---
title: 'Retention Representative at MyHeritage'
canonical: 'https://feeny.ai/job/retention-representative-myheritage-tel-aviv-4wwkaj1ykpd2'
type: 'job'
last_seen: '2026-09-09'
---

# Retention Representative at MyHeritage

- **Company:** MyHeritage
- **Location:** Tel Aviv
- **Posted:** 2026-09-08
- **Last confirmed live:** 2026-09-09
- **Apply:** https://careers.myheritage.com/jobs/8184075?gh_jid=8184075

## Job description

Are you a great communicator with a passion for helping people? Join a team where you can make a real impact by keeping customers connected to a product they love. At MyHeritage, we’re looking for driven and empathetic individuals to join our Retention team and help our global customers continue their journey of family discovery.

As a Retention Representative, your primary role is to engage with paying customers who have requested a refund for their annual subscriptions, understand their concerns, and offer tailored solutions to retain them as valued members. Additionally, you will be responsible for promoting long-term subscription options that meet our customers’ needs.

## What you bring

You’ll thrive at MyHeritage if you’re:

- A fluent English speaker, additional languages are an advantage
- Experienced in sales or retention (telemarketing experience is a plus)
- A fast learner and problem-solver
- Motivated, independent, and proactive

## What we offer

At MyHeritage, we believe in making sure our people smile when they go to work. That's why we have:

- High salaries
- A comprehensive benefits package
- Flexibility in shifts
- A fun, young working atmosphere

-

Our employees enjoy a range of benefits to enhance work-life balance and well-being:

- Hybrid work model with flexible working hours
- Modern, beautiful office in Tel Aviv
- On-site gym and pilates classes
- Dog-friendly office
- Well-stocked kitchens

Please send your application in English.

#LI-Hybrid

## About MyHeritage

## Company Overview
- **One-liner**: MyHeritage is an online genealogy platform that helps users build family trees, explore billions of historical records, and discover their ethnic origins through DNA testing.
- **Entity Type**: Private (acquired by Francisco Partners in 2021)
- **Headquarters**: Or Yehuda, Israel (with additional offices in Tel Aviv, Israel; Lehi, Utah, USA; Los Angeles, USA; Edinburgh, UK)
- **Founded**: 2003
- **Founders**: Gilad Japhet (CEO)

## Core Business
- **Primary industry**: Internet, genealogy, genetic genealogy, consumer genomics
- **Target customers**: B2C – individuals and families interested in genealogy, heritage, and DNA testing; also serves genealogists and researchers
- **Mission statement**: “Revolutionizing family history, making it easier than ever for people to connect to their roots, and reuniting families all over the world.”

## Products & Services
- **MyHeritage.com** – Web-based family tree builder and historical record search engine (38.6 billion records, 58 million family trees). Includes automatic matching technologies (Smart Matches, Instant Discoveries).
- **MyHeritage DNA** – At-home DNA test kit that provides ethnicity breakdown and relative matching (9.6 million DNA database as of 2021).
- **MyHeritage Mobile App** – Mobile genealogy platform for on-the-go family tree building and photo features.
- **Family Tree Builder** – Free desktop genealogy software.
- **Photo Features** – AI-powered tools to repair, enhance, colorize, and animate photos (e.g., Deep Nostalgia™).
- **MyHeritage DNA Health** – DNA health test (offered in select markets) providing health and wellness insights.
- **Legacy Family Tree Webinars** – Acquisition providing educational content for genealogists.

## Market Standing
- **Valuation / Market Cap**: Acquired for $600 million in early 2021 by Francisco Partners. Private company; current valuation not disclosed.
- **Key Metric**: Over 1 million annual paying subscribers (as of 2021); 38.6 billion historical records; 58 million family trees; 9.6 million DNA kits sold.
- **Notable Investors / Partners**: Francisco Partners (private equity owner); prior investors include Bessemer Venture Partners, Accel, and Index Ventures (pre-acquisition).
- **Growth Signals**: 10+ acquisitions including Filae (France) and Legacy Family Tree Webinars; surpassed 1M subscribers; continues to invest in AI (Deep Nostalgia, photo enhancement) and DNA database expansion.

## Competitive Advantages
- **Massive proprietary dataset**: 38.6 billion historical records and a large, growing DNA database create strong network effects.
- **AI/ML innovation**: Deep Nostalgia and other photo features are market-differentiating – they are widely shared on social media, driving viral growth.
- **Multilingual platform**: Available in 42 languages, giving it a global reach vs. competitors focused on English-speaking markets.
- **Affordable DNA testing**: Often priced lower than AncestryDNA or 23andMe, appealing to cost-conscious users.
- **Pro bono projects**: DNA Quest (reuniting adoptees) and other initiatives build brand trust and emotional connection.

## Strategic Focus
- **Continued AI integration**: Adding more machine learning features to enhance user experience (photo animation, record matching).
- **Growing DNA database**: Increasing the size of the DNA database to improve matching accuracy and add health-related products.
- **International expansion**: Deepening presence in non-English markets (e.g., France via Filae acquisition).
- **Monetization of subscribers**: Converting free users into paid subscribers by offering premium record access and advanced features.
- **Post-acquisition integration**: Under Francisco Partners, focusing on profitable growth and operational efficiency.

## Why Work Here
- **Meaningful product**: Employees describe making a tangible difference in users’ lives by connecting families and preserving heritage.
- **Culture**: Top-rated on Glassdoor; emphasizes transparency, collaboration, and innovation. Pet-friendly offices, hybrid work model (remote + office flexibility).
- **Team & growth**: ~520-550 employees globally; small enough to have impact, large enough to work on challenging scalability and ML problems.
- **Perks**: Supplemental health insurance, well-being program, professional development opportunities, 10bis (meal card), and a fun, social environment.
- **Tech stack**: Diverse modern stack (CI/CD, ML/AI, scalability challenges) – attractive for engineers who want to work on meaningful tech.

## Sources
1. [careers.myheritage.com](https://careers.myheritage.com/)
2. [myheritage.com/about-myheritage](https://www.myheritage.com/about-myheritage/)
3. [careers.myheritage.com/positions-lobby](https://careers.myheritage.com/positions-lobby/)
4. [en.wikipedia.org/wiki/MyHeritage](https://en.wikipedia.org/wiki/MyHeritage)

## Other roles at MyHeritage

- [B2C Sales](https://feeny.ai/job/b2c-sales-myheritage-tel-aviv-5hbbq7xjpnh2) — Tel Aviv, Israel
- [B2C Sales](https://feeny.ai/job/b2c-sales-myheritage-or-yehuda-11r8bzkyap1v) — Or Yehuda
- [Senior Security Engineer](https://feeny.ai/job/senior-security-engineer-myheritage-or-yehuda-bry3gwb3jf0q) — Or Yehuda, Israel
- [Senior Machine Learning Engineer](https://feeny.ai/job/senior-machine-learning-engineer-myheritage-or-yehuda-sd0zrj1hmbr5) — Or Yehuda, Israel