---
title: 'Proposition Development Manager at Carwow'
canonical: 'https://feeny.ai/job/proposition-development-manager-carwow-london-em70ady20h1z'
type: 'job'
last_seen: '2026-11-08'
---

# Proposition Development Manager at Carwow

- **Company:** Carwow
- **Location:** London, United Kingdom
- **Employment:** full-time
- **Work type:** hybrid
- **Posted:** 2026-11-05
- **Last confirmed live:** 2026-11-08
- **Apply:** https://jobs.ashbyhq.com/carwow/3e1cd713-cc9e-4742-b19e-d2c91deaa73b

## Job description

## THE CARWOW GROUP

Carwow Group is driven by a passion for getting people into cars. But not just any car, the right car. That’s why we are building the go-to destination for car-changing. Designed to reach drivers everywhere with our trail-blazing portfolio of personality rich automotive brands; Carwow, Auto Express, evo, Driving Electric and Car Buyer. What started as a simple reviews site, is now one of the largest online car-changing destinations in Europe - over 10m customers have used Carwow to help them buy and sell cars since its inception. Last year we grew over 50% with nearly £3bn worth of cars bought on site, while £1.8bn of cars were listed for sale through our Sell My Car service. In 2024 we went big and acquired Autovia, doubling our audience overnight. Together we now have one of the biggest YouTube channels in the world with over 1.1 billion annual views, sell 1.2 million print copies of our magazines and have an annual web content reach over 350million.

WHY JOIN US? We are winners of the prestigious Culture 100 award that recognises the most loved and happiest tech companies to work for! We recently raised $52m in funding led by global venture capital firm Bessemer Venture Partners (an early backer of LinkedIn and Shopify) to accelerate our growth plans! As pioneers, we’re always driving for new territory and positive change, so our work as a group is never done. Where others see difficulty, it’s our responsibility to see possibility – building new experiences, launching new titles and listening to drivers. Being a part of Carwow Group means championing drivers and the automotive industry, acting as a disrupter and never being afraid to fail (but learning fast when we do!). Our team of 500 employees across the UK, Spain and Portugal are revolutionising car-changing and we are fast expanding our mission across every single brand and country we operate in, so jump in!

## OEM & MEDIA TEAM @ CARWOW

Our OEM & Media team works with 40+ car manufacturers, helping them reach millions of in-market car buyers across Carwow, Auto Express and evo. Our Brand Partnerships Managers own those relationships. This role owns what they take to market: the products, data and tools that make our partnerships work harder for every brand.

## YOUR MISSION

You'll own the day-to-day development of our OEM & Media proposition, running the commercial projects that keep Carwow ahead of the industry, from data and reporting to marketplace integrations. Your job is to make sure our Brand Partnerships team have everything they need to grow their relationships with manufacturers.

This is a role for a generalist project manager who loves getting stuck into intricate, cross-functional work and is interested in the commercial side of the automotive industry. No two weeks look the same. One day you'll be scoping a finance calculator integration with Product and Legal, and the next you'll be building the data story for a major manufacturer pitch.

## WHAT YOU’LL DO

- Own a portfolio of projects from first idea to final delivery, using Carwow's OKR process to prioritise what will make the biggest commercial difference.
- Be the go-to person for everything happening across the OEM proposition, keeping Product, Data & Analytics, Legal and Commercial pulling in the same direction.
- Deliver the integrations that connect manufacturers to our marketplace, from OEM stock feeds and lead integrations to finance calculators.
- Own our OEM & Media data suite (dashboards, Google Sheets, automated decks and AI integrations) and keep making it better.
- Equip our Brand Partnerships Managers with the tools, collateral and best practice they need, and help bring our biggest pitches to life with data.
- Be the voice of OEM & Media on cross-functional Carwow Group projects, and help raise the team's profile across the automotive industry.

## WHAT YOU'LL NEED

- Experience in project management, proposition development or commercial operations, taking projects from a blank page to delivery.
- A track record of delivering intricate projects with lots of moving parts and lots of stakeholders.
- Seriously good organisation skills: you'll be juggling several projects at once, each at a different stage and with different people involved.
- The ability to bring people with you, influencing stakeholders at every level and keeping their priorities aligned with project timelines.
- Confidence with data and the ability to turn the numbers into a clear story.
- Clear, engaging written and visual communication, whether that's client collateral or an internal deck.

## BONUS POINTS

- Commercial experience in the automotive industry, whether OEM-side, at an agency, or at a marketplace or publisher working with manufacturers.
- Experience delivering technical or integration projects with Product and Engineering teams.
- An understanding of media and advertising, such as campaign reporting, attribution or measurement.
- Curiosity about AI tools and finding new ways to automate reporting and workflows.

## INTERVIEW PROCESS

- Introductory call with our Talent team
- Online interview with the Hiring Manager
- Task Interview
- Values Interview

## WHAT’S IN IT FOR YOU

- Hybrid working (2 days working from home)
- Competitive salary
- Matched pension contributions
- Share options - when we thrive, so do you!
- Bupa Private medical and dental insurance, for peace of mind, plus eyecare vouchers
- Life Assurance
- Monthly coaching sessions with Spill - our mental wellbeing partner
- Enhanced holiday package, plus Bank Holidays
- 28 days annual leave
- 1 day for your wedding
- 1 day off when you move house - because moving is hard enough without work!
- For your third year anniversary, get 30 days of annual leave per year
- For your tenth year anniversary, get 35 days of annual leave per year
- Option to buy 3 extra days of holiday per year
- The option to work from abroad up to 4 weeks
- Inclusive parental, partner and shared parental leave, fertility treatment and pregnancy loss policies
- Bubble childcare support and discounted nanny fees for little ones
- Up to £500/€550 home office allowance for that massage chair you’ve been talking about
- Generous learning and development budget to help you master your craft
- Regular social events: tech lunches, coffee with the exec sessions, lunch 8 learns, book clubs, social events/anything else you pester us for
- Refer a friend, get paid. Repeat for infinite money

Diversity and inclusion is an integral part of our culture. We know that diverse teams are strong teams, so we welcome those with alternative identities, backgrounds, and experiences to apply for this position. We make recruiting decisions based on experience, skills and potential, so all our applicants are treated fairly and equally.

## About Carwow

## Company Overview
- **One-liner**: Carwow is an online car-changing marketplace that connects consumers with trusted dealers to buy new cars and sell their old ones, supported by one of the world’s most popular motoring YouTube channels.
- **Entity Type**: Private (last funding round $52M led by Bessemer Venture Partners)
- **Headquarters**: London, United Kingdom
- **Founded**: Not provided in search results
- **Founders**: James Hind, Alexandra Margolis, David Santoro

## Core Business
- **Primary industries**: Online automotive marketplace, car-buying and car-selling services, automotive media and content
- **Target customers**: B2C (consumers buying or selling cars) and B2B (car dealers and partners)
- **Mission or purpose**: “The car-changing marketplace for life-changing moments” and “give total car confidence” (carwow.co.uk)

## Products & Services
- **Carwow Marketplace**: An online platform where consumers configure a new car and receive competitive offers from thousands of trusted dealers – no haggling and no fees (SaaS / marketplace).
- **Sell My Car Service**: A service that lets consumers list their used car and get offers from dealers, arranging collection upon acceptance (service).
- **Carwow YouTube Channel**: One of the largest car channels on YouTube with 5.8 million subscribers and over 63 million monthly views, featuring drag races, reviews, and automotive news (content / media).
- **Autovia Group (acquired 2024)**: Print magazines, additional websites, and a portfolio of automotive brands that extend reach across Europe (media / publishing).

## Market Standing
- **Valuation / Market Cap**: Not disclosed
- **Key Metric**: Total funding of $52M (most recent round, led by Bessemer Venture Partners)  
  - Gross Merchandise Value (GMV): nearly £3 billion worth of cars bought on the site in the last year; £1.8 billion in cars listed via Sell My Car
- **Notable Investors / Partners**: Bessemer Venture Partners (early backer of LinkedIn and Shopify); also “industry-leading investors” (carwow.co.uk)
- **Growth Signals**:  
  - 50%+ year-over-year growth  
  - 12 million active users with an “Excellent” Trustpilot rating  
  - 500 employees and counting  
  - Expanded to Germany, Spain, and Portugal  
  - Acquisition of Autovia in 2024 (1.1 billion annual YouTube views, 1.2 million print copies sold, 100 million website visits/year)

## Competitive Advantages
- **Massive organic content engine**: The Carwow YouTube channel is a top driver of brand awareness and trust, generating over 63 million monthly views and 9 million subscribers.
- **Dual-sided marketplace**: Strong network effects between car buyers and dealers, with a reputation for transparency and “no haggling” model.
- **Scale and cross-border reach**: Presence in UK, Germany, Spain, and Portugal plus the Autovia portfolio gives Carwow a European‑wide footprint that competitors struggle to match.
- **Trust and customer satisfaction**: 12 million active users and an “Excellent” Trustpilot rating differentiate the brand from other car-buying services.

## Strategic Focus
- Scaling the **Sell My Car service** in the UK and accelerating European operations.
- Leveraging **AI and data** to drive product innovation and commercial growth (as highlighted by CTO Hizam Sahibudeen).
- Continuing to grow and monetise the **Carwow content ecosystem** (YouTube, magazines) as a lead‑generation funnel.
- Building a **people‑centric engineering culture** and investing in DEI initiatives to attract top tech talent.

## Why Work Here
- Named one of the **Culture 100** – recognised as one of the world’s most progressive tech businesses for building a people‑focused environment.
- **Benefits**: Share options, flexible working, £500/€550 home‑office budget, private medical insurance, generous learning and development budget, “Work from anywhere for 1 month” scheme, family‑friendly policies, mental health first aiders and coaching.
- **DEI commitment**: Membership in BYP Network (Black Young Professionals), employee‑led Diversity Committees, bi‑annual DEI surveys, fundraising for charities.
- **Engineering culture**: CTO-led focus on AI‑native practices and data‑driven decision‑making; engineering blog and data science blog available.
- **Offices in London, Munich, Porto, and Winnersh** – hybrid and flexible working arrangements.

## Sources
1. [carwow.co.uk](https://www.carwow.co.uk/about-us?device=m) – About Carwow (company overview, funding, growth)
2. [carwow.co.uk](https://www.carwow.co.uk/jobs) – Careers page (perks, values, 500 employees, Culture 100)
3. [carwow.co.uk](https://www.carwow.co.uk/) – Homepage (product description, FAQ, how it works)
4. [carwow.co.uk](https://www.carwow.co.uk/team) – Team page (leadership, CTO focus on AI, founders)
5. [uk.linkedin.com](https://uk.linkedin.com/company/carwow) – LinkedIn (HQ location, company type, size)

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