--- title: 'Programmatic Trader at MiQ Digital' canonical: 'https://feeny.ai/job/programmatic-trader-miq-digital-hong-kong-84tar5eb89w4' type: 'job' last_seen: '2026-09-05' --- # Programmatic Trader at MiQ Digital - **Company:** MiQ Digital - **Location:** Hong Kong, China - **Posted:** 2026-04-30 - **Last confirmed live:** 2026-09-05 - **Apply:** https://job-boards.greenhouse.io/miqdigital/jobs/8532451002 ## Job description Job Title: Programmatic Trader Location: Hong Kong ## WHO WE ARE MiQ is a global leader in programmatic advertising, trusted by clients and agency partners worldwide for over 13 years. Through MiQ’s advanced programmatic capabilities, clients can seamlessly reach and engage audiences at scale across global markets. We maintain strong partnerships with leading platforms including Google DV360, Microsoft Xandr, Amazon Ads, Yahoo, and more. Powered by our proprietary data and analytics platform, MiQ delivers high-impact, cross-screen solutions spanning the full funnel — from brand awareness to performance-driven conversions. With a growing presence in key markets, including Beijing and Shanghai, MiQ continues to expand its investment in China and strengthen its global footprint. ## Role Overview We are seeking a highly motivated Programmatic Trader / Trading Manager to drive the execution and optimization of programmatic campaigns. This role plays a critical part in delivering performance, strategic insights, and operational excellence across a diverse portfolio of clients. ## Key Responsibilities - Lead the end-to-end execution, monitoring, and optimization of programmatic campaigns to ensure delivery against KPIs and performance targets - Partner closely with Sales and Account Management teams to develop data-driven media plans, audience strategies, and actionable campaign recommendations - Provide technical expertise, including pixel implementation, tracking setup, and MMP attribution integration (e.g., AppsFlyer, Adjust) - Continuously optimize campaigns using advanced trading strategies to improve efficiency, ROI, and cost performance - Analyze campaign data to generate insightful reports and strategic recommendations for both internal teams and clients - Collaborate with global teams to successfully execute cross-market and cross-border campaigns - Stay up to date with industry trends, platform updates, and emerging programmatic technologies ## Qualifications & Requirements - Strong understanding of programmatic advertising fundamentals, with hands-on experience in platforms such as Google DV360, The Trade Desk (TTD), Yahoo DSP, Amazon Ads, and Microsoft DSP (Xandr) - Proven ability to quickly learn and adapt to new products, tools, and solutions - Demonstrated experience in one or more verticals such as e-commerce, gaming, mobile apps, or DTC, with a track record of delivering measurable campaign success - Solid analytical skills, with proficiency in data analysis, reporting, and performance optimization - Excellent communication and stakeholder management skills, both internally and externally - Strong written and spoken English proficiency - Ability to thrive in a fast-paced environment, manage multiple priorities, and deliver under pressure ## Why Join MiQ - Work with top-tier global clients and cutting-edge programmatic technology - Exposure to multi-market campaigns and international collaboration - A fast-growing China business with strong global backing - Opportunities for career growth, ownership, and leadership development ## WHO YOU ARE ## YOUR PERSONALITY We love different personalities at MiQ and strive to build teams constructed with diverse backgrounds and inclusive points of view. That said, we firmly believe that our values bring us together and we look for people who align with our values below. - Passion – We love and live what we do. - Determination – We always find a way to ‘figure it out’. - Unity – We hold each other accountable. We win and lose as a team. - Agility – We anticipate the unexpected, embrace and adapt to change. - Courage – We dare to think unconventionally. Apply Today ## Equal Opportunity Employer E-Verify Employer ## About MiQ Digital ## Company Overview - **One-liner**: MiQ Digital is a programmatic media partner that uses AI-powered technology to help advertisers and agencies plan, activate, and optimize campaigns across the entire digital ecosystem. - **Entity Type**: Private (PE-backed; prior rounds from ECI Partners and Bridgepoint) - **Headquarters**: London, United Kingdom - **Founded**: 2010 - **Founders**: Not publicly named ## Core Business - **Primary industry**: Advertising Services / Programmatic Media - **Target customers**: B2B — agencies and brands (advertisers) seeking data-driven programmatic advertising solutions - **Mission or purpose statement**: To connect the best data, partners, and intelligence to help advertisers create stronger campaigns, make smarter decisions, and achieve better performance. ## Products & Services - **MiQ Sigma**: An award-winning, AI-powered technology platform that unifies the media ecosystem. It enables planning, activation, and optimization of programmatic campaigns, providing a complete view of what audiences are watching, browsing, and buying. (Type: SaaS/Platform) - **Advanced Media Solutions**: Tailored, partner-agnostic strategies that leverage MiQ's data scale and expertise to solve specific business challenges. (Type: Service) - **Programmatic Trading & Analytics**: Expert-led services combining data science, analytics, and programmatic trading to drive market-leading outcomes for clients. (Type: Service) ## Market Standing - **Valuation/Market Cap**: Not publicly disclosed. - **Key Metric**: Annual revenue of approximately **$64.7 million** (latest available). Total funding history includes a private equity round led by ECI Partners (2017) and a secondary market round led by Bridgepoint (2022). - **Notable Investors/Partners**: ECI Partners, Bridgepoint. Partners include major ad exchanges, data providers, and publishers. - **Growth Signals**: - **Headcount**: 1,230 employees as of mid-2026, representing **+11% YoY growth**. - **Global Expansion**: Operates in 27 countries with 23 offices across the US, UK, Canada, Australia, Singapore, China, India, and more. - **Recent Acquisition**: Acquired Grasp in November 2023. - **Industry Recognition**: Named a "Programmatic Power Player" (2023, 2024), Ad Age Best Places to Work (2023), Great Place to Work in Canada (multiple years), and recognized for best use of data. ## Competitive Advantages - **Agnostic & Partner-Neutral**: Unlike walled-garden platforms, MiQ is truly partner-agnostic, leveraging the best buying platforms and inventory without bias. - **Massive Data Scale**: Their Sigma AI is trained on over **700 trillion signals**, giving them one of the most connected global data sets in the industry. - **Deep Programmatic Specialism**: 16 years of dedicated focus on programmatic media, combining sophisticated AI with human expertise. - **TV Data Leadership**: Claims the largest footprint of TV data and solutions across all channels, a key differentiator in a converging media landscape. ## Strategic Focus - **AI-First Platform**: Deepening investment in their proprietary Sigma platform to automate and optimize campaign performance. - **Global Expansion**: Continuing to grow their footprint in key markets like APAC (China, Singapore, Australia) and North America. - **Data-Driven Innovation**: Focusing on unifying TV and digital data to provide a holistic view of consumer behavior. - **Talent Acquisition**: Actively hiring across data science, engineering, programmatic trading, and account management to fuel growth. ## Why Work Here - **Culture & Recognition**: Consistently recognized as a top workplace. Named a **Great Place to Work in Canada** (2024, 2025, 2026), including specific lists for Mental Wellness, Women, Young Talent, and Inclusion. Also on Ad Age’s Best Places to Work list. - **High Employee Satisfaction**: 94% of employees at MiQ Digital say it is a great place to work (vs. 62% at a typical Canadian company), according to Great Place to Work®. - **Values-Driven**: Core values include Unity, Agility, Determination, Courage, and Passion. Emphasis on diversity, equity, and inclusion as an ongoing journey. - **Work Environment**: Hybrid/office model across 23 global offices. Facilities and collaborative spaces are rated highly by employees. - **Tech & Data Focus**: Ideal for data scientists, software developers, and engineers who want to work with massive datasets (700 trillion signals) and cutting-edge AI. - **Growth Opportunities**: Rapidly growing company (+11% YoY headcount) with strong internal mobility and a focus on career development. Active hiring with 128 open positions. - **Notable Perks**: Not explicitly detailed, but the high rating for "Compensation" (3.5/5) and "Work-Life" (3.9/5) on employer review sites suggests competitive packages and balance. ## Sources 1. [wearemiq.com](https://www.wearemiq.com/) 2. [wearemiq.com/careers](https://www.wearemiq.com/careers) 3. [wearemiq.com/life-at-miq](https://www.wearemiq.com/life-at-miq) 4. [linkedin.com/company/miq-digital](https://www.linkedin.com/company/miq-digital) 5. 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