---
title: 'Product Marketing Manager at PPRO'
canonical: 'https://feeny.ai/job/product-marketing-manager-ppro-london-bzwgjrsyn12r'
type: 'job'
last_seen: '2026-09-13'
---

# Product Marketing Manager at PPRO

- **Company:** PPRO
- **Location:** London, United Kingdom
- **Employment:** full-time
- **Work type:** hybrid
- **Posted:** 2026-08-18
- **Last confirmed live:** 2026-09-13
- **Apply:** https://jobs.lever.co/ppro/0c7f337a-e7c3-4296-aecd-56845fdd1895

## Job description

At PPRO, we simplify access to local payments - providing a local payments platform that empowers giants like PayPal, Stripe, and Microsoft to connect with billions of consumers worldwide. We are on an ambitious, fast-paced mission to 3x our growth by 2028 - and we’re just getting started.

Our magic lies in our team of proud payments nerds. Spanning over 50 nationalities across 10+ global locations, our diverse cultures aren't a checklist; they are the competitive advantage driving our innovation. This is a people-first, high trust environment where you’ll have the autonomy to make a massive impact, own your work end-to-end, and grow through broad exposure, meaningful challenges, and continuous learning. We get things done, challenge respectfully, put the customer first, and recognise that our biggest successes are those we create as a team. If you’re ready to leave your footprint on global commerce, join us.

The Purpose:

PPRO is looking for a Product Marketing Manager to ground our go-to-market strategy in data. You’ll mine Salesforce, product, and transaction data across platforms to build a clear, evidence-based Ideal Customer Profile (ICP), collaborating with commercial and leadership to define ICP tiers that shape our launch plans. You’ll own sales enablement for a scaling commercial team - leveraging AI tools to build battlecards, decks, technical FAQs, and training. You’ll also close the feedback loop by translating win/loss data into actionable enablement to the wider marketing team for campaign planning, channel optimisation, and KPI measurement.

What you’ll be doing: Build and maintain PPRO's ICP through data:

- Mine Salesforce (accounts, opportunities, win/loss reasons) and Gong alongside product usage and transaction data to build and continuously refine PPRO's ICP across verticals, regions, and payment segments.
- Identify which customer segments yield high win rates and expansion, establishing a repeatable process to feed those insights back into our ICP model.
- Determine which data sets and behavioral signals yield the clearest indicators of customer fit, ensuring your analysis focuses on high-value business drivers.
- Translate ICP findings into targeting criteria for campaigns, lead scoring, account planning, content creation, launch plans and feed it into the wider team.
- Collaborate and support sales and wider marketing team on generating target lists based on the ICP and business/launch objectives.

Own sales enablement for a growing commercial team:

- Build and maintain the sales enablement toolkit - battlecards, decks, technical product FAQs, and training - grounded in real win/loss data.
- Keep enablement assets current as things evolve, using a mix of AI and hands-on work to move at the pace the team needs.
- Run recurring win/loss analysis, triangulating CRM data with direct conversations with sales and customers.

Build measurement criteria:

- Track sales engagement with enablement assets and measure their direct impact on conversion rates and deal velocity.
- Partner with marketing to make sure the ICP is applied consistently across campaigns, events, and other activities.
- Feed quantitative win/loss insights and asset utilisation data back into product marketing to continually refine messaging, positioning, and GTM strategy.

Overall GTM support

- Support the team with wider GTM needs as they arise - market research, positioning roll-out, launch planning, etc.

What you'll need:

- 5+ years in product marketing or GTM ideally in B2B fintech or payments.
- A track record of building or substantially refining complex ICP from data.
- Fluent in creating cross-functional AI workflows.
- Comfortable using AI and BI tools to analyse CRM data and automate enablement content.
- Excellent written and verbal communication, with the credibility to present data-backed findings to sales and leadership.

Nice to Have:

- Experience in cross-border payments, local payment methods, or payments infrastructure.
- Familiarity with Salesforce, Looker Studio, and Claude Skills.
- Experience running a formal win/loss program, including conducting the interviews yourself.

What's in it for you?

Hybrid working - We offer a hybrid structure with a 3 days / week on site expectation, so you can strike the balance between office and home working. In addition to our 28-day holiday allowance, we also provide a work from abroad policy, enabling employees to work remotely for up to another 30 days per year

Learning and Development - We offer a GBP 1,000 annual budget to support your professional growth—because investing in your development benefits us all. In addition, we provide leadership cafés, on-the-job training, and other opportunities to help you grow your skills and thrive in your role..

Insurance - Because better safe than sorry - we want our employees to benefit from various insurances including a medical insurance (BUPA health care plan) and a 5% matching pension plan through Now Pensions.

Enhance Family Leave - We understand the importance of family - that's why we offer enhanced family leave to support you during key life moments.

Workplace Nursery Scheme - Save on childcare through salary exchange

Gym membership - PPRO helps contribute towards the costs of your gym membership, supporting your physical fitness journey while easing the burden on your wallet

Mental Health Platform - We’ve teamed up with a top well-being platform to provide one-on-one therapy, chat therapy, therapist-led courses, guided meditations, and more.

Our HQ office on Procter Street, is a short walk from Holborn, Farringdon and Covent Garden so if you’re a foodie there’s plenty nearby. The office is befitting a tech business and is set up for cross team collaboration.

Pet-friendly office- Because work is better with your paw-tners by your side

Our Principles:

We get things done: We are courageous; we take ownership, make decisions and get things done.

We act with trust and integrity: We listen first and challenge respectfully. We seek out and leverage diverse perspectives. We welcome and offer honest and open feedback, always assuming positive intent

We put the customer first: We are laser focused on delivering outstanding outcomes for our customers. We put the customer at the heart of what we do.

We make things better: We boldly explore  new ideas and have an unwavering commitment to continuous improvement.

We work as a team: We collaborate closely and value team success over individual achievement.

## About PPRO

## Company Overview
- **One-liner**: PPRO provides a single integration for businesses and banks to accept and process a wide range of local payment methods in over 85 markets globally.
- **Entity Type**: Private (Growth Stage, 9 known funding rounds)
- **Headquarters**: London, United Kingdom
- **Founded**: 2006
- **Founders**: (Not publicly available)

## Core Business
- **Primary industry/industries**: Financial Services, Payments Technology, Local Payments Infrastructure
- **Target customers**: B2B; e-commerce platforms, payment service providers (like Stripe and PayPal), banks, and other enterprises seeking to expand their global payment capabilities.
- **Mission or purpose statement**: To help businesses grow globally by letting their customers pay the local way. They combine local intelligence with technology and deep expertise to provide a truly local presence.

## Products & Services
- **Local Payment Method (LPM) Aggregation**: A single API and platform to manage an extensive portfolio of local payment methods (e.g., digital wallets, bank transfers, buy now, pay later) across 85+ countries.
- **PPRO Connect**: A platform that orchestrates and manages all local payment methods, providing a single point of integration for acquiring and payouts.
- **Licensing and Compliance**: Infrastructure and licenses that enable clients to accept payments without having to individually acquire licenses in each market.

## Market Standing
- **Valuation/Market Cap**: Not publicly available for this private company.
- **Key Metrics**:
    - **Annual Revenue**: **EUR 56.3M** (per LinkedIn).
    - **Total Transaction Volume**: **€20 billion** (per company website).
    - **Merchants Served**: **3 million+** (per company website).
- **Notable Investors/Partners**: Partners include major players like Stripe and PayPal. Specific lead investors not disclosed in search results, but the company has 9 prior funding rounds.
- **Growth Signals**:
    - 20 years in business (founded 2006), demonstrating strong market stability.
    - Employs **358 people** (+4.5% YoY, +22 people) (per LinkedIn).
    - Operations in 7 countries, with a workforce distributed across 21 countries.
    - Serves 85+ markets and processes over €20bn in transaction volume.

## Competitive Advantages
- **Deep Local Expertise**: Offers a "local presence" in 85+ markets, combining local knowledge with a tech-first approach, which is a high barrier to entry for competitors.
- **Single Integration**: An engineering-first approach that simplifies a notoriously complex global payments problem into a single API.
- **Established Partnerships**: Strong relationships with leading global payment service providers, banks, and e-commerce platforms.
- **Scale & Reliability**: 20 years of operation and processing significant transaction volume (€20bn) provides a strong track record and trust.

## Strategic Focus
- **International Expansion**: Continuously adding new local payment methods and expanding into new markets to help customers grow their global reach.
- **Customer-Centricity**: Placing the customer at the center of product development to solve core payment challenges.
- **Deepening Platform Capabilities**: Enhancing the PPRO platform to offer more sophisticated orchestration, compliance, and licensing solutions.

## Why Work Here
- **Culture**: An open, diverse, and inclusive culture with 50+ nationalities working together. Core values include "We get things done," "We act with trust and integrity," "We put the customer first," and "We work as a team."
- **Work Model**: **Hybrid** with a typical on-site requirement of **three days per week**.
- **Global & Collaborative**: Opportunities to work with talented global counterparts on challenging projects across 9 locations.
- **Perks & Benefits**:
    - **Competitive salary** with great benefits.
    - **Dedicated yearly budget** for professional development (courses, workshops, certifications) and access to **LinkedIn Learning**.
    - **Gym membership support**.
    - **Mental health and well-being platform** partnership.
    - **Work from abroad policy**: 30 days per year of international remote work flexibility.
    - **Engagement and collaboration** budgets and events.
    - **Paid time off and parental leave**.
- **Growth**: Clear opportunities for advancement in a tech-led business. The interview process is candidate-experience focused, typically aiming for a 4-week cycle.

## Sources
1. [ppro.com - Careers](https://www.ppro.com/about-us/careers/)
2. [ppro.com - About Us](https://www.ppro.com/about-us/)
3. [ppro.com - Team](https://www.ppro.com/about-us/team/)
4. [jobs.lever.co - PPRO](https://jobs.lever.co/ppro)
5. [linkedin.com/company/ppro](https://linkedin.com/company/ppro)

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