---
title: 'Review Generation Team Lead & Community Manager at HG Insights'
canonical: 'https://feeny.ai/job/review-generation-team-lead-community-manager-hg-insights-united-states-sy007ghmkypg'
type: 'job'
last_seen: '2026-10-19'
---

# Review Generation Team Lead & Community Manager at HG Insights

- **Company:** HG Insights
- **Location:** United States
- **Work type:** remote
- **Posted:** 2026-09-28
- **Last confirmed live:** 2026-10-19
- **Apply:** https://hginsights.com/hg-insights-careers/current-opportunities/?gh_jid=7984215003

## Job description

## About HG

HG Insights is the pioneer of Revenue Growth Intelligence. For more than a decade, we have delivered comprehensive, AI- driven datasets on B2B buyers, technology adoption, IT spend, and buyer intent, sourced from billions of data points. Today, we are a trusted partner to Fortune 500 technology companies, hyperscalers, and innovative B2B vendors seeking precise go-to-market analytics and decision- making. Through an evolving suite of AI agents that incorporate first-party data and buyer signals, HG Insights enables AI-powered GTM automation across sales, marketing, RevOps, and data analytics teams, modernizing GTM execution from strategy through activation.

## About the Role

As the Review Generation Team Lead & Community Manager, you will own the strategy and execution of HG Insights' review generation program end-to-end. You will lead a team of campaign specialists and managers, set the direction for how we drive review submissions across our customer and enterprise base, and build a community of engaged reviewers who see ongoing value in participating. You'll partner closely with the Director of Leads, Content, and Research to align review generation with broader pipeline and content goals, and you'll use a data-driven approach to guide the team's priorities and measure impact.

## What you'll do

- Own the strategy, roadmap, and prioritization framework for all review generation efforts across product lines and customer segments.
- Lead, coach, and develop a team responsible for executing review campaigns, setting goals, and providing regular performance feedback.
- Partner with the Director of Leads, Content, and Research to align review generation priorities with pipeline, content, and research initiatives.
- Build and nurture a community of engaged reviewers and buyers, including recognition, incentive, and ambassador-style programs that encourage repeat participation.
- Set team-wide KPIs for review volume, quality, and velocity, and report on program performance to leadership.
- Work with the UGC team to ensure campaign content and messaging is consistent, compelling, and on-brand across all review generation touchpoints.
- Partner with Customer Success and Enterprise stakeholders to prioritize campaigns based on renewal, expansion, and strategic account needs, including direct customer engagement when needed.
- Establish and maintain compliance standards across the team (CAN-SPAM, GDPR, and other email regulations) and ensure best practices are followed consistently.
- Identify opportunities to improve campaign performance through segmentation, personalization, and A/B testing, and ensure the team applies these consistently.
- Stay current on review platform trends, community management best practices, and email marketing innovations, bringing new ideas back to the team.

## What we are looking for

- 5+ years of experience in email marketing, community management, or a related field, including 1-2+ years in a people management or team lead role
- Bachelor's degree in Marketing, Communications, or a related field
- Proven experience managing or mentoring a team, with the ability to set goals, coach, and evaluate performance
- Skilled in marketing automation platforms (e.g., Ortto, Marketo, Salesforce Marketing Cloud)
- Strong writing, editing, and content strategy skills
- Experience designing and prioritizing campaigns across multiple stakeholders and customer segments
- Data-driven with the ability to translate campaign performance into team strategy
- Proficiency with CRM systems (such as Salesforce Data Cloud), and basic HTML, CSS, and/or Liquid
- Strong cross-functional collaboration skills, with experience working alongside directors or senior leadership
- Proficient in using AI tools to optimize workflows

## Preferred Qualifications

- Experience specifically in review generation, UGC, or online community management
- Experience running reviewer recognition, loyalty, or ambassador programs
- Familiarity with review platforms
- Experience working directly with enterprise customers/clients, including presenting to and meeting with stakeholders
- Experience in lead generation tactics (such as LinkedIn Ads, sponsorships, events)
- Background in B2B SaaS or enterprise technology

## What we offer/Benefits

We take care of our people fully and genuinely. Every HG Insights employee receives comprehensive healthcare coverage for themselves and their families, a monthly wellness reimbursement and access to Able To professional mental health coaching for stress, anxiety and depression support as per the regions. For your financial future, US employees benefit from a 401(k) with up to 5% company matching and all UK employees are enrolled in a pension scheme. Every employee also receives stock options because the people who build this company should share in its success. We invest in your growth through an annual learning reimbursement and a genuine commitment to developing your career at every stage. And through our Culture Club, you will always have a real voice in shaping the kind of workplace we build together.

## Equal Opportunity Employer

HG Insights is proud to be an Equal Employment Opportunity employer. We do not accept unsolicited resumes from recruiters or employment agencies. In the event of a recruiter or agency submitting a resume or candidate without a signed agreement being in place, we explicitly reserve the right to pursue and hire such candidates without any financial obligation to the recruiter or agency. Any unsolicited resumes, including those submitted directly to hiring managers, are deemed to be the property of HG Insights.

## About HG Insights

## Company Overview
- **One-liner**: HG Insights is the pioneer of Revenue Growth Intelligence, delivering AI-driven B2B datasets and go-to-market analytics for technology companies.
- **Entity Type**: Private (raised $18.3M across multiple rounds, including Series B led by Updata Partners and a later private equity round led by Riverwood Capital)
- **Headquarters**: Santa Barbara, California, United States
- **Founded**: 2010
- **Founders**: Not publicly available

## Core Business
- Primary industry: B2B Data Intelligence, Go-to-Market (GTM) Analytics, and AI-powered Revenue Intelligence
- Target customers: B2B technology companies, including 90% of Fortune 500 tech firms (e.g., hyperscalers, cybersecurity, cloud, enterprise software)
- Mission: “Deliver precise, actionable GTM intelligence and AI automation for B2B tech organizations to accelerate revenue growth, improve customer retention, and drive operational efficiency.”

## Products & Services
- **Revenue Growth Intelligence Fabric**: A unified, AI-driven data repository combining technographics, IT spend, buyer intent, and first-party data for bottom-up account-level insights.
- **Revenue Growth Intelligence Platform**: SaaS analytics and reporting interface with AI copilots and agents (e.g., Sales Copilot) that turn buyer signals into actionable playbooks.
- **RGI Agent Builder**: Allows GTM teams to build and deploy custom AI agents for sales, marketing, and RevOps automation.
- **GENAI Navigator** (launched June 2025): An AI-driven tool to track GenAI adoption and market opportunities.
- **TrustRadius** (acquired 2025): Buyer intent data and verified customer voice content for increased conversion.
- **MadKudu** (acquired 2025): AI-based lead scoring and predictive analytics integrated into the platform.

## Market Standing
- **Valuation/Market Cap**: Not disclosed
- **Key Metrics**: Annual revenue $35.4M (estimated, per LinkedIn); Total funding $18.3M (Series A, B, PE round)
- **Notable Investors**: Rincon Venture Partners, Updata Partners, Riverwood Capital
- **Notable Customers**: Trusted by 75% of Fortune 100 tech companies and 90% of Fortune 500 tech companies
- **Growth Signals**:
  - Headcount of 255 employees (+30.8% year-over-year)
  - Three strategic acquisitions in recent years: Intricately (2022), TrustRadius (2025), MadKudu (2025)
  - Launched new AI agents and the GENAI Navigator in 2025
  - Earned a spot on the Inc. 500 list and ranked among top US firms by revenue growth for three consecutive years

## Competitive Advantages
- **Data moat**: Indexes billions of unstructured documents daily to build high-resolution maps of technology adoption, usage, and spend – a deeper, account-level dataset than traditional firmographic providers.
- **Patented technology**: Holds a patent for analyzing clusters of online documents to predict technology adoption, company growth, and workforce shifts.
- **Unified intelligence fabric**: Combines technographics, spend data, buyer intent, and first-party data into a single, AI–analyzable layer, moving beyond standalone intent or firmographic tools.
- **Acquired capabilities**: Integration of TrustRadius (validated buyer voice) and MadKudu (predictive lead scoring) creates a flywheel of better data and smarter AI.

## Strategic Focus
- **AI-powered GTM automation**: Building an “agentic ecosystem” with copilots, agents, and an MCP (Model Context Protocol) to embed intelligence directly into sales, marketing, and RevOps workflows.
- **Data enrichment**: Continuously adding real-time cloud usage, AI maturity scores, and GenAI interest signals to unlock new sales opportunities.
- **Expanding partnership ecosystems**: Growing cloud marketplaces and channel partner relationships to broaden reach.

## Why Work Here
- **Culture**: Employee-first with values of accountability, diversity & respect, collaboration & directness, excellence & innovation, and connection & belonging. Active DEIB committee and Culture Club for employee feedback.
- **Work model**: Not explicitly stated, but presence across 16 countries (US, India, UK, Brazil, France, Mexico, etc.) suggests a hybrid/remote-friendly environment.
- **Benefits**:
  - Stock options granted to all employees
  - Annual learning reimbursement
  - Monthly wellness reimbursement (physical/mental)
  - AbleTo coaching for stress, anxiety, and depression
  - 401(k) with up to 5% matching (US); pension scheme (UK)
  - High-quality healthcare coverage
- **Engineering culture**: AI-first approach with roles like Senior AI GTM Engineer, Applied Data Scientist, and Senior Staff Engineer; opportunity to work on cutting-edge AI/ML in a data-rich environment.

## Sources
1. [HG Insights Homepage](https://hginsights.com/)
2. [HG Insights About Page](https://hginsights.com/about/)
3. [HG Insights Careers Page](https://hginsights.com/hg-insights-careers/)
4. [LinkedIn Company Profile](https://www.linkedin.com/company/hg-insights)
5. [Greenhouse Job Board](https://job-boards.greenhouse.io/hginsights)

## Other roles at HG Insights

- [Marketing Operations Manager](https://feeny.ai/job/marketing-operations-manager-hg-insights-pune-avqt5z44q2c9) — Pune, India
- [Customer Success Manager II](https://feeny.ai/job/customer-success-manager-ii-hg-insights-pune-net1p4224r35) — Pune, India
- [Principal UX designer](https://feeny.ai/job/principal-ux-designer-hg-insights-pune-dcgggm5az5v1) — Pune, India
- [Principal Data Engineer](https://feeny.ai/job/principal-data-engineer-hg-insights-pune-02tyaqbyga58) — Pune, India
- [Email Campaign Specialist](https://feeny.ai/job/email-campaign-specialist-hg-insights-pune-xctxwwgptf9r) — Pune, India
- [Enterprise Campaign Manager](https://feeny.ai/job/enterprise-campaign-manager-hg-insights-pune-14qn0rds2ya2) — Pune, India
- [Director, Data & AI Product Manager](https://feeny.ai/job/director-data-ai-product-manager-hg-insights-pune-9y6tppxn3d19) — Pune, India
- [Principal Account Manager](https://feeny.ai/job/principal-account-manager-hg-insights-san-francisco-tqvz0cap8y7e) — San Francisco, CA / Seattle, WA