---
title: 'Regional Sales Director at Fonoa'
canonical: 'https://feeny.ai/job/regional-sales-director-fonoa-london-g7169nv4bdqy'
type: 'job'
last_seen: '2026-09-07'
---

# Regional Sales Director at Fonoa

- **Company:** Fonoa
- **Location:** London, United Kingdom
- **Employment:** full-time
- **Work type:** hybrid
- **Posted:** 2026-08-12
- **Last confirmed live:** 2026-09-07
- **Apply:** https://jobs.ashbyhq.com/fonoa/2e9747cb-351b-476c-b606-c88152498dc2

## Job description

FONOA IS THE TAX OPERATING SYSTEM FOR AUTONOMOUS TAX. AI THAT TRACKS EVERY RULE, ACTS ON EVERY OBLIGATION, AND PROVES EVERY DECISION, BUILT ON MODULAR INFRASTRUCTURE.

Fonoa’s modules cover the full indirect tax lifecycle: tax ID validation, real-time tax determination, e-invoicing, and returns. All on one shared data model and integration, with one audit trail. Each added capability makes the others stronger.

Agents monitor obligations, populate returns, catch anomalies and assemble audit packs in seconds. The system does the work. Humans make the calls. That’s autonomous tax.

We operate across 120+ countries, with clients going live in weeks, if not days.

Trusted by Canva, Netflix, Spotify, Uber, Zoom and Booking.com http://Booking.com.

Find out more: www.fonoa.com http://www.fonoa.com

Role description:

We are seeking a highly experienced and results-driven Regional Sales Director to build, lead and manage our team of Enterprise Account Executives. The ideal candidate will have a proven track record of building and leading high-performing new business focused enterprise sales teams in a software-driven/ SaaS environment. The Regional Sales Director will be responsible for driving sales growth, expanding our market presence, and ensuring the success of our enterprise-level customers within their assigned region. This role requires strong leadership, strategic thinking, and a passion for mentoring and developing sales talent.

What you will do :

Leadership & Team Management:

- Hire, lead, mentor, and inspire a team of Enterprise Account Executives to achieve and exceed revenue targets.
- Provide coaching and development to ensure the professional growth and success of each team member.
- Foster a high-performance culture focused on accountability, collaboration, and continuous improvement.
- Conduct regular performance reviews, set clear goals, and provide constructive feedback to drive individual and team success.

Sales Strategy & Execution:

- Develop and execute a comprehensive sales strategy for the region, aligning with overall Fonoa goals and objectives.
- Drive new business development, expand existing accounts, and identify opportunities for growth within the region.
- Collaborate with cross-functional teams within Fonoa (Marketing, Customer Success, Product, etc.) to ensure alignment and optimize sales efforts.
- Regularly analyze sales performance data and market trends to make informed decisions and adjust strategies as needed.

Customer Relationship Management:

- Build and maintain strong, long-lasting relationships with key enterprise customers and stakeholders.
- Act as a trusted advisor to our customers, understanding their business needs and providing tailored solutions that deliver value.
- Work closely with the Customer Success team to resolve issues and support ongoing success, ensuring a high level of client satisfaction and retention.

Forecasting & Reporting:

- Accurately forecast sales revenue and manage the sales pipeline to ensure consistent performance.
- Report on sales performance, market trends, and competitive landscape to senior leadership.
- Utilize CRM tools and data analytics to drive sales productivity and optimize sales processes.

You will be a great fit if:

Experience:

- Proven sales leadership experience, with a focus on leading high-performing sales teams in the SaaS industry.
- Proven track record of consistently exceeding sales targets and driving revenue growth in an enterprise sales environment.
- Experience in a scale-up environment (Series A-C), tax technology, financial technology, or related industries is a strong plus.
- Experience executing both Account Management & New New Logo GTM strategies.

As part of the recruitment process at Fonoa, we process your personal data in accordance with our Privacy Notice for Job Applicants https://www.fonoa.com/legal/privacy-notice-job-applicants. This notice explains how and why your data is collected and used, and how you can contact us if you have any concerns.

## About Fonoa

## Company Overview
- **One-liner**: Fonoa provides an AI-driven global tax automation platform that handles determination, e-invoicing, return filing, and tax ID validation for digital businesses.
- **Entity Type**: Private (most recent funding round: $110M in May 2026, total funding $195M)
- **Headquarters**: Dublin, Ireland
- **Founded**: 2019
- **Founders**: Filip Sturman (Co-founder & COO) and other co-founders formerly at Uber (names not publicly disclosed)

## Core Business
- **Primary industry/industries**: Tax compliance automation, financial technology (FinTech)
- **Target customers**: B2B – multinational digital platforms, marketplaces, SaaS businesses, and enterprises. Examples include Uber, Zoom, Booking, and Remote.com.
- **Mission or purpose statement**: “Real-time tax compliance for innovators” – to remove tax complexity so businesses can scale globally.

## Products & Services
- **Tax Engine (API)**: Deterministic tax calculation (VAT, GST, Sales Tax) across 190+ jurisdictions with sub-200ms response time. ([fonoa.com](https://www.fonoa.com/))
- **E-Invoicing**: Compliant e-invoicing with accredited government connections, ultra-low rejection rates. Powers invoicing for 1M+ sellers on leading marketplaces. ([fonoa.com](https://www.fonoa.com/))
- **Tax Return Filing**: Automated multi-country return filing with full lineage from return box to source transaction. ([fonoa.com](https://www.fonoa.com/))
- **Tax ID Validation**: Real-time validation of tax IDs in 120+ countries, with fuzzy name matching. ([fonoa.com](https://www.fonoa.com/))
- **Tax Knowledge AI**: A living global tax intelligence layer that answers complex questions with cited sources. ([fonoa.com](https://www.fonoa.com/))
- **Audit Readiness Tool**: Compresses audit readiness from weeks to minutes by providing instant access to all tax data. ([fonoa.com](https://www.fonoa.com/))

## Market Standing
- **Valuation**: Not publicly disclosed
- **Key Metric**: Total Funding – $195M (including $110M raised May 2026, which also funded the acquisition of PwC’s Global Indirect Tax Compliance platform) ([cbinsights.com](https://www.cbinsights.com/company/fonoa))
- **Notable Investors**: Index Ventures (Seed), OMERS Ventures (Series A), Coatue (Series B). Lead investor in May 2026 round not specified in search results. ([linkedin.com](https://www.linkedin.com/company/fonoa))
- **Growth Signals**:
  - 500M+ transactions processed annually.
  - Customer retention rate 97% (100% of customers who started 2025 renewed).
  - Headcount growth of +51.3% YoY (184 employees, up 79 in the last year).
  - Named to Sifted’s B2B SaaS Rising 100 for four consecutive years (2023–2026). ([fonoa.com](https://www.fonoa.com/company/about))

## Competitive Advantages
- **Single platform for the entire indirect tax lifecycle** – reduces integration complexity vs. stitching together multiple point solutions.
- **AI agents automate compliance workflows** while humans supervise, enabling audit readiness in minutes.
- **Deep government connections** for e-invoicing with near-zero rejection rates.
- **Uber pedigree** – founders built the platform based on firsthand experience scaling a global digital business.
- **Fast integration** – typical go-live in weeks or days, not months.

## Strategic Focus
- **AI-first tax platform**: Launched AI agents to autonomously execute compliance workflows, with human oversight. ([fonoa.com](https://www.fonoa.com/))
- **Post-acquisition integration**: Absorbing PwC’s global indirect tax compliance platform to expand reach and capabilities. ([fonoa.com](https://www.fonoa.com/company/about))
- **Global expansion**: Covers 190+ jurisdictions and continues to add new country support.
- **Product-led growth**: Prioritizing developer experience and API-first design to embed tax intelligence into customer products.

## Why Work Here
- **Culture & Mission**: Described as “the fastest-growing tech company in our space”; teams are encouraged to tackle complex global tax challenges with autonomy and collaboration. ([fonoa.com/company/careers](https://www.fonoa.com/company/careers))
- **Work Model**: Hybrid and remote opportunities available (depending on role); regular office meetups and team offsites. ([fonoa.com/company/careers](https://www.fonoa.com/company/careers))
- **Perks & Benefits**:
  - Competitive salary and equity stake.
  - 25 days paid time off (PTO).
  - Home office allowance for remote setup.
  - Bi-weekly team lunches.
  - Annual all-company trip (“FUNoa”) for learning and bonding.
- **Engineering & Growth**: Strong focus on engineering quality (Senior/Staff roles open in AI, frontend, data). 24% of employees are in technical departments. ([linkedin.com](https://www.linkedin.com/company/fonoa))
- **Diversity**: Operates across 18 countries with distributed teams, offering international exposure.

## Sources
1. [fonoa.com](https://www.fonoa.com/) – Product descriptions, mission, customer logos, company numbers.
2. [fonoa.com/company/about](https://www.fonoa.com/company/about) – Founding story, funding news ($110M raise + PwC acquisition), Sifted recognition.
3. [fonoa.com/company/careers](https://www.fonoa.com/company/careers) – Benefits, culture, hiring process, hybrid/remote policy.
4. [linkedin.com](https://www.linkedin.com/company/fonoa) – Employee count, revenue, funding, headcount growth, founders, exec team.
5. [cbinsights.com](https://www.cbinsights.com/company/fonoa) – Total funding amount ($195M), latest round details.

## Other roles at Fonoa

- [Junior Tax Content Analyst](https://feeny.ai/job/junior-tax-content-analyst-fonoa-zagreb-7rtfetjsncqm) — Zagreb, Croatia
- [Solutions Architect- Indirect Tax](https://feeny.ai/job/solutions-architect-indirect-tax-fonoa-new-york-s548kp6hhz9y) — New York, NY
- [Solutions Consultant, (Indirect Tax)](https://feeny.ai/job/solutions-consultant-indirect-tax-fonoa-new-york-dzfngb7jwbvj) — New York, NY
- [Senior Software Engineer](https://feeny.ai/job/senior-software-engineer-fonoa-zagreb-56ca7b0s69m5) — Zagreb, Croatia
- [Procurement Manager](https://feeny.ai/job/procurement-manager-fonoa-zagreb-npyjcksx0b9x) — Zagreb, Croatia
- [Sales Development Representative](https://feeny.ai/job/sales-development-representative-fonoa-new-york-aqtp3rtpvznh) — New York, NY
- [Sales Development Representative](https://feeny.ai/job/sales-development-representative-fonoa-london-0a25z0w2q70j) — London, United Kingdom
- [Senior User Researcher](https://feeny.ai/job/senior-user-researcher-fonoa-london-47y4pyecpxxn) — London, United Kingdom
- [Staff Product Designer](https://feeny.ai/job/staff-product-designer-fonoa-london-v7skvrgp6vk4) — London, United Kingdom
- [Director, Sales Enablement](https://feeny.ai/job/director-sales-enablement-fonoa-new-york-6s4m9vvjgpwq) — New York, NY