--- title: 'Product Marketing Manager at Redo' canonical: 'https://feeny.ai/job/product-marketing-manager-redo-redo-headquarters-pfrxqrk9ets9' type: 'job' last_seen: '2026-09-08' --- # Product Marketing Manager at Redo - **Company:** Redo - **Location:** Redo Headquarters - **Employment:** full-time - **Work type:** onsite - **Posted:** 2025-08-13 - **Last confirmed live:** 2026-09-08 - **Apply:** https://jobs.gem.com/redo/am9icG9zdDqMHfmXcbnxwQR-PIzjoFkz ## Job description Redo is building the most comprehensive platform for ecommerce growth. We help merchants personalize every step of the buyer journey to maximize profit and lifetime value. From returns to warranties, order tracking, post-purchase comms, and beyond, our AI-native suite replaces fragmented point solutions with a unified platform that boosts customer experience, retention, and revenue. ## About the Role We’re hiring a Product Marketing Manager focused on one thing: driving upsell and cross-sell opportunities from our customer base. You will work at the intersection of product, sales, and marketing to improve how customers understand and adopt our platform. Your primary goal will be to make it easier for merchants to say "yes" to more of Redo. You’ll enable the sales team with better content, automate education moments that create pipeline, and strengthen how we position our products in the context of the full platform. You’ll also play a key role in laying the foundation for our product-led growth motion. This is a hands-on role for a creative, self-sufficient marketer who thrives on both strategy and execution. ## What You’ll Do Revenue Expansion Create assets and campaigns that surface the value of additional Redo products Collaborate with CS and sales to generate expansion conversations Build systems for automating upsell opportunities across lifecycle and in-product touch points Messaging and Positioning Own product messaging and positioning across the full suite Clearly communicate how each tool connects to broader merchant goals Continuously refine language and narratives based on buyer insights Sales Enablement Develop battle cards, product sheets, pitch decks, and ROI calculators Help reps confidently position multi-product solutions and close faster Collaborate closely with sales on what tools and content are working PLG and Product Education Create onboarding and in-app prompts to highlight adjacent tools Design product tutorials, use case explainers, and value-oriented guides Content Creation Write and design high-quality marketing assets independently Develop visual content in tools like Figma or Canva without needing a designer Ensure consistency across educational and sales materials ## About You 3–6 years of experience in product marketing, lifecycle, or content-driven GTM roles Proven track record of owning messaging and driving product adoption Ability to think like a strategist and execute on your strategies Comfortable collaborating cross-functionally and directly with sales Deep understanding of buyer personas and value-based positioning Bonus: Background in ecommerce tech or DTC tools Bonus: Experience contributing to or building a PLG motion Success Looks Like Increase in upsell and cross-sell pipeline from existing customers Measurable adoption growth across key products Higher win rates attributed to improved enablement materials Sales team usage and satisfaction with your content Foundational blocks in place for a PLG and self-serve motion Why Join Redo? Fast-growing team solving real merchant problems with real traction Environment with high ownership and low bureaucracy A platform approach that gives marketers and builders real storytelling range Clear impact on revenue and customer happiness ## About Redo ## Company Overview - **One-liner**: Redo is an AI-powered commerce platform that turns post-purchase friction—returns, exchanges, order tracking, and support—into revenue for ecommerce brands, offered free to merchants. - **Entity Type**: Private (Series B, Unicorn) - **Headquarters**: Draper, Utah, United States - **Founded**: 2020 - **Founders**: Tay Brown (original founder), Sterling Snow (Co-Founder & CEO, joined September 2023) ## Core Business - **Primary industry**: Ecommerce software / Post-purchase automation - **Target customers**: B2B; ecommerce merchants and brands (4,500+ brands on platform) - **Mission or purpose statement**: To consolidate the post-purchase tech stack, save merchants money and time, and provide a premium experience that increases customer lifetime value. ## Products & Services - **Returns & Claims**: AI-driven self-service returns and exchanges that reduce return rates by 38% and increase exchange rates by 43%. - **Order Tracking** (via Malomo acquisition): Branded, proactive order tracking pages that drive upsells and customer engagement. - **AI Sales & Support**: Personalized AI chatbots and SMS/email flows that resolve 80% of support tickets automatically. - **Email & SMS Marketing**: Cart recovery and post-purchase campaigns; AI SMS abandonment messages perform 3x better than regular messages. - **Checkout Optimization**: A/B testing, one-click upsells, and conversion rate tools. - **Package Protection**: Optional return coverage at checkout ($1–$2 per order) that generates revenue for merchants. - **Managed Fulfillment**: Warehouse dashboard with real-time inventory, SLA tracking, and reverse logistics. - **Warranties**: Extended warranty offerings for shoppers. - **International Returns** (via ReturnBear acquisition): In-region return hubs across 100+ countries. - **Agentic Commerce**: AI-driven personas for personalized post-purchase engagement. ## Market Standing - **Valuation/Market Cap**: $1.25 billion (June 2026, unicorn status) - **Key Metric**: Total Funding of $107M+ (across 3 rounds); annual revenue estimated at $13.7M (source: Wellfound/LinkedIn data) - **Notable Investors/Partners**: Smash Capital (lead Series B), Pelion Venture Partners (lead Series A & Seed), Cervin Ventures; 26 total investors including 12 institutions. - **Growth Signals**: 276 employees (+158.5% YoY); acquired Malomo (2025) and ReturnBear (2026); 4,500+ brands on platform; 1,750+ merchants using multiple products; launched EU Digital Withdrawal compliance portal. ## Competitive Advantages - **Free platform**: No SaaS fees for merchants; revenue comes from optional shopper-paid return coverage, aligning incentives with merchant success. - **All-in-one post-purchase suite**: Consolidates returns, tracking, support, marketing, fulfillment, and warranties into a single platform, reducing tech stack complexity. - **AI-first approach**: Agentic AI, automated support, and personalized marketing deliver measurable improvements (e.g., 38% lower return rate, 80% support resolution). - **Aggressive acquisition strategy**: Malomo (order tracking) and ReturnBear (international returns) extend moat and lock in merchants. - **Unicorn status & rapid scaling**: $1.25B valuation and 158% headcount growth signal strong market traction and investor confidence. ## Strategic Focus - Continued expansion of the “commerce OS” by adding more integrated products (agentic commerce, cross-border logistics). - Compliance innovation (e.g., EU withdrawal button) to serve international merchants. - Deepening AI capabilities to automate more of the post-purchase journey. - Scaling the free-to-merchant model to capture a larger share of ecommerce transaction volume. ## Why Work Here - **Culture**: Described as “not for everyone” – the careers page seeks people who push limits, set ambitious goals, and thrive on outsized rewards for outsized contribution ([redo.com/careers](https://redo.com/careers)). - **Growth opportunity**: Join a unicorn startup that grew headcount 158% YoY; roles span sales, engineering, product, design, and operations across 7 countries. - **Work environment**: Offices in Draper, UT and Henderson, NV; hybrid/remote policy not explicitly stated, but distributed workforce across US, Australia, Canada, Finland, Argentina, and more suggests flexible arrangements. - **Engineering & tech stack**: Modern stack (Shopify, React, Python, TypeScript, Node.js, GraphQL, Snowflake, dbt, OpenAI, Figma, etc.) – strong learning environment for engineers. - **Notable perks**: Early-stage equity opportunity (unicorn valuation), exposure to cutting-edge AI and ecommerce trends, and a mission-driven team focused on merchant success. ## Sources 1. [redo.com](https://redo.com/) – Product offerings, brand stats, and platform overview 2. [linkedin.com/company/redo-tech](https://www.linkedin.com/company/redo-tech) – Employee data, headcount growth, recent hiring, and funding announcement 3. [siliconvalleyinvestclub.com](https://siliconvalleyinvestclub.com/vi/companies/redo/) – Detailed funding history, valuation, acquisitions, and leadership 4. [jobs.gem.com/redo](https://jobs.gem.com/redo) – Careers page (redirects to Gem, but linked from redo.com) 5. 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