--- title: 'Product Marketing Manager, Exposure Management at VanishID' canonical: 'https://feeny.ai/job/product-marketing-manager-exposure-management-vanishid-washington-x9w9z9s91j4r' type: 'job' last_seen: '2026-09-15' --- # Product Marketing Manager, Exposure Management at VanishID - **Company:** VanishID - **Location:** Washington, DC - **Employment:** full-time - **Work type:** remote - **Posted:** 2026-07-24 - **Last confirmed live:** 2026-09-15 - **Apply:** https://jobs.ashbyhq.com/vanishid/2d62c0ba-41b9-413f-8d3b-275db0181aed ## Job description About Us: VanishID is a cybersecurity company that offers privacy services to protect executives, employees, and their families against a wide range of cyber and physical threats. VanishID proactively and continuously eliminates exposed personally identifiable information from the public web and neutralizes compromised credentials, while feeding security teams with human risk intelligence that boosts the performance of security programs. VanishID is redefining privacy and trust on the internet. We are hiring a Product Marketing Manager to own our exposure management story. Security budgets still point at infrastructure while attackers target people, and the market is only starting to wake up to that gap. Your job is to make VanishID the company buyers and analysts think of when they do. This is a roll-up-your-sleeves role that blends product marketing, content, and campaign strategy, because on a lean team the story is not told with one skill. You will write the research the press quotes, build the pages and programs that teach CISOs a problem they have been told they cannot fix, arm our sales team and partners to win, and orchestrate campaigns that turn attention into pipeline. It's an amazing time to join VanishID as one of our early employees. You will witness the impact of your work every day at this stage and reap the financial benefits. You will join a small, senior marketing team reporting to the VP of Marketing, where a peer product marketer owns our executive protection and workforce protection lines, along with brand and web. If you thrive in an energetic, focused environment and want to be surrounded by the momentum of equally driven teammates, VanishID will be a great place for you. We are a remote-first company and are open to candidates throughout the United States. This role is not eligible for visa sponsorship. What you will do in the Product Marketing Manager role - Own the story. Positioning and messaging for exposure management across the organization. - Translate the technical. Turn platform capabilities, research findings, vulnerability disclosures, and attack techniques into clear buyer-facing narratives. - Teach the market. The definition content, buyer's guide, webinars, and web pages that educate CISOs on a problem they have been told they cannot fix. - Lead our flagship research. Partner with product on the findings, perform surveys, write the report, and turn it into something the press repeats. - Run campaigns that land. Integrated campaigns and major launch moments, coordinating content, PR support, and analyst briefing preparation with the CEO and VP of Marketing. - Arm the field. Pitch decks, battlecards, demo narratives, objection handling, and rep training for our sales team and channel partners. - Fuel our alliances. Joint value propositions, integration briefs, and co-marketed campaigns and webinars with our technology and alliance partners. - Build the proof. Case studies and references with customer success that give our story its evidence. - Drive demand. Account-based plays for top target accounts, nurture flows, and clean lead handoff to sales. - Be the voice of the market. Win and loss insights, competitive intelligence, and customer research that shape product and sales. Characteristics we are looking for in a candidate (need to have) - 7+ years in B2B SaaS marketing with 4+ years in product marketing. Cybersecurity required, and you have run launches in a high velocity environment. - Real security fluency. You have marketed to CISOs and security operations teams and can explain complex technical concepts to buyers. Experience with CTEM, EASM, attack surface management, identity security, or threat intelligence a huge plus. - Exceptional writing. Written samples of external-facing content for security buyers. We will ask, and you will be glad we did. - Campaign chops. Your campaigns turned into pipeline, and you can prove it. Here you create the content and call the plays. Specialists run them. - Self-starter mentality. You thrive as a generalist on a lean, remote team where ownership is the expectation, and you ship fast. Characteristics we are looking for in a candidate (nice to have) - Experience producing original research or industry reports. - Experience with identity protection, threat intelligence, or OSINT. - Enjoys public speaking to technical security audiences on webinars and conferences. ## Benefits, PTO & Equity We're proud to offer a generous benefits package including: - Various high quality medical plans with up to 100% employer-paid coverage for employees and 50% employer-paid coverage for dependents - Dental and vision plans with partial employer-paid coverage - Flexible Spending Accounts (FSAs) and Health Savings Accounts (HSAs) - Free access to One Medical, Teladoc, HealthAdvocate and TalkSpace online therapy - Employer-paid short- and long-term disability insurance - Equity in a growing startup - 401k with employer match and immediate vesting (both Traditional and Roth) - Discretionary PTO (we trust you to take time off when you need it!) - 13 annual holidays off - AI Tool Stipend for Personal Use - Paid parental leave - Monthly virtual events - A truly remote-first environment An Important Note: Don’t meet every single requirement? At VanishID, we are dedicated to building a diverse, inclusive and authentic team, so if you’re excited about this role, but your past experience doesn’t fit perfectly with every qualification in the job description, we encourage you to apply anyway. You may be exactly the person we’re looking for to fill this or other roles. ## Equal Employment Opportunity We’re proud to be an equal opportunity employer and welcome our employee’s differences, regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, or Veteran status. Difference makes us better. Join us. ## About VanishID ## Company Overview - **One-liner**: VanishID is an agentic AI-powered managed service that continuously discovers and removes exposed personal information from data brokers and the dark web to protect executives, employees, and their families from targeted attacks. - **Entity Type**: Private (Venture Round – $24M total funding) - **Headquarters**: Washington, DC, United States - **Founded**: 2019 - **Founders**: Matt Polak (CEO); George Maasry (Co-Founder & Advisor) ## Core Business - **Primary industries**: Cybersecurity, Personal Data Protection, Digital Executive Protection - **Target customers**: B2B – enterprise security teams, C-suites, family offices, and public sector organizations - **Mission**: “Protect the enterprise from attacks that revolve around using personal information of executives, key employees, and their families” and “neutralize the personal data exposure that makes executives, employees, and their families targets for attackers.” ## Products & Services VanishID operates as a fully managed service with several tailored offerings: - **Digital Executive Protection**: Continuous discovery and removal of personal data of executives and their families from data brokers and dark web sources. - **Workforce Protection**: Extends coverage to entire teams to reduce social‑engineering and harassment risks. - **Family Office Protection**: Defends family offices from impersonation, doxxing, and targeted fraud. - **Public Sector Protection**: Protects judges, elected officials, and state employees. All offerings are delivered as a turnkey, zero‑lift managed service powered by agentic AI agents that scan, match, and orchestrate removal 24/7. ## Market Standing - **Valuation/Market Cap**: Not disclosed - **Key Metric**: Total Funding – $24M; Annual Revenue – $2M (LinkedIn estimate) - **Notable Investors/Partners**: - Series A (Feb 2022): $14M led by **Crosslink Capital** and **Rally Ventures** - Venture Round (Apr 2025): $10M led by **Dell Technologies Capital** (7 investors) - **Growth Signals**: - 52.8% YoY headcount growth (42 employees, up 19 people) - 100+ client organizations trust VanishID - Published research paper *“Leadership at Risk in a Data-Exposed World”* analyzing executive exposure ## Competitive Advantages - **Agentic AI that never stops**: AI agents continuously crawl thousands of data broker sites and dark web sources beyond traditional firewalls. - **Intelligent matching & orchestrated removal**: Each exposure is verified against identity profiles; removal requests are tracked and re‑submitted until confirmed deleted. - **Zero‑effort, same‑day activation**: No learning curve or hand‑holding; the service is turnkey. - **Human intelligence feed**: The platform feeds human‑centric risk intelligence into enterprise security programs. - **Comprehensive coverage**: Protects not only executives but also their families, workforces, and public officials. ## Strategic Focus - Expand protection from executive teams to entire workforces and public sector clients. - Deepen AI‑driven automation to stay ahead of attackers who operate at “AI speed.” - Continue to invest in research and thought leadership around digital exposure risks. - Grow through partnerships and additional funding rounds (as evidenced by Dell Technologies Capital lead in 2025). ## Why Work Here - **Remote‑first environment** with a genuinely kind, supportive culture where leaders clear the path for teams. - **Benefits**: Equity in a growing startup, 401k with employer match (immediate vesting), paid parental leave, discretionary PTO (no guilt), 13 annual holidays, AI tool stipend for personal use. - **Culture**: “People take their PTO and sick days without guilt or side-eye”; default is to work through problems together and share credit freely. - **Impact**: Small team (~42 people) where every contribution is visible, and the work directly matters in cybersecurity and privacy. - **Diverse & inclusive**: Explicit commitment to fostering an environment that values diverse perspectives. ## Sources 1. [vanishid.com/company](https://vanishid.com/company/) – About Us, Executive Team, Advisory Board 2. [vanishid.com](https://vanishid.com/) – Home page, product descriptions, research paper 3. [vanishid.com/careers](https://vanishid.com/careers/) – Benefits, culture, job postings 4. [builtin.com/company/vanishid](https://builtin.com/company/vanishid) – Company overview, perks, jobs 5. [linkedin.com/company/vanishid](https://www.linkedin.com/company/vanishid) – Financials, funding rounds, headcount, employee growth ## Other roles at VanishID - [Customer Success Manager](https://feeny.ai/job/customer-success-manager-vanishid-washington-9kctqhhrvf2b) — Washington, DC - [Product Marketing Manager, Exposure Management](https://feeny.ai/job/product-marketing-manager-exposure-management-censys-remote-vwc5jyjy2bwx) - [Product Marketing Manager, Exposure Management](https://feeny.ai/job/product-marketing-manager-exposure-management-hatch-it-remote-5ypatb3qqbjv)