---
title: 'Product Marketing Manager at Tucows Domains'
canonical: 'https://feeny.ai/job/product-marketing-manager-tucows-domains-canada-63qayzkjm2j7'
type: 'job'
last_seen: '2026-10-19'
---

# Product Marketing Manager at Tucows Domains

- **Company:** Tucows Domains
- **Location:** Canada
- **Posted:** 2026-10-09
- **Last confirmed live:** 2026-10-19
- **Apply:** https://job-boards.greenhouse.io/domains/jobs/8019583003

## Job description

[Tucows Domains](https://tucowsdomains.com/) is the world’s largest wholesale domain registrar, responsible for maintaining the health, neutrality, and openness of an important—but largely invisible part of the Internet: the domain name system (DNS).

As part of Tucows—one of the world’s largest Internet companies—Tucows Domains has a rich history of helping make the Internet better, operating globally under the Ascio, Enom, Hover and OpenSRS brands.

We embrace a people-first philosophy that is rooted in respect, trust, and flexibility. We believe that whatever works for our employees is what works best for us. It’s also why the majority of our roles are remote-first, meaning you can work from anywhere you can connect to the Internet! Today, over one thousand people from over 20 countries are part of our team.

If this sounds exciting to you, join the herd!

About the role.

As a Product Marketing Manager within Tucows Domains, you’ll collaborate closely with product management, account management, business development, and customer care to launch products. You’ll develop messaging and positioning for targeted go-to-market motions, own customer segmentation and reporting, support product releases, and create product-related content. You'll have a deep understanding of the business, industry, competitive landscape, and channel dynamics that lead to new business opportunities.

This is an individual-contributor role focused on execution, cross-functional collaboration, and delivering high-quality marketing assets and programs that help grow the business.

This is a completely remote opportunity within the Greater Toronto Area with the expectation of attending onsite meetings, functions, and events upon request.

## What You’ll Be Doing

- Develop product positioning and messaging that clearly communicates our value to the market.
- Know our customers – track our top midtail resellers across products and segments and report metrics on a regular cadence.
- Lead product launches and release updates across our Domain Services portfolio.
- Develop content for thought leadership, sales enablement, and promotional programs.
- Collaborate with Product Management on release updates and provide related product marketing assets.
- Research and develop content and positioning for new business opportunities to support our Sales team.
- Conduct ongoing customer, market, and competitive research that shapes product narratives and campaign development.
- Own customer reporting, and provide strategic recommendations based on insights.
- Use AI tools to accelerate research synthesis, content drafting, and competitive analysis.

Qualifications required:

- Bachelor’s degree
- 5+ years in a product marketing role
- 3+ years in a SaaS environment
- Proven track record in establishing product marketing practices and processes
- Excellent written and verbal communication skills, with the ability to simplify complex or technical concepts into clear market-facing messaging
- Experience working with data to inform recommendations and track performance
- Comfort using AI tools to accelerate research, drafting, and analysis

Nice to have:

- Knowledge of the domain industry, or related industries
- Understanding of agile marketing practices (Kanban)

A Bit About You

Want to know if this role is for you, keep reading.

We > Me speaks to you, and you are highly collaborative and open to learning from the perspectives of others. You seek new ways of doing things and love to generate new ideas. Communication is important for you, and you have the ability to challenge yourself to deliver results.

If an extraordinary company culture, working with creative people, and having fun while making a difference with your work is meaningful for you, give us a chance. Who knows!

The base salary range for this position is $80,000 to $85,000. Range shown in $CAD for Canadian residents. Other countries will differ. Range may vary on a number of factors including, but not limited to: location, experience and qualifications. Tucows believes in a total rewards offering that includes fair compensation and generous benefits.

Want to know more about what we stand for? At Tucows we care about protecting the open Internet, narrowing digital divide, and supporting fairness and equality.

We also know that diversity drives innovation. We are committed to inclusion across race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status or disability status. We celebrate multiple approaches and diverse points of view.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform crucial job functions, and to receive other benefits and privileges of employment. Please contact us to request an accommodation.

We use AI-enabled tools throughout our recruitment process to help us work more efficiently and consistently. These tools support our hiring teams by organizing and reviewing information, while final hiring decisions are always made by people.

Tucows and its subsidiaries participate in the E-verify program for all US employees.

Learn more about Tucows, our businesses, culture and employee benefits on our site [here](https://tucows.com/).

## About Tucows Domains

## Company Overview
- **One-liner**: Tucows Domains is the world’s second-largest domain registrar and the largest wholesale domain name registrar, managing millions of domains through brands like OpenSRS, Enom, Ascio, Hover, and the Tucows Registry Service.
- **Entity Type**: Division of a public company (parent Tucows Inc., NASDAQ: TCX)
- **Headquarters**: Toronto, Canada (remote-first company)
- **Founded**: 1993
- **Founders**: Not publicly available from provided sources

## Core Business
- Primary industry: Domain name registration and internet infrastructure (wholesale and retail)
- Target customers: B2B (resellers, web hosting companies, web professionals) and B2C (individuals and small businesses via Hover); also serves registry operators and enterprise partners
- Mission / purpose: To help people and businesses find their place online and keep the internet open, accessible, and neutral

## Products & Services
- **OpenSRS & Enom**: Wholesale domain registration platforms serving over 37,000 resellers worldwide; include domain name management, email, and digital security products (SSL certificates, etc.)
- **Ascio**: Domain registration backend and management for large resellers and registrars
- **Hover**: Retail domain and email management service designed for individuals and small businesses; known for simplicity and award-winning customer support
- **Tucows Registry Service**: Registry services for top-level domains (e.g., .xyz, .design, .online), offering domain registry backend solutions
- **Wavelo** (separate division within Tucows): Telecom SaaS that modernizes the software powering communication service providers – not part of Tucows Domains but part of the broader organization

## Market Standing
- **Valuation/Market Cap**: Parent company Tucows Inc. is publicly traded; specific valuation for Domains division not provided.
- **Key Metric**: Wholesale network of over 37,000 resellers serving more than 24 million end users; Hover has over 300,000 active customers. [tucows.com](https://tucows.com/investors/tucows-and-strategy)
- **Notable Investors/Partners**: As a public company, major institutional shareholders and partners include ICANN-accredited registrars, web hosting companies, and numerous ISPs.
- **Growth Signals**: Steady expansion of reseller network, continuous addition of new TLDs, ongoing fiber internet expansion via Tucows’ Ting Internet division (10+ US cities), and growing Hover customer base.

## Competitive Advantages
- **Largest wholesale registrar**: Unmatched scale and distribution through thousands of resellers.
- **Multi-brand strategy**: Separate brands for wholesale (OpenSRS, Enom) and retail (Hover) capture different segments without channel conflict.
- **Longevity and trust**: Operating since 1993, one of the most established players in the domain industry.
- **Commitment to open internet**: Strong stance on net neutrality and data privacy (e.g., Ting Internet’s net neutrality policy).
- **Diverse business model**: Revenue streams from registration fees, renewals, premium domains, value-added services (email, security), and registry management.

## Strategic Focus
- Expand the wholesale reseller base and upsell email and security products.
- Grow Hover’s retail market share with a focus on simplicity and customer experience.
- Continue investing in newer TLDs through the Registry Service to capture demand for alternative extensions.
- Leverage synergies with other Tucows businesses (Ting Internet for connectivity, Wavelo for telecom software) to deepen internet infrastructure footprint.

## Why Work Here
- **Remote-first culture**: Most roles are fully remote; the company has a Nomad program allowing work abroad up to 90 days per year. [tucows.com](https://www.tucows.com/careers/overview)
- **People-first environment**: Flexible work arrangements for caregiving, health, accessibility; supported employee resource groups; inclusive frameworks.
- **Hiring process**: Application → short assessment (Traitify) → Talent Partner screen → updates → series of interviews (peer, executive, technical) → decision within ~6 weeks. AI supports the process but final decisions are made by humans. [tucows.com](https://www.tucows.com/careers/jobs-at-tucows-domains)
- **Benefits**: Generous benefits, growth and upskilling programs, and a “people-first” culture built on trust, inclusivity, and transparency.
- **Engineering culture**: Asynchronous work environment; teams work on products that are part of the internet’s backbone.

## Sources
1. [Tucows Careers at Tucows Domains](https://www.tucows.com/careers/jobs-at-tucows-domains)
2. [Tucows About – History, Leadership, Board](https://tucows.com/about-us/overview)
3. [Tucows Homepage](https://tucows.com/)
4. [Tucows and Strategy (Investors)](https://tucows.com/investors/tucows-and-strategy)
5. [Tucows Careers Overview](https://www.tucows.com/careers/overview)

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