--- title: 'Remote SEO Strategist - Canada at Brafton' canonical: 'https://feeny.ai/job/remote-seo-strategist-canada-brafton-vancouver-55x65gza6an2' type: 'job' last_seen: '2026-09-16' --- # Remote SEO Strategist - Canada at Brafton - **Company:** Brafton - **Location:** Vancouver, Canada - **Compensation:** $55k–$70k - **Employment:** full-time - **Work type:** remote - **Posted:** 2026-06-09 - **Last confirmed live:** 2026-09-16 - **Apply:** https://jobs.lever.co/brafton/96b2461c-d9a2-43ed-ab40-9b74e66876b9 ## Job description This is a full-time remote position open to candidates across Canada. Brafton is looking for an SEO strategist to join our Consulting Department. The ideal candidate has previous agency experience, a passion for digital marketing, excellent problem-solving skills, very strong attention to detail and a ton of curiosity about the ever-changing search landscape. SEO is always evolving. Even more important than being a current expert is being a perennial learner. The right person will be an exceptionally curious individual who is both autodidactic and capable of learning from others. This is a client-facing role that interfaces with many internal stakeholders and produces consistently thoughtful work. To succeed, the SEO strategist must have strong people skills (communicating, problem-solving, building relationships), be exceptionally analytical and technical and also be a very strong writer. This individual needs to make complex search concepts and technical items easy to understand and interesting. Responsibilities & Tasks: - Craft competitive and compelling audits, proposals, and reports - Expertly utilize our software tools (like MarketMuse, SEMRush and Hrefs) to: - Assess the health of our clients' websites - Itemize errors and opportunities - Execute against planned scopes relating to site optimization or other technical SEO-specific tasks. - Undertake SEO-specific research or optimization work for projects including but not limited to: UX/Website redesigns, large-scale organic SEO work (including but not limited to keyword research), and backlink-focused projects. - Leverage a strong understanding of Google Analytics - Be a versatile team player who can tackle various projects and collaborate with all teams. - Be a constant student of SEO who is applying his or her learnings to their work and sharing knowledge with internal and client-facing teams. Qualifications: - 3-5 years or more of experience contributing to or managing SEO programs, preferably in an agency setting - Evidence of success with previous SEO campaigns for medium to large brands, ideally including e-commerce companies - Strong understanding of cross-channel marketing principles - Compelling written and verbal communication skills, a positive attitude and the ability to thrive in a collaborative and fast-paced environment - Advanced understanding of technical SEO concepts (crawling, indexing, rendering, AMP, site migrations, page speed optimization, core web vitals and more) - Strong project management and organization skills, ability to prioritize and manage multiple projects - Advanced understanding and experienced user of Google Analytics and Google Search Console - Tag Manager and/or Publisher Center is also a plus - Understand recent developments in SEO such as Core Web Vitals, Google Discover, E-A-T, new Rich Results and more - Intermediate to advanced knowledge of HTML, Javascript and CSS as they impact search performance - Strong knowledge and experience using standard and enterprise search tools and platforms ( SEMRush, Sistrix, DeepCrawl, Screaming Frog, SEMRush, GTMetrix, etc.) - The ability to meet scheduled and proposed deadlines. - Comfort with and mastery of (or ability to quickly learn) spreadsheet formats (Google Sheets, Excel). - Comfort and skill with formatting professional presentations and reports in MS PowerPoint and Google Slides. Benefits Include: Commission, Health Savings Account, pension, paid vacation, flexible remote schedule, and more! ## About Brafton ## Company Overview - **One-liner**: Brafton is a global content marketing agency that pairs data-driven strategy with in-house creative production and its own proprietary SaaS platform to deliver high-impact content at scale. - **Entity Type**: Private (bootstrapped; no external funding disclosed) - **Headquarters**: Boston, Massachusetts, United States (additional offices in Chicago, San Francisco, London, Sydney, and Germany) - **Founded**: 2008 - **Founders**: Tom Agnew (CEO & Founder) ## Core Business - Primary industry: Content marketing, digital marketing, SEO, and SaaS-enabled marketing services - Target customers: B2B enterprises, SMBs, startups, scale-ups, and nonprofits — from Fortune 500 to family-owned businesses - Mission: "Make impactful content marketing simple with technology, marketing strategy and content brought to you by the world's best marketers." ## Products & Services - **Content Marketing & SEO**: Blog posts, landing pages, eBooks, white papers, infographics, press releases, keyword research, technical SEO, link building, and search performance briefs — all targeting intent-driven keywords for measurable ROI. - **Video Production & Animation**: Explainer videos, whiteboard videos, corporate videos, and commercial production. - **Web Design & UX**: Website design and development, UX audits, site performance optimization, and conversion-focused landing pages. - **Email Marketing**: Newsletters, drip campaigns, list building, audience segmentation, lead scoring, and A/B testing across HubSpot, Mailchimp, Pardot, Marketo, and ActiveCampaign. - **Paid Media (PPC)**: Search engine marketing and display ad campaigns via Google Ads, designed to complement organic content strategies. - **Inbound Marketing & Strategy**: Brand narrative development, full-funnel strategies, and data-driven campaign planning against meaningful KPIs. - **Brafton Platform (SaaS)**: The only content marketing platform "built by content marketers, for content marketers," powering the agency's strategy, creation, and execution workflows. ## Market Standing - **Valuation/Market Cap**: Not disclosed (privately held) - **Key Metric**: Annual revenue ~$48M; ~114 employees (+11% YoY headcount growth) - **Notable Investors/Partners**: HubSpot Platinum Solution Partner; long-standing client relationships spanning Fortune 500 companies to SMBs and nonprofits - **Growth Signals**: - Workforce distributed across 20 countries on every continent except Antarctica - LinkedIn following of ~75,500, growing +28.4% year over year - 10 active job openings across North America, India, South Africa, Jamaica, and the Philippines - Recent senior hires including a Chief Services Officer and AVP of Engineering ## Competitive Advantages - **Hybrid agency + SaaS model**: Brafton is both a full-service agency and a software company, giving it a proprietary data-and-tech layer most content agencies lack. - **In-house creative bench**: Writers, designers, videographers, SEOs, and strategists under one roof — no outsourcing or fragmented vendor management. - **Data-driven discipline**: Campaigns are built and measured against meaningful KPIs, not vanity metrics, with a "killer marketing data + creative geniuses" formula. - **Global 24/7 production capacity**: Offices in the US, UK, Australia, and Germany plus remote staff worldwide enable continuous delivery and local-market expertise. - **Proven longevity**: Operating since 2008, with deep inbound marketing experience across enterprise, SMB, and nonprofit clients. ## Strategic Focus - Scaling content marketing through its own SaaS platform to simplify strategy, creation, and execution for clients. - Expanding global remote delivery capabilities, with new roles being hired across Canada, Mexico, India, South Africa, and the Philippines. - Deepening platform integrations and partnerships with tools like HubSpot. - Strengthening the full-funnel offering by pairing SEO and content with PPC, email, and web design services. ## Why Work Here - **Remote-friendly**: Flexible work-from-home opportunity; 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