--- title: 'Product Marketing Manager, AI at Mapbox' canonical: 'https://feeny.ai/job/product-marketing-manager-ai-mapbox-mapbox-va9pfwn8fxy6' type: 'job' last_seen: '2026-09-10' --- # Product Marketing Manager, AI at Mapbox - **Company:** [Mapbox](https://feeny.ai/companies/mapbox) - **Location:** Mapbox, United States - **Employment:** full-time - **Posted:** 2026-08-03 - **Last confirmed live:** 2026-09-10 - **Apply:** https://jobs.ashbyhq.com/mapbox/5da2b712-2388-4fcf-aac6-91123f83522d ## Job description Mapbox is the leading real-time location platform for a new generation of location-aware businesses. Mapbox is the only platform that equips organizations with the full set of tools to power the navigation of people, packages, and vehicles everywhere. More than 4 million registered developers have chosen Mapbox because of the platform’s flexibility, security and privacy compliance. Organizations use Mapbox applications, data, SDKs and APIs to create customized and immersive experiences that delight their customers. ## What We Do We're looking for a strategic, customer-obsessed Product Marketing Manager to lead the go-to-market strategy for Mapbox's AI innovations and shape how customers discover, understand, and adopt AI-powered experiences. In this role, you'll define the positioning, messaging, and go-to-market strategy for AI-driven products and features. You'll partner closely with Product, Engineering, Sales, and Marketing to bring innovative AI solutions to market, influence product direction through customer and market insights, and drive adoption across a global customer base. Success in this role requires someone who thrives at the intersection of technology, storytelling, and strategy. You'll translate complex AI concepts into compelling customer value, develop differentiated positioning in a rapidly evolving market, and help establish Mapbox as a leader in AI-powered location technology. If you're excited by emerging AI technologies, passionate about understanding customer problems, and motivated by bringing innovative products to market, we'd love to hear from you. ## What You'll Do - Own the go-to-market strategy for Mapbox's AI-powered products and capabilities, from positioning and messaging through launch and customer adoption. - Develop differentiated product positioning, value propositions, and messaging that clearly communicates customer value across technical and business audiences. - Partner cross-functionally with Product, Engineering, Sales, Marketing, Design, and Support to successfully launch new AI products, features, and capabilities. - Represent the voice of the customer by conducting customer research, synthesizing market insights, and using those learnings to influence product strategy, messaging, and roadmap decisions. - Define and measure the success of product launches and go-to-market initiatives by establishing key performance metrics, analyzing adoption and engagement, and continuously optimizing based on data. - Monitor the competitive AI landscape and translate market insights into differentiated positioning, messaging, and go-to-market strategies that strengthen Mapbox's market position. - Create sales enablement resources, including presentations, battlecards, competitive intelligence, product guides, and messaging frameworks that equip customer-facing teams to effectively communicate customer value. - Develop compelling customer-facing content, including blogs, webinars, solution guides, product documentation, thought leadership, and training materials that educate customers and drive product adoption. - Partner with Marketing to develop campaigns that increase awareness, engagement, and adoption of AI-powered capabilities, continuously testing and refining messaging to improve performance. - Build deep expertise in AI, location intelligence, and emerging market trends to serve as a trusted advisor across Product, Engineering, Sales, and Marketing. What We Believe are Important Traits for This Role - 8+ years of Product Marketing experience. You have a proven track record of developing go-to-market strategies, launching technical products, and driving customer adoption. Experience marketing AI, machine learning, developer platforms, SaaS, or enterprise software is highly preferred. - Customer obsession. You care deeply about understanding customer problems and use customer insights to influence product positioning, messaging, and go-to-market strategy. - Strategic storytelling. You excel at translating complex technical concepts into compelling customer value propositions and differentiated messaging that resonates with both technical and business audiences. - Analytical mindset. You use customer research, product analytics, and business metrics to evaluate product launches, optimize go-to-market strategies, and drive continuous improvement. - AI and technical curiosity. You enjoy learning emerging AI technologies and can confidently communicate complex technical concepts to developers while making them accessible to business stakeholders. - Go-to-market leadership. You have experience owning product launches from strategy through execution, partnering cross-functionally to deliver successful customer outcomes. - Ownership and independent delivery of outcomes. You thrive in ambiguous environments, develop strategic plans with minimal direction, and independently drive initiatives from concept through execution. - Strong written and verbal communication skills. You communicate complex ideas clearly and concisely through presentations, customer-facing content, sales enablement materials, and executive messaging. You build alignment by providing thoughtful context and rationale to stakeholders. - High standards for quality. You consistently produce high-quality messaging, positioning, enablement, and customer-facing content while balancing quality with speed in a fast-paced environment. - Collaborative influence. You build trusted relationships across Product, Engineering, Sales, Marketing, Design, and Support, influencing without direct authority to deliver exceptional customer experiences. - Growth mindset. You stay ahead of emerging AI technologies, competitive trends, and evolving customer needs while actively sharing knowledge and elevating those around you. ## What We Value In addition to [our core values](https://www.mapbox.com/about/values/), which are not unique to this position and are necessary for Mapbox leaders: - We value high-performing creative individuals who dig into problems and opportunities. - We believe in individuals being their whole selves at work. We commit to this through supportive health care, parental leave, flexibility for the things that come up in life, and innovating on how we think about supporting our people. - We emphasize an environment of teaching and learning to equip employees with the tools needed to be successful in their function and the company. - We strongly believe in the value of growing a diverse team and encourage people of all backgrounds, genders, ethnicities, abilities, and sexual orientations to apply. ## How We Support You - Hybrid/Remote Options: Enjoy flexibility to work comfortably from home or periodically from an office where applicable. - Comprehensive Healthcare: Private medical coverage for you and your dependents. - Family-First Support: Generous maternity and paternity leave policies to support your growing family. - Fertility & Family Building: Inclusive fertility support. Grow your family on your terms. - Lifestyle Spending Account: Contributions to support your health, wellness, and personal growth. - Balance & Brainpower: Mental health support for you and your dependents. - Rest & Recharge: Flexible paid time away, company holidays, and generous absence policies. - Time Off to Give Back: Dedicated paid volunteering time in addition to your standard PTO. - Invest & Grow: Retirement plans with competitive matching. Our annual base compensation for this role ranges from $190,825-$258,175 for most US locations and 5% to 10% higher for US locations with a higher cost of labor. Job level and actual compensation will be decided based on factors including, but not limited to, individual qualifications objectively assessed during the interview process (including skills and prior relevant experience, potential impact, and scope of role), market demands, and specific work location. Please discuss your specific work location with your recruiter for more information. By applying for this position, you acknowledge that you agree to the [Mapbox Privacy Policy](https://www.mapbox.com/legal/privacy) which is linked here. Mapbox participates in E-Verify to confirm employee work authorization. Please refer to the [Notice of E-Verify Participation](https://drive.google.com/file/d/1rVYht6vc6QJmVzwML1rlh3BFboC-JkGe/view?usp=drive_link) and [Right to Work](https://drive.google.com/file/d/1Pnzz1t8ueq8iPftJ7kqPOGoTnD5mqi0H/view?usp=drive_link) posters for more information. We are committed to a fair and equitable hiring process. We do not discriminate against any protected class. #LI-Remote ## About Mapbox ## Company Overview - **One-liner**: Mapbox is a global location platform that provides maps, navigation, search, and real-time location data services to power experiences for developers, enterprises, and consumers. - **Entity Type**: Private (Growth Stage) - **Headquarters**: Washington, DC, USA (with offices in San Francisco, Helsinki, and Minsk) - **Founded**: 2010 - **Founders**: Eric Gundersen, Mikel Maron, Alex Barth, Will White, Tom MacWright ## Core Business - Primary industry: Location Technology / Geospatial Data / Developer Infrastructure - Target customers: B2B and B2D (Developer-first) — serving logistics, delivery, automotive, retail, travel, manufacturing, and enterprise software companies - Mission or purpose: To power navigation for people, packages, and vehicles everywhere. They equip innovators to keep up with a changing world through real-time data and map rendering technologies. ## Products & Services - **Mapbox Maps**: A customizable, high-performance mapping platform offering a suite of APIs and SDKs for web and mobile applications, including vector tiles, static maps, and map design tools. - **Mapbox Navigation**: Turn-by-turn navigation services for car, truck, and last-mile delivery, optimized for real-time traffic and routing. - **Mapbox Search**: Geocoding and place search APIs that provide location intelligence and address autocomplete. - **Mapbox Data**: A rich set of datasets including traffic data, points of interest (POI), and real-time location insights for analytics and planning. - **Mapbox Unity SDK**: Tools for building immersive location-based experiences in games, AR/VR, and simulation. ## Market Standing - **Valuation/Market Cap**: Not publicly disclosed (private company); Mapbox raised over $350M in equity funding. In 2020, its valuation was reported as approximately $1B. - **Key Metric**: Total Funding — Over $370M raised from investors - **Notable Investors/Partners**: SoftBank Vision Fund, Foundry Group, DFJ Growth, True Ventures, Glynn Capital, Atomico, and others. Strategic partners include the United Nations, World Bank, USAID, and Doctors Without Borders. - **Growth Signals**: Headquartered in DC with offices in SF, Helsinki, and Minsk; serves millions of developers and enterprise customers globally; expanding into automotive, logistics, and IoT verticals. In October 2024, they launched new real-time data products for fleet management. ## Competitive Advantages - **Developer-First Platform**: Serves a massive global developer community with a strong open-source ethos and extensive APIs/SDKs. - **Customizability and Performance**: Unmatched ability for developers to style maps and control rendering, with low-latency vector tiles. - **Real-Time Data Ecosystem**: Proprietary traffic, navigation, and location data that continuously updates, creating a data moat. - **Strong Industry Partnerships**: Works with the UN, World Bank, and global enterprises, demonstrating trust and reliability beyond typical commercial use. ## Strategic Focus - **Automotive & Logistics Growth**: Deepening integrations with automotive OEMs and delivery/logistics companies for real-time navigation and fleet management. - **Real-Time Intelligence**: Expanding data products for real-time location analytics, traffic, and supply chain visibility. - **Developer Ecosystem Expansion**: Investing in SDKs, Unity integrations, and developer tools to maintain community leadership. - **Global Reach**: Scaling enterprise sales across non-US markets, especially Europe and Asia. ## Why Work Here - **Remote-First Culture**: Mapbox embraces work flexibility; most roles are remote-friendly, and employees are free to work from home, offices, or even a national park with good WiFi. - **Comprehensive Benefits**: Offers competitive compensation, equity, generous PTO, company-wide breaks, retirement programs, and comprehensive healthcare/mental health support. - **Family Support**: Paid maternity, paternity, adoption, and family care leave. - **Social Impact**: Over 30 hours of paid volunteer time annually and a donation-matching benefit. The team works on projects with NGOs and social impact organizations. - **Engineering-Driven**: A builder culture with a focus on innovation, data-driven decision-making, and cross-functional collaboration. - **Diverse and Inclusive**: Committed to DEI, with employee resource groups and policies promoting equity and inclusion. - **Open Positions**: As of mid-2025, there were 77 open roles across multiple locations, including remote and hybrid options in the US, Helsinki, and Minsk. ## Sources 1. [mapbox.com/company](https://www.mapbox.com/company) 2. [mapbox.com/careers](https://www.mapbox.com/careers) 3. [jobs.ashbyhq.com/mapbox](https://jobs.ashbyhq.com/mapbox) 4. [mapbox.com/company/culture](https://www.mapbox.com/company/culture) 5. [crunchbase.com/organization/mapbox](https://www.crunchbase.com/organization/mapbox) ## Other roles at Mapbox - [RAVE I, Map Quality & Insights](https://feeny.ai/job/rave-i-map-quality-insights-mapbox-minsk-1thwfx24y9qb) — Minsk, Belarus - [RAVE I (24/7), Feedback and Corrections (Road Closures)](https://feeny.ai/job/rave-i-24-7-feedback-and-corrections-road-closures-mapbox-minsk-wt9dnn3hkw43) — Minsk, Belarus - [Documentation Engineer](https://feeny.ai/job/documentation-engineer-mapbox-mapbox-086wgtmd0w42) — Mapbox, United States - [IT Administrator](https://feeny.ai/job/it-administrator-mapbox-mapbox-1za7gn44c0en) — Mapbox, United States - [Software Development Engineer II, Search](https://feeny.ai/job/software-development-engineer-ii-search-mapbox-mapbox-1xek5gxm8p5s) — Mapbox, United States - [Head of Sales, Strategic Accounts](https://feeny.ai/job/head-of-sales-strategic-accounts-mapbox-mapbox-2qzzbjd4r0k5) — Mapbox, United States - [Head of Sales, Renewals](https://feeny.ai/job/head-of-sales-renewals-mapbox-mapbox-5n4eqz0gafjt) — Mapbox, United States - [Head of Global Demand Generation](https://feeny.ai/job/head-of-global-demand-generation-mapbox-mapbox-v7kjyygck2rt) — Mapbox, United States - [Software Development Engineer II, Cloud Platform](https://feeny.ai/job/software-development-engineer-ii-cloud-platform-mapbox-mapbox-dztb4qk2p60n) — Mapbox, United States - [Software Development Engineer II, Routing Engine (Rust)](https://feeny.ai/job/software-development-engineer-ii-routing-engine-rust-mapbox-mapbox-pjm51fy15ag3) — Mapbox, United States