---
title: 'Product Marketing Manager, DEX at Improbable'
canonical: 'https://feeny.ai/job/product-marketing-manager-dex-improbable-global-f4cxevn9e1db'
type: 'job'
last_seen: '2026-09-06'
---

# Product Marketing Manager, DEX at Improbable

- **Company:** Improbable
- **Location:** Global
- **Employment:** full-time
- **Work type:** remote
- **Posted:** 2026-07-28
- **Last confirmed live:** 2026-09-06
- **Apply:** https://jobs.ashbyhq.com/improbable/2734046f-73b9-498c-acd9-56c580d4d65b

## Job description

At Improbable, we build and scale ambitious AI and Web3 ventures shaping the next generation of the internet.

We’re hiring for a venture building a next-generation blockchain for real-time, large-scale applications, designed to overcome the speed and cost limitations of traditional blockchain infrastructure. The technology is fast, cost-efficient and fully EVM-compatible, enabling developers, creators and communities to build immersive products with greater ownership and interoperability.

## About the role

We’re hiring a Product Marketing Manager to shape how a decentralised exchange (DEX) shows up in the world.

This is a hands-on role for someone who understands onchain trading and its audiences deeply, from alpha groups and trading communities to professional traders, and can turn that understanding into messaging that resonates with them. You’ll work closely with Product and the Head of Marketing to shape positioning, growth and how the product is talked about in the market.

## What you’ll be doing

You’ll shape the positioning, launches and market story that help the product stand out.

- Own positioning and messaging across core audiences, including alpha groups, trading communities and professional traders
- Craft a clear differentiation story grounded in the product’s strengths as well as simplify a technical product narrative so it makes sense to both experienced traders and people coming onchain for the first time
- Lead go-to-market activity for launches, product capabilities and ecosystem features, from brief through to post-launch measurement
- Act as the team’s expert on the onchain derivatives and trading landscape, including trends, trader insights and market takeaways
- Turn market intelligence into positioning, product recommendations and growth tactics
- Support adoption and retention through tactics such as community leaderboards, yield-based rebates and referral mechanics

## What we’re looking for

- Solid experience in product marketing or a related role, including meaningful hands-on experience in Web3, consumer fintech or trading products
- Experience with retail trading products or exchanges (DEX or CEX), and a genuine understanding of how order books and derivatives or perps work
- A track record of leading product launches end to end, with measurable results
- Proven ability to own positioning and messaging for a product or protocol and execute go-to-market campaigns across channels
- Strong grasp of crypto-native culture and communities, including X, Discord and Web3 platforms
- Highly analytical, comfortable defining and tracking growth, retention and adoption metrics
- Comfortable operating hands-on in a fast-moving environment with significant ownership

Apply if you want to help shape how a decentralised exchange is positioned, launched and adopted.

Improbable Candidate Privacy Policy https://www.improbable.io/candidate-privacy-policy

## About Improbable

## Company Overview
- **One-liner**: Improbable is a venture builder and technology company that creates and scales ventures at the intersection of AI, Web3, and the metaverse, combining capital, deep technical expertise, and operational support.
- **Entity Type**: Private (venture builder, late-stage; raised $502M from SoftBank in 2017)
- **Headquarters**: London, United Kingdom
- **Founded**: 2012
- **Founders**: Herman Narula, Rob Whitehead

## Core Business
- **Primary industries**: Venture building, AI, Web3 / blockchain, metaverse / virtual worlds, gaming, simulation, defence
- **Target customers**: Founders and entrepreneurs building frontier technology ventures; B2B partners across entertainment, defence, and enterprise
- **Mission / purpose**: To build and back the next generation of ventures that redefine how people connect, play, and interact at the edge of what’s possible

## Products & Services
- **Venture Builder Model**: End-to-end support for founders – from ideation, incubation, and product engineering to capital, legal, people, operations, strategy, and go-to-market. Ventures retain full IP and autonomy.
- **Somnia**: A Layer 1 blockchain with AI-native architecture, built-in reactivity, and hyper-performance (mainnet launched September 2025). Peak valuation $1.9B. Enables real-time, autonomous, decentralised applications.
- **MSquared**: A platform for creating scalable, interconnected virtual worlds supporting 15,000+ users, with asset mobility and creative control.
- **Otomato**: Automation engine for on-chain workflows and agents across EVM ecosystems.
- **fan3**: Fan data ownership and fair ticketing via wallet passes, NFC wristbands, and anti-fraud tools.
- **Imporium**: Immersive interactive virtual worlds for artists, brands, and sports leagues.
- **Kallikor**: AI-driven simulation platform for optimising and stress-testing supply-chain strategies.
- **Jitter**: Interactive Twitch experiences where viewers shape gameplay in real time.
- **Chamber**: Virtual events platform blending video-call simplicity with immersive environments.
- **Roju (fka CorsairAI)**: AI-led transformation for Private Equity-backed companies, with co-investment.
- **Open-source technologies**: Metaverse Markup Language (MML), Thanos (Prometheus long-term storage).

## Market Standing
- **Valuation / Market Cap**: Not publicly disclosed (private company)
- **Key Metric**: Total funding raised ~$522M (including $502M from SoftBank in 2017 and $20M from Andreessen Horowitz in 2015); cumulative exits of more than $179M
- **Notable Investors**: SoftBank, Andreessen Horowitz, Horizons Ventures, Temasek
- **Growth Signals**: Transitioned from technology pioneer to venture builder in 2022; launched Somnia mainnet (2025) reaching $1.9B valuation; 17 ventures built with 7 exits; 60+ team members in incubation studio; appointed former Revolut/Bitpanda executive Irina Scarlat as CMO (Feb 2026) to strengthen go-to-market

## Competitive Advantages
- **Venture builder model** (not passive VC): provides capital, operational infrastructure, proprietary tech, and direct executive mentorship while founders keep full ownership.
- **Deep tech moat**: decade of breakthroughs in multiplayer networking, simulation, compression (20x industry data rates), and a custom EVM compiler + ICEdb database.
- **Proven track record**: 7 exits totalling >$179M, with Somnia as a flagship venture.
- **Open-source leadership**: MML and Thanos foster ecosystem lock-in and developer mindshare.

## Strategic Focus
- Doubling down on **AI and Web3 convergence**, using Somnia’s hyper-performance blockchain as the foundation for a new wave of ventures.
- Expanding go-to-market capabilities (CMO hire) to help portfolio companies define narratives and scale.
- Continuing to incubate and spin out ventures in AI transformation, metaverse, and blockchain – targeting industries like supply chain, entertainment, and enterprise automation.

## Why Work Here
- Work at the frontier of AI, Web3, and the metaverse – solving some of the hardest technical and product challenges.
- “Venture builder” environment: join a small, nimble studio team (60+ people) that creates multiple companies, offering exposure to diverse domains and fast-paced learning.
- Culture of ownership and autonomy; founders within the ecosystem keep full IP.
- Centralised support (legal, finance, HR, tech) reduces overhead, letting engineers focus on building.
- Perks: mentorship from seasoned C-level operators; access to proprietary tech stack (MML, Somnia, networking tools); open-source contributions.
- Remote/hybrid policy: Not explicitly stated – likely London-based with flexible arrangements. Check careers page for specific roles.

## Sources
1. [improbable.io/about-us](https://www.improbable.io/about-us)
2. [improbable.io/](https://www.improbable.io/)
3. [improbable.io/news](https://www.improbable.io/news/improbable-deepens-focus-on-ai-web3-appoints-former-revolut-bitpanda-executive-as-chief-marketing-officer)
4. [improbable.io/building](https://www.improbable.io/building)
5. [jobs.ashbyhq.com/improbable](https://jobs.ashbyhq.com/improbable) (careers page)

## Other roles at Improbable

- [Founding Product Designer](https://feeny.ai/job/founding-product-designer-improbable-global-8gmtv75pq0ya) — Global
- [Product Engineer](https://feeny.ai/job/product-engineer-improbable-global-d5j73wfcqqnk) — Global
- [Accounts Payable & Receivable Specialist](https://feeny.ai/job/accounts-payable-receivable-specialist-improbable-london-2qhvvreb3x5f) — London, United Kingdom
- [Product Marketing Manager, Prediction Markets](https://feeny.ai/job/product-marketing-manager-prediction-markets-improbable-global-vz7vthd0wj5q) — Global
- [Head of Marketing](https://feeny.ai/job/head-of-marketing-improbable-global-yxtfd0hyyptv) — Global
- [General Application](https://feeny.ai/job/general-application-improbable-global-vkjmnegsggp8) — Global