---
title: 'Product Marketing Manager at Sibill Srl'
canonical: 'https://feeny.ai/job/product-marketing-manager-sibill-srl-milan-n8qchght9m22'
type: 'job'
last_seen: '2026-11-05'
---

# Product Marketing Manager at Sibill Srl

- **Company:** Sibill Srl
- **Location:** Milan, Italy
- **Compensation:** €55k–€65k
- **Employment:** full-time
- **Work type:** hybrid
- **Posted:** 2026-11-04
- **Last confirmed live:** 2026-11-05
- **Apply:** https://jobs.ashbyhq.com/sibill/f19c7320-cd1f-4caa-864b-9e7281242ff4

## Job description

Chi siamo In Italia, gestire la finanza di una PMI o di uno studio significa fare i conti con strumenti che non si parlano, rincorrere fatture ed estratti conto, impazzire dietro alle scadenze. Il risultato? Tempo perso, decisioni prese troppo tardi, zero crescita. Sibill cambia tutto questo: fatturazione, pagamenti, tesoreria e contabilità di PMI e commercialisti, tutto in un'unica piattaforma potenziata dall'intelligenza artificiale. Oggi oltre 5.000 aziende e più di 300 studi lavorano con Sibill. Nel 2025 abbiamo chiuso un round da 12 milioni di euro guidato da Creandum, il fondo che ha creduto in Spotify, Klarna e Trade Republic. I nostri valori sono ambizione, pragmatismo, efficienza e integrità. Tradotto: non accontentarsi mai, tagliare le riunioni inutili, avvisare subito il cliente quando c'è un problema, dare feedback onesti anche al proprio manager. Per crescere cerchiamo persone curiose, capaci di semplificare la complessità e di rimettere in discussione lo status quo, in altre parole la “cazzimma”. Se quello che hai letto ti ha acceso anche solo un po', candidati: ti aspetta un team di oltre 130 persone di talento.

Il ruolo Cerchiamo il primo Product Marketing Manager di Sibill. Riporterai a Davide (Head of Growth) e lavorerai ogni giorno con Samuele (CPO), i Product Manager e i team Sales e Customer Success. Sarai la persona che porta i nostri prodotti sul mercato: dal positioning al launch, fino all'adoption da parte dei clienti. Lavorerai su più business line e il tuo successo si misurerà su product usage e revenue growth.

Cosa farai Product launch

- Sarai owner di tutti i launch, positioning, competitive analysis, naming, pricing, channel e messaging
- Per ogni prodotto definirai con Product team l’ideal customer profile e costruirai la relativa knowledge-base (target, value proposition, key message, proof point)
- Costruirai il launch plan, dal pre-launch testing al go-live

Adoption & activation

- Post-launch sarai owner di activation, retention ed expansion, fino alla MRR growth
- Porterai avanti la product communication anche post-launch, per far crescere l'usage nel tempo
- Lavorerai con i PM su onboarding e in-app communication

Product Collaboration

- Parteciperai a discovery e user interview, guidate dai PM
- Darai input su roadmap e prioritization
- Lavorerai a stretto contatto con i PM, con sync regolari su launch e performance

Sei la persona giusta se

- Hai 4+ anni di esperienza in product marketing in un'azienda SaaS B2B, meglio se rivolta a PMI
- Hai gestito launch end-to-end e sai dirci quanto hanno mosso adoption e revenue
- Hai lavorato su pricing e packaging e sai motivare le scelte con i dati
- Conosci sia il GTM sales-led sia quello product-led
- Ti piace e hai lavorato a stretto contatto con team Sales e Customer Success
- Definisci i KPI pre-launch e li monitori post-launch
- Padroneggi l’italiano e l’inglese

Ora, sarebbe fantastico se hai

- Background in fintech, accounting software o ERP, o conoscenza di come lavorano gli studi commercialisti
- Esperienza su lifecycle marketing e strumenti di comunicazione in-app
- Esperienza nel condurre customer interviews

Mindset

- Ti piace costruire da zero un ruolo e i suoi processi
- Passi dalla strategy all'execution senza aspettare che qualcuno lo faccia per te
- Per te un launch è riuscito quando il prodotto viene usato davvero dai clienti

Compensazione e benefit

- RAL: €55-65K
- Buoni pasto (8€/giorno)
- Lavoro ibrido: 1 giorno alla settimana di presenza in ufficio a Milano
- Budget welfare

In Sibill si lavora tanto, ma con impatto reale. E sì, le persone qui tendono ad essere felici. Non è scontato.

Cultura aziendale

- Un team smart, motivato e collaborativo
- Tanta autonomia, visibilità e crescita personale rapida
- Un prodotto che fa davvero la differenza

Processo di selezione

- Colloquio con Lucia, del People Team (30')
- Colloquio con Davide, Head of Growth (30')
- Case study presentation con Davide, Samuele (CMO) e Lorenzo (CPO e co-founder) (45')
- Colloquio finale con Mattia, CEO (30’)
- Offerta

Presentando la tua candidatura, acconsenti al trattamento dei tuoi dati personali da parte di Sibill per finalità di selezione e assunzione, in conformità con la nostra Privacy Policy disponibile qui: https://sibill.com/trattamento-dei-dati/

## About Sibill Srl

## Company Overview
- **One-liner**: Sibill is an Italian fintech platform that simplifies financial and administrative management for small and medium-sized businesses by centralizing invoices, payments, bank accounts, and cash flow in one AI-powered place.
- **Entity Type**: Private (Series A)
- **Headquarters**: Milan, Italy
- **Founded**: 2021
- **Founders**: Mattia Montepara (CEO), Lorenzo Liguori (Product), Dario Prencipe (Chief Data Officer)

## Core Business
- **Primary industry/industries**: Fintech, SaaS, Financial Management
- **Target customers**: B2B — specifically Italian small and medium-sized enterprises (SMEs) and their accountants
- **Mission or purpose statement**: To help Italian SMEs simplify administrative and financial management with technology, giving them a clear vision and the ability to make conscious decisions to unlock their full potential.

## Products & Services
- **Sibill Platform (Core SaaS)**: A unified dashboard for financial management, including invoicing, payment reconciliation, cash flow monitoring, and deadline tracking. The platform connects to all major Italian banks via PSD2 and is accredited with the Italian Revenue Agency (Agenzia delle Entrate) for electronic invoicing.
- **Sibill Business Account**: An integrated business bank account that allows companies to manage financial activities directly within the platform, including issuing debit cards to employees with customizable spending limits.
- **Sibill Payments**: A service enabling users to pay invoices directly from the platform or initiate new payments from scratch.
- **Sibill Reconciliation**: An AI-powered feature that automatically matches bank transactions with invoices, reducing manual work and errors.
- **Sibill API**: Integrations that allow companies to connect their existing systems with Sibill for real-time control and visibility.

## Market Standing
- **Valuation/Market Cap**: Not publicly available
- **Key Metric**: Total Funding of €18.7 million (€12M Series A + €6.7M prior rounds)
- **Notable Investors**: Creandum (lead, Series A), Keen Venture Partners (participant), and several Italian/international business angels. Creandum is a top-tier European VC with a portfolio including Spotify, Klarna, and Trade Republic.
- **Growth Signals**:
    - Over 4,000 SMEs as customers (as of mid-2025).
    - 95 employees as of mid-2025, with a reported yearly headcount growth of +169.6%.
    - Platform metrics: over 25 million invoices issued, 5 million reconciled transactions, and €100 million in payments processed.
    - Average customer saves 5 hours per week using the platform.
    - 4.6 out of 5 stars on Trustpilot.
    - Certified HappyIndex® AtWork 2025 by ChooseMyCompany.

## Competitive Advantages
- **Deep Integration with Italian Ecosystem**: Unlike many international competitors, Sibill is fully integrated with the Italian tax system (Agenzia delle Entrate) and all major Italian banks via PSD2, making it a bespoke solution for the Italian market.
- **All-in-One Platform**: Combines banking, invoicing, payments, reconciliation, and expense management in a single interface, eliminating the need for multiple tools.
- **AI-Powered Automation**: The platform uses AI to automate transaction categorization, invoice-payment matching, and data extraction from documents, significantly reducing manual bookkeeping work.
- **Strong Network Effect**: Its direct integration with accountants creates a collaborative ecosystem, making it stickier for business users.

## Strategic Focus
- **Product Development**: Continuing to build new features and strengthening the platform, particularly around AI-powered automation and financial management tools.
- **Talent Expansion**: The company aims to double its team size, with a focus on hiring for key roles in sales, engineering, and customer success.
- **Strategic Partnerships**: Building a network of partners to support growth and market reach across Italy.
- **Market Dominance**: Deepening its foothold in the Italian SME market, which the company views as a large, underserved opportunity with legacy incumbents offering poor user experience.

## Why Work Here
- **Culture & Mission**: Sibill positions itself as a mission-driven company helping Italian businesses thrive. The company values include integrity, and it fosters a collaborative environment where employees can make a tangible impact on the Italian economy.
- **Growth Trajectory**: With 169% yearly headcount growth and a recent $12M Series A, the company is in a high-growth phase, offering significant career progression opportunities for early and mid-career professionals.
- **Work Environment**: The company is based in Milan with a hybrid work policy. It has been certified as a great place to work (HappyIndex® AtWork 2025).
- **Team Composition**: The team is a mix of experienced professionals from leading tech companies (e.g., Satispay, Klarna, Doctolib, Amazon, PwC) and strong technical talent. The engineering and technical teams make up 21% of the workforce, indicating a strong engineering culture.
- **Current Openings**: Based on the provided careers page (jobs.ashbyhq.com/sibill), the company is actively hiring for roles like Sales Development Representative, Account Executive, and Partnership Developer, indicating a strong focus on scaling the commercial side.

## Sources
1. [sibill.com](https://sibill.com/)
2. [sibill.com - About Us](https://sibill.com/about-us/)
3. [LinkedIn - Sibill](https://it.linkedin.com/company/sibill)
4. [Tech.eu - Series A Announcement](https://tech.eu/2025/06/26/sibill-raises-eur12m-series-a-to-modernise-financial-management-for-italys-smes/)
5. [Built In - Sibill](https://builtin.com/company/sibill)
6. [Ashby - Sibill Careers](https://jobs.ashbyhq.com/sibill)

## Other roles at Sibill Srl

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- [Senior Product Manager](https://feeny.ai/job/senior-product-manager-sibill-srl-italy-gewasy7r51x9) — Italy
- [AI Engineer](https://feeny.ai/job/ai-engineer-sibill-srl-italy-1jxkem076wk8) — Italy
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