---
title: 'Product Marketing at Netic'
canonical: 'https://feeny.ai/job/product-marketing-netic-san-francisco-mvawdvw0g1gz'
type: 'job'
last_seen: '2026-09-12'
---

# Product Marketing at Netic

- **Company:** Netic
- **Location:** San Francisco, CA
- **Employment:** full-time
- **Work type:** onsite
- **Posted:** 2026-07-20
- **Last confirmed live:** 2026-09-12
- **Apply:** https://jobs.ashbyhq.com/netic/bb595b94-54df-4533-8bc4-17590d6225ed

## Job description

Netic is the AI revenue engine for essential services who are the backbone of the American economy. With $43M in funding from Founders Fund, Greylock, Hanabi, and Dylan Field who led our Series B, we helped our customers book hundreds of thousands of jobs across services industries in North America. There are now companies operating entirely AI-first on Netic.

You’ll join our team with relentless builders from Scale, Databricks, HRT, Meta, MIT, Stanford, and Harvard in bringing frontier AI to the physical economy, where the problems are hard, the data is complex, and the impact is immediate and tangible.

## About the role

Netic serves some of the largest, most important essential service businesses in the US. We are growing into our existing verticals + buyer personas and expanding into new ones very quickly. We're hiring a Founding Product Marketer to own how the market understands Netic and how we differ from everyone else, including a lot of the vaporware products that are sold today. Your job is to cut through the AI noise: sharpen our positioning across over a dozen buyer, company type and industry personas, build the narrative that compels essential service leaders to explore Netic, and arm every customer-facing conversation with messaging that truly lands. You will see your work product through to the end so that you can gather feedback on the outputs and iterate over time. You'll sit at the intersection of marketing, sales, and product. You'll take what engineering is building and turn it into language that stands out to buyers. You'll take what sales hears in the field and on prospect calls and turn it into sharper positioning. And you'll own the launches, assets, and narrative that compound as we grow into our existing verticals + scale across many new ones. This is a zero-to-one seat: no playbook or existing brand machine. You will have full ownership of how Netic shows up in the market.

## What You'll Do

- Develop a deep understanding of enterprise essential service companies: how they think about their company, its growth trajectory and where solutions like Netic fit in
- Own Netic’s core messaging and positioning across company type (independently-owned, consolidator, PE), vertical (home services, consumer wellness, automotive, etc), and buyer persona (CEO/COO, Marketing, Call Center, Finance)
- Obsess over the outcomes of your work and see projects through to the end. You will work closely with the growth team to run tests around your key messaging and positioning insights, so that you can learn + iterate on your work
- Get creative! You’ll ideate + launch creative marketing campaigns that will help Netic cut through the noise with our buyers
- Own new product launches: how we build initial proof points, how we position the launches, and how the market hears about them
- Arm the sales team with the assets that win deals: pitch decks, battlecards, one-pagers, case studies, competitive intel, objection-handling, and more
- Leverage AI tools for research synthesis, drafting, iteration, personalization, and asset production
- Feed structured signal back to product, sales, and leadership to refine what we build, and how we position the business

## What You'll Bring

- 4–7+ years in product marketing (or adjacent), ideally at a startup or high-growth company where you were a generalist doing the work, not just managing it
- Storytelling Prowess: A proven ability to simplify complex technical workflows into clear, value-driven propositions
- Relentless pursuit of outcomes: You care about moving quickly and putting work into the world that is driving a real, meaningful business impact
- AI native. You have experience using AI to speed up your work and raise the ceiling on the quality of your projects
- Operational excellence. Great ideas only matter when the execution is flawless. You sweat the details, run tight processes, and ensure everything you ship delivers an incredible experience
- Hustle and grit. You thrive in ambiguity, take ownership of new problems, and iterate quickly until you land what works
- Exceptional cross-functional skills. You build strong partnerships with sales, product, and external partners to build systems that are aligned, high leverage, and easy to execute against
- Intellectual Curiosity: A genuine interest in how AI and technology are reshaping professional work and the future of essential service businesses
- Versatile Launch Experience: A track record of successful product launches
- Multi disciplinary GTM experience. You have other go to market experience outside of product marketing - sales, growth, founding a business, etc. Something that demonstrates you are curious, well-rounded, and that you will bring multiple unique perspectives to your work
- Taste. You have a good intuition for what the customer wants once you get to know them, and you have natural instincts for the types of copy, images, and ideas that will resonate
- Writing that lands. You can write a case study or ad copy messaging that is punchy, clear, and lands with our buyers

What brings us together is our commitment to:

- Live to build
- Run through walls and win
- Obsess over customers in each line of code
- Lose sleep over the "almost perfect"
- Show internal locus of control
- Prioritize finesse: refinement of first principles thinking, execution, and craftsmanship

We are an equal opportunity employer and do not discriminate on the basis of race, religion, national origin, gender, sexual orientation, age, veteran status, disability or any other legally protected status.

## About Netic

## Company Overview
- **One-liner**: Netic provides an AI-powered revenue engine that autonomously handles customer demand, generates growth, and optimizes every touchpoint for essential service enterprises.
- **Entity Type**: Private (Series A)
- **Headquarters**: San Francisco, California, United States
- **Founded**: 2023
- **Founders**: Not publicly disclosed

## Core Business
- **Primary industries**: AI/Software for essential service industries including home services (plumbing, HVAC, roofing, pest control), veterinary, automotive, and consumer health.
- **Target customers**: B2B – large service enterprises in industries often omitted from the AI wave (e.g., plumbing, electrical, veterinary chains, roofing companies).
- **Mission/purpose**: “Help essential service industries grow on autopilot” by bringing production-grade, end-to-end AI workflows to the backbone of the economy.

## Products & Services
- **The AI Revenue Engine**: A multi-channel platform that combines three core engines:
  - **Convert**: AI agents autonomously book jobs across calls, text, web-chat, online widgets, and third-party platforms, following operational rules to handle 100% of demand.
  - **Cultivate**: Proactively identifies upsell opportunities, launches targeted engagement campaigns for memberships or service upgrades, and increases customer lifetime value.
  - **Empower**: Transforms raw data from customer interactions into actionable business intelligence for strategic decision-making.
- **Type**: SaaS platform with AI agents for speech, text, and data processing.

## Market Standing
- **Valuation / Market Cap**: Not disclosed (private company).
- **Key Metric**: **Total Funding** – $23.0M (Series B round raised in November 2025, led by Founders Fund).
- **Notable Investors & Partners**: Founders Fund, Greylock; angel investors include Mike Volpi (GP, Hanabi Capital), Alexandr Wang (CEO, Scale AI), Dylan Field (CEO, Figma), Elad Gil.
- **Growth Signals**: 
  - Featured in a WSJ exclusive article (June 2025) on AI transforming home services.
  - Reported $36.31M in revenue generated year-to-date via the platform, with 11,214 jobs autonomously booked and 4,360 jobs won via outbound campaigns.
  - Active hiring across 14 open positions (engineering, product, GTM, design).
  - 3,823 LinkedIn followers and growing presence in essential industries.

## Competitive Advantages
- **Production-grade AI for real-world constraints**: Unlike many AI copilots, Netic builds autonomous agents that execute end-to-end workflows across speech, text, and data, handling complex enterprise constraints and edge cases.
- **Focus on underserved essential industries**: Home services, automotive, and consumer health have been largely overlooked by frontier tech, giving Netic a first-mover advantage in a large, fragmented market.
- **Strong investor backing**: Backed by top-tier investors and visionary founders from Scale AI, Figma, and Greylock, providing both capital and strategic network.
- **Proven revenue outcomes**: The platform has already autonomously handled millions in revenue for clients, demonstrating tangible ROI.

## Strategic Focus
- **Scale across essential industries**: Continue to expand the AI Revenue Engine to new verticals (veterinary, pest control, roofing, consumer health) and deepen penetration in home services.
- **Continue building a world-class team**: Actively hiring for technical roles (machine learning engineers, agent infrastructure, product engineers) and GTM roles (SDRs, growth managers, deployment strategists).
- **Push frontier AI into the real world**: Develop multimodal, real-time AI systems that go beyond copilots to run complete business functions – a focus on “building production-grade AI that executes end-to-end workflows.”

## Why Work Here
- **Culture & philosophy**: Netic describes itself as a team of “relentless builders, ex-founders, and immigrants from top CS schools and tech companies who thrive on solving hard problems.” Cultural values include “live to build,” “run through walls and win,” “obsess over customers in each line of code,” and “prioritize finesse.”
- **Work location**: HQ in San Francisco (3661 Buchanan St, Fl 4). Most roles appear to be on-site in SF; no explicit remote/hybrid policy stated in available data.
- **Engineering culture**: Strong bias toward building production-grade, end-to-end AI. Roles like Applied AI Research Engineer, Machine Learning Engineer, and Forward Deployed Agent Engineer indicate a tight feedback loop between development and real-world deployment.
- **Notable perks**: Opportunity to work on frontier AI technologies (speech, text, multimodal) that directly impact the “backbone of the economy.” The company is at an early stage (32 employees) with significant recent funding, offering high autonomy and ownership.

## Sources
1. [netic.ai](https://www.netic.ai/)
2. [netic.ai/company](https://www.netic.ai/company)
3. [LinkedIn Company Page](https://www.linkedin.com/company/netic-ai)
4. [Craft.co Company Profile](https://craft.co/netic-ai)
5. [WSJ Article (exclusive, June 2025) – referenced in LinkedIn](https://www.linkedin.com/company/netic-ai)
6. [Crunchbase News – AI Autonomous Agents Top 2025 Trend](https://www.crunchbase.com/news)
7. [Built In – Netic Raises $20M in Funding](https://www.builtin.com)
8. [Global Legal Chronicle – Netic Secures $20M Series A](https://www.globallegalchronicle.com)

## Other roles at Netic

- [Founding Recruiting Coordinator](https://feeny.ai/job/founding-recruiting-coordinator-netic-san-francisco-9crhxq9b7dpn) — San Francisco, CA
- [Forward Deployed Engineer](https://feeny.ai/job/forward-deployed-engineer-netic-san-francisco-1ca2f70nbm0f) — San Francisco, CA
- [Software Engineer, Agent Platform](https://feeny.ai/job/software-engineer-agent-platform-netic-new-york-dnzgp30fdqbx) — New York, NY
- [Executive Assistant to the CEO](https://feeny.ai/job/executive-assistant-to-the-ceo-netic-san-francisco-cg4smmhd7329) — San Francisco, CA
- [Account Executive](https://feeny.ai/job/account-executive-netic-san-francisco-cge30pjzhsj3) — San Francisco, CA
- [RevOps Lead](https://feeny.ai/job/revops-lead-netic-san-francisco-mv9q5pqrneds) — San Francisco, CA
- [Software Engineer (Agent Platform) - Intern - 2026-2027](https://feeny.ai/job/software-engineer-agent-platform-intern-2026-2027-netic-san-francisco-4ctkeaxnswff) — San Francisco, CA
- [Software Engineer (Agent Platform) - New Grad - 2026-2027](https://feeny.ai/job/software-engineer-agent-platform-new-grad-2026-2027-netic-san-francisco-z9ygsvrx5xkv) — San Francisco, CA
- [Full-Stack Software Engineer (Product) - Intern - 2026-2027](https://feeny.ai/job/full-stack-software-engineer-product-intern-2026-2027-netic-san-francisco-fvgpkc6hb3ts) — San Francisco, CA
- [Full-Stack Software Engineer (Product) - New Grad - 2026-2027](https://feeny.ai/job/full-stack-software-engineer-product-new-grad-2026-2027-netic-san-francisco-ajyhepe1jtey) — San Francisco, CA