---
title: 'Product Marketing Manager at Trella Health'
canonical: 'https://feeny.ai/job/product-marketing-manager-trella-health-atlanta-kyeqmdg4rmek'
type: 'job'
last_seen: '2026-09-09'
---

# Product Marketing Manager at Trella Health

- **Company:** Trella Health
- **Location:** Atlanta, GA
- **Work type:** hybrid
- **Posted:** 2026-08-21
- **Last confirmed live:** 2026-09-09
- **Apply:** https://job-boards.greenhouse.io/trellahealth/jobs/6146174004

## Job description

At Trella Health, our mission is simple: empowering meaningful change in healthcare.

We are building AI-enabled intelligence and workflows that help healthcare organizations make smarter decisions, strengthen operations, and support healthier outcomes for patients. Our platform connects health systems and post-acute providers through actionable intelligence and connected workflows that improve how care is coordinated across the healthcare continuum.

That work starts with our people. Trellavators are collaborative, curious, and committed to doing meaningful work that makes a measurable impact. We move quickly, support each other, keep our commitments, and continuously look for better ways to serve our customers and one another.

If you are excited by the opportunity to grow your career while helping shape the future of healthcare intelligence, workflows, and outcomes, we would love to meet you.

Position Overview:

We are looking for a Product Marketing Manager to join our Product team to support product releases, driving adoption, and create impactful positioning. As the Product Marketing Manager, you will play a critical role in understanding buyer needs, defining how Trella's products win in the market, and equipping our go-to-market team with the strategy, messaging, and tools they need to compete effectively. This role requires a product marketing-first mindset: deep market and persona research, rigorous messaging frameworks, launch ownership, and the ability to translate complex healthcare data and AI capabilities into compelling, outcome-focused narratives.

From positioning AI-powered features to enabling clinical workflow adoption across home health, hospice, skilled nursing, health systems, HME/DME, infusion, and specialty pharmacy markets, you will have the opportunity to make a meaningful impact.

Location: This is a hybrid role with 1 day a week in our Atlanta office. However, we will also consider applicants in Philadelphia (in a hybrid capacity) and other select U.S. locations in a remote capacity.

Reports to: Director, Product

As a Product Marketing Manager at Trella, you will:

- Own messaging and positioning frameworks for Trella's full product portfolio, ensuring every product has a clear, differentiated story tied to customer outcomes
- Develop and maintain deep expertise in buyer personas, ideal customer profiles, and buyer journeys across all Trella target markets: home health, hospice, skilled nursing, health systems, HME/DME, infusion, and specialty pharmacy
- Build competitive intelligence programs and maintain ongoing analysis to inform positioning, sales enablement, and product strategy
- Develop messaging and competitive positioning for AI-powered features, translating complex capabilities into simple, outcome-focused language for clinical and operational buyers
- Create positioning and enablement materials for Trella's clinical workflow and data analytics products, tailored to both technical and non-technical audiences
- Support product enablement sessions with messaging frameworks, positioning guides, and objection-handling resources for the GTM team
- Connect with customers to build a library of content including case studies, success stories, customer and prospect webinars, and testimonials that reinforce product value
- Partner with the Growth Marketing team to ensure product messaging is consistently applied across campaigns, content, and channels

This job might be a fit for you if you have:

- Demonstrated progressive experience in product marketing with a strong command of core product marketing disciplines: messaging, positioning, competitive intelligence, persona development, and launch management
- Experience in a B2B SaaS environment, specifically within healthcare technology, post-acute care, or health systems
- Familiarity with AI-driven products or platforms, including the ability to translate complex AI capabilities into outcome-focused language for healthcare buyers
- Experience marketing data or analytics products, with comfort working alongside product and data teams to extract customer-facing insights
- Superior written communication skills, including a firm command of grammar, messaging hierarchy, and audience-appropriate business writing
- Strong analytical and problem-solving skills, with the ability to combine qualitative and quantitative insights to tell a compelling story and make data-driven recommendations
- Proactive, cross-functional collaborator who can work effectively across product, sales, marketing, and customer success teams
- Familiarity with the healthcare market, such as clinical workflows, regulatory considerations, and the dynamics of selling to provider organizations
- A passion for staying current on healthcare industry trends, regulatory changes, and competitive dynamics impacting the markets Trella serves
- Skills: Marketo, Salesforce, Microsoft Office, Canva, AI tooling (ChatGPT, Claude, Copilot)

## About Trella Health

Trella Health is the AI-powered intelligence and workflow platform helping health systems and post-acute providers turn fragmented healthcare data into decisive action. We bring together market intelligence, referral workflows, patient discharge automation, and care coordination tools so healthcare organizations can make smarter decisions, strengthen business and clinical operations, and deliver high-quality, cost-efficient care.

Powered by billions of data points across claims, referrals, patient discharge, and clinical data, Trella Health gives customers the intelligence and workflows they need to understand their markets, build stronger referral relationships, coordinate patient care transitions, and grow with confidence.

Since launching our first product in 2016, Trella Health has continued to grow our team, our platform, and our impact across healthcare. Today, we support more than 17,000 customers, including leading post-acute providers and health systems, and more than 63,000 users across the care continuum.

Trella Health is headquartered in Atlanta, with a growing presence in Philadelphia and team members located across the country.

Join Us

At Trella Health, you will have the opportunity to do meaningful work with people who are focused on outcomes, committed to continuous improvement, and supportive of one another. We believe great work happens when team members feel trusted, connected, and empowered to grow.

Our culture is built on transparency, accountability, partnership, and the belief that better healthcare starts with better decisions. Trellavators work hard, move fast, celebrate wins, and have fun along the way.

We offer competitive compensation and a comprehensive benefits package designed to support team members inside and outside of work, including:

- Health, dental, vision, and voluntary benefits
- Competitive salary, incentive compensation, and equity shares
- 401(k) retirement savings
- Flexible PTO and 10 paid holidays
- Flexible work hours
- Paid leave programs
- Marketplace for discounted retail and entertainment

At Trella Health, you can grow your career while helping build technology that strengthens healthcare operations, improves care coordination, and supports healthier outcomes for patients.

## Equal Opportunity Employer

Trella Health is an equal opportunity employer. All persons will receive consideration for employment without regard to race, color, gender, sexual orientation, gender identity or expression, religion, national origin, marital status, age, disability, handicap, veteran status, genetic information, or any other protected status as recognized by federal, state, or local laws.

## About Trella Health

## Company Overview
- **One-liner**: Trella Health is an AI-enabled intelligence and workflow platform that helps healthcare organizations coordinate care transitions, strengthen referral strategy, and improve patient outcomes.
- **Entity Type**: Private (funded with multiple rounds, including an initial VC round and a subsequent growth round)
- **Headquarters**: Atlanta, Georgia, United States
- **Founded**: 2015
- **Founders**: Not publicly available (founded as Excel Health; rebranded to Trella Health)

## Core Business
- **Primary industry/industries**: Healthcare technology (Hospitals and Health Care), Post-Acute Care Analytics, Care Coordination
- **Target customers**: B2B — Health systems, hospitals, post-acute providers (Home Health, Hospice, Skilled Nursing, Infusion, Specialty Pharmacy, Home Medical Equipment)
- **Mission statement**: "Empowering meaningful change in healthcare" by delivering AI-enabled intelligence and workflows that help providers strengthen clinical and business operations to drive high-quality, cost-efficient patient care.

## Products & Services
- **Trella Discharge for Health Systems**: EHR-integrated discharge automation that reduces length of stay (LOS) by 1+ day and saves case manager time, with a reported 10x ROI.
- **Trella Customer Relationship Management (CRM) for Post-Acute**: CRM platform that cuts rep calendar admin time by 47%, simplifying physician referral relationships and targeting.
- **Trella Insights for Post-Acute**: Market intelligence and analytics platform providing visibility into referral patterns, market share, payer mix, quality performance, and competitive position. Customers grow admissions 10% faster than the national market.
- **Trella Referral Management for Post-Acute**: Referral management platform driving an average 46.9% increase in monthly referral volume, enabling real-time visibility and faster referral conversions.
- **Value-Based Care (VBC) Solution**: Launched to support providers in value-based care models.
- **Medicare Advantage Dataset**: Expanded dataset to support Medicare Advantage analytics.

## Market Standing
- **Valuation**: Not disclosed
- **Key Metric**: Total funding raised across multiple rounds (initial VC round, additional growth funding); specific amounts not publicly disclosed.
- **Notable Investors/Partners**: Not specifically named in available sources; the company has closed multiple rounds of venture capital funding.
- **Growth Signals**:
  - 18 of the top 20 largest home health providers and 18 of the top 20 largest hospice providers are Trella customers.
  - 55% of PAC referrals from hospitals go to Trella PAC customers.
  - 63,000+ users across 17,000+ organizations.
  - 8.5 billion medical and pharmacy claims analyzed annually.
  - 5.5 million lives aged 65+ in the U.S. covered by Trella’s collective dataset.
  - Referrals and orders flow through Trella CRM each month.
  - Acquired PlayMaker Health and Repisodic to expand platform capabilities.
  - Launched solutions for HME, Infusion, Specialty Pharmacy, and expanded into Medicare Advantage data.

## Competitive Advantages
- **Comprehensive dataset**: The industry’s most comprehensive post-acute dataset, analyzing 8.5 billion medical and pharmacy claims annually, covering a significant portion of the 65+ population.
- **AI-enabled intelligence and workflows**: Embedded AI across the platform to turn fragmented healthcare data into actionable decisions, helping reduce $100B+ in avoidable care transition costs.
- **Scale and adoption**: Deep penetration among the largest home health and hospice providers, with strong referral network effects.
- **End-to-end platform**: Uniquely combines market intelligence, CRM, referral management, and discharge automation into a single, connected platform for both health systems and post-acute providers.

## Strategic Focus
- **AI acceleration**: Embedding AI-enabled intelligence and workflows across the entire platform to improve decision-making and automate care transitions.
- **Platform expansion**: Continuing to expand into adjacent care settings (HME, Infusion, Specialty Pharmacy) and value-based care analytics.
- **Care coordination**: Unifying health systems and post-acute providers through connected workflows to reduce readmissions, discharge delays, and avoidable costs.

## Why Work Here
- **Culture**: Award-winning workplace with values centered on trust, accountability, support, continuous improvement, and a shared purpose to improve healthcare. Employees are called "Trellavators."
- **Work model**: Hybrid and remote-friendly. Regional hubs in Atlanta, GA and Philadelphia, PA with support for team members across the country. In-person gatherings and regional-based collaboration are encouraged.
- **Benefits**: Comprehensive benefits comparable to Fortune 500 companies, including healthcare/dental/vision insurance, competitive salary and equity, flexible PTO, paid holidays, paid parental leave, and a retirement savings plan.
- **Engineering culture**: Focus on outcomes, continuous improvement, and data-driven decision-making. Open roles span data science, software development, sales, marketing, product, and customer success.
- **Impact**: Directly working on reducing avoidable healthcare costs and improving patient outcomes at scale — a mission-driven environment for those passionate about healthcare transformation.

## Sources
1. [trellahealth.com/about](https://www.trellahealth.com/about/)
2. [trellahealth.com](https://www.trellahealth.com/)
3. [trellahealth.com/careers](https://www.trellahealth.com/careers/)
4. [job-boards.greenhouse.io/trellahealth](http://job-boards.greenhouse.io/trellahealth)
5. [linkedin.com/company/trellahealth](https://www.linkedin.com/company/trellahealth)

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