---
title: 'Revenue Cycle Management, Director at General Medicine'
canonical: 'https://feeny.ai/job/revenue-cycle-management-director-general-medicine-remote-5vnv1hn5301s'
type: 'job'
last_seen: '2026-09-08'
---

# Revenue Cycle Management, Director at General Medicine

- **Company:** General Medicine
- **Location:** Remote
- **Employment:** full-time
- **Work type:** remote
- **Posted:** 2026-08-12
- **Last confirmed live:** 2026-09-08
- **Apply:** https://jobs.ashbyhq.com/general-medicine/8e8b0702-86b8-4077-906c-2c2080dc0c0e

## Job description

Revenue Cycle Management, Director

We are seeking a visionary and results-driven Revenue Cycle Management, Director to lead the strategic direction, innovation, and performance of revenue operations across our virtual medical practice. This executive leader will be responsible for setting the long-term vision for revenue cycle management, driving enterprise-wide initiatives, and ensuring alignment between financial performance, operational scalability, and patient experience.

This role operates at the intersection of strategy and execution — requiring deep healthcare expertise, strong business acumen, and the ability to influence executive decision-making while building a high-performing, scalable revenue organization.

Job Essentials

- Define and lead the overarching revenue cycle strategy, aligning with company growth objectives, market expansion, and evolving payer landscapes
- Provide executive oversight of all revenue cycle functions including patient access, authorization, coding, billing, denials management, collections, and reporting
- Partner with executive leadership to shape financial strategy, including revenue forecasting, pricing models, and payer contracting approaches
- Identify and drive transformational initiatives to optimize revenue capture, improve margins, and enhance operational efficiency at scale
- Establish enterprise-level KPIs, benchmarks, and performance frameworks to measure and improve revenue cycle effectiveness
- Lead organizational design and workforce strategy for the revenue cycle team, including leadership development, succession planning, and vendor management
- Oversee and optimize relationships with third-party billing vendors, clearinghouses, and payer partners
- Champion the adoption of technology, automation, and data analytics to modernize revenue cycle infrastructure and support a high-growth, tech-enabled care model
- Drive cross-functional alignment with clinical, product, engineering, finance, and operations teams to ensure seamless end-to-end revenue workflows
- Lead payer strategy, including contract negotiation support, reimbursement optimization, and dispute resolution
- Ensure enterprise-wide compliance with federal, state, and payer regulations including HIPAA, CMS, and commercial payer policies
- Serve as the executive sponsor for audit readiness, risk management, and regulatory response initiatives
- Provide strategic insights and reporting to the executive team and board, translating data into actionable business decisions
- Foster a culture of accountability, innovation, and continuous improvement across the revenue cycle organization
- Anticipate industry trends, regulatory changes, and reimbursement shifts to proactively adapt strategy

## Minimum Qualifications

- Bachelor’s degree in healthcare administration, business, finance, or related field (Master’s degree preferred)
- 12+ years of progressive experience in revenue cycle management, with at least 5+ years in a director or executive leadership role
- Deep expertise in end-to-end revenue cycle operations, including multi-state and telehealth environments
- Strong knowledge of medical coding standards (CPT, ICD-10), E/M guidelines, and complex payer structures
- Demonstrated success leading large, distributed teams and scaling revenue operations in a high-growth environment
- Experience with EMR and RCM systems, as well as implementing or optimizing revenue cycle technologies
- Proven ability to influence executive stakeholders and drive cross-functional initiatives
- Strong analytical and financial acumen with experience in forecasting, budgeting, and performance optimization
- Excellent communication and leadership skills, with the ability to operate effectively in a virtual environment
- High level of strategic thinking combined with executional rigor

## About General Medicine

General Medicine https://generalmedicine.co/is building a healthcare store that makes it radically simpler — and more transparent — for people to access care. We provide upfront cash and insurance prices for visits, prescriptions, labs, imaging, and more.

Behind that simplicity is complex infrastructure: payer integrations, pricing logic, eligibility systems, reconciliation workflows, and financial rails.

We’re building the systems that make transparent healthcare possible.

## About General Medicine

## Company Overview
- **One-liner**: General Medicine is a digital health platform that connects patients to a nationwide network of clinicians and specialists for transparent, on-demand primary care, lab testing, and prescription services.
- **Entity Type**: Private (Venture Capital-Backed, Early Stage VC)
- **Headquarters**: San Francisco, California, USA (corporate office also listed in Salt Lake City, Utah)
- **Founded**: 2024
- **Founders**: Ashwin Muralidharan (CEO) and Elliot Cohen (Executive Chair)

## Core Business
- **Primary industry**: Digital Health, Telemedicine, Information Services (B2C)
- **Target customers**: B2C (individuals seeking convenient, transparent healthcare), with potential future B2B/enterprise partnerships
- **Mission or purpose statement**: "Raising your standard of care" – to deliver clear, proactive, and tailored healthcare that is accessible and affordable for everyone.

## Products & Services
- **General AI**: An AI-powered chatbot that provides health insights based on user history and helps guide next steps, from booking a visit to ordering labs.
- **Primary Care (Virtual)**: On-demand consultations with board-certified clinicians for everyday needs (flu, prescriptions, referrals).
- **Lab Testing**: Direct ordering of 100+ lab tests with transparent, up-front pricing (cash or insurance accepted).
- **Specialist Referrals**: Coordinated access to over 40 clinical specialists, with rapid turnaround (hours, not months).
- **Prescription Services**: Clinicians write and send prescriptions to the user’s pharmacy.

## Market Standing
- **Valuation/Market Cap**: Not disclosed
- **Key Metric**: Total funding raised $32M (Early Stage VC, May 2025)
- **Notable Investors/Partners**: BoxGroup, Founder Collective, JSL Health Capital, Matrix, Solari Capital (6 investors total); Lead Investor TJ Parker (co-founder of PillPack)
- **Growth Signals**: 53 employees (as of 2025), active hiring for 17+ positions (2026), launched full labs experience (Aug 2025), growing job postings (+30.8% quarterly), strong LinkedIn engagement with events and thought leadership.

## Competitive Advantages
- **AI‑first triage**: Proprietary "General AI" that listens and guides patients, reducing friction and improving access.
- **Transparent, up‑front pricing**: No hidden fees; cash and insurance prices shown before booking.
- **Integrated specialist network**: Direct coordination with 40+ specialists, enabling faster, more comprehensive care than traditional telehealth.
- **Founding team & investor credibility**: Led by ex‑PillPack and Amazon Pharmacy executives (Ashwin Muralidharan, Elliot Cohen, TJ Parker), providing deep domain expertise.

## Strategic Focus
- **Scaling AI capabilities**: Deepening the "General AI" experience to handle more complex health queries and triage.
- **Expanding service lines**: Growing lab testing, specialist referrals, and potentially in‑person care partnerships.
- **Building a distributed clinical workforce**: Hiring remote physicians and nurse practitioners across the US.
- **Product and engineering growth**: Active recruiting for full‑stack, mobile, and frontend engineers to build the consumer platform.

## Why Work Here
- **Culture**: Mission‑driven team focused on "raising the standard of care" with compassion, clarity, and proactive support. Values include empowered choices, straightforward support, and better insight.
- **Remote/Hybrid Policy**: Many roles are remote (e.g., Clinical Recruiter, Strategic Finance, Virtual Physicians). Engineering roles are based in San Francisco, Boston, or hybrid. Clinical roles are fully remote.
- **Notable Perks**: Opportunity to work at an early‑stage, well‑funded healthtech startup with experienced leadership; direct impact on product and patient outcomes; strong engineering culture with modern stack.
- **Growth Trajectory**: Rapidly hiring (17+ open roles), growing user base, and recent $32M funding round signal stability and expansion potential.

## Sources
1. [generalmedicine.co](https://generalmedicine.co/company/about)
2. [generalmedicine.co](https://generalmedicine.co/company/careers)
3. [pitchbook.com](https://pitchbook.com/profiles/company/773942-86)
4. [linkedin.com](https://www.linkedin.com/company/general-medicine)
5. [jobs.ashbyhq.com](https://jobs.ashbyhq.com/general-medicine)

## Other roles at General Medicine

- [Care Coordinator](https://feeny.ai/job/care-coordinator-general-medicine-remote-z89naps8zmky)
- [Revenue Cycle Management, VP](https://feeny.ai/job/revenue-cycle-management-vp-general-medicine-remote-68zhpzpryzkk)
- [Virtual Physician (Part-Time - 1099)](https://feeny.ai/job/virtual-physician-part-time-1099-general-medicine-remote-jf1d4ht8j9z5)
- [Product Manager - Growth](https://feeny.ai/job/product-manager-growth-general-medicine-san-francisco-whgpry3ejnz2) — San Francisco, CA
- [Product Manager, Consumer](https://feeny.ai/job/product-manager-consumer-general-medicine-san-francisco-h8dx5esmggvg) — San Francisco, CA
- [Virtual Advanced Nurse Practitioners - 1099](https://feeny.ai/job/virtual-advanced-nurse-practitioners-1099-general-medicine-remote-15erb8sykkdc)
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