whoop.com/us/en/about/)

## Products & Services
- **WHOOP 5.0 + Subscription**: A non-screen wrist-worn wearable with 14+ day battery life that continuously monitors sleep, strain, recovery, heart rate, heart rate variability, and 65+ biomarkers. The platform provides personalized coaching, blood pressure insights, women’s hormonal insights, VO₂ max, heart rate zones, and mental health tracking. Type: Hardware + SaaS subscription. [whoop.com - Homepage](https://www.whoop.com/us/en/)

## Market Standing
- **Valuation/Market Cap**: Not publicly available from provided sources
- **Key Metric**: Not publicly available (annual revenue not disclosed); estimated headcount of 500 employees [Built In Boston](https://www.builtinboston.com/company/whoop)
- **Notable Investors/Partners**: Not disclosed in provided sources
- **Growth Signals**: 500 total employees; hybrid workspace (4 days on-site per week); actively hiring across Engineering, AI/ML, Data & Analytics, Product, and Design; only 0.13% of applicants are hired, indicating high selectivity and strong talent demand. [whoop.com - Careers](https://www.whoop.com/us/en/careers/) | [Built In Boston](https://www.builtinboston.com/company/whoop)

## Competitive Advantages
- Proprietary 24/7 physiological monitoring with advanced sensor technology and an ultra-long battery life (14+ days)
- Deep scientific foundation – founded after reviewing over 500 medical papers
- Personalized coaching and insight delivery based on individual biometric data
- Strong brand recognition among elite athletes and mainstream consumers
- Privacy-first design with encrypted data storage [whoop.com - Homepage](https://www.whoop.com/us/en/)

## Strategic Focus
- Expanding health insights: introducing blood pressure monitoring, women’s hormonal health features, and heart health tracking
- Enhancing AI/ML capabilities (evident from many open AI/ML roles) [jobs.lever.co](https://jobs.lever.co/whoop)
- Deepening enterprise/B2B partnerships with sports organizations and research institutions
- Continuing to build out Healthspan and longevity features

## Why Work Here
- **Hybrid workspace** – employees are on-site 4 days a week in Boston’s “best office” [whoop.com - Careers](https://www.whoop.com/us/en/careers/)
- **Benefits** – flexible time off, above-market compensation, paid parental leave, health support [whoop.com - Careers](https://www.whoop.com/us/en/careers/)
- **Employee Resource Groups** – ADAPT (disability inclusion), BLACK@WHOOP, LGBTQ+ (WHOOP GOOP), Veterans and Military Personnel, Women of WHOOP, Women in Science and Engineering, WHOOP Parents [whoop.com - Careers](https://www.whoop.com/us/en/careers/)
- **High selectivity** – only 0.13% of applicants are hired, reflecting a rigorous, standards-driven culture [whoop.com - Careers](https://www.whoop.com/us/en/careers/)
- **Equal Opportunity Employer** – committed to diversity and inclusion in all employment decisions [whoop.com - Careers](https://www.whoop.com/us/en/careers/)

## Sources
1. [whoop.com - Careers](https://www.whoop.com/us/en/careers/)
2. [whoop.com - About](https://www.whoop.com/us/en/about/)
3. [whoop.com - Homepage](https://www.whoop.com/us/en/)
4. [Built In Boston - WHOOP Office Profile](https://www.builtinboston.com/company/whoop)
5. [jobs.lever.co - WHOOP Job Listings](https://jobs.lever.co/whoop)

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