---
title: 'Proposal & Content Writer at Obvio'
canonical: 'https://feeny.ai/job/proposal-content-writer-obvio-san-carlos-vty07zk0efqy'
type: 'job'
last_seen: '2026-09-15'
---

# Proposal & Content Writer at Obvio

- **Company:** Obvio
- **Location:** San Carlos, CA
- **Employment:** full-time
- **Work type:** remote
- **Posted:** 2026-06-26
- **Last confirmed live:** 2026-09-15
- **Apply:** https://jobs.ashbyhq.com/obvio/21278b00-d8c4-48d8-854d-1d68caccf572/application

**Skills:** Proposal writing, RFP management, Municipal research, Regulatory language synthesis, Content marketing, Editorial writing, Proposal infrastructure building, Govtech experience, Public safety experience, Civic tech experience, GTM experience, Product team experience

> The Proposal & Content Writer owns RFP responses end-to-end, researching municipalities and translating regulatory requirements into compelling proposals. The role also involves building a content playbook and producing marketing collateral to support sales efforts in the public safety sector.

## Job description

## About Obvio AI

Each year, more than 40,000 people in the U.S. leave home and never make it back due to traffic crashes. At Obvio, we believe these deaths are preventable. We deploy solar-powered, AI-assisted cameras to enforce traffic laws where pedestrians are most vulnerable—automating enforcement in ways that traditional systems cannot. Our approach has already led to a 50% reduction in reckless driving in early partner cities. Founded by the team behind Motive's AI dashcam and backed by Bain Capital Ventures and Khosla Ventures, we are building the intelligence layer for safer streets globally.

Proposal & Content Writer At Obvio, we believe traffic deaths are preventable when a community-oriented approach merges with purpose-built technology. But technology alone doesn't win contracts. Telling the right story to the right city at the right moment does. Every RFP we respond to puts us against 5+ competitors, nearly all of them incumbents who have been operating with the same technology and the same fixed playbook for decades. We are newer, faster, and better, but that doesn't matter if an evaluator doesn't understand why our story, our approach to traffic safety, and our long-term vision are fundamentally different from every other vendor in the market. This role exists to close that gap, across every proposal we write and every piece of content we put out. Winning requires holding two things at once: meeting municipalities exactly where they are by checking every compliance box, while being the most tailored and compelling response in the pile. Compliance gets you in the room but creativity gets you the contract. Cities aren't just buying cameras; they're deciding whether the promise of real safety impact is worth betting on a vendor they don't yet know. The best response answers both questions at once. This is not a role for someone who treats RFPs as a document-filling exercise. We are looking for someone who has already cracked this problem: who has beaten larger, better-known competitors by doing the research and finding the specific angle that makes Obvio the obvious choice.

## What You'll Do

This role has two components, both requiring a deep understanding of our products and the customers they serve: Proposal Planning and Writing (70%)

- Own RFP responses end-to-end from opportunity identification through contract award: set deadlines, hold internal teams accountable, and chase down whatever is needed to make the response sharper
- Ask the right questions before writing: what does this municipality care about, what did the incumbent get wrong, and what data do we have that speaks directly to them
- Research each municipality before writing: Vision Zero plans, crash data, council priorities, legislative landscape, incumbent vendor history, and relevant state statutes; translate legal requirements into accurate proposal language
- Partner closely with our operations and technical teams to ensure every response is grounded in what we can actually deliver
- Build and maintain a proposal asset library of reusable prose, briefs, and graphics: compliance language by state, case studies, data points, and personnel bios so each response starts from a strong base
- Monitor procurement channels and flag relevant opportunities to the sales team

Content and Marketing (30%)

- Build a content playbook from scratch: decide what to write, where to publish, and how to turn our customer results and market insights into a recognizable external voice
- Write blog posts, op-eds, and thought leadership on traffic safety, enforcement policy, and community outcomes
- Produce customer-facing collateral: one-pagers, product explainers, capability statements, landing pages, conference material, and sales documents
- Maintain a consistent voice across everything Obvio publishes

## What We're Looking For

- 2-5 years spanning both structured proposal writing and marketing or editorial content
- Experience at a fast-growing startup in govtech, public safety, or civic tech, preferably with direct exposure to GTM and product teams
- Clear examples of winning contracts against larger, better-known competitors on the strength of the proposal
- Strong municipal research instincts: you know how to find what an agency cares about
- Comfortable reading and synthesizing regulatory and statutory language
- Assertive enough to push internal teams for better material. "We don't have that" is not an acceptable answer if getting it would make the doc win
- You've built proposal or content infrastructure from scratch: templates, asset banks, compliance trackers
- You track contract wins, not RFP completions
- You have opinions about what good writing looks like and can defend them

## Why Obvio

- Your work will help save lives and improve road safety
- Series A of $22M led by Bain Capital
- Fast-moving startup environment with meaningful ownership
- Competitive compensation and early-stage equity

Obvio is proud to be an equal opportunity employer. We do not discriminate in hiring or any employment decision based on race, color, religion, national origin, age, sex (including pregnancy, childbirth, or related medical conditions), marital status, ancestry, physical or mental disability, genetic information, veteran status, gender identity or expression, sexual orientation, or other applicable legally protected characteristic. Obvio considers qualified applicants with criminal histories, consistent with applicable federal, state, and local law. Obvio is also committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, please let your recruiter know.

## About Obvio

## Company Overview
- **One-liner**: Obvio provides AI-powered, context-aware traffic safety cameras that help cities detect reckless driving, educate drivers, and enforce traffic laws.
- **Entity Type**: Private (Series A)
- **Headquarters**: San Carlos, California, United States
- **Founded**: 2023
- **Founders**: Ali Rehan and Dhruv Maheshwari

## Core Business
- **Primary industry/industries**: Traffic safety technology, public safety, GovTech
- **Target customers**: Municipalities, law enforcement agencies (B2G)
- **Mission or purpose statement**: "There are no accidents. All crashes are preventable. Our mission is to curb reckless driving and save lives on our roadways." [obvio.ai](https://www.obvio.ai/)

## Products & Services
- **[Obvio AI Camera Pylon]**: A solar-powered, brightly colored camera pylon installed near intersections. On-device AI detects stop sign violations, speeding, crosswalk violations, illegal turns, unsafe lane changes, and distracted driving. The footage is processed locally; only violation clips are uploaded. The technology is provided free to municipalities, and Obvio shares citation revenue with the government. [techcrunch.com](https://techcrunch.com/2025/06/04/obvios-stop-sign-cameras-use-ai-to-root-out-unsafe-drivers/)

## Market Standing
- **Valuation/Market Cap**: Not publicly available
- **Key Metric**: Total funding raised – $31.4M (as of mid-2025) [linkedin.com](https://www.linkedin.com/company/obvio-inc)
- **Notable Investors/Partners**: Bain Capital Ventures (led Series A), Khosla Ventures, Homebrew, Pathlight Ventures, Success Venture Partners [cbinsights.com](https://www.cbinsights.com/company/obvio)
- **Growth Signals**: Headcount grew 328.6% year-over-year to 41 employees; active in five Maryland cities with plans to expand; 14 open job postings; Virginia’s stop sign & crosswalk enforcement law went into effect July 1, 2026, creating tailwinds. [linkedin.com](https://www.linkedin.com/company/obvio-inc)

## Competitive Advantages
- **Privacy-first design**: On-device AI processing means only violation footage leaves the device; all other footage is deleted after ~12 hours. The company explicitly avoids building a surveillance panopticon. [techcrunch.com](https://techcrunch.com/2025/06/04/obvios-stop-sign-cameras-use-ai-to-root-out-unsafe-drivers/)
- **Founding team experience**: Previously built one of the most widely deployed AI dashcam platforms in commercial transportation (at Motive), protecting over 200,000 trucks and reducing crash rates by 24%. [obvio.ai/careers](https://www.obvio.ai/careers)
- **Full-stack approach**: "We build hardware, write code, pass laws, and pour concrete." The company handles hardware, software, policy, and community engagement. [obvio.ai/careers](https://www.obvio.ai/careers)
- **Patented AI technology**: Holds patents in artificial neural networks, classification algorithms, and image processing. [cbinsights.com](https://www.cbinsights.com/company/obvio)

## Strategic Focus
- Expand beyond the initial five Maryland cities using the $22M Series A funding. [techcrunch.com](https://techcrunch.com/2025/06/04/obvios-stop-sign-cameras-use-ai-to-root-out-unsafe-drivers/)
- Focus on changing driver behavior through warnings and deterrence rather than revenue generation, building community trust. [techcrunch.com](https://techcrunch.com/2025/06/04/obvios-stop-sign-cameras-use-ai-to-root-out-unsafe-drivers/)
- Continue hiring across engineering, operations, sales, and government relations to scale deployments.

## Why Work Here
- **Culture**: Values include "Ownership Mindset," "First Principles Thinking," and "Relentless Execution." The team describes itself as "boots on the ground, laptops in hand" – a mix of hardware, software, and policy work. [obvio.ai/careers](https://www.obvio.ai/careers)
- **Work model**: Mix of onsite and remote roles (currently listing Senior Product Designer – onsite in California, UX Designer – remote in California, Project Manager – remote in California). [obvio.ai/careers](https://www.obvio.ai/careers)
- **Impact**: Directly contributes to reducing traffic fatalities and making streets safer; employees work on AI, computer vision, embedded systems, and public policy.
- **Team growth**: Rapid headcount expansion (328% YoY) signals strong momentum and career advancement opportunities.

## Sources
1. [obvio.ai](https://www.obvio.ai/)
2. [obvio.ai/careers](https://www.obvio.ai/careers)
3. [cbinsights.com](https://www.cbinsights.com/company/obvio)
4. [linkedin.com](https://www.linkedin.com/company/obvio-inc)
5. [techcrunch.com](https://techcrunch.com/2025/06/04/obvios-stop-sign-cameras-use-ai-to-root-out-unsafe-drivers/)

## Other roles at Obvio

- [Government Relations Manager](https://feeny.ai/job/government-relations-manager-obvio-college-park-2v78p37zg9a1) — College Park, MD / Mid-Atlantic Region
- [Accounting Manager](https://feeny.ai/job/accounting-manager-obvio-san-carlos-s2hzvbedt16w) — San Carlos, CA
- [Customer Service Representative (Spanish)](https://feeny.ai/job/customer-service-representative-spanish-obvio-san-carlos-rgm5t826gvsx) — San Carlos, CA
- [Account Executive](https://feeny.ai/job/account-executive-obvio-san-carlos-njqh4jfwy625) — San Carlos, CA
- [Video Data Annotator](https://feeny.ai/job/video-data-annotator-obvio-salt-lake-city-jqxrjxkdempj) — Salt Lake City, UT
- [Video Data Annotation Team Lead](https://feeny.ai/job/video-data-annotation-team-lead-obvio-salt-lake-city-4mp401eecz7b) — Salt Lake City, UT
- [Program Coordinator](https://feeny.ai/job/program-coordinator-obvio-college-park-cj74zrtm6jft) — College Park, MD / Mid-Atlantic Region
- [Senior Manager, Brand & Integrated Marketing](https://feeny.ai/job/senior-manager-brand-integrated-marketing-obvio-san-carlos-afc5kav4f2j4) — San Carlos, CA
- [Account Executive](https://feeny.ai/job/account-executive-obvio-colorado-5f9nkss8ga3d) — Colorado
- [Account Executive](https://feeny.ai/job/account-executive-obvio-college-park-wycqpyh5hxan) — College Park, MD